The Platform Business Navigator

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The Platform Business Navigator

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Author : FELIX. JUNG WORTMANN (SVEN. GASSMANN, OLIVER.)
language : en
Publisher:
Release Date : 2023-12-28

The Platform Business Navigator written by FELIX. JUNG WORTMANN (SVEN. GASSMANN, OLIVER.) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-28 with categories.

The Platform Navigator

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Author : Felix Wortmann
language : en
Publisher:
Release Date : 2021

The Platform Navigator written by Felix Wortmann and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021 with categories.

Today, platform companies like Amazon, Alibaba, Apple and Google dominate our economy. However, it is not just about digital companies that have embarked on a platform journey. Platforms affect many traditional businesses and leveraging network effects will be vital for each and every company. By reviewing the most important literature and studying more than 150 cases, we have identified 88 patterns across five phases to design and implement platform business models. Not all patterns will be helpful for your business and the patterns are certainly not exhaustive. But we believe that every manager should be aware of them to sustain competitive advantage. Thus, the pattern cards will help you navigate through the Platform Economy. Heute dominieren Plattformunternehmen wie Amazon, Alibaba, Apple und Google unsere Wirtschaft. Es geht jedoch nicht nur um digitale Unternehmen, die sich auf eine Plattformreise begeben haben. Plattformen wirken sich auf viele traditionelle Unternehmen aus, und die Nutzung von Netzwerkeffekten wird für jedes einzelne Unternehmen von entscheidender Bedeutung sein. Durch die Durchsicht der wichtigsten Literatur und die Untersuchung von mehr als 150 Fällen haben wir 88 Muster für die Gestaltung und Umsetzung von Plattform-Geschäftsmodellen in fünf Phasen identifiziert. Nicht alle Muster werden für Ihr Unternehmen hilfreich sein, und die Muster sind sicherlich nicht erschöpfend. Aber wir glauben, dass jeder Manager sie kennen sollte, um einen Wettbewerbsvorteil zu erhalten. Die Musterkarten werden Ihnen also helfen, sich in der Plattformökonomie zurechtzufinden.

The Business Model Navigator

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Author : Oliver Gassmann
language : en
Publisher: Pearson UK
Release Date : 2020-08-12

The Business Model Navigator written by Oliver Gassmann and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-12 with Business & Economics categories.

A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.

A Beginners Guide To The Platform Business Model

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Author : J. H. Pii
language : en
Publisher:
Release Date : 2021-05-02

A Beginners Guide To The Platform Business Model written by J. H. Pii and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-02 with categories.

If you want to generate passive revenue, multiple cash flows, control your industry's innovation, know more about your customers and market trends, and steer your competition to your favor, then keep reading. Everywhere you look you see platforms. You must buy a gift, you do it on Amazon or a used one on eBay. You do not have your car; so you go with Uber or Lyft: platforms. Most of your social life is done on either direct messages, Facebook, WhatsApp, or Twitter, again: platforms. When you need to unwind from a hard day's work you fire up either Netflix, entertainment: platforms. While ordering food to arrive from either UberEats, JustEat, or Deliveroo, you guessed it, all: platforms. Even that you are seeing this on a platform is a shiny irony in of itself. The platform business model is not new. It can be traced back to the agricultural revolution of farmers markets. But through a digital transformation, of putting your business into an online platform, substantial benefits will start to show. You will experience significant organic growth; you will gain organic insights into your industry and customers to directly aid you in your R&D and strategy development; you will through your producers on your platform be able to control compatibility and standardization in your industry, and thus, larger, innovation. In other words, you will be able to steer competition to your favor. But with everything there are complications. A platform is the meeting place of producers and consumers. But the producers do not come if there are no consumers, and the consumers do not come if there are nothing to purchase. How do you get over this interdependency? How do you manage both a producing side and your consumer side? Are you hands-on or hands-off? Where in the platform business model are the pitfalls? This book will give you the answers to all those questions and then some. It is meant as a thorough introduction to the Platform Business Model - to show you the model, its benefits, the challenges; ultimately for you to see if you should launch one, or if it would be a grave detriment. Get acquainted with the Platform Business Model and discover if you are missing out on it. What category of the Platform Business Model would suit you best? You will be able to answer the question of how do you get the independent producers if you cannot get customers and vice versa? Whether you should or should not launch a platform, in this book you will know how to determine that. You will know how the Platform Business Model can both bring you soft and direct control over your industry and your competitors. You will know what unique alteration the Platform Business Model hold, that few know about - not even the Big Technology Platforms. You have heard of 'Too Big To Fail', but here you will discover 'Too Big SO You Fail', and how to avoid it. In this book you will discover what the business model is, how to launch it, when not to launch it, how to manage it, and if a unique variant of the model is more for you. I have done the research; I hold two master's degrees in international business and management. And, it would be foolish to not learn about it and consider it, because huge opportunity costs could be attached to whatever you decide right now. So, if you want to not miss out and rake in the cash flows, control, insights, and organic growth, then scroll up and click the Add to Cart Button.

The Business Model Navigator

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Author : James White
language : en
Publisher: CreateSpace
Release Date : 2014-11-01

The Business Model Navigator written by James White and has been published by CreateSpace this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-01 with categories.

