Service Quality On Customer Satisfaction And Loyalty
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Effects Of Perceived Service Quality On Customer Loyalty And Repurchase Intentions The Mediating Role Of Customer Satisfaction
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Author : Shahrukh Salman
language : en
Publisher: Anchor Academic Publishing
Release Date : 2017-11-01
Effects Of Perceived Service Quality On Customer Loyalty And Repurchase Intentions The Mediating Role Of Customer Satisfaction written by Shahrukh Salman and has been published by Anchor Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-01 with Business & Economics categories.
The primary objective of this study is to gauge the effect of perceived service quality on customer loyalty and repurchase intentions through customer satisfaction in Lahore, Pakistan. Therefore, the significance of customer satisfaction for customer loyalty and repurchase intentions is explained. Customer satisfactions play a mediating role between perceived service qualities, customer loyalty and repurchase intentions. The population of the research is constituted of the potential customers of Lahore and the sample size amounts to 230.
Service Quality On Customer Satisfaction And Loyalty
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Author : Getnet Tilahun Wagye
language : en
Publisher: LAP Lambert Academic Publishing
Release Date : 2013
Service Quality On Customer Satisfaction And Loyalty written by Getnet Tilahun Wagye and has been published by LAP Lambert Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with categories.
Now a day the form of business activity has been changed from manufacturing sector into service sector businesses at global level. This actually takes the stake of the lion both in developing and developed countries everywhere in the world. This change ultimately intensifies the degree of competition across the world, while customers perceived very little difference among the service rendering organization on the same and different industries because service is variable and tangible by nature. Therefore, in such complex business sectors, service quality has vital role and an engine on customer satisfaction and loyalty to stay and to be competent enough in the market. This book, therefore, provides a means of success for those service sectors' firms supplemental to create service differentiation and to excel its competing industries in the sector. This Book helps to shed some light on these new and exciting service businesses, and be supposed to useful especially for those who are being involved in any service sectors' business like banks &credit institution, hotels, transportation, schools, hospitals, professionals and others will be benefited from this book.
The Impact Of Service Quality On Consumer Loyalty
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Author : Dr. David Ackah
language : en
Publisher: GRIN Verlag
Release Date : 2014-11-10
The Impact Of Service Quality On Consumer Loyalty written by Dr. David Ackah and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-10 with Business & Economics categories.
Research Paper (postgraduate) from the year 2013 in the subject Economics - International Economic Relations, grade: A, ( Atlantic International University ) (School of Business and Economics), language: English, abstract: The study explores the relationship between service quality and customer satisfaction on customer loyalty with regards to services provided by All Needs Supermarket, located in Takoradi. To achieve the objective of the study, quantitative method was used for the statistical analysis and convenience sampling for selecting customers. The researcher used the self-administered questionnaire as a method for collecting data from the sample consists of 101customers randomly selected from the population frame. The results show that both service quality and customer satisfaction significantly affect the level of customer loyalty of the customers of All needs supermarket, Takoradi. It was therefore, recommended that staff of All needs supermarket should pay special attention to their service quality and the factors that drive customer satisfaction.
The Effect Of Service Quality On Customer Satisfaction And Loyalty
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Author : Eric Boadi-Afoakwa
language : en
Publisher:
Release Date : 2018
The Effect Of Service Quality On Customer Satisfaction And Loyalty written by Eric Boadi-Afoakwa and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018 with categories.
Analysis Of Service Quality For Customer Satisfaction And Loyalty In E Commerce Pertaining To Thefmcg Sector
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Author : Yukti Sharma
language : en
Publisher:
Release Date : 2020
Analysis Of Service Quality For Customer Satisfaction And Loyalty In E Commerce Pertaining To Thefmcg Sector written by Yukti Sharma and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.
