Reset Reload Cambias O Te Cambian Si Los Tiempos Han Cambiado Por Qu Sigue Haciendo Lo De Siempre
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Reset Reload Cambias O Te Cambian Si Los Tiempos Han Cambiado Por Qu Sigue Haciendo Lo De Siempre
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Author : Javier Rovira
language : es
Publisher: ESIC Editorial
Release Date : 2011-04
Reset Reload Cambias O Te Cambian Si Los Tiempos Han Cambiado Por Qu Sigue Haciendo Lo De Siempre written by Javier Rovira and has been published by ESIC Editorial this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-04 with Business & Economics categories.
Tres años del inicio de la crisis, un 10% de las empresas ha cerrado sus puertas; el desempleo supera el 20%; hemos bajado 16 puestos en competitividad y el consumo y las exportaciones no terminan de recuperar niveles pasados. En estas circunstancias, aplicar las mismas lógicas de antes parece no ser la alternativa adecuada. Reset & Reload cuestiona los paradigmas empresariales actuales; desde la métrica hasta las relaciones empresa-trabajador pasando por elementos estratégicos como la diferenciación, la determinación de precios, la distribución y venta o la mitificación del mundo on-line entre otros aspectos para después proponer alternativas prácticas que nos permitan abordar un futuro más competitivo y definitivamente diferente al pasado que acabamos de dejar atrás. ...es el momento de hacer Reset y Reload. Para saber adaptarse, reinventarse y sobrevivir en esta era fulgurante... Koro Castellanos. Directora General, BuyVip.com ...Javier Rovira, vuelve a provocarnos, en el sentido de que el cambio tranquilo aunque sea permanente ya no es suficiente... Juan José Guibelalde. Presidente, AECOC ...Reset and Reload ofrece una acertada visión sobre la transformación interna que debe emprender España... Carlos Mas. Presidente, PwC. ...los paradigmas pesan, por lo que habrá que desnudarse de ellos para correr más rápido... Marcos de Quinto. Presidente. Coca Cola Iberia ... un paseo que invita a pensar y espero que a actuar.... Javier Rodríguez Zapatero. Director General, Google España y Portugal. Índice: Para quién; por qué.- Reset.- Reset.- Reset UNO: 13.o Katun. No estamos en una época de cambios.- Reset DOS: Der Glorreich Augenblick. (El momento glorioso).Lodos y barros: qué nos ha traído aquí.- Reset TRES: 11 Wall St. New York. Deje el EBIT a un lado.- Reset CUATRO: Disclosure. Evite la obsesión de generar valor para el accionista.- Reset CINCO: Shàngdü, Mayo 1275. No hay fronteras.- Reset SEIS: The Original Dixieland Jazz Band, 1917. Sea diferente.- Reset SIETE: “Extraño juego. La única manera de ganar es no jugar”. Precio. ¿Qué precio?.- Reset OCHO: Caballos y reinos. Precio. ¿Qué precio?/2.- Reset NUEVE: La Tabla Peutingenaria. Donde esté y a la hora que esté.- Reset DIEZ: Sísifo. Deje de perseguir clientes.- Reset ONCE: Fort Julien; Rashid, Julio 1799. Sin ellos, sin ellas, no hay negocio.- Reset DOCE: Pandora, 2154. Todo está conectado.- Reset TRECE: Ka matè, Ka matè. Solos no podemos.- Reset & Reload Autor
Persona No Consumidor Antropolog A Neurociencia Y Hormonas Para El Marketing
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Author : Javier Rovira
language : es
Publisher: ESIC
Release Date : 2018-01-19
Persona No Consumidor Antropolog A Neurociencia Y Hormonas Para El Marketing written by Javier Rovira and has been published by ESIC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-19 with Business & Economics categories.
