Plastic Surgeon Marketing Motto
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Plastic Surgeon Marketing Motto
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Author : Phillip Guye
language : en
Publisher:
Release Date : 2014-03-31
Plastic Surgeon Marketing Motto written by Phillip Guye and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-03-31 with categories.
ATTENTION: Successful Plastic Surgeons And Cosmetic Surgeons... Focused on helping elite plastic surgeons and cosmetic surgeons compete in the $12 billion cosmetic procedures market, this new paperback book reveals The Secret Recipe To Grow Referrals. Phillip Guye and Joseph Preston are co-founders of DoctorBookPublishing.com which provides their plastic surgeon, physician, dentist and hospital clients with the highest level of patient acquisition success currently available in the marketplace. "Referrals, also known as endorsed introductions, are like oxygen for any medical practice," said Phillip Guye, co-author of Plastic Surgeon Marketing Motto. "Increased competition for patients will leave many doctors no other option than to resort to bribes as a way to save their practices. Our methods offer a legal alternative by psychologically influencing and persuading people to the point where they feel consciously compelled and even subconsciously obligated to tell other people about your practice. It's like mind control and our system shows you step-by-step how to do it." This system reveals a technically legal, yet controversial Patient Getting Strategy so you can: - Position yourself as THE recognized Authority and Trusted Expert in your market so prospective patients believe every word you say (Page 58); - Increase consultations and patient surgeries (Page 106); - Grow patient-to-patient referrals (Page 118); - Generate positive publicity to build your celebrity status in your market(Page 123); - Maximize referrals from other doctors and professionals with this super stealth strategy (Page 95); - Obtain hassle-free testimonials and positive reviews from your patients faster than ever before (Page 121). "Anyone in the healthcare industry with an MD or an MBA after their name needs to read Plastic Surgeon Marketing Motto. Joe Preston and Phil Guye have created one of the most innovative referral and patient getting systems ever developed." ---Dr. Steve Vasilev, MD, MBA "I love passion and there is no one more passionate about what they do than Joe Preston and Phil Guye. And they are just dedicated to my success. And for me, not only do I want them to be successful but I want my friends to experience what Joe and Phil have done for me. It's not even been a blimp on my radar screen. And the results have been phenomenal." --- Dr. Jason Stoner, DDS, MS "Joe Preston and Phil Guye are the consummate professionals. They have really used their expertise in the areas of marketing and media training and media coaching to help me convey my message in the strongest way possible to my patients. I'm glad that we did because it really helps me to this day." --- Dr. David Scharf, DMD "Joe Preston and Phil Guye really have an interesting perspective. They see things the way the patient sees it. That's just an incredible insight into our patients' mind and how is it that we're going to target that patient. What's going to make that patient come to us when they don't even know us. We're on the right track with Joe and Phil and their company." --- Dr. Ed De Endrade, DDS "If you only read one book about marketing your medical practice this year, this is the one. Phil Guye and Joe Preston are authorities on how to influence and persuade prospects and convert them into patients." ---Dr. Kim Millman, MD, PhD
Cosmetic Surgeon Marketing Motto
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Author : Joseph Preston
language : en
Publisher:
Release Date : 2014-08-11
Cosmetic Surgeon Marketing Motto written by Joseph Preston and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-11 with categories.
Plastic Surgery Marketing On The Internet
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Author : Marc Savage
language : en
Publisher:
Release Date : 2014-08-01
Plastic Surgery Marketing On The Internet written by Marc Savage and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-01 with categories.
Love V Regency
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Author : Edward R. Stein
language : en
Publisher: Aspen Publishing
Release Date : 2016-12-27
Love V Regency written by Edward R. Stein and has been published by Aspen Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-27 with Law categories.
In this trademark infringement case, Dr. Stanley Love, a dermatologist, alleges that Regency Plastic Surgery, PC, has infringed his common-law trademark of the "The Love Look" by using "The Look of Love" as its marketing slogan. Dr. Love is seeking injunctive relief and damages. For more than a decade, Dr. Stanley Love, a dermatologist, has marketed his cosmetic surgery practice with "The Love Look" as his slogan. Regency, a New York City practice that has opened branches around the country, registered the service mark "The Look of Love" with the U.S. Patent and Trademark Office and began using the slogan in all its marketing. Regency opened a branch practice in Dr. Love's area about two years ago. Regency denies liability, claiming that Dr. Love had no common-law trademark because "The Love Look" is merely descriptive and therefore Dr. Love could acquire no common-law trademark rights in the slogan. Regency also claims that even if "The Love Look" has acquired trademark protection, Regency did not infringe the trademark. Finally, Regency claims that Dr. Love's claims are barred by laches and the statute of limitations. The Love v. Regency case file has contains the following witnesses: Four fact witnesses (two per side) Two liability expert witnesses Two damages expert witnesses Because of growing media influence on litigation, the second edition of Love v. Regency also contains internet exhibits including: ·Websites for both businesses ·Facebook pages of customers ·Yelp-style reviews The author has created a teaching manual to help the professor with testimony and to highlight special impeachment problems. Students will have easy access to color copes of all exhibits and media files online through NITA’s website.
