Potential Tourist Trade
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Marketing In The Tourism Industry Rle Tourism
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Author : Brian Goodall
language : en
Publisher: Routledge
Release Date : 2013-04-02
Marketing In The Tourism Industry Rle Tourism written by Brian Goodall and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-02 with Business & Economics categories.
This book examines how different sections of the tourism industry attempt to reach their markets. A wide range of distinctive forms of holiday are considered, and the influence their characteristics have on how they are marketed is discussed. But the approach is also comparative, and the relative success each area of the industry has in reaching its market is evaluated.
The Littoral Of The Lebanon
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Author : Transport and Tourism Technicians Limited
language : en
Publisher:
Release Date : 1965
The Littoral Of The Lebanon written by Transport and Tourism Technicians Limited and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1965 with Tourism categories.
International Tourism
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Author : Michael Peters
language : en
Publisher: Hutchinson Radius
Release Date : 1969
International Tourism written by Michael Peters and has been published by Hutchinson Radius this book supported file pdf, txt, epub, kindle and other format this book has been release on 1969 with Business & Economics categories.
Study of international tourism and the role thereof in trade and economic development - covers economic implications, trends in visitor flows, implications for transport (incl. Air transport, sea transport, road transport and railway transport) and for the Hotel industry (incl. The provision of meals), vocational training and labour demand of Hotel workers, planning accommodation requirements, taxation, marketing, financial aspects, etc.
Tourism Marketing For Cities And Towns
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Author : Bonita M. Kolb
language : en
Publisher: Routledge
Release Date : 2006
Tourism Marketing For Cities And Towns written by Bonita M. Kolb and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Provides coverage of marketing theory specific to the tourism industry. This work focuses on developing the branded destination with emphasis on promotional planning. It contains international examples, discussion questions, and strategic planning worksheets. Comienzo página.
The Community Tourism Industry Imperative
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Author : Uel Blank
language : en
Publisher:
Release Date : 1989
The Community Tourism Industry Imperative written by Uel Blank and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.
Vacation Over
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Author : Rafael Romeu
language : en
Publisher: International Monetary Fund
Release Date : 2008-07-01
Vacation Over written by Rafael Romeu and has been published by International Monetary Fund this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-07-01 with Business & Economics categories.
An opening of Cuba to U.S. tourism would represent a seismic shift in the Caribbean's tourism industry. This study models the impact of such a potential opening by estimating a counterfactual that captures the current bilateral restriction on tourism between the two countries. After controlling for natural disasters, trade agreements, and other factors, the results show that a hypothetical liberalization of Cuba-U.S. tourism would increase long-term regional arrivals. Neighboring destinations would lose the implicit protection the current restriction affords them, and Cuba would gain market share, but this would be partially offset in the short-run by the redistribution of non-U.S. tourists currently in Cuba. The results also suggest that Caribbean countries have in general not lowered their dependency on U.S. tourists, leaving them vulnerable to this potential change.
Tourism Marketing For Cities And Towns
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Author : Bonita Kolb
language : en
Publisher: Routledge
Release Date : 2006-08-14
Tourism Marketing For Cities And Towns written by Bonita Kolb and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-08-14 with Business & Economics categories.
Tourism Marketing for Cities and Towns provides thorough and succinct coverage of marketing theory specific to the tourism industry. It focuses on developing the branded destination with special emphasis on promotional planning. In addition, it contains numerous international examples, discussion questions, and strategic planning worksheets.
Tourism Business Frontiers
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Author : Dimitrios Buhalis
language : en
Publisher: Routledge
Release Date : 2006-08-11
Tourism Business Frontiers written by Dimitrios Buhalis and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-08-11 with Business & Economics categories.
As the global tourism industry continues to expand and to become more complex, it is vital that those in the industry are equipped with a thorough knowledge of all topics involved. New Tourism Consumers Products and Industry: Present and Future Issues provides this comprehensive coverage and more. Written by a team of globally renowned thinkers and researchers, it not only provides a brief historical overview of tourism, but delves deeper, to discuss emerging trends, consumer types and looks at the way the industry itself is changing and developing. It provides the manager of tomorrow with the ability to look beyond normal planning horizons and identify potential opportunities from these changes. New Tourism Consumers Products and Industry: Present and Future Issues is part of a two part set with its companion text, Tourism Dynamics, Challenges and Tools: Present and Future Issues which takes the reader on a logical progression to look at issues relating to the external environment in which the tourism industry functions. Both texts thereby provide the reader with a complete set of tools and knowledge recognise the key areas of growth and change, and the ability to use the new tools and technologies available to develop them and maximise business potential.
Cultural Tourism
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Author : bob Mckercher
language : en
Publisher: Routledge
Release Date : 2012-10-02
Cultural Tourism written by bob Mckercher and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-02 with Business & Economics categories.
Examine cultural tourism issues from both sides of the industry! Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when the two sides form a true partnership based on understanding and appreciation of each other's merits. The authors--one, a tourism specialist, the other, a cultural heritage management expert--present a model for a working partnership with mutual benefits, integrating management theory and practice from both disciplines. Cultural Tourism is the first book to combine the different perspectives of tourism management and cultural heritage management. It examines the role of tangible (physical evidence of culture) and intangible (continuing cultural practices, knowledge, and living experiences) heritage, describes the differences between cultural tourism products and cultural heritage assets, and develops a number of conceptual models, including a classification system for cultural tourists, indicators of tourism potential at cultural and heritage assets, and assessment criteria for cultural and heritage assets with tourism potential. Cultural Tourism examines the five main constituent elements involved in cultural tourism: cultural and heritage assets in tourism sites such as the Royal Palace in Bangkok, the Cook Islands, and Alcatraz Prison in San Francisco. tourism--what it is, how it works, and what makes it a success five different types of cultural tourists consumption of products, value adding, and commodification integrating the first four elements to satisfy the tourist, meet the needs of the tourism industry, and conserve the intrinsic value of the asset Though tourism and cultural heritage management professionals have mutual interests in the management, conservation, and presentation of cultural and heritage assets, the two sectors operate on parallel planes, maintaining an uneasy partnership with surprisingly little dialogue. Cultural Tourism provides professionals and students in each field with a better understanding of their own roles in the partnership, bridging the gap via sound planning, management, and marketing to produce top-quality, long-lasting cultural tourism products. Now translated into simplified Chinese.
New Business Opportunities In The Growing E Tourism Industry
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Author : Eto, Hajime
language : en
Publisher: IGI Global
Release Date : 2015-07-07
New Business Opportunities In The Growing E Tourism Industry written by Eto, Hajime and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-07 with Business & Economics categories.
Responding to the dual pressures of globalization and economic downturn, communities across the world formerly driven by agriculture and industry are increasingly turning toward tourism as an economic mainstay. In order for industry leaders to compete with the efforts of competitors and savvy marketers, new business models must be defined which allow for the incorporation of e-tourism tools and expansion into the global marketplace. New Business Opportunities in the Growing E-Tourism Industry offers case studies and research that highlights the impact of globalization on travel and tourism and offers solutions to potential problems. Targeting an audience of researchers and business professionals, this volume brings together a diverse international body of scholars and researchers to provide a holistic perspective of future developments in the e-tourism industry. This volume compiles the research and perspectives of researchers and industry professionals, uniting a variety of topics including medical tourism, traffic-management, route-planning, virtual museums, digital spot-hunting via film-mosaic, and tourism for the elderly and disabled.