Reputation Interrupted
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Reputation Interrupted
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Author : Jennifer Brannon Barhorst
language : en
Publisher:
Release Date : 2017
Reputation Interrupted written by Jennifer Brannon Barhorst and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with categories.
To achieve the objectives of this study, two phases of research were involved. Phase 1 comprised an exploratory qualitative study where 10 practitioners from various industries of type and size were interviewed. Phase 2 involved a two-stage explanatory study comprised of a quantitative study followed by a qualitative follow-up study. The quantitative study was comprised of an experiment where 372 Twitter users in the United States were exposed to positive and negative Twitter posts about airlines in an experiment setting. The experiment was designed to examine whether MeWOM brand image disruptions in Twitter had any impact on the participants' perceptions of the airlines' corporate reputations and the variables that influenced a change in corporate reputation if one took place. Partial Least Squares Structural Equation Modelling was employed to demonstrate the variables that predicted a change in corporate reputation from the receivers' perspective. Stage two of the explanatory study was a qualitative study involving 14 participants who took part in 14 semi-structured interviews. This phase of the study focused on the provision of explanatory data for the significant variables found in the quantitative phase of the study.For the academic community, this research furthers existing understanding and knowledge of the theoretical concepts of corporate image and corporate reputation and provides new empirical data to enhance theoretical assertions made within the literature. For practitioners, the findings from this project deepen the understanding of receivers of MeWOM brand image disruptions and the factors that predict a change in corporate reputation upon exposure to a MeWOM brand image disruption.
Birder Interrupted
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Author : M. Ralph Browning
language : en
Publisher: Wipf and Stock Publishers
Release Date : 2024-02-15
Birder Interrupted written by M. Ralph Browning and has been published by Wipf and Stock Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-02-15 with Biography & Autobiography categories.
Inspired by Roger Tory Peterson and James Fisher’s book Wild America, recent high school graduate M. Ralph Browning embarked on a tightly budgeted, year-long trip in the US looking for birds. The year was 1962. His 1955 VW Beetle broke after nine months, which forced a premature end to the journey. In 2005, after matters of military duty, college, a family, and a career in birds at Smithsonian’s National Museum of Natural History, the author resumed the interrupted trip. This time, he was with the girl he’d left behind in 1962, and they birded Texas, the Southwest, and California. The author chronicles the trip with observations on birds while touching on history, geology, and conservation. The cost of keeping alive includes periodic notes on the price of gasoline (about $0.33/gallon in 1962) and food. The author had earlier written to numerous birders for information about birding particular locations, and many of those individuals across the country showed him birds and invited him into their homes for a gratefully appreciated warm bed and home cooking. The 2005 leg of the journey was assisted by bird finding guides and the help of the legendary Jon Dunn and numerous motels.
Inside The Knowledge Factory
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Author : Heinke Röbken
language : en
Publisher: Springer Science & Business Media
Release Date : 2013-06-29
Inside The Knowledge Factory written by Heinke Röbken and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-29 with Business & Economics categories.
Heinke Röbken analyses how American, German and Swedish universities - and particularly business schools - deal with the various expectations they are confronted with. On the basis of neo-institutional theory she argues that a form of "institutional schizophrenia" can help institutions to comply with external demands without compromising the pursuit of academic reputation which is essential for their inner stability.
The Headmaster S Wager
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Author : Vincent Lam
language : en
Publisher: Random House
Release Date : 2024-07-09
The Headmaster S Wager written by Vincent Lam and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-09 with Fiction categories.
