Peer To Peer Fundraising Success
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Peer To Peer Fundraising Success
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Author : Samantha Adler
language : en
Publisher:
Release Date : 2015
Peer To Peer Fundraising Success written by Samantha Adler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
People To People Fundraising
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Author : Ted Hart
language : en
Publisher: John Wiley and Sons
Release Date : 2008-04-21
People To People Fundraising written by Ted Hart and has been published by John Wiley and Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04-21 with Business & Economics categories.
Cutting-edge strategies, data, and techniques from the world's foremost ePhilanthropy experts. Giving donors the chance to participate in and contribute to the success of a charity beyond the online gift is proving to be successful for many nonprofits. Find out how to make the most of your online fundraising efforts with the expert advice found in People to People Fundraising: Social Networking and Web 2.0 for Charities. Featuring a Foreword by James Austin of Harvard University, this hands-on guide is filled with creative ideas, techniques, and suggestions to help readers harness the power of social networking for your charity, including: Getting supporters to do more than give Evaluating your Web site Blogs — an important development in fundraising The power of celebrity in building communities How to leverage an individual supporter's social network Online marketing to ethnic and special interest communities How to influence single-gift Web donors to become monthly donors The opportunities and challenges of multi-channel marketing Why ePhilanthropy succeeds — seven pillars of e-success Connecting with planned gift donors and prospects Buttons and banners on company Web sites Plus much more! Based on the authors' decades of combined real-life experiences plus scores of international case studies demonstrating ePhilanthropy success stories from around the world, People to People Fundraising provides a wealth of proven, practical techniques to help you boost your organization's success.
Dollar Dash
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Author : Katrina VanHuss
language : en
Publisher:
Release Date : 2017-02-01
Dollar Dash written by Katrina VanHuss and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-01 with categories.
Change behaviors. Change lives. Peer-to-peer (P2P) events raise more than $1.5 billion for the top 30 U.S. nonprofit programs annually. This amount could be much greater if nonprofits better understood the fundamentals of human behavior and its effect on an organization's ability to fundraise. Why do people volunteer and fundraise for causes? Dollar Dash is a study into the psychology behind P2P fundraising and the fuel that drives volunteer behavior. This book will teach you the keys to acquiring, retaining, and maximizing the support of donors and volunteers. Dollar Dash takes the findings of behavioral economics and applies them to the nonprofit world. Some of what you will learn is counterintuitive: Incentives don't work - rewarding supporters with valuable gifts is demotivating It's not "all about the mission" Great events don't often raise great money This book chronicles the stories of some of the most successful P2P fundraisers, from Relay For Life and the March of Dimes to the Ice Bucket Challenge. Along the way, there are interviews with some of the world's greatest nonprofit thinkers. Dollar Dash is guaranteed to change forever the way you approach your P2P fundraising strategy. The result will be in your organization's bottom line. "This is fascinating stuff that is too long coming to nonprofit work. For-profit entities have been studying consumer behavior a long time. Now Katrina and Otis are helping bring nonprofits up to speed." Jeff Rupp, Vice President, Association of Fundraising Professionals "Katrina and Otis have looked under the hood in a way no else has in regard to the peer-to-peer fundraiser's mind. Their work is comparable to what is called 'consumer behavior' in the for-profit sector. This is a must read!" Mark Davis, Vice President, Blackbaud, Inc.
The Fundraising Reader
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Author : Beth Breeze
language : en
Publisher: Taylor & Francis
Release Date : 2023-04-17
The Fundraising Reader written by Beth Breeze and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-17 with Business & Economics categories.
The Fundraising Reader draws together essential literature establishing a one-stop body of knowledge that explains what fundraising is, and covers key concepts, principles and debates. The book shines a light on the experience of being a fundraiser and answers an urgent need to engage with the complexities of a facet of the non-profit sector that is often neglected or not properly understood. This international compilation features extracts from key writing on fundraising, with a comprehensive contextualising introduction by the editors. Uniquely, this Reader shares conflicting positions relating to age-old and current debates on fundraising: Is fundraising marketing? Should donors or the community be front and centre in fundraising? How can fundraisers deal with ethical dilemmas such as ‘tainted’ donors and money? Best practice and future trends are also covered, including the impact of new technologies and responding to demands for greater diversity, inclusion, and equity in fundraising teams. This Reader is for those who seek to further develop their own understanding of fundraising, and it provides an invaluable resource for academic courses and professional training.
An Approach To Peer To Peer Fundraising A Study Into The Psychology Behind P2p Fundraising
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Author : Wanetta Mowrey
language : en
Publisher:
Release Date : 2021-09-18
An Approach To Peer To Peer Fundraising A Study Into The Psychology Behind P2p Fundraising written by Wanetta Mowrey and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-18 with categories.
This is a smashing book that applies psychological science to nonprofit fundraising. This book will teach you the keys to acquiring, retaining, and maximizing the support of donors and volunteers. The author takes the findings of behavioral economics and applies them to the nonprofit world so development professionals, event planners, board members, and staff can make data-driven decisions. Some of what you will learn is counterintuitive: - Incentives don't work - rewarding supporters with valuable gifts is demotivating - It's not "all about the mission" - Great events don't often raise great money
The Influential Fundraiser
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Author : Bernard Ross
language : en
Publisher: John Wiley & Sons
Release Date : 2008-12-22
The Influential Fundraiser written by Bernard Ross and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-22 with Business & Economics categories.
