Paid Advertising
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Win Paid Advertising
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Author : Jason Burlin
language : en
Publisher:
Release Date : 2020-08-18
Win Paid Advertising written by Jason Burlin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-18 with categories.
There is a reason most businesses fail in running paid ads: successful ads take EXTRAORDINARY EFFORTS.If you're using the same strategy as everyone else, how will your ads stand out?Jason Burlin, known as the Unconventional Marketer, uses his twelve years of online marketing experience to write a cutting edge book that teaches the fundamentals of paid advertising in the 21st century.While exploring every inch of paid advertising, the book teaches marketing on a conceptual level to give businesses and advertisers a lifelong toolbox to create their own revolutionary advertising campaigns on any advertising platform.Using his experience advertising for hundreds of brands, and managing millions of dollars in ad spend, Jason wrote this book with one thing in mind: helping you win paid advertising for your business. Jason opens the book by teaching the fundamentals of advertising and discussing the methods that he used for his most famous success stories. He closes the book with recommendations of where to start in advertising and key points to remember throughout the process to launch successful marketing for your business.If you're looking for romantic selling systems that sound too good to be true, marketing hacks, or "proven 8 figure strategies" then this book isn't for you. There is no secret hack to marketing. This book is timeless, and the information in it will be priceless for your business. Once you read it, the way you look at marketing as a whole will change.What are you waiting for? Let's win paid advertising.
The Secret Power Of Paid Advertising How Anyone Including You Can Get The Attention Of Millions With Social Media Marketing On Facebook Youtube
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Author : Donald Nova
language : en
Publisher: Independently Published
Release Date : 2019-03-14
The Secret Power Of Paid Advertising How Anyone Including You Can Get The Attention Of Millions With Social Media Marketing On Facebook Youtube written by Donald Nova and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-14 with Business & Economics categories.
If you have plan on Social Media Marketing and want to do paid advertisement to get the highest possible outcome, then keep reading... Social media advertising is the next big thing for brand awareness and promotion in 2019. 2019 is the time to embrace the change in the world of social media advertising and move with the tide. It is clear that paid social media advertising is offering incredible advantages to business, so if your business doesn't use paid advertising, then you should go for it as soon as possible. Could you be one of them? You see, most of the social media marketers make some mistakes on their strategy. They don't do paid advertisement which is must for getting success in this sector. Because, to some people, social media advertising is still just a buzzword that has no practical advantage. But according to social media marketers and specialists this is the most effective way to enhance your business. In this book you will get - Importance of paid advertisement in social media marketing Advertising methods on Facebook, Instagram, Youtube. How to manage and monitor paid ads. Copywriting for social media ads. Strategies of setting the budget of advertisement. How to manage and monitor paid ads. How to make creative ads on different platforms. How to get more audience for your ads. Benefit of hashtags. Strategies of setting the budget of advertisement And much, much more! Much of this advice goes against some social media advertising myths. In fact some of them sounds very complex. But time and again, the data shows that it works. Even applying one or two things inside could result in an evolutionary success in your business. So if you want to avoid all the backdated thoughts and ideas then be the topper of the social media marketers, click "add to cart"!
Paid Advertising
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Author : Megha Sood
language : en
Publisher: Independently Published
Release Date : 2023-05-21
Paid Advertising written by Megha Sood and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-21 with categories.
Unlock the power of paid advertising with this comprehensive guide! From understanding the basics to exploring advanced strategies, this book covers everything you need to know to create successful ad campaigns. Discover how to define your objectives, target your audience, craft effective ad content, manage budgets and bids, analyze performance, and more. With real-world examples and practical tips, you'll learn how to optimize your campaigns for maximum impact across a range of advertising platforms. Whether you're a beginner or an experienced marketer, this book is your ultimate resource for mastering the art of paid advertising. This book is a comprehensive guide to paid media advertising, covering everything from setting goals and defining your target audience to creating effective ad content, managing your budget, analyzing performance, and exploring major advertising platforms. It also delves into more advanced topics such as A/B testing, influencer marketing, programmatic advertising, cross-channel advertising, and emerging trends in the industry. With practical tips and real-world examples, this book is a must-read for anyone looking to achieve success in paid media advertising.
Pay Per Click Search Engine Marketing Handbook
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Author : Boris Mordkovich
language : en
Publisher: Lulu.com
Release Date : 2005
Pay Per Click Search Engine Marketing Handbook written by Boris Mordkovich and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
You've got products. You've got a website. You're ready to do business online. Now, how do you attract new customers? You'll find the answers in this book. In it, search engine advertising pioneers, Boris and Eugene Mordkovich, share their knowledge from the most basic information explaining how Pay-Per-Click works to why it is so extraordinarily effective, as well as offer detailed information on how to design a successful campaign, how to test concepts, determine what works, and fine-tune your campaigns to maximize the Return on Investment (ROI). It also delves into more advanced topics affecting advertisers today, including contextual advertising (getting your website listed on thousands of websites without paying a penny), localized search (targeting a specific local area through search engines), and click fraud (how to protect yourself against it). The book also offers tips, techniques, and ideas contributed by 14 top experts in the industry.
The Modern Guide To Paid Advertising For Business Owners
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Author : Neil King
language : en
Publisher:
Release Date : 2024-04-17
The Modern Guide To Paid Advertising For Business Owners written by Neil King and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-17 with Business & Economics categories.
