Social Enterprise And Special Events
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Social Enterprise And Special Events
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Author : Julie Olberding
language : en
Publisher: Routledge
Release Date : 2016-11-25
Social Enterprise And Special Events written by Julie Olberding and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-25 with Business & Economics categories.
During the past twenty years, the field of nonprofit management has grown significantly in terms of the number of nonprofit organizations, number of people employed, and amount of funds raised. A key activity in nonprofit management has been organizing events, which are generally defined as "purposive gatherings of people." These purposes may include: increasing awareness about the nonprofit organization and its mission; raising funds to support programs and services related to its mission; engaging and developing individuals as donors, volunteers, and advocates; and enhancing the image of the organization and/or the broader community. Events in the modern era tend to be organized across the nonprofit, public, and private sectors. While a nonprofit organization may create and manage an event, corporations and businesses often contribute financial support and technical expertise in areas such as branding, marketing, and social media. Depending on the event type and size, a local government may provide the venue and public safety services, including police, fire, and ambulance. We can understand more about these mission-driven, cross-sectoral events by looking through the lens of social enterprise. Social enterprise has been defined as a venture that advances a social mission using business methods or market-based approaches. It is typically conceptualized as spanning sectors, particularly the nonprofit and private sectors. Social Enterprise and Special Events focuses on how market-based approaches can be used to help mission-driven gatherings achieve their purposes as efficiently, effectively, and sustainably as possible. These approaches include market research, brand development, cause marketing, gamification, liquidity, cash management, and clustering. The book also incorporates concepts important in the nonprofit and public sectors such as collaborative governance, social capital, political capital, community development, placemaking, and diversity.
Social Enterprise And Special Events
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Author : Julie Olberding
language : en
Publisher: Taylor & Francis
Release Date : 2016-11-25
Social Enterprise And Special Events written by Julie Olberding and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-11-25 with Business & Economics categories.
During the past twenty years, the field of nonprofit management has grown significantly in terms of the number of nonprofit organizations, number of people employed, and amount of funds raised. A key activity in nonprofit management has been organizing events, which are generally defined as "purposive gatherings of people." These purposes may include: increasing awareness about the nonprofit organization and its mission; raising funds to support programs and services related to its mission; engaging and developing individuals as donors, volunteers, and advocates; and enhancing the image of the organization and/or the broader community. Events in the modern era tend to be organized across the nonprofit, public, and private sectors. While a nonprofit organization may create and manage an event, corporations and businesses often contribute financial support and technical expertise in areas such as branding, marketing, and social media. Depending on the event type and size, a local government may provide the venue and public safety services, including police, fire, and ambulance. We can understand more about these mission-driven, cross-sectoral events by looking through the lens of social enterprise. Social enterprise has been defined as a venture that advances a social mission using business methods or market-based approaches. It is typically conceptualized as spanning sectors, particularly the nonprofit and private sectors. Social Enterprise and Special Events focuses on how market-based approaches can be used to help mission-driven gatherings achieve their purposes as efficiently, effectively, and sustainably as possible. These approaches include market research, brand development, cause marketing, gamification, liquidity, cash management, and clustering. The book also incorporates concepts important in the nonprofit and public sectors such as collaborative governance, social capital, political capital, community development, placemaking, and diversity.
Managing And Leveraging Events
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Author : Nico Schulenkorf
language : en
Publisher: Routledge
Release Date : 2021-11-10
Managing And Leveraging Events written by Nico Schulenkorf and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-10 with Business & Economics categories.
This book explores and advances the latest concepts and developments in event management theory and practice. Drawing on the ever-growing event management literature – and supported by theories and concepts from parent disciplines – the book examines challenges and opportunities related to maximising business and social benefits for those working in different event management positions in a variety of contexts. Written by an international team of five management scholars, the book investigates event management and leverage from various angles, including international business, event business studies, sport management, community development, and business strategy. It does so by offering a combination of theoretical approaches as well as contemporary cases from around the world. This book will be of interest to undergraduate and postgraduate students of event management, as well as scholars researching in social and business-related areas of event management and leverage.
The Event Entrepreneur
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Author : Devin Dozier
language : en
Publisher:
Release Date : 2021-01-16
The Event Entrepreneur written by Devin Dozier and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-16 with categories.
What If You Could Make $1,000, $2,000 or More By Creating Small Digital Events In YOUR Local Community!Download The Event Entrepreneur today and you'll learn POWERFUL STRATEGIES on how to design entertaining digital events that can earn extra income ANYTIME you want!Here's what you'll learn when you grab this life-changing e-Book...New Entrepreneurs Will Learn: ✓ How to use community events to become a local digital event planner for small businesses or jump-start a new venture of your own.✓ 3 types of events to turn ANY talent, skill or idea into additional income.✓ How to use live & digital events to make money in your local community.✓ A low-risk strategy to make money doing work you enjoy.✓ To become a successful entrepreneur without special education or knowledge.✓ How to build a list of local followers eager to participate in your events.Current Business Owners Will Learn: ✓ The #1 reason A MAJORITY of small businesses fail and why digital events can help prevent it.✓ How to use live & digital events to launch new products, services, and get website traffic.✓5 sources for developing new streams of revenue.✓ Why community events are a great way to create BUZZ & social sharing for your business.✓ How to build genuine, long-term relationships with your customers.✓ Get more leads, sales, and profits by giving residents an exciting experience.✓ How events can help you gain an advantage over local & national competitors.Digital Events... An Entrepreneurs Dream!"Live & Digital Events Are THE PERFECT Way To Make Money In Your Local Community!" Devin DozierIt doesn't matter if you're searching for an exciting low-risk strategy to jump-start your own business or an experienced entrepreneur needing an effective solution to attract new customers, a well planned live or digital event is the answer!
