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The Role And Importance Of Social Media On Women Entrepreneurship


The Role And Importance Of Social Media On Women Entrepreneurship
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The Role And Importance Of Social Media On Women Entrepreneurship


The Role And Importance Of Social Media On Women Entrepreneurship
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Author : Ziauddin Merza
language : en
Publisher:
Release Date : 2019

The Role And Importance Of Social Media On Women Entrepreneurship written by Ziauddin Merza and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.


The role and importance of social media on women entrepreneurship is the purpose of this research to provide a philosophical discussion of various work of women entrepreneurs using social media as their primary tools for their businesses. Nearly it has been two decades of social media which are powerful tools to communicate with friends and family with limitless connectivity globally. Never before we had access around the world as compare to these days with the help of social media and it's a decade which social media became nearly parts of everyone's life and if we see the statistics of developed and under-developing countries where more than 70 to 80 percent of their papulation are using internet and most these are new adults between 18 to 35 years old and these adults spend most of these are time on the internet and social media searching for information, products or chat with friends and family in one the social media platforms; there are countless benefits of social media in our personal and business lives. Social media with the help of new technology pave the ground for millions of people to find online jobs for themselves or create businesses for others globally. Women entrepreneurship are not exception of these big change millions of women used these opportunities and its nearly a decade where women use social media for the business purposes to sell products and services. Moreover, this study provides details on how women use these social media affectively in their businesses and what are the factors which help these individual business women in the online business on social media. In addition, this study shows useful ways to apply for an online business basically business which their first target is social media. This study used quantitative research technique and the data was collected from 250 respondents who use social media as primary tools in Kabul Afghanistan. The data was analyzed with the help of SPSS version 22 and AMOS version 23. The outcomes of this dissertation showed that security and ease of use in social media have no significant effect on women entrepreneurship, on the other hand multi-channel, trust and access ability of social media have positive and perceived effect on women entrepreneurship.



Understanding Social Media And Entrepreneurship


Understanding Social Media And Entrepreneurship
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Author : Leon Schjoedt
language : en
Publisher: Springer Nature
Release Date : 2020-06-03

Understanding Social Media And Entrepreneurship written by Leon Schjoedt and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-03 with Business & Economics categories.


Social media offers an opportunity for people to enlarge their exposure to information; information about important changes and trends in technology, markets, government policies, or society in general that can facilitate entrepreneurship, business development, and more. Despite the widespread cultural and social effects of social media in the way people communicate and interact, little research has addressed the role of social media in entrepreneurship. This book fills this gap by exploring the influence and consequences social media has on entrepreneurship at the individual level, group level, venture (firm) level and societal level. Specific social media platforms (e.g., Facebook, Twitter, Instagram, etc.) will be explored as well as topics such as gender, education and socioemotional wealth.



Impact Of Information Society Research In The Global South


Impact Of Information Society Research In The Global South
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Author : Arul Chib
language : en
Publisher: Springer
Release Date : 2016-10-09

Impact Of Information Society Research In The Global South written by Arul Chib and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-09 with Language Arts & Disciplines categories.


The second volume in the SIRCA book series investigates the impact of information society initiatives by extending the boundaries of academic research into the realm of practice. Global in scope, it includes contributions and research projects from Asia, Africa and Latin America. The international scholarly community has taken a variety of approaches to question the impact of information society initiatives on populations in the Global South. This book addresses two aspects— Impact of research: How is the research on ICTs in the Global South playing a role in creating an information society? (e.g. policy formulation, media coverage, implementation in practice) and Research on impact: What is the evidence for the impact of ICTs on society? (i.e. the objectives of socio-economic development). This volume brings together a multiplicity of voices and approaches from social scientific research to produce an engaging volume for a variety of stakeholders including academics, researchers, practitioners, policy-makers and those in the business and civil sectors of society.



Female Entrepreneurship As A Driving Force Of Economic Growth And Social Change


Female Entrepreneurship As A Driving Force Of Economic Growth And Social Change
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Author : Daniel, Ana Dias
language : en
Publisher: IGI Global
Release Date : 2023-04-24

Female Entrepreneurship As A Driving Force Of Economic Growth And Social Change written by Daniel, Ana Dias and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-24 with Business & Economics categories.


In the last decade, female entrepreneurship has gained considerable attention from both academicians and policymakers. Despite the proliferation of studies, this field of research is characterized by being a highly multidisciplinary and dispersed field, encompassing studies from a wide range of disciplines such as business and management, education, political science, technology, and innovation. To legitimize female entrepreneurship as a distinct field of research, it is important to deepen the scientific reasoning regarding women entrepreneurs while promoting the theoretical consolidation of this area of knowledge. Female Entrepreneurship as a Driving Force of Economic Growth and Social Change presents what researchers have learned so far about female entrepreneurship, namely the main motivations that lead women to undertake it and the characteristics of this type of business, as well as the impact of context and technology on the promotion and management of companies by women. In doing so, it contributes to a better understanding of this phenomenon and how it is different from male entrepreneurship, allowing a better delimitation of this field of research. Covering topics such as diversity, innovation, social entrepreneurship, and gender, this premier reference source is ideal for business owners, entrepreneurs, managers, researchers, scholars, academicians, practitioners, instructors, and students.



A Road To Empowerment Social Media Usage By Women Entrepreneurs In China


A Road To Empowerment Social Media Usage By Women Entrepreneurs In China
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Author : Kate Johnston
language : en
Publisher:
Release Date : 2021-03-24

A Road To Empowerment Social Media Usage By Women Entrepreneurs In China written by Kate Johnston and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-24 with Social Science categories.


