Museen Und Tourismus
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Museen Und Tourismus
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Author : Hartmut John
language : de
Publisher: transcript Verlag
Release Date : 2015-07-31
Museen Und Tourismus written by Hartmut John and has been published by transcript Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-31 with Art categories.
(Kultur-)Touristen sind längst eine feste Größe im Museumspublikum. Aber nur wenige Häuser haben ihre Angebote für diese Klientel wirkungsvoll in Marketingkonzepte und -strategien integriert und umgesetzt. Auf sie wartet eine Premium-Zielgruppe: die große, weiter wachsende Zahl der an Kunst und Kultur besonders interessierten, auffallend aktiven, mobilen und konsumfreudigen Kulturreisenden. Auch auf dem weithin gesättigten Tourismusmarkt lässt sich noch viel Nachfrage generieren - mit attraktiven Qualitätsangeboten für Kulturtouristen. Dieses Buch ist aus der Praxis für die Praxis geschrieben. Entscheidern und Verantwortlichen in Museen und Kulturverwaltungen gibt es die erforderlichen Managementinstrumente an die Hand, um auf diesem anspruchsvollen Markt erfolgreich Fuß zu fassen und sich zu behaupten. Strukturen, Einflussfaktoren und Trends im Tourismus werden transparent gemacht, Methoden und Instrumente des Tourismusmarketings erläutert und Best-practice-Beispiele vorgestellt. Ein ausführlicher Serviceteil gibt unverzichtbare Informationen zu Akteuren, Strukturen und »Spielregeln« in diesem Marktsegment.
Museums And Heritage Tourism
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Author : Chris White
language : en
Publisher: Taylor & Francis
Release Date : 2023-04-20
Museums And Heritage Tourism written by Chris White and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-20 with Business & Economics categories.
This book examines the symbiotic relationship between museums, heritage attractions and tourism, using a range of international case studies. Divided into three clear sections, the author first outlines a theoretical framework for understanding the role of museums in heritage tourism, before addressing practical challenges of interpretation, design and pandemic response. Finally, he traces the development of museum and heritage attraction design through the key figures of John Ruskin, James Gardner and Alex McCuaig. Each chapter incorporates a key case study, with an international scope including examples from Hong Kong, the UK, Taiwan, Qatar, Dubai and Kuwait. An essential introduction for undergraduate and graduate students taking courses in museum studies, heritage studies and tourism management.
Museen Und Tourismus
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Author :
language : de
Publisher:
Release Date : 1998
Museen Und Tourismus written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with categories.
Museum Und Tourismus
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Author : Herta Neiß
language : de
Publisher: Böhlau Verlag Wien
Release Date : 2017-03-20
Museum Und Tourismus written by Herta Neiß and has been published by Böhlau Verlag Wien this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-20 with Art categories.
Museen sind Orte des Staunens und des Lernens, des Erlebens und der Unterhaltung und als solche auch ein zentraler Baustein in einem umfassenden und qualitativ hochstehenden touristischen Angebot einer Region. Doch nur wenige Museen lassen in ihre Arbeit konsequent (kultur-) touristische Strategien einfließen. Welche Möglichkeiten sich in der Zusammenarbeit zwischen Museumfachleuten und Touristikern anbieten, um attraktive kulturtouristische Angebote zu schaffen, zeigt das Handbuch auf. Es umfasst dabei Fachbeiträge aus dem Bereich Marketing, PR und Besucherforschung genauso wie aus dem Museumswesen. Best-practice-Beispiele aus der österreichischen Museumslandschaft veranschaulichen den Weg der praktischen Umsetzung einer gelungenen Kooperation zwischen touristischen und musealen Einrichtungen.
Destination Culture
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Author : Barbara Kirshenblatt-Gimblett
language : en
Publisher: Univ of California Press
Release Date : 1998-09-05
Destination Culture written by Barbara Kirshenblatt-Gimblett and has been published by Univ of California Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-09-05 with Art categories.
With the question, "What does it mean to show?", the author explores the agency of display in museums and tourist attractions. She looks at how objects are made to perform their meaning by being collected and how techniques of display, not just the things shown, convey a powerful message.
Museen Und Tourismus
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Author : Gwendolin Bitter
language : de
Publisher:
Release Date : 2020
Museen Und Tourismus written by Gwendolin Bitter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.
Revisiting The Past In Museums And At Historic Sites
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Author : Anca I. Lasc
language : en
Publisher: Routledge
Release Date : 2021-11-01
Revisiting The Past In Museums And At Historic Sites written by Anca I. Lasc and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-01 with Art categories.
Revisiting the Past in Museums and at Historic Sites demonstrates that museums and historic spaces are increasingly becoming "backdrops" for all sorts of appropriations and interventions that throw new light upon the objects they comprise and the pasts they reference. Rooted in new scholarship that expands established notions of art installations, museums, period rooms, and historic sites, the book brings together contributions from scholars from intersecting disciplines. Arguing that we are witnessing a paradigm shift concerning the place of historic spaces and museums in the contemporary imaginary, the volume shows that such institutions are merging traditional scholarly activities tied to historical representation and inquiry with novel modes of display and interpretation, drawing them closer to the world of entertainment and interactive consumption. Case studies analyze how a range of interventions impact historic spaces and conceptions of the past they generate. The book concludes that museums and historic sites are reinventing themselves in order to remain meaningful and to play a role in societies aspiring to be more inclusive and open to historical and cultural debate. Revisiting the Past in Museums and at Historic Sites will be of interest to students and faculty who are engaged in the study of museums, art history, architectural and design history, social and cultural history, interior design, visual culture, and material culture.
Heritage Museums And Galleries
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Author : Gerard Corsane
language : en
Publisher: Psychology Press
Release Date : 2005
Heritage Museums And Galleries written by Gerard Corsane and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Archaeological thefts categories.
This reader provides a starting point and introductory resource for anyone wishing to engage with certain key issues relating to the heritage, museums and galleries sector.
Exhibiting Europe In Museums
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Author : Wolfram Kaiser
language : en
Publisher: Berghahn Books
Release Date : 2014-04-01
Exhibiting Europe In Museums written by Wolfram Kaiser and has been published by Berghahn Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-01 with Art categories.
Museums of history and contemporary culture face many challenges in the modern age. One is how to react to processes of Europeanization and globalization, which require more cross-border cooperation and different ways of telling stories for visitors. This book investigates how museums exhibit Europe. Based on research in nearly 100 museums across the Continent and interviews with cultural policy makers and museum curators, it studies the growing transnational activities of state institutions, societal organizations, and people in the museum field such as attempts to Europeanize collection policy and collections as well as different strategies for making narratives more transnational like telling stories of European integration as shared history and discussing both inward and outward migration as a common experience and challenge. The book thus provides fascinating insights into a fast-changing museum landscape in Europe with wider implications for cultural policy and museums in other world regions.
Reiseziel Museum
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Author : Nele Güntheroth
language : de
Publisher: Vlg. Dr. C. Müller-Straten
Release Date : 2001
Reiseziel Museum written by Nele Güntheroth and has been published by Vlg. Dr. C. Müller-Straten this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Museum attendance categories.