Responsibility Equity And Credibility
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Responsibility Equity And Credibility
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Author : Annika Nilsson
language : en
Publisher:
Release Date : 2001
Responsibility Equity And Credibility written by Annika Nilsson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Radioactive waste disposal categories.
Generating Global Brand Equity Through Corporate Social Responsibility To Key Stakeholders
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Author : Anna Torres
language : en
Publisher:
Release Date : 2014
Generating Global Brand Equity Through Corporate Social Responsibility To Key Stakeholders written by Anna Torres and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with categories.
In this paper we argue that corporate social responsibility (CSR) to various stakeholders (customers, shareholders, employees, suppliers, and community) has a positive effect on global brand equity (BE). In addition, policies aimed at satisfying community interests help reinforce credibility to social responsible polices with other stakeholders. We test these theoretical contentions using panel data comprised of 57 global brands originating from 10 countries (USA, Japan, South Korea, France, UK, Italy, Germany, Finland, Switzerland and the Netherlands) for the period 2002 to 2008. Our findings show that CSR to each of the stakeholder groups has a positive impact on global BE. In addition, global brands that follow local social responsibility policies over communities obtain strong positive benefits in terms of the generation of BE, as it enhances the positive effects of CSR to other stakeholders, particularly to customers. Therefore, for managers of global brands it is particularly productive for generating brand value to combine global strategies with the satisfaction of the interests of local communities.
The Teacher Credibility And Collective Efficacy Playbook Grades K 12
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Author : Douglas Fisher
language : en
Publisher: Corwin Press
Release Date : 2020-04-21
The Teacher Credibility And Collective Efficacy Playbook Grades K 12 written by Douglas Fisher and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-21 with Education categories.
Explore the powerful synergy between your credibility with students and your collective efficacy as a member of a team. When you increase your credibility with students, student motivation rises. And when you partner with other teachers to achieve this, students learn more. This one-stop resource illuminates the connection between teacher credibility and collective efficacy and offers specific actions educators can take to improve both. It includes: Tips for becoming more trustworthy, competent, and responsive in the eyes of students Tools for teams to use to polish their collective effectiveness through better communication and problem-solving Coaching videos that challenge teachers to improve teacher practice and grow professionally
The Enlightened Shareholder Value Principle And Corporate Social Responsibility
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Author : Taskin Iqbal
language : en
Publisher: Routledge
Release Date : 2021-07-07
The Enlightened Shareholder Value Principle And Corporate Social Responsibility written by Taskin Iqbal and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-07 with Law categories.
The Enlightened Shareholder Value principle and Corporate Social Responsibility are areas of increasing academic and research interest. However, discussions on the ESV principle in relation to CSR are very limited. This book provides a critical analysis of the impact of the concept of ESV, embedded in the Companies Act 2006, on CSR and explores the scope for reform. Along with analysing existing empirical research, it presents the findings of an empirical study conducted to determine whether the concept of ESV is capable of promoting or assisting CSR. The book also examines whether implementing an ESV approach has had any impact on the CSR practices of multinational corporations that originate in the UK and operate in developing nations, as in order to assess whether the ESV principle links to CSR both its domestic and international impact need to be considered. This analysis was undertaken through the lens of a case study on the ready-made garment industry in Bangladesh, with some focus on the Rana Plaza factory disaster. This study also assists in demonstrating the changes that need to be made to improve the current situation. Lastly, the book addresses the need for reform in the area and provides possible suggestions for reform. This interdisciplinary book will be of great interest to students and scholars of corporate law, corporate governance and business studies in general as well as policymakers, NGOs and government departments in many countries around the world working in the fields of CSR, sustainability and global supply chains.
Questioning Credible Commitment
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Author : D'Maris Coffman
language : en
Publisher: Cambridge University Press
Release Date : 2013-09-12
Questioning Credible Commitment written by D'Maris Coffman and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-12 with Business & Economics categories.
Financial capitalism emerged in a recognisably modern form in late seventeenth- and eighteenth-century Great Britain. Following the seminal work of Douglass C. North and Barry R. Weingast (1989), many scholars have concluded that the 'credible commitment' that was provided by parliamentary backing of government as a result of the Glorious Revolution of 1688 provided the key institutional underpinning on which modern public finances depend. In this book, a specially commissioned group of historians and economists examine and challenge the North and Weingast thesis to show that multiple commitment mechanisms were necessary to convince public creditors that sovereign debt constituted a relatively accessible, safe and liquid investment vehicle. Questioning Credible Commitment provides academics and practitioners with a broader understanding of the origins of financial capitalism, and, with its focus on theoretical and policy frameworks, shows the significance of the debate to current macroeconomic policy making.
