The Status Quo Of E Commerce A Theoretical And Practical Approach To Consumer Bahaviour In E Commerce
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The Status Quo Of E Commerce A Theoretical And Practical Approach To Consumer Bahaviour In E Commerce
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Author : Kai Eickhof
language : en
Publisher: GRIN Verlag
Release Date : 2005-10-13
The Status Quo Of E Commerce A Theoretical And Practical Approach To Consumer Bahaviour In E Commerce written by Kai Eickhof and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-10-13 with Business & Economics categories.
Seminar paper from the year 2005 in the subject Business economics - Trade and Distribution, grade: 1,8, University of Hamburg (Anglistik und Amerikanistik), course: Business English No.5 "Consumer Behaviour", language: English, abstract: Electronic commerce (short: e-commerce) is becoming more and more important in our world. In the beginning, only start-up companies had established online business, but nowadays, even the old economy has realized that e-commerce can be profitable and can make a company operate more efficiently. However, the reasons for or against going into e-commerce should not be discussed in this paper. Many companies have started e-commerce and still today many others try to start online business successfully. As a result, e-commerce has quite a big impact on companies and their customers. This paper shall work out theoretical and practical insights into the behaviour of online consumers. Therefore, in chapter 2, definitions of e-commerce and consumers’ behaviour are presented and examined. After I have given some definitions to set the framework of this paper, I’d like to discuss the impact of typical internet characteristics on the behaviour of internet users. The focus of the practical approach (chapter 3) is directed at the present status quo of e-commerce in society. From consumers’ point of view advantages and disadvantages of e-commerce were analysed and the following questions were discussed: How many people buy online, who are these people and what are they buying most? Why do some segments not buy online? In order to answer these questions a brief look at several e-commerce studies is necessary. Chapter 4 repeats the main conclusions of this paper.
A Focus On Consumer Behaviours And Experiences In An Online Shopping Environment
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Author : Emerald Group Publishing Limited
language : en
Publisher: Emerald Group Publishing
Release Date : 2015-11-02
A Focus On Consumer Behaviours And Experiences In An Online Shopping Environment written by Emerald Group Publishing Limited and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-02 with Business & Economics categories.
A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment
Electronic Commerce
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Author : Makoto Yokoo
language : en
Publisher: Springer
Release Date : 2009-08-29
Electronic Commerce written by Makoto Yokoo and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-08-29 with Mathematics categories.
This book covers recent advances in electronic commerce research activities. It aims to encourage activities in this field, and to serve researchers with an interest in electronic commerce. This book is edited from some aspects of e-commerce researches including theoretical mechanism design of trading based on auctions, allocation mechanism based on negotiation among multi-agent, case-study and analysis of e-trading, data engineering issues in e-commerce, and so on.
Impact Of E Commerce On Consumers And Small Firms
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Author : Salvatore Zappala
language : en
Publisher: Routledge
Release Date : 2017-11-30
Impact Of E Commerce On Consumers And Small Firms written by Salvatore Zappala and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-30 with Business & Economics categories.
The change from old to new technologies has fundamentally changed the relationship between the consumer and the firm. This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet. In analyzing the process of e-commerce adoption and why e-commerce actors behave as they do, its coverage includes the adoption of information and communication technologies (ICT) by small firms; the use of ICT applications to support marketing and sales transactions; and the factors that influence consumers' online purchasing decisions.
Consumer Behavior Organizational Development And Electronic Commerce Emerging Issues For Advancing Modern Socioeconomies
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Author : Khosrow-Pour, D.B.A., Mehdi
language : en
Publisher: IGI Global
Release Date : 2008-12-31
Consumer Behavior Organizational Development And Electronic Commerce Emerging Issues For Advancing Modern Socioeconomies written by Khosrow-Pour, D.B.A., Mehdi and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-31 with Computers categories.
"This book offers readers a one-stop resource for contemporary issues, developments, and influences in e-commerce"--Provided by publisher.
Web Systems Design And Online Consumer Behavior
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Author : Yuan Gao
language : en
Publisher: IGI Global
Release Date : 2005-01-01
Web Systems Design And Online Consumer Behavior written by Yuan Gao and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-01-01 with Computers categories.
Web Systems Design and Online Consumer Behavior takes an interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further the reader's understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.
E Commerce Strategy
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Author : Zheng Qin
language : en
Publisher: Springer
Release Date : 2014-10-30
E Commerce Strategy written by Zheng Qin and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-30 with Computers categories.
E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.
Introduction To E Commerce
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Author : Zheng Qin
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-06-30
Introduction To E Commerce written by Zheng Qin and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-06-30 with Computers categories.
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.
Online Consumer Behavior
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Author : Angeline Close
language : en
Publisher: Routledge
Release Date : 2012
Online Consumer Behavior written by Angeline Close and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Practical Guide To E Commerce And Internet Law
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Author : Eloïse Gratton
language : en
Publisher:
Release Date : 2015-01
Practical Guide To E Commerce And Internet Law written by Eloïse Gratton and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01 with Electronic commerce categories.