¿Es usted fan de algún equipo de fútbol? ¿Le gustan los desfiles de moda? ¿Disfruta una buena charla con sus amigos o amigas? ¿Es un friki de La guerra de las galaxias? ¿De Harry Potter? ¿De Juego de tronos? ¿Ha pensado alguna vez que le gustaría ser un elfo? ¿Se emociona en cierto tipo de ceremonias? ¿Es de los que se pone una copa de vino y música para cocinar? Todos estos comportamientos y muchos más, son la expresión cultural actual de conductas equivalentes que se han dado desde tiempo inmemorial. Miles de años después de haber nacido como especie y a pesar de lo tecnológicos que nos consideremos, seguimos manteniendo nuestras palancas de actuación más primitivas y tribales. En este libro se ofrece una introducción a una visión evolutiva de la persona y se propone hacer una revisión imprescindible del comportamiento del consumidor, para convertirlo en el de la persona como consumidor incorporando, en la necesaria evolución de los modelos, lo que las técnicas y las nuevas disciplinas nos van mostrando. Al hacerlo no queda más remedio que partir de lo que nos debe guiar, que ya no debe ser el consumidor, porque éste es, meramente, un rol de algo mucho más grande y complejo: la persona.
Eloquent Javascript 3rd Edition
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Author : Marijn Haverbeke
language : en
Publisher: No Starch Press
Release Date : 2018-12-04
Eloquent Javascript 3rd Edition written by Marijn Haverbeke and has been published by No Starch Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-04 with Computers categories.
Completely revised and updated, this best-selling introduction to programming in JavaScript focuses on writing real applications. JavaScript lies at the heart of almost every modern web application, from social apps like Twitter to browser-based game frameworks like Phaser and Babylon. Though simple for beginners to pick up and play with, JavaScript is a flexible, complex language that you can use to build full-scale applications. This much anticipated and thoroughly revised third edition of Eloquent JavaScript dives deep into the JavaScript language to show you how to write beautiful, effective code. It has been updated to reflect the current state of Java¬Script and web browsers and includes brand-new material on features like class notation, arrow functions, iterators, async functions, template strings, and block scope. A host of new exercises have also been added to test your skills and keep you on track. As with previous editions, Haverbeke continues to teach through extensive examples and immerses you in code from the start, while exercises and full-chapter projects give you hands-on experience with writing your own programs. You start by learning the basic structure of the JavaScript language as well as control structures, functions, and data structures to help you write basic programs. Then you'll learn about error handling and bug fixing, modularity, and asynchronous programming before moving on to web browsers and how JavaScript is used to program them. As you build projects such as an artificial life simulation, a simple programming language, and a paint program, you'll learn how to: - Understand the essential elements of programming, including syntax, control, and data - Organize and clarify your code with object-oriented and functional programming techniques - Script the browser and make basic web applications - Use the DOM effectively to interact with browsers - Harness Node.js to build servers and utilities Isn't it time you became fluent in the language of the Web? * All source code is available online in an inter¬active sandbox, where you can edit the code, run it, and see its output instantly.
Pharo By Example 5 0
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Author : StŽphane Ducasse
language : en
Publisher: Lulu.com
Release Date : 2017-01-15
Pharo By Example 5 0 written by StŽphane Ducasse and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-15 with Computers categories.
Pharo is an open-source, elegant and pure object-oriented language that supports truly immersive and life programming experience. Pharo offers excellent tools such as hot-debuggers and on the fly code update that change the programming experience. More at http: //www.pharo.org. Pharo is a powerful language and IDE that companies use to deliver complex business-effective applications. More at: http: //www.pharo.org/success In Pharo everything is an object, and anything can change at run-time under your fingers. Pharo is written in itself you can explore a complete world. You can feel and talk to objects. But Pharo does not stop there, with Pharo you can improve your object-oriented skills by rediscovering the essence of object-oriented programming. Pharo by Example 50, intended for both students and developers, will guide you gently through the Pharo language and environment by means of a series of examples and exercises. This book is available under the Creative Commons Attribution-ShareAlike 3.0 license
Content
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Author : Rem Koolhaas
language : en
Publisher: Taschen America Llc
Release Date : 2004
Content written by Rem Koolhaas and has been published by Taschen America Llc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Architecture categories.
In its mood and subject matter, Content reflects recent shifts in geo-politics, particularly since 9-11. The book's content follows Koolhaas's expanding interests, mixing architecture with politics, history, technology, and sociology. Topics are arranged according to geography.
E Commerce
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Author : Kenneth C. Laudon
language : en
Publisher:
Release Date : 2016
E Commerce written by Kenneth C. Laudon and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Electronic commerce categories.
