Picoeconomics
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Picoeconomics
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Author : George Ainslie
language : en
Publisher: Cambridge University Press
Release Date : 1992-04-24
Picoeconomics written by George Ainslie and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-04-24 with Psychology categories.
Dr. Ainslie examines an elementary human paradox: that we are endangered by our own wishes.
Midbrain Mutiny
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Author : Don Ross
language : en
Publisher: MIT Press
Release Date : 2012-01-13
Midbrain Mutiny written by Don Ross and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-01-13 with Psychology categories.
An analysis of how economic theories can be used to understand disordered and pathological gambling that calls on empirical evidence about behavior and the brain and argues that addictive gambling is the basic form of all addiction. The explanatory power of economic theory is tested by the phenomenon of irrational consumption, examples of which include such addictive behaviors as disordered and pathological gambling. Midbrain Mutiny examines different economic models of disordered gambling, using the frameworks of neuroeconomics (which analyzes decision making in the brain) and picoeconomics (which analyzes patterns of consumption behavior), and drawing on empirical evidence about behavior and the brain. The book describes addiction in neuroeconomic terms as chronic disruption of the balance between the midbrain dopamine system and the prefrontal and frontal serotonergic system, and reviews recent evidence from trials testing the effectiveness of antiaddiction drugs. The authors argue that the best way to understand disordered and addictive gambling is with a hybrid picoeconomic-neuroeconomic model.
Society Organizations And The Brain Building Towards A Unified Cognitive Neuroscience Perspective
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Author : Carl Senior
language : en
Publisher: Frontiers Media SA
Release Date : 2015-07-02
Society Organizations And The Brain Building Towards A Unified Cognitive Neuroscience Perspective written by Carl Senior and has been published by Frontiers Media SA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-02 with Neurosciences. Biological psychiatry. Neuropsychiatry categories.
This e-book brings together scholars in both the neurosciences and organizational sciences who have adopted various approaches to study the cognitive mechanisms mediating the social behavior that we see within organizations. Such an approach has been termed by ourselves, and others, as ‘organisational cognitive neuroscience’. In recent years there has been a veritable increase in studies that have explored the cognitive mechanisms driving such behaviors, and much progress has been made in understanding the neural underpinnings of processes such as financial exchange, risk awareness and even leadership. However, while these studies are informative and add to our understanding of human cognition they fall short of providing evidence-based recommendations for practice. Specifically, we address the broader issue of how the neuroscientific study of such core social behaviors can be used to improve the very way that we work. To address these gaps in our understanding the chapters in this book serve as a platform that allows scholars in both the neurosciences and the organizational sciences to highlight the work that spans across these two fields. The consolidation of these two fields also serves to highlight the utility of a singular organizational cognitive neuroscience. This is a fundamentally important outcome of the book as the application of neuroscience to address economically relevant behaviors has seen a variety of fields evolve in their own right, such as neuromarketing, neuroeconomics and so forth. The use of neuro-scientific technologies,in particular fMRI, has indeed led to a bewildering (and somewhat suffocating) proliferation of new approaches, however, the speed of such developments demands that we must proceed carefully with such ventures or risk some fundamental mistakes. The book that you now hold will consolidates these new neuroscience based approaches and in doing so highlight the importance of this approach in helping us to understand human social behavior in general. Taken together the chapters provide a framework for scholars within the neurosciences who wish to explore the further the opportunities that the study of organisational behavior may provide.
Breakdown Of Will
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Author : George Ainslie
language : en
Publisher: Cambridge University Press
Release Date : 2001-03-19
Breakdown Of Will written by George Ainslie and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-03-19 with Business & Economics categories.
Ainslie argues that our responses to the threat of our own inconsistency determine the basic fabric of human culture. He suggests that individuals are more like populations of bargaining agents than like the hierarchical command structures envisaged by cognitive psychologists. The forces that create and constrain these populations help us understand so much that is puzzling in human action and interaction: from addictions and other self-defeating behaviors to the experience of willfulness, from pathological over-control and self-deception to subtler forms of behavior such as altruism, sadism, gambling, and the 'social construction' of belief. This book integrates approaches from experimental psychology, philosophy of mind, microeconomics, and decision science to present one of the most profound and expert accounts of human irrationality available. It will be of great interest to philosophers and an important resource for professionals and students in psychology, economics and political science.
Principles Of Public Policy Practice
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Author : Lok Sang Ho
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
Principles Of Public Policy Practice written by Lok Sang Ho and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Political Science categories.