From Giller Prize winner, internationally acclaimed, and bestselling author Vincent Lam comes a superbly crafted, highly suspenseful, and deeply affecting novel set against the turmoil of the Vietnam War. Percival Chen is the headmaster of the most respected English school in Saigon. He is also a bon vivant, a compulsive gambler and an incorrigible womanizer. He is well accustomed to bribing a forever-changing list of government officials in order to maintain the elite status of the Chen Academy. He is fiercely proud of his Chinese heritage, and quick to spot the business opportunities rife in a divided country. He devotedly ignores all news of the fighting that swirls around him, choosing instead to read the faces of his opponents at high-stakes mahjong tables. But when his only son gets in trouble with the Vietnamese authorities, Percival faces the limits of his connections and wealth and is forced to send him away. In the loneliness that follows, Percival finds solace in Jacqueline, a beautiful woman of mixed French and Vietnamese heritage, and Laing Jai, a son born to them on the eve of the Tet offensive. Percival's new-found happiness is precarious, and as the complexities of war encroach further and further into his world, he must confront the tragedy of all he has refused to see. Blessed with intriguingly flawed characters moving through a richly drawn historical and physical landscape, The Headmaster's Wager is a riveting story of love, betrayal and sacrifice.
The Face Of Rosenfel
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Author : Charles Howard Montague
language : en
Publisher:
Release Date : 1888
The Face Of Rosenfel written by Charles Howard Montague and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1888 with American fiction categories.
Man Interrupted
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Author : James Bailey
language : en
Publisher: Random House
Release Date : 2011-03-18
Man Interrupted written by James Bailey and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-18 with Biography & Autobiography categories.
James Bailey's form of obsessive-compulsive disorder (OCD) was as bizarre as it was unbearable. He was obsessed by a fear of drugs and their effects, believing himself to be in constant danger of becoming insanely high through people spiking his food, or even by just touching a photograph of a marijuana leaf. The treatment programme he went through at a specialist American clinic was challenging, to say the least. He was asked to shake hands and mingle with the local junkies, fighting his anxieties and the urge to go and wash for as long as possible in order to 'expose' himself to his fears. Man, Interrupted gives us a glimpse into the tortured world of a man suffering from what is an increasingly common disorder. But far from being a doom-laden account of mental illness, the result is uniquely revealing, hilariously entertaining and wonderfully rewarding.
L Am Ricaine
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Author : Jules Claretie
language : en
Publisher:
Release Date : 1893
L Am Ricaine written by Jules Claretie and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1893 with categories.
Organizational Reputation Management
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Author : Alexander V. Laskin
language : en
Publisher: John Wiley & Sons
Release Date : 2024-04-11
Organizational Reputation Management written by Alexander V. Laskin and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-11 with Business & Economics categories.
ORGANIZATIONAL REPUTATION MANAGEMENT Teaches public relations through the management of relationships with key organizational publics, perfect for business and management students Organizational Reputation Management: A Strategic Public Relations Perspective presents comprehensive coverage of how corporations, governments, and non profit organizations build and maintain their reputation. This unique textbook provides students with a solid understanding of the function of public relations as a strategic activity, as author Alexander V. Laskin offers a real-world relationship management perspective while employing an innovative approach to defining and analyzing reputation. Student-friendly chapters introduce all essential concepts of reputation management, describe the entire process of reputation management, help future organizational leaders appreciate the importance of reputation, explain measurement and evaluation methods, and define organizational reputation through relationships with key stakeholders such as investors, employees, and customers. Designed to be used with the PRSA MBA/Business School Initiative curriculum, Organizational Reputation Management demonstrates how to apply the Research, Planning, Implementation, and Evaluation (RPIE) process, the Paid, Earned, Shared, and Owned (PESO) communications model, the Barcelona Principles, and other key public relations concepts in the context of organizational reputation. Organizational Reputation Management: A Strategic Public Relations Perspective is the ideal textbook for undergraduate and graduate courses in reputation management, public relations management, and strategic communication.
Official Report Of The Trial Of L D F For The Murder Of A P Crittenden Etc
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Author : Laura D. Fair
language : en
Publisher:
Release Date : 1871
Official Report Of The Trial Of L D F For The Murder Of A P Crittenden Etc written by Laura D. Fair and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1871 with categories.
Corporate Reputation
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Author : Ronald J. Burke
language : en
Publisher: Gower Publishing, Ltd.
Release Date :
Corporate Reputation written by Ronald J. Burke and has been published by Gower Publishing, Ltd. this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.