Multimedia Marketing
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Multimedia Marketing For Design Firms
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Author : Curtis B. Charles
language : en
Publisher:
Release Date : 1996-08-10
Multimedia Marketing For Design Firms written by Curtis B. Charles and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-08-10 with Architecture categories.
CD-ROM includes: A presentation of sample analytical renderings and animation. -- Demo software (Action, Acrobat, After Effects (Mac), Archicad (Windows), Authorware, Dimensions (Mac), Director, Form-Z, Framemaker, FreeHand, Illustrator (Mac), PageMaker, PageMill (Mac), Persuasion, Photoshop, Premiere, Streamline, Studio Pro Blitz (PowerMac), TreePro (PowerMac).
Online Multimedia Advertising Techniques And Technologies
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Author : Hua, Xian-Sheng
language : en
Publisher: IGI Global
Release Date : 2010-12-31
Online Multimedia Advertising Techniques And Technologies written by Hua, Xian-Sheng and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-31 with Computers categories.
The explosive growth of multimedia data on the web creates significant opportunities for multimedia advertising. Multimedia content becomes a natural information carrier for advertisements and business models that freely distribute multimedia contents and recoup revenue from multimedia advertisements that have emerged in large numbers. Online Multimedia Advertising: Techniques and Technologies unites recent research efforts in online multimedia advertising. This book include introductions to basic concepts and fundamental technologies for online advertising, basic multimedia technologies for online multimedia advertising, and modern multimedia advertising schemes, theories and technologies.
Marketing On The Internet
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Author : Jill H. Ellsworth
language : en
Publisher: Wiley
Release Date : 1995-04-17
Marketing On The Internet written by Jill H. Ellsworth and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-04-17 with Computers categories.
Everything you need to know to create an effective multimedia system for conducting advertising, marketing, and sales on the Internet. The Internet is revolutionizing the way that businesses are doing their marketing worldwide. Now every marketer faces the challenge of learning a new set of marketing tools — the kind of tools that will be most effective in building your marketing presence on the Internet. Marketing on the Internet is your introduction to the new and powerful multimedia part of the Internet called the World Wide Web. It shows you how to get access to the Web, and how to build multimedia Web pages that give Internet users access to your marketing and sales information. Also find out how to: Get a business connection on the Internet Use HTML to design virtual storefronts with graphics, sound, and hypertext documents for use on the World Wide Web Design Web pages that are easy for customers to use Incorporate an online multimedia strategy into your marketing plan Obtain free copies of Mosaic, Lynx, HTML editors, and other WWW software Avoid committing serious breaches of Internet etiquette that could damage your business reputation
The Multimedia Marketing Experience
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Author : Gillian Roberts
language : en
Publisher:
Release Date : 2001
The Multimedia Marketing Experience written by Gillian Roberts and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Educational technology categories.
Online Multimedia Advertising
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Author : Xian-Sheng Hua
language : en
Publisher:
Release Date : 2011
Online Multimedia Advertising written by Xian-Sheng Hua and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with categories.
"This book unites recent research efforts in online multimedia advertising and includes introductions to basic concepts and fundamental technologies for online advertising, basic multimedia technologies for online multimedia advertising, and modern multimedia advertising schemes, theories and technologies"--Provided by publisher.
Strategic Writing
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Author : Charles Marsh
language : en
Publisher: Routledge
Release Date : 2015-07-17
Strategic Writing written by Charles Marsh and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-17 with Business & Economics categories.
In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents. This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly "recipe" approach, Strategic Writing is ideal for public relations writing classes that include documents from other disciplines.
A Methods Manifesto
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Author : Judith Jeffcoate
language : en
Publisher:
Release Date : 1993-01-01
A Methods Manifesto written by Judith Jeffcoate and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-01-01 with Business categories.
Marketing In The Moment
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Author : Michael Tasner
language : en
Publisher: FT Press
Release Date : 2014-12-12
Marketing In The Moment written by Michael Tasner and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-12 with Business & Economics categories.
Now fully updated, Marketing in the Moment, Second Edition is today's complete, practical, no-fluff desk reference to next generation social, mobile, and digital marketing. Drawing on his extensive experience working with companies of all sizes, Michael Tasner helps you move beyond hype and high-level strategy to proven tactics and successful ground-level execution. Tasner assesses and distills each of today's most valuable options, helping you identify and leverage your own best opportunities. Tasner reveals which new marketing technologies deliver the best results (and which hardly ever pay for themselves)... how to complete digital marketing projects faster and at lower cost... how to build realistic, focused action plans for the next three, six, and twelve months. This edition's coverage includes: New ways to profit from emerging "Web 3.0" platforms and interaction methods An all-new chapter on Pinterest, Instagram, and emotion-driven "picture marketing" How to leverage high-value Google Hangouts video marketing New SEO marketing tactics to supercharge your content marketing Practical solutions for marketing on tablets and Android devices The latest "laws" of mobile marketing How to create mobile marketing apps fast How to audit and optimize your current web/digital marketing programs Cost-saving "open source" techniques that leverage others' hard work And much more… Thousands of entrepreneurs, business owners, technologists, executives, and marketing professionals have already benefited from the first edition of this book. Now, it's even more valuable. Whatever and wherever you sell, Marketing in the Moment, Second Edition will help you build leads, traffic, sales, market share - and profits!
The Viability Of Multimedia Retrieval Systems For Marketing And Sales
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Author : Martijn Jurjen Hoogeveen
language : en
Publisher:
Release Date : 1994
The Viability Of Multimedia Retrieval Systems For Marketing And Sales written by Martijn Jurjen Hoogeveen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Marketing categories.
Great Answers To Tough Marketing Questions
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Author : Paul Russell Smith
language : en
Publisher: Kogan Page Publishers
Release Date : 2003
Great Answers To Tough Marketing Questions written by Paul Russell Smith and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Business & Economics categories.
With 120 challenging and entertaining questions and answers, Great Answers to Tough Marketing Questions reveals why big budgets don't always produce results, how to produce a great marketing plan and what can be learnt from the world's biggest players. Cutting through theory and jargon, it should improve knowledge and skills.