With the advent of online shopping of FMCG products or consumer packaged goods and is growing scope in the near future, it has become extremely important for e-commerce industry to focus on their services and provide the quality level that meets or extends the customer expectations so that they can gain customer satisfaction and loyalty. Based on the same, this research has been conducted with the help of a well-established service quality instrument, called SERVQUAL, through a questionnaire to explore the customer satisfaction with the e-commerce services as per the different dimensions of service quality and how it would impact the customer loyalty in the long run. This paper attempts to explore the factors that are important to the customers when buying online and the gap between their expectations and perceptions about the services or e-services. The questionnaire collected data from 100 respondents who purchase consumer packaged goods, groceries, etc. from online stores and their perception and expectations about the same.
Analysis Of Customer Satisfaction Data
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Author : Derek R. Allen
language : en
Publisher: Asq Press
Release Date : 2000-01-01
Analysis Of Customer Satisfaction Data written by Derek R. Allen and has been published by Asq Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-01-01 with Business & Economics categories.
As global competition increases, maintaining customer loyalty is more important than ever. Dissatisfied customers now have many options, with dozens of companies from around the world competing for their business. it is crucial for every organization to retain loyal customers by maintaining a high level of customer satisfaction. However, sustaining an environment conducive to customer satisfaction is a difficult task without a strong understanding of the data surrounding customer satisfaction surveys. This is the focus of Analysis of Customer Satisfaction Data, which clearly demonstrates how to interpret the data gathered in customer surveys while explaining how to use this information to improve overall customer satisfaction. Written by industry leaders with years of experience consulting top companies such as General Motors, Bank of America and Met Life, this book offers a step-by-step approach to customer loyalty research in an advanced yet understandable format. This book is a must read for anyone who is developing a customer satisfaction survey. - Richard Yorio Customer Satisfaction and Loyalty Manager Xerox Corporation.
Customer Satisfaction
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Author : Nigel Hill
language : en
Publisher: The Leadership Factor
Release Date : 2007
Customer Satisfaction written by Nigel Hill and has been published by The Leadership Factor this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Consumer satisfaction categories.
This book does a tremendous job of bringing to life customer satisfaction and its significance to modern businesses. The numerous examples contained within the book's pages have proved a fresh and continuous source of inspiration and expertise as I work with my organisation in helping them understand why we should do what matters most to our customers and the lasting effect such actions will have on both our customer loyalty and retention. The authors are to be commended.
Service Quality Customer Satisfaction And Loyalty
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Author : Sharareh Mansouri Jajaee
language : en
Publisher: LAP Lambert Academic Publishing
Release Date : 2012-07
Service Quality Customer Satisfaction And Loyalty written by Sharareh Mansouri Jajaee and has been published by LAP Lambert Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07 with categories.
Car insurance is one of the fastest growing types of insurance since it is mandatory for car owners and drivers in most countries to own insurance. Car insurance market is so competitive and it is mandatory in most countries; therefore, high quality service in the insurance industry has become an important concern. Through high service quality and customer satisfaction, companies are able to gain loyal customers who normally will continue utilizing the service or recommending it to other potential clients. In addition, service quality, customer satisfaction and loyalty guarantee profitability, therefore play pivotal roles for the insurance companies in this market. The purpose of this study is to measure service quality, customer satisfaction and loyalty, and assess the relation between these elements in the Australian car insurance industry. The SERVQUAL Scale was utilized to measure service quality, customer satisfaction and loyalty. As the research intends to understand the various relations among these variables, the research analysis includes the correlation study between the constructs.
An Applied Service Marketing Theory
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Author : Christian Grönroos
language : en
Publisher:
Release Date : 1980
An Applied Service Marketing Theory written by Christian Grönroos and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980 with Marketing categories.
Service Quality
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Author : Roland T. Rust
language : en
Publisher: SAGE
Release Date : 1994
Service Quality written by Roland T. Rust and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.
The importance of service and service quality has been growing in the world economy since the late 1970s. Establishing new levels of sophistication and rigor, as well as a broad set of approaches, Service Quality presents the latest research and theory in customer satisfaction and services marketing.