Are you up to date on how modern paid advertising platforms can help you grow your business and spread your message? If not, dive into the dynamic world of online ads with The Modern Guide to Paid Advertising for Business Owners: A Quick-Start Introduction to Google, Facebook, Instagram, YouTube, and TikTok Ads. This short, quick-start manual offers practical insights into Google, Facebook, Instagram, YouTube, and TikTok advertising platforms. Learn how to craft winning ad copy, design effective funnels, and optimize for the best ROI. Whether you're a seasoned marketer or a business owner stepping into the digital realm, this guide is your key to advertising success. Start turning clicks into customers today!
A Simple Approach To Pay Per Click
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Author : Stefano Calicchio
language : en
Publisher: Stefano Calicchio
Release Date : 2021-03-05
A Simple Approach To Pay Per Click written by Stefano Calicchio and has been published by Stefano Calicchio this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-05 with Business & Economics categories.
This book is designed to provide simple, practical and effective answers to the main questions concerning the creation of a well-drafted PPC (pay per click) plan and its operating mechanisms. The objective: to allow the reader a good understanding of the subject, using a text that is sufficiently short so that he or she can finish reading by taking advantage of the many moments of waiting and stalling during the day. Among the topics covered within it, you can find out - what pay-per-click is and how it is created; - how to properly organise your PPC activity; - what are the key points to leverage to get good results with this advertising strategy; - how to create a landing page that makes the most of the visits it receives; - how best to manage active campaigns; - how to turn keywords into customers; - Finally, what mistakes should be avoided when using paid digital advertising. In this guide you will find all the information you need to understand how pay per click works on search engines and social networks, what work is normally done by a paid online advertising expert and how long it takes to get the desired results. All of this is covered in a 7-word programme designed to enable the reader to quickly acquire a good level of competence on the subject, and thus be able to hold effective conversations with suppliers, colleagues and superiors.
Pay Per Click Search Engine Marketing
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Author : David Szetela
language : en
Publisher: John Wiley & Sons
Release Date : 2010-07-06
Pay Per Click Search Engine Marketing written by David Szetela and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-07-06 with Computers categories.
The complete guide to a winning pay-per-click marketing campaign Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Marketing and advertising professionals looking for a hands-on, task-based guide to every stage of creating and managing a winning PPC campaign will get the step-by-step instruction they need in this detailed guide. Using the popular An Hour A Day format, this book helps you avoid the pitfalls and plan, develop, implement, manage, and monitor a PPC campaign that gets results. Successful pay-per-click campaigns are a key component of online marketing This guide breaks the project down into manageable tasks, valuable for the small-business owner as well as for marketing officers and consultants Explains core PPC concepts, industry trends, and the mechanics that make a campaign work Shows how to perform keyword research, structure campaigns, and understand campaign settings and various pricing models Discusses how to write ads, develop and test landing pages, use ad groups, and leverage Google's content network Covers launching a campaign, bidding for position, monitoring, gathering results, and interpreting and acting on the data collected Pay-Per-Click Search Engine Marketing: An Hour a Day provides the tools to make the most of this important marketing method.
The Secret Power Of Paid Advertising
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Author : Donald Nova
language : en
Publisher:
Release Date : 2019-02-18
The Secret Power Of Paid Advertising written by Donald Nova and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-18 with categories.
Advertising In A Digital Age Best Practices Tips For Paid Search And Social Media Advertising
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Author : Gabriela Taylor
language : en
Publisher: Global & Digital
Release Date : 2013-09-23
Advertising In A Digital Age Best Practices Tips For Paid Search And Social Media Advertising written by Gabriela Taylor and has been published by Global & Digital this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-23 with Business & Economics categories.
Best Practices & Tips for Paid Search and Social Media Advertising If your customers are spending more and more time online, why aren’t you advertising there? Do you think it’s too expensive, too confusing, too hard to reach your target market? If your business is already active online, is it getting enough bang for its bucks? Let an online marketing expert teach you the secrets of advertising online to achieve business goals. Discover just how inexpensive it can be to advertise digitally. Use Online Advertising to: Reach more people while spending less Interact with your community Collect feedback and monitor results in real-time Make real-time adjustments Target and re-target your messages for relevancy Online Advertising has revolutionized how marketers target and capture audiences; don’t be left behind.Advertising in a Digital Age can help you understand this market so you use your advertising budget more effectively and get as much free advertising as possible.
Paid Owned Earned
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Author : Nick Burcher
language : en
Publisher: Kogan Page Publishers
Release Date : 2012-03-03
Paid Owned Earned written by Nick Burcher and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-03-03 with Business & Economics categories.
The complexity of media that now sees multiple channels accessed through multiple devices has created major challenges for today's marketing and advertising professionals. Consumer time is split between TVs, laptops, iPads, X-Boxes and smartphones, with traditional media, websites, videos, social networks and apps all competing for attention, meaning it's difficult for brands to decide how best to reach and engage their audiences. Paid, Owned, Earned defines the constituents of each area of 'paid', 'owned' and 'earned' media and shows how they are linked together. It proposes a blueprint for how to think and navigate across this space using a framework made up of key elements such as communities and content, social media optimisation, seeding and viral distribution, broadcast mass media, social performance media and measurement.