Problem Analysis A Consumer Based Methodology For The Discovery Of New Products Ideas
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Problem Analysis A Consumer Based Methodology For The Discovery Of New Products Ideas
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Author : Robert D. Menko
language : en
Publisher:
Release Date : 1980
Problem Analysis A Consumer Based Methodology For The Discovery Of New Products Ideas written by Robert D. Menko and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with categories.
Problem Analysis A Consumer Based Methodology For The Discovery Of New Product Ideas
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Author : Claes Fornell
language : en
Publisher:
Release Date : 1980
Problem Analysis A Consumer Based Methodology For The Discovery Of New Product Ideas written by Claes Fornell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with categories.
A Risk Benefit Perspective On Early Customer Integration
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Author : Christoph Kausch
language : en
Publisher: Springer Science & Business Media
Release Date : 2007-08-20
A Risk Benefit Perspective On Early Customer Integration written by Christoph Kausch and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-08-20 with Business & Economics categories.
Customer integration in the early innovation phase, considered the method of choice in theory and practice, has shown unexpected side effects that may even outweigh its recognized advantages. As a result, management needs to be able to assess in advance whether the involvement of customers will add overall value to an innovation project. This book develops a mathematical formula to support this decision.
Consumer Based New Product Development For The Food Industry
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Author : Sebastiano Porretta
language : en
Publisher: Royal Society of Chemistry
Release Date : 2021-04-07
Consumer Based New Product Development For The Food Industry written by Sebastiano Porretta and has been published by Royal Society of Chemistry this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-07 with Science categories.
This is the first book that describes and explains food development from the point of view of the consumer rather than from the top down approach.
The Generation Of Ideas For New Products
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Author : Trevor Sowrey
language : en
Publisher:
Release Date : 1987
The Generation Of Ideas For New Products written by Trevor Sowrey and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Creative ability in business categories.
New Products Management
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Author : Charles Merle Crawford
language : en
Publisher: McGraw-Hill Companies
Release Date : 1991
New Products Management written by Charles Merle Crawford and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
New Products Management provides future new product managers and team leaders with a complete toolkit for learning and executing the product development process. Students learn how real-world managers oversee effective strategy development, manage teams, evaluate ideas, and manage the technical and financial aspects of new product management. Book jacket.
Why Startups Fail
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Author : Tom Eisenmann
language : en
Publisher: Currency
Release Date : 2021-03-30
Why Startups Fail written by Tom Eisenmann and has been published by Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-30 with Business & Economics categories.
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Contextual Innovation Management
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Author : Patrick van der Duin
language : en
Publisher: Routledge
Release Date : 2020-02-17
Contextual Innovation Management written by Patrick van der Duin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-02-17 with Business & Economics categories.
Innovation has a pivotal role for companies in attaining business survival but making an organization innovative is not straightforward. By determining contextual factors, managers can help decide how to employ a portfolio of innovation management processes. This book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context. In breaking the process into three levels (culture, industry and company), the book helps choose an optimal innovative approach. With references to real-world innovation cases and organizations, this book will prove useful reading for students and researchers in the field of innovation studies and management.
Managing Technology And Innovation
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Author : Robert Verburg
language : en
Publisher: Routledge
Release Date : 2006-06-19
Managing Technology And Innovation written by Robert Verburg and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-06-19 with Business & Economics categories.
Modern technology and innovation are vital to the success of all companies, be they hi-tech firms or companies seemingly unaffected by technology and innovation; whether established firms or business start-ups. This book focuses on understanding technology as a corporate resource, covering product development, design of systems and the managerial aspects of new and high technology. Topics investigated include: the internal organization of high technology firms the management of technology in society managing innovation dilemmas and strategies. The wide-ranging experience of the teachers and experts contributing to this book has resulted in an integrated, multi-disciplinary, textbook that provides an introductory overview to managing technology and innovation in the twenty-first century. This text is essential reading for students of business and engineering concerned with technology and innovation management.
The Quarterly Review Of Marketing
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Author :
language : en
Publisher:
Release Date : 1988
The Quarterly Review Of Marketing written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Marketing categories.