The Transformation Of The Media And Communication Industries
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The Transformation Of The Media And Communication Industries
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Author : Alan B. Albarran
language : en
Publisher:
Release Date : 2010-01-01
The Transformation Of The Media And Communication Industries written by Alan B. Albarran and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-01-01 with Mass media categories.
The New World Of Transitioned Media
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Author : Gali Einav
language : en
Publisher: Springer
Release Date : 2014-10-01
The New World Of Transitioned Media written by Gali Einav and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10-01 with Business & Economics categories.
The media industry is undergoing an accelerated pace of change, driven in large part by the proliferation of digital platforms. In many cases, the speed of adoption has exceeded our ability to process the impact of these changes on individuals and society at large. This book provides a “behind-the-scenes” look at the media industry’s transition into the digital era and examines its impact on marketing, advertising, innovation and other economic and social activities. The impact of digital technologies on traditional media sectors, such as advertising, video games, film and television is well-documented. Less understood is its effect on our perceptions, thought processes and inter-personal relationships. Social media, for example, represents a fundamental change in the ways we interact with media, communicate with each other and even present ourselves to the world. This has shaped the way we communicate with institutions and brands. Similar to the first “Transitioned Media” book, Transitioned Media: A Turning Point into the Digital Realm, this book combines media industry leaders and academics to explore various transformative trends and issues. Themes include measuring cross-platform behaviour, artificial intelligence in journalism, the evolution of video games, digital media and physical space, the mobile use trends, social media and the corporate world, the changes in the television and newspaper business and the evolving relationship between advertisers and target audiences. The varied backgrounds of contributors and array of topics make for a unique and insightful point of view.
Political Economy Of Media Industries
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Author : Randy Nichols
language : en
Publisher: Routledge
Release Date : 2019-10-28
Political Economy Of Media Industries written by Randy Nichols and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-28 with Language Arts & Disciplines categories.
This book provides a critical political economic examination of the impact of increasingly concentrated global media industries. It addresses different media and communication industries from around the globe, including film, television, music, journalism, telecommunication, and information industries. The authors use case studies to examine how changing methods of production and distribution are impacting a variety of issues including globalization, environmental devastation, and the shifting role of the State. This collection finds communication at a historical moment in which capitalist control of media and communication is the default status and, so, because of the increasing levels of concentration globally allows those in control to define the default ideological status. In turn, these concentrated media forces are deployed under the guise of entertainment but with a mind towards further concentration and control of the media apparatuses many times in convergence with others
Digital Disruption And Media Transformation
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Author : Alexander Godulla
language : en
Publisher: Springer
Release Date : 2023-11-22
Digital Disruption And Media Transformation written by Alexander Godulla and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-22 with Business & Economics categories.
This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. In addition, the book highlights selected case studies exploring new media actors and usage, innovation and disruption in media organizations, emerging media platforms and channels, as well as innovative media topics and events. The book is intended for researchers in communication sciences and media research, as well as media practitioners who want to understand the causes and effects of digital transformation in the media industry.
The Media Reader
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Author : Hugh Mackay
language : en
Publisher: SAGE
Release Date : 1999-06-22
The Media Reader written by Hugh Mackay and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-06-22 with Social Science categories.
`Alertness to the changing terms of debate, familiarity with the latest scholarship and a shrewd, practical sense of what works in teaching make this collection a very worthwhile addition to course reading lists' - John Corner, University of Liverpool The Media Reader is an essential sourcebook of key statements about transformations in media culture. The Reader explores the technological, economic, social and cultural processes implicated in the production, regulation, circulation and consumption of media forms. It applies theoretical approaches, supported by a range of case studies, to past and present media transformations. Divided into four parts: Mass Communications and the Modern World;
The Political Economies Of Media
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Author : Dwayne Winseck
language : en
Publisher: A&C Black
Release Date : 2012-05-08
The Political Economies Of Media written by Dwayne Winseck and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-08 with Social Science categories.
The contributors show that digital media are disrupting entire media industries, but without erasing the past and insist that one media sector is not the same as the next. As the title signals even in the age of convergence and remix culture, different media continue to display their own distinctive political economies.
Transformation Management
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Author : Philipp Schwörbel
language : de
Publisher:
Release Date : 2000
Transformation Management written by Philipp Schwörbel and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with categories.
Change Management In The Communications Industry
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Author : Markus Kaiser
language : en
Publisher: Springer Nature
Release Date : 2022-08-09
Change Management In The Communications Industry written by Markus Kaiser and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-08-09 with Language Arts & Disciplines categories.
In media companies and in corporate communications, digital channels are being added to traditional channels. The content is often produced in newsrooms. There is a growing awareness that communication measures are radically oriented towards the needs of the user. In these change processes, special emphasis must be placed on involving the employees. Because only then will the change process be economically successful. This essential shows why media companies and communication departments need a live change culture and how they can approach change systematically.
Convergence
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Author : Thomas F. Baldwin
language : en
Publisher: SAGE Publications, Incorporated
Release Date : 1996-04-12
Convergence written by Thomas F. Baldwin and has been published by SAGE Publications, Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-04-12 with Language Arts & Disciplines categories.
"Convergence offers the reader an insightful guide to the digital transformation of the communication landscape. Elegantly written, the text clearly articulates how the telecommunications landscape has undergone a metamorphosis in the age of digital technology. Broadband communications, compression, and network integration are key concepts in this groundbreaking book. Students, scholars, communication professionals, and policymakers will find this book an invaluable resource for understanding the nature and consequences of the new information infrastructure." --John V. Pavlik, Director, School of Communication, San Diego State University Convergence is the central symbol of communication for the future--where broadcasting, cable, and telecommunications services band together to form the new media world of the future. Convergence: Integrating Media, Information & Communication is the first book to provide a comprehensive analysis of the conditions that have led to the convergence of the media and communication industries. The authors explore the remaining obstacles to convergence and the consequences of convergence for society, the individual, and businesses involved. This timely volume examines the impact of convergence on interactive information and entertainment services and their management and marketing, economic and public policy concerns, and the effects of multinational development and hackers--linking them to the changes we experience in our culture and daily existence. Convergence: Integrating Media, Information & Communication is a multifaceted analysis that will be of great interest to those interested in future media developments and their impact. This informative book can be used as a primary text in courses in communication technology, mass communication, telecommunication, organizational communication, and international communication.
Digital Media
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Author : Paul Messaris
language : en
Publisher: Peter Lang
Release Date : 2006
Digital Media written by Paul Messaris and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Art categories.
In this must-have new anthology, top media scholars explore the leading edge of digital media studies to provide a broad, authoritative survey of the study of the field and a compelling preview of future developments. This book is divided into five key areas - video games, digital images, the electronic word, computers and music, and new digital media - and offers an invaluable guide for students and scholars alike.