Managing Brand Equity
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Author : David A. Aaker
language : en
Publisher: Simon and Schuster
Release Date : 2009-12-01
Managing Brand Equity written by David A. Aaker and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-01 with Business & Economics categories.
The most important assets of any business are intangible: its company name, brands, symbols, and slogans, and their underlying associations, perceived quality, name awareness, customer base, and proprietary resources such as patents, trademarks, and channel relationships. These assets, which comprise brand equity, are a primary source of competitive advantage and future earnings, contends David Aaker, a national authority on branding. Yet, research shows that managers cannot identify with confidence their brand associations, levels of consumer awareness, or degree of customer loyalty. Moreover in the last decade, managers desperate for short-term financial results have often unwittingly damaged their brands through price promotions and unwise brand extensions, causing irreversible deterioration of the value of the brand name. Although several companies, such as Canada Dry and Colgate-Palmolive, have recently created an equity management position to be guardian of the value of brand names, far too few managers, Aaker concludes, really understand the concept of brand equity and how it must be implemented. In a fascinating and insightful examination of the phenomenon of brand equity, Aaker provides a clear and well-defined structure of the relationship between a brand and its symbol and slogan, as well as each of the five underlying assets, which will clarify for managers exactly how brand equity does contribute value. The author opens each chapter with a historical analysis of either the success or failure of a particular company's attempt at building brand equity: the fascinating Ivory soap story; the transformation of Datsun to Nissan; the decline of Schlitz beer; the making of the Ford Taurus; and others. Finally, citing examples from many other companies, Aaker shows how to avoid the temptation to place short-term performance before the health of the brand and, instead, to manage brands strategically by creating, developing, and exploiting each of the five assets in turn
The Responsible Investor
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Author : Anna Hyrske
language : en
Publisher: Taylor & Francis
Release Date : 2022-10-31
The Responsible Investor written by Anna Hyrske and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-31 with Business & Economics categories.
The Responsible Investor is a practical introductory guide for private as well as institutional investors and financiers interested in environmental, social and governance (ESG) issues. The authors have academia, advisory, asset management, asset owner and central bank backgrounds, bringing diverse perspectives and extensive senior-level experience in implementing Responsible Investment across different types of portfolios. Together, they have distilled what can seem a complex area into a clear guide to the topic, accessible to readers who don’t necessarily have prior in-depth knowledge in the field of Responsible Investment but are interested to know more. The book presents the development of Responsible Investment, its different approaches and the drivers of Responsible Investment, as well as the implementation opportunities in different asset classes. The book introduces Responsible Investment trends that investors can take into consideration in their investment decisions. In addition, the book covers ESG data and assessment, impact and reporting for Responsible Investments. This book suits both rookies and veterans – be they private investors, managers of investment funds or institutional investors or financiers. It is also valuable reading for students in finance, Responsible Investment and corporate social responsibility as an accessible overview of the topic.
Digital Media Youth And Credibility
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Author : Miriam J. Metzger
language : en
Publisher: MIT Press
Release Date : 2008
Digital Media Youth And Credibility written by Miriam J. Metzger and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
The difficulties in determining the quality of information on the Internet--in particular, the implications of wide access and questionable credibility for youth and learning. Today we have access to an almost inconceivably vast amount of information, from sources that are increasingly portable, accessible, and interactive. The Internet and the explosion of digital media content have made more information available from more sources to more people than at any other time in human history. This brings an infinite number of opportunities for learning, social connection, and entertainment. But at the same time, the origin of information, its quality, and its veracity are often difficult to assess. This volume addresses the issue of credibility--the objective and subjective components that make information believable--in the contemporary media environment. The contributors look particularly at youth audiences and experiences, considering the implications of wide access and the questionable credibility of information for youth and learning. They discuss such topics as the credibility of health information online, how to teach credibility assessment, and public policy solutions. Much research has been done on credibility and new media, but little of it focuses on users younger than college students. Digital Media, Youth, and Credibility fills this gap in the literature. Contributors Matthew S. Eastin, Gunther Eysenbach, Brian Hilligoss, Frances Jacobson Harris, R. David Lankes, Soo Young Rieh, S. Shyam Sundar, Fred W. Weingarten
Branding And Brand Equity
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Author : Kevin Lane Keller
language : en
Publisher:
Release Date : 2002
Branding And Brand Equity written by Kevin Lane Keller and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
Perspectives On Modern Economy
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Author : Aizhan Khoich
language : en
Publisher: IJOPEC PUBLICATION
Release Date : 2020-09-10
Perspectives On Modern Economy written by Aizhan Khoich and has been published by IJOPEC PUBLICATION this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-10 with Business & Economics categories.
This book aims to provide researchers from basic disciplines of the economics fields such as consumer behavior and public economy with a variety of distinctive perspectives in today’s world where the behavior and preferences of economic actors have changed completely, and the economic policies of countries have been redrafted.