Sports Shoes Purchase Intention Among Malaysian Volleyball Players Vs Non Volleyball Players
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Sports Shoes Purchase Intention Among Malaysian Volleyball Players Vs Non Volleyball Players
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Author : Goh Pin Siang
language : en
Publisher:
Release Date : 2019
Sports Shoes Purchase Intention Among Malaysian Volleyball Players Vs Non Volleyball Players written by Goh Pin Siang and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.
The purpose of this study is to advance the understanding of volleyball players' purchase intention toward sport shoes by investigating the relationship between the independent variables (endorsement, advertising, pricing and electronic word-of-mouth) and purchase intention. Descriptive research and causal research will be used as the research design, thus questionnaire and experimentation will be used to obtain data. Primary data in this study is attained by distributing the questionnaire to the Malaysian volleyball players throughout several volleyball tournament venues in Malaysia. The experiment will be conducted by comparing two groups of respondents, including volleyball players and non-volleyball players. This study is limited to several independent variables such as endorsement, advertising, pricing and electronic word-of-mouth. This study is significant for marketers for solving the challenges faced in the sport industry. It also helps to identify consumers' purchase preferences for sport shoes. The marketer would understand more about their targeted customers' intentions to purchase, thus the sport industry related with sport marketing in Malaysia might gain more profit.
Marketing And Smart Technologies
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Author : José Luís Reis
language : en
Publisher: Springer Nature
Release Date : 2022-03-14
Marketing And Smart Technologies written by José Luís Reis and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-14 with Technology & Engineering categories.
This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2021), held at University of La Laguna, Tenerife, Spain, during December 2–4, 2021. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Yulunga
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Author : Ken Edwards
language : en
Publisher:
Release Date : 2008
Yulunga written by Ken Edwards and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Health & Fitness categories.
Aboriginal and Torres Strait Islander sports games from all over Australia; aimed at school children from Kindergarten to Year 12; includes diagrams, background to each game, game rules, variations of the games, and teaching points.
The Long Win The Search For A Better Way To Succeed
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Author : Cath Bishop
language : en
Publisher:
Release Date : 2020-11-02
The Long Win The Search For A Better Way To Succeed written by Cath Bishop and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-02 with Business & Economics categories.
***Selected as one of the Financial Times's Best Business Books of 2020*** An exploration of our obsession with winning across society (sport, business, education, politics) and a new approach to defining success to fit the opportunities and challenges of the 21st century - The Long Win.
The Advocate
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Author :
language : en
Publisher:
Release Date : 2003-01-21
The Advocate written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-01-21 with categories.
The Advocate is a lesbian, gay, bisexual, transgender (LGBT) monthly newsmagazine. Established in 1967, it is the oldest continuing LGBT publication in the United States.
Sport Business In Leading Economies
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Author : James J. Zhang
language : en
Publisher: Emerald Group Publishing
Release Date : 2017-12-04
Sport Business In Leading Economies written by James J. Zhang and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-04 with Business & Economics categories.
From a renowned group of international scholars, this new work examines how leading economic countries use sport business to drive and further economic development by raising brand awareness (country as a brand), transforming lagging communities, and enhancing travel and tourism in the country.
Handbook Of Sports Medicine And Science
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Author : Margo Mountjoy
language : en
Publisher: John Wiley & Sons
Release Date : 2014-10-06
Handbook Of Sports Medicine And Science written by Margo Mountjoy and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-06 with Medical categories.
This new International Olympic Committee (IOC) handbook covers the science, medicine and psycho-social aspects of females in sports at all levels of competition. Each chapter focuses on the specific issues that female athletes confront both on and off the field, such as bone health, nutritional recommendations, exercise/competition during menstruation and pregnancy, and much more. Fully endorsed by the IOC and drawing upon the experience of an international team of expert contributors, no other publication deals with the topic in such a concise and complete manner. The Female Athlete is recommended for all health care providers for women and girl athletes internationally for all sports and all levels of competition. It is a valuable resource for medical doctors, physical and occupational therapists, nutritionists, and sports scientists as well as coaches, personal trainers and athletes.
Tennis Medicine
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Author : Giovanni Di Giacomo
language : en
Publisher: Springer
Release Date : 2019-01-08
Tennis Medicine written by Giovanni Di Giacomo and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-08 with Medical categories.
This book will serve as a key resource for all clinicians working in orthopedics, sports medicine, and rehabilitation for the sport of tennis. It provides clinically useful information on evaluation and treatment of the tennis player, covering the entire body and both general medical and orthopedic musculoskeletal topics. Individual sections focus on tennis-related injuries to the shoulder, the elbow, wrist, and hand, the lower extremities, and the core/spine, explaining treatment and rehabilitation approaches in detail. Furthermore, sufficient sport science information is presented to provide the clinical reader with extensive knowledge of tennis biomechanics and the physiological aspects of training and rehabilitation. Medical issues in tennis players, such as nutrition and hydration, are also discussed, and a closing section focuses on other key topics, including movement dysfunction, periodization, core training, and strength and conditioning specifics. The expansive list of worldwide contributors and experts coupled with the comprehensive and far-reaching chapter provision make this the highest-level tennis medicine book ever published.
Church And State In Contemporary Europe
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Author : Zsolt Enyedi
language : en
Publisher: Routledge
Release Date : 2004-08-02
Church And State In Contemporary Europe written by Zsolt Enyedi and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-08-02 with Political Science categories.
This volume represents an attempt in integrating a wide range of theoretically relevant issues into the identification and analysis of church-state patterns. Each chapter focuses on the analysis of a particular theme and its role in shaping, and/or being shaped by, church-state relations.
Epidemiology Of Injury In Olympic Sports
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Author : Dennis J. Caine
language : en
Publisher: John Wiley & Sons
Release Date : 2009-09-22
Epidemiology Of Injury In Olympic Sports written by Dennis J. Caine and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-09-22 with Medical categories.
This new volume in the Encyclopaedia of Sports Medicine series, published under the auspices of the International Olympic Committee, provides a state-of-the- art account of the epidemiology of injury across a broad spectrum of Olympic sports. The book uses the public health model in describing the scope of the injury problem, the associated risk factors, and in evaluating the current research on injury prevention strategies described in the literature. Epidemiology of Injury in Olympic Sports comprehensively covers what is known about the distribution and determinants of injury and injury rates in each sport. The editors and contributors have taken an evidence-based approach and adopted a uniform methodology to assess the data available. Each chapter is illustrated with tables which make it easy to examine injury factors between studies within a sport and between sports. With contributions from internationally renowned experts, this is an invaluable reference book for medical doctors, physical therapists and athletic trainers who serve athletes and sports teams, and for sports medicine scientists and healthcare professionals who are interested in the epidemiological study of injury in sports.