The Ultimate Guide To Cosmetic Surgery Marketing
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Author : Dan Wardrope
language : en
Publisher: CreateSpace
Release Date : 2015-01-28
The Ultimate Guide To Cosmetic Surgery Marketing written by Dan Wardrope and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-28 with categories.
EXPERIENCE A FULL CONSULT SHEET, A THRIVING PRACTICE.... AND THE ADMIRATION OF YOUR BAMBOOZLED COMPETITORS. Guided by cosmetic surgery practice building specialist Dan Wardrope, learn how to compete with the established surgeons in your industry, and dominate the bottom dwellers without dropping your prices, overnight - this book unveils the key fundamental principles and strategies necessary to build a marketing system so powerful, your patient list, your practice and your reputation will never look back... Learn how to develop your 'A.C.E.' Factor (Authority, Celebrity and Expertise) for a desired procedure or treatment. Discover how to command market-leading prices for your favourite procedures. Win the trust and respect of your peers, your public and the press. Reach more prospects and convert more of them into patients. Not just one or two more, many more. Discover the 7 secrets the top surgeons in your city do not want you to know about patient generation. "I am continually looking for ways to drive patient leads to my practice. Dan knows what works in my industry, plus his support and attention to detail is second to none. If you want to grow your practice by 300% from high quality leads like me then don't go anywhere else." --Dr. Pouria Moradi, www.drmoradi.com.au "Have booked 2 tummy tucks within the first week of using Dan Wardrope and his agency, Flexx Digital. Based on video files and the google reviews have booked an additional facelift/necklift and and a facelift with augmentation mastopexy. Almost $80k of operations in the last 2 days booked. Thanks Dan!" --Dr. Alex Phoon, www.dralexphoon.com "Dan has taken cosmetic surgery marketing farther than it has ever been taken before, by providing marketing solutions so powerful that I challenge anyone to implement his methods and not quintuple their practice within the first 6 months." --The Breast Clinic, www.thebreastclinic.com.au
Dental Marketing Motto
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Author : Joseph Preston
language : en
Publisher:
Release Date : 2014-01-07
Dental Marketing Motto written by Joseph Preston and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-07 with categories.
ATTENTION: Successful Cosmetic Dentists, Periodontists, Oral Surgeons, Prosthodontists, Orthodontists and Endodontists... Focused on helping elite dentists and specialists get more profitable patients, this new paperback book reveals The Secret Recipe To Grow Referrals. Phillip Guye and Joseph Preston are co-founders of DoctorBookPublishing.com which provides their restorative dentist, periodontist, oral surgeon, prosthodontist, orthodontist, endodontist, plastic surgeon, orthopedic surgeon, physician and hospital clients with the highest level of patient acquisition success currently available in the marketplace. "Referrals, also known as endorsed introductions, are like oxygen for any dental practice," said Phillip Guye, co-author of Dental Marketing Motto. "Increased competition for patients will leave many doctors no other option than to resort to bribes as a way to save their practices. Our methods offer a legal alternative by psychologically influencing and persuading people to the point where they feel consciously compelled and even subconsciously obligated to tell other people about your practice. It's like mind control and our system shows you step-by-step how to do it." This system reveals a technically legal, yet controversial Patient Getting Strategy so you can: - Position yourself as THE recognized Authority and Trusted Expert in your market so prospective patients believe every word you say (Page 58); - Attract affluent prospective patients, get more big, profitable cases and dramatically increase case acceptance (Page 106); - Grow patient-to-patient referrals (Page 118); - Generate positive publicity to build your celebrity status in your market(Page 123); - Maximize referrals from other doctors with this super stealth strategy (Page 95); - Obtain hassle-free testimonials and positive reviews from your patients faster than ever before (Page 121). "I love passion and there is no one more passionate about what they do than Joe Preston and Phil Guye. And they are just dedicated to my success. And for me, not only do I want them to be successful but I want my friends to experience what Joe and Phil have done for me. It's not even been a blimp on my radar screen. And the results have been phenomenal." --- Dr. Jason Stoner, DDS, MS "Joe Preston and Phil Guye are the consummate professionals. They have really used their expertise in the areas of marketing and media training and media coaching to help me convey my message in the strongest way possible to my patients. I'm glad that we did because it really helps me to this day." --- Dr. David Scharf, DMD "Joe Preston and Phil Guye really have an interesting perspective. They see things the way the patient sees it. That's just an incredible insight into our patients' mind and how is it that we're going to target that patient. What's going to make that patient come to us when they don't even know us. We're on the right track with Joe and Phil and their company." --- Dr. Ed De Endrade, DDS "Anyone in the healthcare industry with a DDS, DMD, MD or an MBA after their name needs to read Dental Marketing Motto. Joe Preston and Phil Guye have created one of the most innovative referral and patient getting systems ever developed." ---Dr. Steve Vasilev, MD, MBA
Progressive Business Plan For A Plastic Surgery Practice
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Author : Nat Chiaffarano MBA
language : en
Publisher:
Release Date : 2017-06-09
Progressive Business Plan For A Plastic Surgery Practice written by Nat Chiaffarano MBA and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-06-09 with categories.
