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Wine Markets


Wine Markets
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The World S Wine Markets


The World S Wine Markets
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Author : Kym Anderson
language : en
Publisher: Edward Elgar Publishing
Release Date : 2004-01-01

The World S Wine Markets written by Kym Anderson and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-01-01 with Business & Economics categories.


"This work will appeal to students enrolled in wine marketing and business courses, those studying industrial organization, and economists and other social scientists interested in case studies of globalization at work. As well, wine industry participants interested in understanding the reasons behind the recent dramatic developments in the industry will find this book of great value."--BOOK JACKET.



Wine Markets


Wine Markets
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Author : Michael T. Hannan
language : en
Publisher: Columbia University Press
Release Date : 2022-02-01

Wine Markets written by Michael T. Hannan and has been published by Columbia University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-01 with Social Science categories.


The world of wine encompasses endless variety. Consumers want to understand what makes one bottle of wine different from another; vintners need to know how to communicate what makes their product distinctive. Drawing on a decade of fieldwork in Italy and France as well as interviews with critics and analysis of market data, Giacomo Negro, Michael T. Hannan, and Susan Olzak provide an unprecedented sociological account of the dynamics of wine markets. They demonstrate how the concepts of genre and collective identity illuminate producers’ choices, whether they are selling traditional or nonconventional wines. Winemakers face a fundamental choice: produce an existing style and develop an identity as a proponent of tradition or embrace foreign, new, or emerging categories and be seen as an innovator. To explain this dilemma, Negro, Hannan, and Olzak develop the notion of wine genres, or shared understandings among producers and the public. Genres emerge through the social structure of production, including factors such as group solidarity, social cohesion, and collective action, and become key reference points for critics and consumers. Wine Markets features case studies of the creation of a modern wine genre and a countermovement against modernism in Piedmont, the failure of producers of Brunello di Montalcino in Tuscany to define a clear collective identity, and the emergence of the biodynamic wine movement in Alsace. This book not only offers keen sociological insight into the wine world but also sheds new light on the logic of markets and organizations more broadly.



Global Wine Markets 1961 To 2009


Global Wine Markets 1961 To 2009
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Author : Kym Anderson
language : en
Publisher: University of Adelaide Press
Release Date : 2011

Global Wine Markets 1961 To 2009 written by Kym Anderson and has been published by University of Adelaide Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Cooking categories.


Until very recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Barely one-tenth of the world's wine production was exported prior to the 1970s, even counting intra-European trade. The latest wave of globalization has changed that forever. Now more than one-third of all wine consumed globally is produced in another country, and Europe's dominance of global wine trade has been greatly diminished by the surge of exports from 'New World' producers. New consumers also have come onto the scene as incomes have grown, eating habits have changed and tastes have broadened. Asia in particular is emerging as a new and rapidly growing wine market - and in China that is stimulating the development of local, modern production capability that, in volume terms, already rivals that of Argentina, Australia and South Africa. This latest edition of global wine statistics therefore not only updates data to 2009 and revises past data, but also expands on earlier editions in a number of ways. For example, we now separately identify an extra eight Asian countries or customs areas (Hong Kong, India, Korea, Malaysia, Philippines, Singapore, Taiwan and Thailand) in addition to China and Japan. We also include more than 50 new tables to cover such items as excise and import taxes, per capita expenditure on wine, the share of domestic sales in off-trade, the shares of the largest firms in national markets and globally, and the most powerful wine brands globally. Given the growing interest in the health aspects of alcohol consumption, we now express it per adult as well as per capita. Perhaps the most significant addition to this latest version is a new section that provides estimates of the volume, value and hence unit value of wine production, consumption, exports and imports for four catagories: sparkling wines, and non-premium, commercial-premium and super-premium still wines.



Global Wine Markets


Global Wine Markets
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Author : Glyn Wittwer
language : en
Publisher: University of Adelaide Press
Release Date : 2009

Global Wine Markets written by Glyn Wittwer and has been published by University of Adelaide Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.


Need to know how other exporting countries are doing in your growth markets abroad? Or how wine is competing in the market for alcoholic beverages? Or which countries are most rapidly upgrading the quality of their wine imports? These and a thousand other such questions can now be readily answered with the help of this new statistical compendium. Among other things, the Compendium exposes the extent to which the world's various wine markets are structurally adjusting. Until 15 years ago, wine exporting was an almost exclusively European activity. Since then, however, California and several southern hemisphere countries (Australia, Argentina, Chile, South Africa, and New Zealand) have begun to challenge that European dominance. With these major changes, and with a new round of WTO-sponsored multilateral trade negotiations (the Doha Development Agenda) getting under way, there is a greater need than ever for systematic analysis of the world's markets for wine. An essential prerequisite for such analysis is a thorough understanding of past trends and recent developments. To that end this statistical compendium brings together data from a wide range of national and international sources and summarizes them in ways that make it easy to see trends over time and draw comparisons across countries.



Global Wine Markets 1860 To 2016


Global Wine Markets 1860 To 2016
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Author : Kym Anderson
language : en
Publisher: University of Adelaide Press
Release Date : 2017-10-31

Global Wine Markets 1860 To 2016 written by Kym Anderson and has been published by University of Adelaide Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-31 with Business & Economics categories.


