The Future Of Inflight Entertainment In Europe According To Passenger Expectations Why Airlines Should Embrace Consumer Technology
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The Future Of Inflight Entertainment In Europe According To Passenger Expectations Why Airlines Should Embrace Consumer Technology
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Author : Jasmin Schawalder
language : en
Publisher: diplom.de
Release Date : 2014-04-01
The Future Of Inflight Entertainment In Europe According To Passenger Expectations Why Airlines Should Embrace Consumer Technology written by Jasmin Schawalder and has been published by diplom.de this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-01 with Business & Economics categories.
Consumerization - passengers toting their tablets, laptops, smartphones and e-readers on planes - has forced airlines to re-think. Should they continue to invest heavily into Inflight Entertainment (IFE) systems, or just concentrate on offering Wi-Fi and power in the cabin? The goal of this research was to define the IFE offer of the future. Four barriers that split the world into the three regions Europe, Asia and USA in terms of IFE development were identified: the cultural, the commercial, the technological and the legal barrier. This book focuses on Europe, which lags mostly behind with IFE out of these three regions. For example, as opposed to the US, no major European airline offers inflight Wi-Fi widely on its network, and in contrast to leading Middle Eastern airlines none offers inflight live TV or the usage of mobile phones without restriction, like on the ground. The target was to define IFE from a consumer perspective. To capture the latter the author evaluated consumer satisfaction methodologies and decided to go with the Kano approach, which categorizes alternatives of a product or service, in this case IFE, in must-be, attractive and indifferent elements. A representative online survey revealed movies and power to be must-be, TV and Wi-Fi to be attractive and the rest, e-books, music, games and duty free onboard, to be indifferent elements of IFE. The majority of people indicated that they would pay for movies and Wi-Fi but not for power supply, TV or other content. Differently said, content-wise passengers only insisted in the supply of movies, for the rest they expected the airline to provide Internet and power so they themselves could get the content. Further, sub-groups were analysed - people within the sample with mutual characteristics like gender, travel frequency or ownership of smart devices. So was music on a plane a must for women and owners of iPhones were more willing to pay for apps than others. Overall, country of residence, travel purpose (leisure or business) and flight duration (long vs. short haul) were the greatest dividers re IFE requirements.
The Impact Of Mobile Services On The Interaction Between Airlines And Passengers
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Author : Markus Biedermann
language : en
Publisher: GRIN Verlag
Release Date : 2015-01-30
The Impact Of Mobile Services On The Interaction Between Airlines And Passengers written by Markus Biedermann and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-30 with Business & Economics categories.
Seminar paper from the year 2013 in the subject Business economics - Offline Marketing and Online Marketing, , language: English, abstract: The purpose of this paper is to research how mobile services impact the interaction between airlines and passengers. The paper begins with a PEST analysis of the European airline industry and focuses on technological changes. It continues with a SWOT analysis of Lufthansa, where we interlink mobile technology as a platform which could reduce costs for the airline. In-depth research on mobile services and their impact on the interaction between airlines and passengers is performed by evaluating different mobile services along Lufthansa's value chain, namely the airline's activities in operations, outbound logistics and marketing and sales. We claim that the interaction through mobile services is limited to one-way interaction, where airlines embrace the mobile services to perform cost reduction along their value chain, and neither offer two-way interaction with their passengers nor asking them to co-create the brand or the product. The current wireless mobile services are already offered via the internet, and allow a better and direct service for passengers. Mobile services are necessary for airlines, so they are not seen as out of date, but it does not mean that having mobile services contributes to having a competitive advantage. On the contrary, not having mobile services results in strategic disadvantage.
Aviation Systems
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Author : Andreas Wittmer
language : en
Publisher: Springer Science & Business Media
Release Date : 2011-08-17
Aviation Systems written by Andreas Wittmer and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-17 with Political Science categories.
This book aims to provide comprehensive coverage of the field of air transportation, giving attention to all major aspects, such as aviation regulation, economics, management and strategy. The book approaches aviation as an interrelated economic system and in so doing presents the “big picture” of aviation in the market economy. It explains the linkages between domains such as politics, society, technology, economy, ecology, regulation and how these influence each other. Examples of airports and airlines, and case studies in each chapter support the application-oriented approach. Students and researchers in business administration with a focus on the aviation industry, as well as professionals in the industry looking to refresh or broaden their knowledge of the field will benefit from this book.
Interavia
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Author :
language : en
Publisher:
Release Date : 1965-07
Interavia written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1965-07 with Aeronautics categories.
Airline Operations And Management
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Author : Gerald N. Cook
language : en
Publisher: Taylor & Francis
Release Date : 2023-05-04
Airline Operations And Management written by Gerald N. Cook and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-04 with Transportation categories.
Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. Updates for the second edition include: Fresh data and examples A range of international case studies exploring real-life applications New or increased coverage of key topics such as the COVID-19 pandemic, state aid, and new business models New chapters on fleet management and labor relations and HRM Lecture slides for instructors This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior-level airline managers and professionals seeking to expand their knowledge of the industry beyond their functional area.
Building Great Customer Experiences
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Author : Colin Shaw
language : en
Publisher: Springer
Release Date : 2002-09-13
Building Great Customer Experiences written by Colin Shaw and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-09-13 with Business & Economics categories.
This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies and brands may ultimately determine customer satisfaction and loyalty and commercial success. With the use of compelling examples and cases the authors show that this is key for all companies and organisations.
The Global Airline Industry
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Author : Peter Belobaba
language : en
Publisher: John Wiley & Sons
Release Date : 2015-07-06
The Global Airline Industry written by Peter Belobaba and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-06 with Technology & Engineering categories.
Extensively revised and updated edition of the bestselling textbook, provides an overview of recent global airline industry evolution and future challenges Examines the perspectives of the many stakeholders in the global airline industry, including airlines, airports, air traffic services, governments, labor unions, in addition to passengers Describes how these different players have contributed to the evolution of competition in the global airline industry, and the implications for its future evolution Includes many facets of the airline industry not covered elsewhere in any single book, for example, safety and security, labor relations and environmental impacts of aviation Highlights recent developments such as changing airline business models, growth of emerging airlines, plans for modernizing air traffic management, and opportunities offered by new information technologies for ticket distribution Provides detailed data on airline performance and economics updated through 2013
Air Transport In The 21st Century
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Author : John F. O'Connell
language : en
Publisher: Routledge
Release Date : 2016-12-05
Air Transport In The 21st Century written by John F. O'Connell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-05 with Business & Economics categories.
Airlines are buffeted by fluctuating political and economic landscapes, ever-changing competition, technology developments, globalization, increasing deregulation and evolving customer requirements. As a consequence all sectors of the air transport industry are in a constant state of flux. The principle aim of this book is to review current trends in the airline industry and its related suppliers, thereby providing an insight into the forces that are changing its dynamics. The factors that are reshaping the structure of the industry are examined with a view to identifying the key issues whose impact will be critical in the future. The book features two very distinct sections. The first contains short contributions from industry executives at CEO/VP level from airlines, aircraft/engine manufacturers, safety and navigational provider organisations, who have set out their take of where the airline industry is heading. This commercial input sets the scene for the book and provides the bridge to the second section, which is composed of 18 chapters written by distinguished academic authors. Each chapter presents a valuable insight into a specific area of the air transport industry, including: airlines, airports, cargo, deregulation, the environment, navigation, strategy, information technology, security and tourism. The shared objective of the authors is to describe and explain the core competencies that are determining the current shape of the industry and to examine the forces that will change its direction going forward. The book is written in a management style and will appeal to all levels of personnel who work for airlines across the world. It is also written for airport authorities, aerospace manufacturers, regulatory and government transportation agencies, researchers and students of aviation management, transport studies, tourism and the wider air transport industry.
Jetliner Cabins
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Author : Jennifer Coutts Clay
language : en
Publisher: Academy Press
Release Date : 2006-03-24
Jetliner Cabins written by Jennifer Coutts Clay and has been published by Academy Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-03-24 with Architecture categories.
Describes the high art and technical bravura behind creating some of the smallest living spaces in the world. With photographs of aircraft interiors from leading carriers, this book fully details the variety, as well as the creative breadth, behind them.
Broadband Powerline Communications
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Author : Halid Hrasnica
language : en
Publisher: John Wiley & Sons
Release Date : 2005-01-14
Broadband Powerline Communications written by Halid Hrasnica and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-14 with Technology & Engineering categories.
Broadband Powerline Communications: Network Design covers the applications of broadband PLC systems in low-voltage supply networks, a promising candidate for the realization of cost effective solutions for “last mile” communications networks. There are many activities surrounding the development and application of PLC technology in the access area, particularly because of strong interest of new network providers after the deregulation of telecommunications market. Nowadays, there are no existing standards for broadband PLC networks, which use a frequency range up to 30 MHz. This book includes relevant and timely information regarding broadband PLC systems and especially PLC access networks and contributions to the design aspects of broadband PLC access systems and their network components. This book: Offers explanations on how broadband PLC networks are realized, what the important characteristics for the transmission on electrical power grids are, and which implementation solutions have been recently considered for the realization of broadband PLC systems. Considers various system realizations, disturbance scenarios and their impact the transmission in PLC networks, electro-magnetic compatibility, applied modulation schemes, coding, and error handling methods. Pays particular attention to the specifics of the PLC MAC layer and its protocols, as well as the modelling and performance evaluation of broadband PLC networks.