This book contains the detailed content and out-of-the-box ideas to launch a successful Plastic Surgery Practice. This book Business Plan provides the updated relevant content needed to become much smarter about starting a profitable Plastic Surgery Practice. The fill-in-the-blank format makes it very easy to write the business plan, but it is the out-of-the box strategic growth ideas that will put you on the road to success. It features in-depth descriptions of a wide range of potential products and services, and a comprehensive marketing plan. It also contains an extensive list of Keys to Success, Creative Differentiation Strategies, Competitive Advantages to seize upon, Industry Trends and Best Practices to exploit, Helpful Resources, Financial Statement Forms, Actual Business Examples, and Financing Options. If your goal is to obtain the knowledge, education and original ideas that will improve your chances for success in a Plastic Surgery Practice business... then this book was specifically written for you.
Smith And Nesi S Ophthalmic Plastic And Reconstructive Surgery
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Author : J. Javier Servat
language : en
Publisher: Springer Nature
Release Date : 2020-08-04
Smith And Nesi S Ophthalmic Plastic And Reconstructive Surgery written by J. Javier Servat and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-04 with Medical categories.
This landmark book is the most extensive and complete oculofacial plastic surgery guide available in the market. Updated and broadened from the three previous editions, it includes advances in the use of surgical navigation systems, and new techniques and treatments for diseases involving the eyelid, orbital and lacrimal system. Organized across 11 sections of in-depth, expertly written text, Smith and Nesi’s Ophthalmic Plastic and Reconstructive Surgery, Fourth Edition has taken the best of the field’s classic reference text and expanded upon it. Detailed chapters cover a multitude of topics relating to various ocular surgeries, pediatric considerations, ocular traumas, and anatomy. Supplemented with a myriad of high-quality illustrations, Smith and Nesi’s Ophthalmic Plastic and Reconstructive Surgery, Fourth Edition is an indispensable reference for oculoplastics surgeons and physicians in other fields.
Cosmetic Surgery Media Marketing And Advertising Requires More Regulatin
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Author : Katelyn Christine Nelson
language : en
Publisher:
Release Date : 2010
Cosmetic Surgery Media Marketing And Advertising Requires More Regulatin written by Katelyn Christine Nelson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
The marketing, advertising and mediation of cosmetic surgery in the United States has become a controversial issue. The debate began with the normalization of unrealistic beauty images due to excessive exposure to cosmetic surgery in the media and consumer self-diagnosis. Surgeons use aggressive marketing tactics for preventative procedures and prey on insecurities. Moreover, the proliferation of cosmetic surgery in the media in conjunction with misleading advertising has created an environment where consumers have false and unrealistic expectations and perceptions of cosmetic surgery. This article discusses the history of cosmetic surgery, marketing and advertising tactics as well as mediated theory to understand the ethical issues involved in elective surgery. The goal of this paper is to suggest regulation and protection for vulnerable audiences.
Male Aesthetic Plastic Surgery
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Author : Douglas S. Steinbrech
language : en
Publisher: Thieme
Release Date : 2020-08-14
Male Aesthetic Plastic Surgery written by Douglas S. Steinbrech and has been published by Thieme this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-14 with Medical categories.
The quintessential book on the rapidly expanding field of male aesthetic surgery from renowned experts! During the past decade, there has been an exponential increase in the number of men undergoing aesthetic surgery in the U.S., with an estimated 1.3 million procedures performed annually. Male Aesthetic Plastic Surgery by Douglas Steinbrech reflects expertise and insights from one of the most-sought-after pioneers in male surgery, along with a Who's Who of contributing authors. While many texts have been written on female aesthetic surgery, this generously illustrated resource fills a void in the literature. Divided into four sections and 45 chapters, the book reflects the background history and male-centric perspective that sets male aesthetic surgery apart from its female counterpart. Essential steps are detailed for each procedure including the physical exam, anatomical variations, patient selection, preoperative preparations, postoperative care, and invaluable pearls and pitfalls to maximize results and avoid complications. Of special interest, each chapter features bullet steps for quick and easy reference before entering the OR. From innovative, never-before published techniques, such as a sub-fascial abdominal silicone six-pack to the rapidly changing world of male body contouring, the textbook covers a broad range of cutting-edge and emerging techniques. High quality illustrations, bulleted text, and superb videos enhance the ability to understand and perform each procedure A full spectrum of facial approaches including male blepharoplasty, facelift in men, chin augmentation, facial fat grafting, cheek shaping, male rhinoplasty, and hair restoration State-of-the-art body techniques including diverse methods to correct gynecomastia, high abdominal definition, gluteal sculpting, abdominal contouring, chest sculpting, and muscular augmentation with implants The latest injectable, laser, and men's skincare procedures, including the use of neurotoxins, Kybella, and energy-based techniques A comprehensive glossary of surgical terms provides a quick reference for daily practice This is a must-have resource for all plastic surgeons, dermatologic surgeons, and aesthetic doctors who treat male patients.