Until recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Despite the huge growth in inter-continental trade, investment and migration during the first globalization wave that came to a halt with World War I, it was not until the 1990s that the export share of global wine production rose above the 5-12% range in which it had fluctuated for centuries. The latest globalization wave has changed that forever. Now more than two-fifths of all wine consumed globally is produced in another country. Europe’s dominance of global wine trade has been diminished by the surge of exports from the Southern Hemisphere and the United States. New consumers have come onto the scene as incomes have grown, eating and drinking habits have changed, and tastes have broadened. Asia has emerged as an important consuming region, and in China that has stimulated the development of local production that, in volume terms, already rivals that of Argentina, Australia, Chile and South Africa. This latest edition of global wine statistics not only updates data to 2016 but also adds another century of data. The motivation to assemble those historical data was to enable comparisons between the current and the previous globalization waves. This unique database reveals that, even though Europe’s vineyards were devastated by vine diseases and the pest phylloxera from the 1860s, most ‘New World’ countries remained net importers of wine until late in the nineteenth century. Some of the world’s leading wine economists and historians have contributed to and drawn on this database to examine the development of national wine market developments before, during and in between the two waves of globalization. Their initial analyses cover all key wine-producing and -consuming countries using a common methodology to explain long-term trends and cycles in national wine production, consumption, and trade. They are available in Wine Globalization: A New Comparative History, edited by Kym Anderson and Vicente Pinilla (Cambridge University Press, February 2018).



Globalization Of The World S Wine Markets


Globalization Of The World S Wine Markets
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Author : Kym Anderson
language : en
Publisher:
Release Date : 2002

Globalization Of The World S Wine Markets written by Kym Anderson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Globalization categories.


Globalization is not new to the world's wine markets, but its influence over the past decade or so has increased dramatically. This Paper reviews the effects of that on both the Old World and New World. In focusing retrospectively on the period since the late 1980s, it points to the dramatic increase in the industry's export orientation and quality upgrading in the New World and the consequent competitive pressure on the Old World in key import markets. Looking forward, the Paper draws on a new model of the world's wine markets that distinguishes non-premium, commercial premium and super-plus premium wines in each of 47 countries or country groups spanning the world. It projects recent developments to 2005, based on income, population and taste trends on the demand side and vine acreage and productivity trends on the supply side of each market. The effect of a slowdown in the global economy in the medium term is also considered. The results expose numerous implications of recent and prospective developments on key wine-exporting regions.



A History Of Wine In Europe 19th To 20th Centuries Volume Ii


A History Of Wine In Europe 19th To 20th Centuries Volume Ii
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Author : Silvia A. Conca Messina
language : en
Publisher: Springer Nature
Release Date : 2019-12-02

A History Of Wine In Europe 19th To 20th Centuries Volume Ii written by Silvia A. Conca Messina and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-02 with Business & Economics categories.


This two-volume collection analyses the evolution of wine production in European regions across the nineteenth and twentieth centuries. France and Italy in particular have shaped modern viticulture, by improving oenological methods and knowledge, then disseminating them internationally. This second volume looks closely at wine markets and trade, also examining the role of institutions and quality regulation.



Wine Brands


Wine Brands
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Author : E. Resnick
language : en
Publisher: Springer
Release Date : 2008-05-21

Wine Brands written by E. Resnick and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-05-21 with Business & Economics categories.


This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry.



Global Wine Markets 1860 To 2016


Global Wine Markets 1860 To 2016
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Author : Kym Anderson
language : en
Publisher: Saint Philip Street Press
Release Date : 2020-10-09

Global Wine Markets 1860 To 2016 written by Kym Anderson and has been published by Saint Philip Street Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-09 with categories.


Until recently, most grape-based wine was consumed close to where it was produced, and mostly that was in Europe. Now more than two-fifths of all wine consumed globally is produced in another country, including in the Southern Hemisphere, the USA and Asia. This latest edition of global wine statistics not only updates data to 2016 but also adds another century of data. The motivation to assemble those historical data was to enable comparisons between the current and the previous globalization waves. This unique database reveals that, even though Europe's vineyards were devastated by vine diseases and the pest phylloxera from the 1860s, most 'New World' countries remained net importers of wine until late in the nineteenth century. Some of the world's leading wine economists and historians have contributed to and drawn on this database to examine the development of national wine market developments before, during and in between the two waves of globalization. Their initial analyses cover all key wine-producing and -consuming countries using a common methodology to explain long-term trends and cycles in national wine production, consumption, and trade. This work was published by Saint Philip Street Press pursuant to a Creative Commons license permitting commercial use. All rights not granted by the work's license are retained by the author or authors.



Thirst For Wine Inside China S Wine Industry The Success Factors Of Marketing Wine In China


Thirst For Wine Inside China S Wine Industry The Success Factors Of Marketing Wine In China
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Author : Melanie Bobik
language : en
Publisher: Anchor Academic Publishing (aap_verlag)
Release Date : 2014-04-24

Thirst For Wine Inside China S Wine Industry The Success Factors Of Marketing Wine In China written by Melanie Bobik and has been published by Anchor Academic Publishing (aap_verlag) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-24 with Business & Economics categories.


China is turning into one of the world's largest, most lucrative food and beverage markets. Especially wine is in demand and has become fashionable as a symbol of social status. This trend is very likely to continue as wine consumption is closely related to income and China's emerging middle class offers tremendous potential. The market's healthy value growth will further encourage newcomers from outside China. But how can a market entrance be successfully managed and what are the main challenges when bringing wine to China? This book is an insiders' guide to efficiently planning a market entry by taking a thorough look at the wine market of China. It surveys the typical behavior of the Chinese wine consumer and examines the relevant factors for a successful market entry. Distribution channels (off- and online), pricing models and marketing activities are scrutinized. Further, the reader gets insights into the challenges of this dynamic market, such as fierce domestic and foreign competition, policies and regulations as well as entry barriers. The thirst for wine prevails, and this book will leverage your momentum.