Unselling Trademark
DOWNLOAD
Download Unselling Trademark PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Unselling Trademark book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Unselling Trademark
DOWNLOAD
Author : Peter Bourke
language : en
Publisher:
Release Date : 2011
Unselling Trademark written by Peter Bourke and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Sales categories.
The more you sell, the less the client trusts you to tell them the truth. The more you sell, the less inclined the client is to listen. The more you sell, the more you tend to look (and act) like a hammer looking for a nail -- where any nail will do. In reality, the more you sell, the less you win.
The Protection Of Non Traditional Trademarks
DOWNLOAD
Author : Irene Calboli
language : en
Publisher: Oxford University Press
Release Date : 2018-12-19
The Protection Of Non Traditional Trademarks written by Irene Calboli and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-19 with Law categories.
This volume offers a detailed analysis of the issues related to the protection of non-traditional marks. In recent years, the domain of trademark law and the scope of trademark protection has grown exponentially. Today, a wide variety of non-traditional marks, including colour, sound, smell, and shape marks, can be registered in many jurisdictions. However, this expansion of trademark protection has led to heated discussions and controversies about the impact of the protection of non-traditional marks on freedom of competition and, more generally, on socially valuable use of these or similar signs in unrelated non-commercial contexts. These tensions have also led to increasing litigation in this area across several jurisdictions. This book provides an overview of the debate and state of the law surrounding non-traditional marks at the international, regional, and national level. In particular, this book addresses relevant international treaties administered by the World Intellectual Property Organization (WIPO) and the Agreement on Trade-Related Aspects to Intellectual Property Rights (TRIPS) as well as several regional and national legislations and leading judicial decisions in order to examine current law and practice culminating in critical reflections and suggestions on the topic. This is an open access title available under the terms of a CC BY-NC-ND 3.0 licence. It is free to read at Oxford Scholarship Online and offered as a free PDF download from OUP and selected open access locations.
Making A Mark
DOWNLOAD
Author : World Intellectual Property Organization
language : en
Publisher: WIPO
Release Date : 2017-03-10
Making A Mark written by World Intellectual Property Organization and has been published by WIPO this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-10 with Law categories.
Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Trademarks A Guide For Registering Opposing And Appealing A Mark
DOWNLOAD
Author : Ash Tankha
language : en
Publisher: AuthorHouse
Release Date : 2010
Trademarks A Guide For Registering Opposing And Appealing A Mark written by Ash Tankha and has been published by AuthorHouse this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
A comprehensive guide with detailed instruction on filing a trademark, domain names and appealing and prosecuting a trademark application at the U.S. PTO. Also includes information on filing an international trademark with the World Intellectual Property Organisation.
Q A About Trademarks
DOWNLOAD
Author : United States. Patent and Trademark Office
language : en
Publisher:
Release Date : 1976
Q A About Trademarks written by United States. Patent and Trademark Office and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Trademarks categories.
Trademark Dilution
DOWNLOAD
Author : Amir Friedman
language : en
Publisher: Austin Macauley Publishers
Release Date : 2022-05-31
Trademark Dilution written by Amir Friedman and has been published by Austin Macauley Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-05-31 with Law categories.
The world has changed materially since the foundation of traditional trademark laws, according to which the purpose of a trademark was to serve as a differentiating source indicator, preventing source confusion in the marketplace. Traditionally, trademarks protected the public from likelihood of confusion, assisted in consumer decisions and reduced search costs. The need to award a special scope of protection to famous trademarks from use on non-competing goods was first discussed in Kodak in 1898, holding that the use of the word Kodak for a bicycle company does not mislead consumers but takes unfair advantage of reputation. However, the most significant point in the evolution of dilution, in its early stages, was the case of Odol decided in 1924, which was the first to acknowledge the need to protect the advertising power of trademarks from being diluted, even in the absence of a likelihood of confusion. This book will provide that dilution is a ‘sui generis’ brand remedy applicable to reputed trademarks in accordance to their aggregated inherent and acquired strength. The book will address the non-harmonised nature of dilution, which reflects a problem in an age of borderless trade and cyber commerce and emphasises the need to answer the question: To what extent should reputed trademarks be protected by dilution beyond the traditional trademark protection from likelihood of confusion? The book includes a proposal for an operative legal framework based on conclusions and distinctions derived from the comparison of dilution, as adopted and interpreted in different areas of the world, comparative case studies and comparison with neighbouring legal rights, such as Tort Law, Unfair Competition, Moral Rights, Equitable Rights, Publicity Rights and Unlawful Enrichment.
Basic Facts About Trademarks
DOWNLOAD
Author :
language : en
Publisher:
Release Date : 1988
Basic Facts About Trademarks written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Trademarks categories.
Trademarks Brands And Competitiveness
DOWNLOAD
Author : Teresa da Silva Lopes
language : en
Publisher: Routledge
Release Date : 2010-05-04
Trademarks Brands And Competitiveness written by Teresa da Silva Lopes and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-05-04 with Business & Economics categories.
Trade Marks, Brands and Competitiveness brings together scholars from a variety of disciplines to provide a critical account of the contribution of branding to economic growth, the relationship between trademark law and brand strategy, and the building and repositioning of individual brands as case studies in the effects of competition.
Trademark Like A Boss
DOWNLOAD
Author : Radiance Harris
language : en
Publisher:
Release Date : 2020-11-09
Trademark Like A Boss written by Radiance Harris and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-09 with categories.
The Trademark Guide
DOWNLOAD
Author : Lee Wilson
language : en
Publisher:
Release Date : 1998-03-01
The Trademark Guide written by Lee Wilson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-03-01 with Trademarks categories.
A guide to trademarks for businesses. Wilson discusses: what can and cannot be protected; duration and scope of protection; notice and registration; avoiding and evaluating infringement; and how trademarks are used and exploited in the marketplace - including trademark issues on the World Wide Web.