A business model describes the rationale of how an organization creates, delivers, and captures value, in economic, social, cultural or other contexts. The process of business model construction is part of business strategy. In theory and practice, the term business model is used for a broad range of informal and formal descriptions to represent core aspects of a business, including purpose, business process, target customers, offerings, strategies, infrastructure, organizational structures, trading practices, and operational processes and policies. The literature has provided very diverse interpretations and definitions of a business model. A systematic review and analysis of manager responses to a survey defines business models as the design of organizational structures to enact a commercial opportunity. Further extensions to this design logic emphasize the use of narrative or coherence in business model descriptions as mechanisms by which entrepreneurs create extraordinarily successful growth firms. Business models are used to describe and classify businesses, especially in an entrepreneurial setting, but they are also used by managers inside companies to explore possibilities for future development. Well-known business models can operate as "recipes" for creative managers. Business models are also referred to in some instances within the context of accounting for purposes of public reporting. Table of Contents: Author Bios 7 1 Network-based business models 10 1.1 What defines a network based business model? 11 1.2 Barriers and challenges 12 2 Value creation maps 13 2.1 What is the value creation process? 14 2.2 Why might the value creation process be difficult to discover? 15 2.3 What is a value creation map? 17 2.4 The building process: A two-step method 17 2.5 Refining the value creation map 21 2.6 Value creation maps and indicators 22 2.7 Pros and cons 24 Strategic innovation - the context of business models and business development 26 3.1 Introduction: a new competitive landscape 27 3.2 Strategic innovation: the background 28 3.3 Defining strategic innovation 30 3.4 Defining business concepts 31 3.5 Discussions 39 4 Business model innovation 43 4.1 Method 44 4.2 Analysis 46 4.3 Discussion: Single vs. Multi BM Innovation 50 4.4 Conclusion 52 5 Innovative business models on NewConnect 53 5.1 NewConnect and other alternative markets in Europe 53 5.2 Information documents as a way to present business models 56 5.3 Sustainability of innovative business models 58 5.4 Sustainability of business models used by companies on NewConnect - Results of empirical research 64 6 Globalizing high-tech business models 72 6.1 Setting the Scene 72 6.2 Tensions at the Inception 73 6.3 Dyadic tensions 78 6.4 Conclusion 82 7 Business model design 83 7.1 Business model uncertainty 84 7.2 Business model design 87 7.3 Implications for business model practice 96 8 References 97 9 Endnotes 107 Executive

Startup Navigator

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Author : Dietmar Grichnik
language : en
Publisher: Bloomsbury Publishing
Release Date : 2020-09-27

Startup Navigator written by Dietmar Grichnik and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-27 with Business & Economics categories.

This core text and practical handbook presents a dynamic start-up framework with building blocks and steps to help readers to increase the success rate of their new venture. Taking a data-driven, iterative, and evidential approach, it guides readers to collect their own data at every stage, helping them to make strong business decisions based on empirical facts and develop their venture in a systematic way. Throughout the learning and venture creation process users will be supported by a multitude of handy tools and techniques. Cutting edge research is applied to practice to help users maximise their chances of entrepreneurial success and gain a critical understanding of the issues at hand. Drawing on the latest industry trends and tools, Start Up Navigator offers a state-of-the-art guide to new venture creation. It will be the ideal text for aspiring entrepreneurs keen to boost the success of their venture. It is also highly suitable for university students studying courses on entrepreneurship, new venture creation and start-up management at undergraduate, postgraduate and MBA level.

Platforms Everywhere

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Author : Nenad Rava
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-10-07

Platforms Everywhere written by Nenad Rava and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-07 with Business & Economics categories.

Platforms Everywhere: Transforming Organizations by Integrating Ecosystems in Business Design presents a new comprehensive paradigm for platform businesses and a practical methodology for platforming organizations across sectors and industries.

Platform Business Models

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Author : R. Srinivasan
language : en
Publisher: Springer Nature
Release Date : 2021-06-13

Platform Business Models written by R. Srinivasan and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-13 with Business & Economics categories.

This book introduces platform firms as unique business models. Leveraging on the early literature on network economics and strategy frameworks, this book explores how platform business firms evolve in the modern business world. Taking a strategic perspective, this book engages the reader with core concepts, case studies, and frameworks for analyzing platform business firms. This book differentiates platform business firms from traditional pipeline firms; explores engagement with different actors, value creation, and operations of platforms; elucidates resources and capabilities of platform firms that provide them sustained competitive advantage; analyzes performance levers in operating platform business models, including complementarities with other business models; and discusses the sustainability of platform business models, in the face of regulatory and societal challenges, among others. The book is designed as a primer for entrepreneurs setting up and operating platform business firms, senior managers in large corporations repurposing their resources to initiate network dynamics in their businesses, early career managers, and professionals engaging with myriad platform firms for their professional and personal needs. This book intends to provide a decision-maker with a portfolio of decisions to make to create, operate, sustain, and generate value out of a platform business firm. It is also useful for policy professionals to appreciate the economics and policy implications of regulating and governing platforms in a post-digital world.

Platform Strategy

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Author : Laure Claire Reillier
language : en
Publisher: Taylor & Francis
Release Date : 2017-04-21

Platform Strategy written by Laure Claire Reillier and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-21 with Business & Economics categories.

During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.

The Business Of Platforms

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Author : Michael A. Cusumano
language : en
Publisher: HarperCollins
Release Date : 2019-05-07

The Business Of Platforms written by Michael A. Cusumano and has been published by HarperCollins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-07 with Business & Economics categories.

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies. The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.