For undergraduate and graduate courses in business. Understanding The Vast And Expanding Field of E-Commerce Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues. A conceptual framework uses the templates of many modern-day companies to further demonstrate the differences and complexities in e-commerce today. An in-depth investigation of companies such as Uber, Pinterest, and Apple kick-off the course while preparing students for real-life scenarios. In the Twelfth Edition, Laudon and Traver add new or update existing case studies to match developments in the e-commerce field as they exist in today's tech world. They built in additional video cases for each chapter, making the material even more accessible to students as they prepare for their future roles in business.
Windows 7 Para Dummies
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Author : Andy Rathbone
language : es
Publisher: John Wiley & Sons
Release Date : 2011-12-14
Windows 7 Para Dummies written by Andy Rathbone and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-14 with Computers categories.
Straightforward, easy-to-use Windows 7 reference and guide for Spanish speakers. Microsoft's Windows 7, the long-awaited replacement for Windows Vista has arrived, and now you can learn the basics of this new operating system with this practical guide. Understand the new user interface, set up your desktop, cover basic applications, and much more with this easy-to-follow book. Whether you're upgrading or starting fresh, this is the perfect basic reference. Introduces the operating system and shows you how to navigate the user interface, set up your desktop, and manage files Covers basic management of applications and data and how to print Helps you get things done online by setting up a user account and build a home network Shows you how to have fun with your new system by editing audio, burning CDs, creating videos, and more Explores troubleshooting issues, such as warning notices, finding missing files, transferring data from one PC to another, and more This is the basic Windows 7 reference you'll want to keep on hand.
Database System Concepts
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Author : Abraham Silberschatz
language : en
Publisher: McGraw-Hill Science, Engineering & Mathematics
Release Date : 1999
Database System Concepts written by Abraham Silberschatz and has been published by McGraw-Hill Science, Engineering & Mathematics this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Computers categories.
Principles Of Marketing European Edition
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Author : Lloyd Harris
language : en
Publisher:
Release Date : 2016-09-21
Principles Of Marketing European Edition written by Lloyd Harris and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-21 with categories.
Principles of Marketing Seventh European Edition Philip Kotler, Gary Armstrong, Lloyd C. Harris and Nigel Piercy The goal of every marketer is to create more value for customers. The authors of this new European Edition have aimed to create more value for the reader by building on a classic marketing text with its well-established customer-value framework and complimenting it with an emphasis throughout the book on sustainable marketing, measuring and managing return on marketing, marketing technologies and marketing around the world. To help bring marketing to life this book is filled with interesting examples and stories about real companies, such as Amazon, Google, Uber, ASOS and Lego and their marketing practices. This is the place to go for the freshest and most authoritative insights into the increasingly fascinating world of marketing. Philip Kotler is S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University. Gary Armstrong is Crist W. Blackwell Distinguished Professor Emeritus of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill. Lloyd C. Harris is Head of Department and Professor of Marketing at Birmingham Business School, University of Birmingham. His research has been widely disseminated via a range of marketing, strategy, retailing and general management journals. Nigel Piercy, was formerly Professor of Marketing & Strategy, and Associate Dean, at Warwick Business School. He is now a consultant and management writer. Recent publications include Marketing Strategy and Competitive Positioning, 6th ed. (with Graham Hooley, Brigitte Nicoulaud and John Rudd) published by Pearson in 2016.
S M L Xl
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Author : Rem Koolhaas
language : en
Publisher: The Monacelli Press, LLC
Release Date : 1997-10-01
S M L Xl written by Rem Koolhaas and has been published by The Monacelli Press, LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997-10-01 with Architecture categories.
S,M,L,XL presents a selection of the remarkable visionary design work produced by the Dutch firm Office for Metropolitan Architecture (O.M.A.) and its acclaimed founder, Rem Koolhaas, in its first twenty years, along with a variety of insightful, often poetic writings. The inventive collaboration between Koolhaas and designer Bruce Mau is a graphic overture that weaves together architectural projects, photos and sketches, diary excerpts, personal travelogues, fairy tales, and fables, as well as critical essays on contemporary architecture and society. The book's title is also its framework: projects and essays are arranged according to scale. While Small and Medium address issues ranging from the domestic to the public, Large focuses on what Koolhaas calls "the architecture of Bigness." Extra-Large features projects at the urban scale, along with the important essay "What Ever Happened to Urbanism?" and other studies of the contemporary city. Running throughout the book is a "dictionary" of an adventurous new Koolhaasian language -- definitions, commentaries, and quotes from hundreds of literary, cultural, artistic, and architectural sources.