Sport Ist Kommunikation
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Sport Ist Kommunikation
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Author : Michael Schaffrath
language : de
Publisher: LIT Verlag Münster
Release Date : 2009
Sport Ist Kommunikation written by Michael Schaffrath and has been published by LIT Verlag Münster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Communication in sports categories.
Spezielle Sport Kommunikation Am Beispiel Der Sport Portale Sport1 De Und Sportal De
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Author : Beate Wockenfuß
language : de
Publisher:
Release Date : 2002
Spezielle Sport Kommunikation Am Beispiel Der Sport Portale Sport1 De Und Sportal De written by Beate Wockenfuß and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with categories.
Arbeits Und Organisationspsychologische Aspekte Der Kommunikation Und F Hrung Im Hinblick Auf Sport
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Author : Christian Klaas
language : de
Publisher: GRIN Verlag
Release Date : 2005-11-04
Arbeits Und Organisationspsychologische Aspekte Der Kommunikation Und F Hrung Im Hinblick Auf Sport written by Christian Klaas and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-11-04 with Sports & Recreation categories.
Studienarbeit aus dem Jahr 2004 im Fachbereich Sport - Sportpsychologie, Note: 1,3, Technische Universität Darmstadt (Institut für Sportwissenschaft), Sprache: Deutsch, Abstract: Ob an der Arbeit in der Gesellschaft, Schule, oder Verein, überall lassen sich Personen finden die andere führen. Dies geschieht überwiegend auf der Basis von Kommunikation. Daher erhalten Kommunikation und Führung in der Arbeits- und Organisationspsychologie eine zentrale Bedeutung. Wie Kommunikation und Führung funktionieren, welche Schemata, Modelle oder Theorien existieren, soll im vorliegenden Text erläutert werden. So wird im ersten Kapitel auf Kommunikation eingegangen, eine Definition geliefert und das integrative Kommunikationsmodell von Schulz von Thun vorgestellt. Weiterhin werden die Formen der Kommunikation aufgezeigt und abschließend auf die Probleme der Kommunikation eingegangen. Das zweite Kapitel geht auf die Führung ein, die zu Beginn definiert wird. Im zweiten Teil des Kapitels wird auf traditionelle personalistische Führungsmodelle eingegangen, auf die neuere Führungsmodelle mit Einbezug der Situation folgen. Im dritten Teil wird Führung im Hinblick auf Sport behandelt und abschließend im vierten Teil eine Zusammenfassung gegeben.
Sport Sprache Kommunikation Medien
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Author : Joachim Born
language : de
Publisher:
Release Date : 2015
Sport Sprache Kommunikation Medien written by Joachim Born and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with categories.
Sport Kommunikation
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Author : Hans-Jürgen Richter
language : en
Publisher:
Release Date :
Sport Kommunikation written by Hans-Jürgen Richter and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Strategic Sport Communication
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Author : W. Timothy Coombs
language : en
Publisher: Routledge
Release Date : 2021-09-15
Strategic Sport Communication written by W. Timothy Coombs and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-15 with Business & Economics categories.
Authors Coombs and Harker provide step-by-step guidance on how the strategic communication process—an integration of marketing communication, public relations, and advertising—can be applied to sports communication for individual athletes, teams, and leagues. The book is founded on the premise that the strategic communication process in sport communication is grounded in understanding the fans and sources of revenue. Looking at sports globally, it offers readers the traditional multi-step, linear approach to strategic communication message development along with the transmedia narrative transportation method, a non-linear approach that centers on narratives to engage target audiences and urge them to contribute their own material to messaging. With case studies and practical examples, it also highlights additional issues such as race and gender, social media, ethics, and athlete health. It is an ideal text for undergraduate and graduate courses in public relations or strategic communication and sport communication. An online instructor’s manual accompanies the text, including lecture slides; a sample strategic sports communication plan; a test bank; links to key web sites that discuss sports and sports communication concerns; links to case studies with class discussion prompts; sample assignments; a sample course syllabus; and suggestions for further reading. Please visit www.routledge.com/9780367898724.
Sport Public Relations And Communication
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Author : Maria Hopwood
language : en
Publisher: Routledge
Release Date : 2012-05-23
Sport Public Relations And Communication written by Maria Hopwood and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-23 with Business & Economics categories.
An increasingly important element of sport business is the management of the myriad of relationships in which sport entities are involved. It is the relationship management aspect of sport which is the unique focus of this book. Sport Public Relations and Communication discusses and reformulates the principles of public relations and communications by demonstrating how they can be successfully applied in practice within a sports context. Features include: discussion customized to apply directly to sports management, thoroughly exploring the nuances of the field case studies used throughout the book to illustrate the practical application of theory discussion questions to help formulate and articulate defensible arguments in relation to public relations and communications strategies, forging strong links between theory and practice examples used to draw from the authors’ extensive experience in North America, the United Kingdom, Europe and Australia and New Zealand, providing a well rounded and global understanding of the field. This is the first book to explore public relations and communications in the sports industry in a global context. It brings together applicable strategies for the sport management or marketing student, and provides a concise guide to how public relations and communications strategies and principles can be applied to sport management and marketing issues.
Strategic Sport Communication
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Author : Paul M. Pedersen
language : en
Publisher: Human Kinetics Publishers
Release Date : 2020-07-05
Strategic Sport Communication written by Paul M. Pedersen and has been published by Human Kinetics Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-05 with Communication in sports categories.
"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--
Routledge Handbook Of Sport Communication
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Author : PaulM. Pedersen
language : en
Publisher: Routledge
Release Date : 2017-07-05
Routledge Handbook Of Sport Communication written by PaulM. Pedersen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-05 with Sports & Recreation categories.
The Routledge Handbook of Sport Communication is the only book to offer a fully comprehensive and in-depth survey of the contemporary discipline of sport communication. It explores communication within, through, and for sport in all its theoretical, conceptual, cultural, behavioral, practical and managerial aspects, tracing the contours of this expansive, transdisciplinary and international discipline and demonstrating that there are few aspects of contemporary sport that don?t rely on effective communications.Including contributions from leading sport media and communications scholars and professionals from around the world, the book examines emerging (new and social) media, traditional (print, broadcast and screen) media, sociological themes in communication in sport, and management issues, at every level, from the interpersonal to communication within and between sport organisations and global institutions. Taking stock of current research, new ideas and key issues, this book is an essential reference for any advanced student, researcher or practitioner with an interest in sport communication, sport business, sport management, sport marketing, communication theory, journalism, or media studies.
Sport Kommunikation
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Author :
language : de
Publisher:
Release Date : 1985
Sport Kommunikation written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with categories.