Principles of Public Policy Practice was written with policy makers, concerned citizens, and students of public policy in mind. Striving to avoid technical language, the author introduces a new paradigm that starts from the commonality of human nature and the assumption that public policy should be impartial. Rather than playing the interests of one group versus those of another, he argues convincingly that public policy should aim at enhancing the ex ante welfare for everyone if everyone did not know the position or the identity one would assume. Using this conceptual device of the representative individual, the analysis readily leads to policy implications that are both reasonable and concrete in diverse areas ranging from health care, crime and punishment to macroeconomic and financial market stability. The book concludes with a chapter summarizing the various principles of public policy practice that will meet the challenges of the new millennium. These principles, certainly of interest to academics in social sciences who are studying public policy, political economy, international financial systems, and capital markets, should appeal equally to practitioners, including public policy makers, consultants, advisers, administrators, and public service trade unions.
The Routledge Companion To The Future Of Marketing
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Author : Luiz Moutinho
language : en
Publisher: Routledge
Release Date : 2014-01-10
The Routledge Companion To The Future Of Marketing written by Luiz Moutinho and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-10 with Business & Economics categories.
The Routledge Companion to the Future of Marketing provides the reader with a comprehensive and original set of visionary insights into the future of marketing. This prestigious collection aims to challenge the mindset of academics, moving their thinking processes from current thinking into new perspectives and advances in marketing knowledge. Selected Contents: Part 1: New Paradigms and Philosophical Insights Part 2: Contributions from other Scientific Fields Part 3: Reconnecting with Consumers and Markets Part 4: New Methodological Insights in Scholarly Research in the Field
Social Neuroscience And Public Health
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Author : Peter A. Hall
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-05-26
Social Neuroscience And Public Health written by Peter A. Hall and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-26 with Medical categories.
The field of public health is primarily concerned with understanding and improving physical health from a large group perspective (i.e., communities and whole populations). The field of social neuroscience, on the other hand, is primarily concerned with examining brain-behavior relationships that unfold in a social context. Both of these are rapidly developing fields of inquiry, and their boundaries have only recently begun to overlap. This book discusses collaborative research findings at the intersection of social neuroscience and public health that promise to fundamentally change the way scientists, public health practitioners, and the general public view physical health within the larger social context. Eighteen chapters are organized under the following major sections: cognition and health outcomes; neuroscientific aspects of health communication; health behavior and the neurobiology of self-regulation; neurobiological processes in health decision making; ecological and social context; neuroscience methods; and future directions.
Addiction As Consumer Choice
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Author : Gordon Foxall
language : en
Publisher: Routledge
Release Date : 2016-02-12
Addiction As Consumer Choice written by Gordon Foxall and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-12 with Business & Economics categories.
A striking characteristic of addictive behavior is the pursuit of immediate reward at the risk of longer-term detrimental outcomes. It is typically accompanied by the expression of a strong desire to cease from or at least control consumption that has such consequences, followed by lapse, further resolution, relapse, and so on. Understood in this way, addiction includes substance abuse as well as behavioral compulsions like excessive gambling or even uncontrollable shopping. Behavioral economics and neurophysiology provide well-worn paths to understanding this behavior and this book regards them as central components of this quest. However, the specific question it seeks to answer is, What part does cognition – the desires we pursue and the beliefs we have about how to accomplish them – play in explaining addictive behavior? The answer is sought in a methodology that indicates why and where cognitive explanation is necessary, the form it should take, and the outcomes of employing it to understand addiction. It applies the Behavioral Perspective Model (BPM) of consumer choice, a tried and tested theory of more routine consumption, ranging from everyday product and brand choice, through credit purchasing and environmental despoliation, to the more extreme aspects of consumption represented by compulsion and addiction. The book will advance debate among behavioral scientists, cognitive psychologists, and other professionals about the nature of economic and social behavior.
Explaining Consumer Choice
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Author : G. Foxall
language : en
Publisher: Springer
Release Date : 2007-06-27
Explaining Consumer Choice written by G. Foxall and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-27 with Business & Economics categories.
This book is the most up-to-date account of research based on the Behavioural Perspective Model of consumer choice. Foxall's contribution is explored in relation to marketing management, the adoption of innovations and further research in consumer behaviour. It is a major contribution to consumer research and marketing theory.
Conversations On Human Action And Practical Rationality
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Author : Susana Cadilha
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2013-07-16
Conversations On Human Action And Practical Rationality written by Susana Cadilha and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-16 with Business & Economics categories.
This volume brings together leading scholars in the study of practical rationality and human action – namely, Alfred Mele, Hugh McCann, Michael Bratman, George Ainslie, Daniel Hausman and Joshua Knobe. They were interviewed by the editors in a project based at the Institute of Philosophy of the University of Porto structured around the questions: 1) In your view, what are the most central (or important) problems in the philosophy of action? 2) For some or all of the following – action, agency, agent – what do they contrast with most significantly? 3) Which of these are liable to be rational/irrational? 4) In what sense is the thing to do to be decided by what is rational? Are there limits of rationality? 5) What explains action, and how? What is the role of deliberation in rationality? 6) How is akrasia possible (if you think it is)? 7) How do you think your own work has contributed to the field? What are your plans for future research? The outcome is of great interest, not only for philosophers, but also for economists, psychologists, political scientists and sociologists.