Women's entrepreneurship is on the rise globally. In the past few years, 163 million women were starting businesses across 74 economies worldwide, while 111 million were running established businesses, according to the Global Entrepreneurship Monitor (GEM) 2016/2017 Women's Report (GEM, 2017). Numerous studies throughout the world have consistently demonstrated the positive effect of women entrepreneurs on economic growth, job creation as well as social benefits, particularly in developing economies (Cuberes and Teignier, 2015; Fetsch et al., 2015; Lewis et al., 2014; Hailemariam et al., 2019). A point in case is China, China has one of the largest populations in the world, with a population of 1.4 billion and of which 48.7 per cent is accounted by women (worldbank.org, 2019). Until recently, female entrepreneurs were mostly unheard of in China's business environment largely due to cultural barriers and the dominant male-focused society, as noted by Lai (2017). However, the rise of online and social media platforms (WeChat and Weibo) is offering huge potential with minimum cost and is offering huge potential to empower Chinese female entrepreneurs globally. Using a survey involving 60 female entrepreneurs and four in-depth interviews with female entrepreneurs in mainland China and Hong Kong, the study explores how Chinese women entrepreneurs are using social media platforms and the benefits and motivations behind their use in an emerging market. The research points to evidence that female entrepreneurs are embracing this new marketing channel with new impetus and the research suggest clear gains (through the greater market and customers' access) along with a greater feeling of empowerment. The study also points to certain challenges and disadvantages and highlights the need for supports/training in the social media space.



Women Entrepreneurship Policy


Women Entrepreneurship Policy
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Author : Léo-Paul Dana
language : en
Publisher: Springer Nature
Release Date :

Women Entrepreneurship Policy written by Léo-Paul Dana and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.




Cases On Social Media And Entrepreneurship


Cases On Social Media And Entrepreneurship
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Author : Hossain, Syed Far Abid
language : en
Publisher: IGI Global
Release Date : 2024-03-11

Cases On Social Media And Entrepreneurship written by Hossain, Syed Far Abid and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-11 with Business & Economics categories.


In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms poses a pressing question: how can one effectively address this fast-paced transformation? Cases on Social Media and Entrepreneurship explores this and delves into media entrepreneurship, giving special attention to its role in developing women entrepreneurs. It skillfully tackles the challenge of gender disparities within the entrepreneurial landscape. Simultaneously, it also explores how to harness the power of artificial intelligence amid the integration challenges it presents, offering instrumental insights for entrepreneurs and investors, stakeholders, government officials, and policymakers. The book does not stop at identifying challenges; it propels the discourse forward by exploring the future of social media entrepreneurship in business. Addressing AI-related concerns, the book investigates whether it threatens social media entrepreneurs or opens up new avenues for growth. Themes like poverty alleviation, the impact on advertising costs, and the intersection of social media entrepreneurship with AI-driven advancements are thoroughly examined.



Women In Business


Women In Business
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Author : Paola Demartini
language : en
Publisher:
Release Date : 2019

Women In Business written by Paola Demartini and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Information technology categories.


[The role of women in entrepreneurship, management and corporate governance is regarded as central to the development and welfare of economies. Since the early 1980s, there has been increased interest in women managers and entrepreneurs, often from an interdisciplinary approach, combining, for example, sociology, psychology, management and organisational studies and economics. Nowadays, research on women in management and organisations is continuously and rapidly evolving (Paoloni and Demartini, 2016). Research on how women face new business challenges within organisations--as entrepreneurs, owners, managers, as well as workers--can contribute to understanding the new drivers affecting value creation dynamics in our knowledge-based society (Cesaroni, Demartini and Paoloni, 2017). Accordingly, this book tries to offer some insights on how women create, process and share knowledge in their business activity through the application and exploitation of novel creative ideas and solutions].



Women S Empowerment Within The Tourism Industry


Women S Empowerment Within The Tourism Industry
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Author : Bayram, Gül Erkol
language : en
Publisher: IGI Global
Release Date : 2023-08-01

Women S Empowerment Within The Tourism Industry written by Bayram, Gül Erkol and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-08-01 with Business & Economics categories.


In recent decades, more women around the world have taken the opportunity to enter the market, join the workforce, and start their own entrepreneurial ventures. These changes have had a strong impact on market demographics. Particularly within the tourism industry, it is important to investigate the behavior, motivations, experiences, and needs of women as travelers, employees, and entrepreneurs. Women’s Empowerment Within the Tourism Industry offers a conversant and comprehensive overview of the themes and concepts of women as tourists, employees, and entrepreneurs in tourism. Providing interdisciplinary insights from leading international researchers and academicians, this book makes a critical contribution to the knowledge of women’s participation within the tourism industry. It discusses the nature of their work and ways in which tourism creates tension between the attitudes and conduct of tourists and the beliefs and behavior of local women. Covering topics such as consumer experience, gender studies, and women’s employment, this premier reference source is an excellent resource for business leaders and managers, entrepreneurs, marketers, government officials, students and educators of higher education, librarians, researchers, and academicians.



The Emerald Handbook Of Women And Entrepreneurship In Developing Economies


The Emerald Handbook Of Women And Entrepreneurship In Developing Economies
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Author : Shahamak Rezaei
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-06-16

The Emerald Handbook Of Women And Entrepreneurship In Developing Economies written by Shahamak Rezaei and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-16 with Business & Economics categories.


The Emerald Handbook of Women and Entrepreneurship in Developing Economies examines women's role in entrepreneurial practices in a range of developing countries and applies unique strategic contextual frameworks to analyse, interpret and understand individual processes, themes and issues.