Releasemania Uma Contribui O Para O Estudo Do Press Release No Brasil
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Releasemania Uma Contribui O Para O Estudo Do Press Release No Brasil
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Author : Gerson Moreira Lima
language : pt-BR
Publisher: Summus Editorial
Release Date : 1985
Releasemania Uma Contribui O Para O Estudo Do Press Release No Brasil written by Gerson Moreira Lima and has been published by Summus Editorial this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Advertising categories.
Flashes do atual jornalismo; Os passos das relacoes publicas; Jornalismo e relacoes publicas na comunicacao de massa; O porque do assessor de imprensa e a brecha em que atua; Quem esta em nossas assessorias de imprensa e a sua imagem; A releasemania; O press-release padrao; Tipos de press-release; Estudo de caso; O teaser e o press-kit; Conclusao.
Produ O Cient Fica Brasileira Em Comunica O
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Author :
language : pt-BR
Publisher:
Release Date : 1997
Produ O Cient Fica Brasileira Em Comunica O written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Communication categories.
Vozes
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Author :
language : pt-BR
Publisher:
Release Date : 1985
Vozes written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Brazil categories.
Comunica O Aberta
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Author : Gustavo Gomes de Matos
language : pt
Publisher: Editora Manole
Release Date :
Comunica O Aberta written by Gustavo Gomes de Matos and has been published by Editora Manole this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
A estratégia da Comunicação Aberta concretiza-se quando o ser humano encontra, em si mesmo, as respostas para os dilemas que o atormentam e o impedem de evoluir; quando o profissional percebe a força empreendedora da sua vocação e incrível potencial para o aperfeiçoamento contínuo; quando a empresa volta-se para o seu corpo funcional, buscando a fonte segura de soluções para o seu crescimento sustentado; quando as lideranças políticas passam a escutar os cidadãos, a fim de fundamentar ações (políticas públicas) e medidas em prol do progresso de todos, sem nenhum tipo de exclusão. É pelo caminho da comunicação que evoluímos, com desenvoltura, no ambiente organizacional, na sociedade e, principalmente, em nosso universo interior. Editora Manole
Newsmaking
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Author : Bernard Roshco
language : en
Publisher: Chicago : University of Chicago Press
Release Date : 1975
Newsmaking written by Bernard Roshco and has been published by Chicago : University of Chicago Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1975 with Journalism categories.
Mindware
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Author : Andy Clark
language : en
Publisher: OUP USA
Release Date : 2013-12
Mindware written by Andy Clark and has been published by OUP USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-12 with Science categories.
Ranging across both standard philosophical territory and the landscape of cutting-edge cognitive science, Mindware: An Introduction to the Philosophy of Cognitive Science, Second Edition, is a vivid and engaging introduction to key issues, research, and opportunities in the field.
The Digital Estate
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Author : Chuck Martin
language : en
Publisher: McGraw-Hill Companies
Release Date : 1997
The Digital Estate written by Chuck Martin and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.
Looks at the culture of the Internet and its significance for business. Contains information on the interactive audience, defining communities on the Internet, transforming selling into service, digital money, rules of business netiquette, and learning from mistakes. Annotation copyrighted by Book News, Inc., Portland, OR
Public Relations Theory
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Author : Carl H. Botan
language : en
Publisher: Routledge
Release Date : 2017-10-03
Public Relations Theory written by Carl H. Botan and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-03 with Language Arts & Disciplines categories.
Beginning with the basic premise that public relations can best be understood as a specialized type of communication, the contributors to this volume establish public relations as a vital and viable realm for communication research and theory development. Through the application of communication theories, they attempt to explain and predict public relations practices and then use these practices to develop communication theories. Their discussions fall into three distinct categories: metatheory, theory, and examples of applications of theories. An ideal volume for professionals and students in communication, journalism, and related fields.
Collaboration In Teacher Education
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Author : Andrea Peter-Koop
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-03-09
Collaboration In Teacher Education written by Andrea Peter-Koop and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-09 with Education categories.
This book systematically explores and reflects on a variety of issues related to collaborative mathematics teacher education practice and research – such as classroom coaching, mentoring or co-learning agreements - highlighting the evolution and implications of collaborative enterprises in different cultural settings. It is relevant to educational researchers, research students and practitioners.
Unleashing The Killer App
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Author : Larry Downes
language : en
Publisher: H B S Press
Release Date : 1998
Unleashing The Killer App written by Larry Downes and has been published by H B S Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Digital communications categories.
When technologies, products, and services converge in radical, creative new ways, a killer app emerges-a new application so powerful that it transforms industries, redefines markets, and annihilates the competition. The steam engine, the cotton gin, and the Model T were all killer apps of their time. Today's killer apps spring from the digital realm: the personal computer, e-mail, and the World Wide Web. Tempted by the promise of such devastating power, companies large and small, from vast multinationals to lean entrepreneurial start-ups, are remaking themselves into organizations that nurture killer apps rather than succumb to them. How is it done? In this groundbreaking new book, strategists Downes and Mui identify the twelve fundamental design principles for building killer apps and offer a progressive guide to transforming your company into a place where killer apps are born. Unleashing the Killer App provides the tools, the techniques, and the proof that you need to incubate the killer app within your organization--and perhaps even release one.