We Know What You Want
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We Know What You Want
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Author : Martin Howard
language : en
Publisher:
Release Date : 2005
We Know What You Want written by Martin Howard and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Education categories.
In this handbook for locating the hidden sales messages that bombard us everyday, Martin Howard explains the new techniques that corporations are using to make subconscious approaches without your consent. It covers the five major zones where consumers are being confronted: in the retail shopping context, at major events and concerts, through information media, personal friendships, and your computer. Up until recently, there was a social contract that alerted consumers to advertising messages. They were clearly labeled, endorsements were obvious and certain areas were off-limits. That contract has been broken, and many corporations are resorting to underhanded methods to persuade. Our shopping centers, stadiums, telephones, friendships and editorials are all “fair game.” Marketing messages have crossed into the social sphere. We Know What You Wantpoints out dozens of examples of how these signals are being relayed and gives you the tools and techniques to decode these messages and make your own decisions. Inspired by the popular bookCoercionby Douglas Rushkoff, this book presents key ideas and case examples in a practical, easy-to-follow, illustrated format. Rushkoff himself contributes the Introduction.We Know What You Wanthas Rushkoff’s full support; he calls it “an entertaining yet McLuhanesque ‘Medium is the Message,’ filled with engaging graphics and provocative but easy-to-follow guidelines for maintaining autonomy in a world made of marketing.” Martin Howardhas spent over 15 years in the marketing field with over 10 of them in advertising agencies. While witnessing the decline of the traditional advertising agency, he became interested in emerging forms of communication and stumbled upon the writings of Marshall McLuhan and others, who charted the profound but underestimated impact of electronic media. Now a strong advocate for media literacy, his interest is in making these theories accessible to average consumers and students. He lives in Brisbane, Australia.
The First 20 Hours
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Author : Josh Kaufman
language : en
Publisher: Penguin
Release Date : 2013-06-13
The First 20 Hours written by Josh Kaufman and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-13 with Self-Help categories.
Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of practicing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct complex skills, maximize productive practice, and remove common learning barriers. By completing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the methods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard keyboard, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the simple techniques he teaches: Define your target performance level: Figure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcomponents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accurate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chainsaws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.
Last Lecture
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Author : Perfection Learning Corporation
language : en
Publisher: Turtleback
Release Date : 2019
Last Lecture written by Perfection Learning Corporation and has been published by Turtleback this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with categories.
Find Your Why
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Author : Simon Sinek
language : en
Publisher: Penguin UK
Release Date : 2017-09-05
Find Your Why written by Simon Sinek and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-05 with Business & Economics categories.
Simon Sinek's recent video on 'The Millennial Question' went viral with over 180 million views. Find Your Why is the follow up to Start with Why, the global bestseller and the subject of the third most watched TED Talk of all time. With Start With Why, Simon Sinek inspired a movement to build a world in which the vast majority of us can feel safe while we are at work and fulfilled when we go home at night. Now, along with two of his colleagues, Peter Docker and David Mead, Sinek has created a guide to the most important step any business can take: finding your why. This easy-to-follow guide starts with the search for your personal why, and then expands to helping your colleagues find your organization's why. With detailed instructions on every stage in the process, the book also answer common concerns, such as: What if my why sounds like my competitor's? Can you have more than one why? And, if my work doesn't match my why, what do I do? Whether you're entry level or a CEO, whether your team is run by the founder or a recent hire, these simple steps will lead you on a path to a more fulfilling life and long-term success for you and your colleagues.
We Want You Here
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Author : Thom S. Rainer
language : en
Publisher: B&H Publishing Group
Release Date : 2018-03-01
We Want You Here written by Thom S. Rainer and has been published by B&H Publishing Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-01 with Religion categories.