Marketing Your Event Planning Business
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Author : Judy Allen
language : en
Publisher: John Wiley & Sons
Release Date : 2010-05-20
Marketing Your Event Planning Business written by Judy Allen and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-20 with Business & Economics categories.
Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business. There are fewer corporate dollars dedicated to travel budgets and special events, creating even more pressure on businesses in an already highly competitive industry. This book tells you all you need to know to market your business and build your client base in good times and bad. Marketing Your Event Planning Business shows you how to gain a competitive advantage by setting yourself apart from the competition, pursuing new markets, and soliciting sales. It covers all the vital topics in event planning marketing, including how to diversify your client base, develop niche markets, improve your customer service, establish emergency business plans, and much more. Ideal for event planners, marketing managers in the industry, and professionals in the hospitality, culinary, or travel industries Includes actionable advice on successfully marketing an event planning business Features illustrative examples, practical tips, and useful checklists and other resources Marketing Your Event Planning Business is packed with practical tips and examples, giving you creative new ways to showcase your talents, build your business, and bring added value to your clients.
The Emergence Of Social Enterprise
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Author : Carlo Borzaga
language : en
Publisher: Psychology Press
Release Date : 2004
The Emergence Of Social Enterprise written by Carlo Borzaga and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
This book investigates the remarkable growth of the 'third sector', focusing on social enterprises, their characteristics, their contribution and their future prospects.
Event Planning Ethics And Etiquette
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Author : Judy Allen
language : en
Publisher: John Wiley & Sons
Release Date : 2010-06-01
Event Planning Ethics And Etiquette written by Judy Allen and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-01 with Business & Economics categories.
The world of event planning can be alluring and dangerous at once-exotic locales, wining and dining, and people traveling without their spouses. In such situations the line between business and pleasure blurs and the nature of relationships gets cloudy. With a thoughtless act or a less-than-tactful word, long-lasting business relationships can be ruined forever. Beyond that, budgets are on the chopping block and competition for business is tight. In that environment, people often cut not just financial corners, but the ethical ones, too. There's a fine line between innocent perks and inappropriate gifts or kickbacks. Event planners today must navigate a minefield of potentially sticky situations that can easily blow up in their face. Without a professional code, lines of acceptable behavior are easily crossed. And what you do personally can hurt you professionally. Event Planning Ethics and Etiquette provides event planners with the companion they need to stay out of trouble, keep professional relationships healthy and profitable, avoid the riskier temptations of the lifestyle, and win business in a highly competitive market using ethical business practices. Explains how to establish policies and codes of behavior, in the office and onsite at events. Offers guidelines on when it is acceptable to accept a gift, what is acceptable, and what is inappropriate. Shows how to prepare yourself, as well as your staff, for what to expect, and how to handle the unexpected with business finesse. Covers business etiquette in event planning crisis management situations. Helps you to avoid putting yourself and your company at personal and professional risk. Features real-life examples and situations, and advice on how to handle them with poise and professionalism. Includes a list of "Event Planning Do's and Don'ts." Event Planning Ethics and Etiquette will be of value to the professional event planner; to event planning suppliers and clients working with industry professionals; as well as to those in related fields, such as public relations, administrative professionals, communications; and anyone in the hospitality, culinary, and travel industry.
Special Events
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Author : Seungwon Lee
language : en
Publisher: John Wiley & Sons
Release Date : 2020-08-25
Special Events written by Seungwon Lee and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-25 with Business & Economics categories.
Recent years have seen dramatic changes to the events industry. The influence of social media and global communications technology, increased focus on environmental sustainably and social responsibility, and changes to the economic and cultural landscape have driven rapid expansion and increased competition. Special Events: Creating and Sustaining a New World for Celebration has been the event planner’s essential guide for three decades, providing comprehensive coverage of the theory, concepts and practice of event management. The new Eighth Edition continues to be the definitive guide for creating, organizing, promoting, and managing special events of all kinds. Authors, Seungwon “Shawn” Lee and Joe Goldblatt, internationally-recognized leaders and educators in the industry, guide readers through all the aspects of professional event planning with their broad understanding of diverse cultures and business sectors. This definitive resource enables current and future event leaders to stretch the boundaries of the profession and meaningfully impact individuals, organizations, and cultures around the globe. Global case studies of high-profile events, such as the PyeongChang Winter Olympic Games and Norway’s Constitution Day annual event, complement discussions of contemporary issues surrounding safety, security, and risk management. Each chapter includes “Ecologic,” “Techview,” and/or “Secureview,” mini-case studies, a glossary of terms, plentiful charts, graphs, and illustrations, and links to additional online resources.