How to apply the latest developments in psychology and neurology for better fundraising and influencing skills Leading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and peers, using the latest techniques developed in the neural and psychological sciences. He shows individuals how to make a compelling ask to mid- and high-value donors, win board members over to a new campaign strategy, convince reluctant colleagues to commit to their ideas, and confidently handle the objections of a skeptical venture philanthropist. Bernard Ross and Clare Segal (London, UK) are Directors of the Management Centre, the United Kingdom's largest nonprofit management consultancy and training organization.
Cases On Strategic Social Media Utilization In The Nonprofit Sector
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Author : Asencio, Hugo
language : en
Publisher: IGI Global
Release Date : 2015-02-28
Cases On Strategic Social Media Utilization In The Nonprofit Sector written by Asencio, Hugo and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-28 with Business & Economics categories.
Typically utilized by larger corporations, social media marketing and strategy is lacking in small and medium-sized nonprofit organizations. Although these organizations are beginning to incorporate this form of online communication, there is still a need to understand the best practices and proper tools to enhance an organization’s presence on the web. Cases on Strategic Social Media Utilization in the Nonprofit Sector brings together cases and chapters in order to examine both the practical and theoretical components of creating an online social community for nonprofit organizations. The technologies discussed in this publication provide organizations with the necessary cost-effective tools for fundraising, marketing, and civic engagement. This publication is an essential reference source for practitioners, academicians, researchers, and advanced-level students interested in learning how to effectively use social media technologies in the nonprofit sector.
Essential Principles For Fundraising Success
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Author : G. Douglass Alexander
language : en
Publisher: Jossey-Bass
Release Date : 2005-10-03
Essential Principles For Fundraising Success written by G. Douglass Alexander and has been published by Jossey-Bass this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-10-03 with Business & Economics categories.
The book covers a wide range of topics including information about capital campaigns, working with boards and volunteers, annual fundraising, major gifts, planned giving, special events, and grant seeking. Essential Principles for Fundraising Success is filled with actual questions from fundraising professionals and practitioners and answers that demonstrate ways to apply sound fundraising principles in real-life situations and how to avoid common pitfalls. The authors include tools and techniques that you can use to educate others within your organization about all the elements of a successful fundraising program.
Nonprofit Fundraising 101
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Author : Darian Rodriguez Heyman
language : en
Publisher: John Wiley & Sons
Release Date : 2016-01-19
Nonprofit Fundraising 101 written by Darian Rodriguez Heyman and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-19 with Business & Economics categories.
Raise more money for your cause! Based on expert advice and insights from a variety of respected industry experts, Nonprofit Fundraising 101 is an essential text for nonprofit professionals, volunteers, activists, and social entrepreneurs who want to leverage best practices to promote their cause. Built upon the success of the best-selling Nonprofit Management 101, this easy to digest book provides practical, comprehensive guidance for nonprofit fundraising around the globe. With tips and tools, expert advice, and real-world insights from almost fifty industry leaders, this robust resource addresses the entire spectrum of fundraising for nonprofits, including: Planning, hiring, and tracking progress Individual donors, major gifts, events, and direct mail Board and volunteer engagement Foundation and government grants Corporate partnerships Online and email fundraising Social media and mobile crowdfunding Earned income and social enterprise Written by and for front line practitioners and geared towards a global audience of emerging and established leaders, this field guide offers step-by-step formulas for success. Nonprofit Fundraising 101 features a foreword by fundraising guru and Soul of Money author Lynne Twist, insights from notable non-profit professionals such as CNN's Van Jones, and an afterword by Kiva.org Co-Founder & President Premal Shah. This book also provides indispensible ideas and diverse case studies ranging from grassroots efforts to the ALS Ice Bucket Challenge, and advice for organizations of all sizes and focus. Chapters are brief and easily digestible, featuring extensive resources for additional learning, concrete best practices, and pitfalls to avoid. Enjoy this must-read manual to learn tried and true ways to raise more money for your cause, nonprofit, or charity.
Achieving Excellence In Fundraising
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Author : Genevieve G. Shaker
language : en
Publisher: John Wiley & Sons
Release Date : 2022-03-22
Achieving Excellence In Fundraising written by Genevieve G. Shaker and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-22 with Business & Economics categories.
Strategies and concepts for mission-based fundraising From the world’s first school of philanthropy, Achieving Excellence in Fundraising is the leading fundraising textbook based on research and steeped in practical expertise. It has long been the go-to reference for fundraising principles, concepts, and techniques. Topics include donor motivations and behaviors, engaging donors at all levels, inclusive and ethical fundraising, and more, with contributions from noted experts in the field. You'll gain insight into the practice of fundraising and the fundraising cycle, reinforced by discussion questions, application exercises, and research-based recommendations. This 5th edition of Achieving Excellence in Fundraising is reimagined to meet the needs of today’s fundraisers, their nonprofit employers, and the causes they serve, while maintaining key concepts that stand the test of time. Compelling and timely topics new to this edition include donor-advised funds, crowdfunding, raising money in challenging times, fundraising for social advocacy, and more. The needs of fundraising educators are also a central consideration in the book's organization and contents. Discover why Achieving Excellence in Fundraising is the leading textbook and reference in the field! Learn the key principles and techniques of philanthropic fundraising, from the experts at the Indiana University Lilly Family School of Philanthropy Consider today's most pressing issues in fundraising—using research and data to inform practice, engaging a diversity of donors, expressing gratitude effectively, and much more Utilize research-based fundraising strategies to enhance the success of your organization’s efforts and to achieve your professional goals Chapters are written by faculty, alumni, and associates of the prestigious Lilly Family School of Philanthropy. The newest edition of this trusted work is an essential source of information for anyone in the fundraising space.