The message is basic but profound. We want guests to know they are welcome to the church. This book is a gift to guests to communicate that very message. Bestselling author Thom S. Rainer (I Am a Church Member, Autopsy of a Deceased Church) has created a tool for churches to become more hospitable through a brief, welcoming book that introduces the ministry of the local church to guests. We Want You Here is a clear and instructive message to be given to church guests. Rainer facilitates the follow up conversation that every pastor would have, if they had the opportunity. By giving away the book to guests, they are encouraged, in a non-intrusive manner, to continue to reflect on the decision to visit their church. Those churches who share We Want You Here will be able to tell their guests: • We Really Want You Here • This is Not a Place for Perfect People • We Would Like to Get to Know You • This is Where Families Grow Strong • Getting to Know the One Who Made Us • Come Make a Difference with Us • Thank You for Being Here
Dad How Do I
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Author : Rob Kenney
language : en
Publisher: HarperCollins
Release Date : 2021-05-18
Dad How Do I written by Rob Kenney and has been published by HarperCollins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-18 with Biography & Autobiography categories.
“Like the YouTube channel, this is a touching yet informative guide for those seeking fatherly advice, or even a few good dad jokes.” — Library Journal
If You Want What We Have
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Author : Joan Larkin
language : en
Publisher: Hazelden Publishing
Release Date : 1998-03-11
If You Want What We Have written by Joan Larkin and has been published by Hazelden Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-03-11 with Self-Help categories.
If You Want What We Have
The List
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Author : Sherri L. Lewis
language : en
Publisher: Urban Books
Release Date : 2013-06-20
The List written by Sherri L. Lewis and has been published by Urban Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-20 with Fiction categories.
Single and satisfied? Not Michelle, Angela and Lisa. These saved but sexy, successful black women think they're getting too old to keep waiting on God to send their soul mates. Under the protective eye of their more spiritual sister-girlfriend, Vanessa, and the scrutiny of newly saved but still sarcastic manhater, Nicole, the ladies go on a hilarious adventure to "be found" by their husbands. Armed with their list of essential must-haves, would-be-nices, icing-on-the-cakes, and deal-breakers, they start their search . . . but soon encounter issues specific to the saved woman on the dating scene. Is online dating okay for Christians? How long do you wait before you tell the hottie you just met that you're celibate and plan to stay so until married? He's too fine to pass up; how saved does he really need to be? And of course, how do you keep things holy when he's oh-so-sexy? It's not long before they realize they still have to trust God to know what's best for them, and that He loves them enough to send them everything on The List.
Slow Down
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Author : Nichole Nordeman
language : en
Publisher: Thomas Nelson
Release Date : 2017-08-22
Slow Down written by Nichole Nordeman and has been published by Thomas Nelson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-22 with Religion categories.
The days are long, but the years are short. No matter if it’s your child’s first step, first day of school, or first night tucked away in a new dorm room away from home, there comes a moment when you realize just how quickly the years are flying by. Christian music artist Nichole Nordeman’s profound lyrics in her viral hit “Slow Down” struck a chord with moms everywhere, and now this beautiful four-color book will inspire you to celebrate the everyday moments of motherhood. Filled with thought-provoking writings from Nichole, as well as guest writings from friends including Shauna Niequist and Jen Hatmaker, practical tips, and journaling space for reflection, Slow Down will be a poignant gift for any mom, as well as a treasured keepsake. Take a few moments to reflect and celebrate the privilege of being a parent and getting to watch your little ones grow—and Slow Down. Nichole Nordeman has sold more than 1 million albums as a Christian music artist and has won 9 GMA Dove Awards, including two awards for Female Vocalist of the Year and Songwriter of the Year. Nichole released a lyric video for her song “Slow Down,” and it struck a chord with parents everywhere, amassing 14 million views in its first five days. She lives in Oklahoma with her two children.
Now And Forever
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Author : Susane Colasanti
language : en
Publisher: Penguin
Release Date : 2014-05-20
Now And Forever written by Susane Colasanti and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-20 with Young Adult Fiction categories.
Romance takes center stage in this rockin' love story from the author of the City Love trilogy Great for fans of Jenny Han and Sarah Dessen! Sterling is crazy in love with Ethan. Not only is he the sweetest boy she’s ever met, but he's an incredibly talented guitarist, singer, and songwriter. And since forever, he’s believed he has what it takes to be a star. When Ethan becomes an overnight sensation, he’s thrown head-first into the glam world of celebrity—and so is Sterling. Before she knows it, she’s attending red-carpet premieres, getting free designer clothes, and flying around the country to attend Ethan’s monumental sold-out concerts. It’s a dream come true…but whose dream is Sterling living? And what do you do when “forever” comes to an end?