The Executive S Guide To Corporate Events And Business Entertaining
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Author : Judy Allen
language : en
Publisher: John Wiley & Sons
Release Date : 2009-12-09
The Executive S Guide To Corporate Events And Business Entertaining written by Judy Allen and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-12-09 with Business & Economics categories.
An industry expert shows readers how to get the best return on investment from corporate events Corporate events and business entertaining are a major part of a company's communication, marketing and public relations strategy. They are used by businesses of all sizes to solicit new business, create a corporate or brand image, and retain and build loyalty with existing suppliers and customers. They can also be used effectively to elicit peak performance from employees and produce camaraderie and teamwork among co-workers. The corporate event bar has been raised dramatically and the competition to craft something original that will help a business create public awareness as well as industry and media buzz is fierce. Staged effectively, business functions can contribute to a company's success, standing, profitability and business development. But corporate events and business entertaining can also seriously damage a company's image and put the company and its management in potentially high-risk situations if not handled carefully, professionally, and appropriately. Corporate boards and chief executives are now seeing how company scandals played out in the headlines can estrange customers, sink stock prices, and end careers in a matter of minutes. And many of the transgressions that have been made public have been linked to corporate events and business entertaining. The Executive's Guide to Corporate Events and Business Entertaining provides executives with all the information they need before they plan, host, sponsor, or attend corporate events. It gives rising and established executives the tools they need to move ahead with confidence in planning their next company function.
A Financial Guide For Social Entrepreneurs
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Author : Collectif,
language : en
Publisher: Die Keure Publishing
Release Date : 2020-09-15
A Financial Guide For Social Entrepreneurs written by Collectif, and has been published by Die Keure Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-15 with Business & Economics categories.
This book provides what it promises to the reader, i.e. A financial guide for social entrepreneurs. It departs from the challenges that social entrepreneurs face to fund their ventures. We discuss three main challenges in this context: 1. Access to funding; 2. Complexity of business models; 3. Predominant focus on social impact. This book offers an overview of the different funding possibilities while presenting the main funding actors in Belgium as an illustration. Yet, we think that more is needed to survive the financial wilderness of social entrepreneurship. Therefore, we advise attention to a solid business model, supportive ecosystem, impact measurement and effective communication. The illustrative case studies and the presentation of ecosystem actors that can provide support to social entrepreneurs make this book a quite practical guide. All cases and ecosystem actors presented here come from the Belgian context, which is what we know best. We are confident that this Belgian view can inspire the international community as well. This book could be useful to social entrepreneurs, impact investors, universities, vocational training centers, corporates supporting social entrepreneurs, social impact incubators and accelerators, policymakers or everyone who wants to help a social enterprise in their journey. And please enjoy reading, our societies need more social entrepreneurship! ABOUT THE AUTORS Nikolay Detchev. Associate Professor of Entrepreneurship and Corporate Social Responsibility at VUB, Belgium. He holds the Solvay Business School Chair of Social Entrepreneurship at VUB, with founding partners Close the Gap, BNP Paribas Fortis and Euroclear. Nikolay is a member of the Investment Committee of Trividend, an executive board member of the International Association for Business and Society and the International New Business Model Conference Series, and board of directors member at VUB related incubator ICAB nv. Philippe Eiselein a PhD Candidate and Research Assistant at the Department of Business at the Vrije Universiteit Brussel (VUB). He is preparing his doctoral dissertation on the Business Models and Scalability of Social Entrepreneurship. His ongoing research has been presented over several international conferences. He has been actively supporting the VUB Chair of Social Entrepreneurship since its inception, contributing to several international projects and events, while coaching (social) entrepreneurs coaches and acting as the Chair’s webmaster. Kris Vander Velpen holds an MBA from Cornell University and a Business Engineer degree in Computer Data Processing as well as a Bachelor in Thomistic Philosophy from the KU Leuven. Kris is now an independent consultant, building and implementing tailor-made top-line growth practices within major profit and non-profit organisations. Furthermore, he is Professor “Entrepreneurship and Innovation” at Flanders Business School and a Visiting Professor at KU Leuven. Maxime Bouckaert studied business and applied economics at the Vrije Universiteit Brussel (VUB). Shortly afterwards, he launched a company called ‘Koalect’. This company helps organizations create more impact through fundraising, crowdfunding and crowdsourcing. He has a team of fourteen people that currently support over 120 organizations to engage with their community in a better way. Abel Diaz Gonzales a PhD Candidate and Research Assistant at the Department of Business at the Vrije Universiteit Brussel (VUB). For his doctoral dissertation, Abel has conducted field research in Bolivia, Ecuador, Colombia, and Belgium. His research has been presented at different international conferences (among which are the Academy of Management, IABS, EMES and New Business Models). Abel has acted as a reviewer at various conferences and for journals, and as co-organizer of numerous events.