Winning At Innovation
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Winning At Innovation
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Author : Philip Kotler
language : en
Publisher: Palgrave Macmillan
Release Date : 2015-01-13
Winning At Innovation written by Philip Kotler and has been published by Palgrave Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-13 with Business & Economics categories.
Innovation is a responsibility normally assigned to R&D departments but this is not enough. Companies need a systematic framework so innovation can occur at different levels of the organization. The world's leading expert in marketing and innovation Philip Kotler, and Fernando Trias de Bes together present a revolutionary model for innovation.
Winning At Innovation
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Author : Fernando de Bes
language : vi
Publisher:
Release Date : 2022-10-25
Winning At Innovation written by Fernando de Bes and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-25 with categories.
The book introduces the most important theories, techniques and recent findings on innovative management . Help the reader to logically organize the core ideas on the subject matter
Winning At New Products
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Author : Robert G. Cooper
language : en
Publisher: Hachette UK
Release Date : 2017-09-19
Winning At New Products written by Robert G. Cooper and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-19 with Business & Economics categories.
For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management
Winning Through Innovation
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Author : Michael L. Tushman
language : en
Publisher: Harvard Business Press
Release Date : 2006-01-15
Winning Through Innovation written by Michael L. Tushman and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-15 with Business & Economics categories.
Tushman and O'Reilly examine how leadership, culture, and organizational architectures can be both important facilitators of innovation and, not uncommonly, formidable obstacles. They demonstrate how to clarify today's critical managerial problems, use culture and commitment to promote innovation and implement strategy, and deal with changing innovation requirements as organizations evolve.
Winning Innovation
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Author : Norbert Majerus
language : en
Publisher: CRC Press
Release Date : 2022-04-27
Winning Innovation written by Norbert Majerus and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-27 with Business & Economics categories.
Davanti Nella Gara, an Italian bicycle company, makes the best racing bikes in the world. But after decades of market dominance, competitors have brought the industry leader back to the Peloton. The company’s second-generation owner longs for retirement, but a tired product lineup is pushing down profits and the firm’s market value will never support his ride into the sunset. The flawed but beloved owner seeks out the counsel of an old friend and successful businessman, who steers him toward a fast and remarkable transformation, one fueled by a relentless focus on innovation excellence. An engaging business novel, Winning Innovation dives into the art and science of innovation; the thrills of the European bike-racing circuit; the vibrant landscape and cuisine of Italy; and a cast of intriguing characters who work to put Davanti on the road to sustained prosperity. The company’s leader isn’t afraid to learn and apply new ideas to reenergize his company, and finds he cares more about his employees than he could ever imagine. A young innovator struggles to see a product idea to fruition as well as rise into management — and he falls in love along the way. A newly promoted R&D director brings teamwork and transparency to product development and aligns the entire company around innovation. With the help of a seasoned and persistent change agent, in just a year, Davanti deploys a well-defined and -sequenced transformation — a complete and seamless process that can be replicated and scaled by most companies. The leader engages associates in pursuit of the right vision and strategy, candidly supporting them all as they unleash their creative sparks, work through personality conflicts, and take on real-world challenges faced by companies every day. They learn and apply traditional R&D principles in new ways (e.g., cost of delay, sprints, fail fast, late start) and successfully leverage emerging innovation and change-management principles (e.g., idea-creation events, knowledge management, workplace humility, visual management, lean project management). And an aligned, three-phase innovation process — from idea creation to technology development and product design — provides the innovation infrastructure the company needs for revenue creation and success beyond racing bikes. From a top-heavy organization dominated by power struggles and finger-pointing emerges a new Davanti Nella Gara — a flattened, innovative company with: Clear vision and endorsed goals and strategy Speed, responsiveness, and agility Widespread, successful creativity Collaboration and teamwork Superior risk management Respect for people Unquestionable ethics Changed leadership and associate behaviors Project management excellence Rapid problem-solving and experimentation Not just the story of an R&D transformation, Winning Innovation illustrates a companywide transformation of a magnitude that only superior R&D can make possible. It may well be the first book to chronologically introduce the principles for a complete innovation excellence transformation along with the parallel people transformation that is necessary for real change to occur. The end result for Davanti Nella Gara is a dominant new culture based on respect and humility, highly efficient processes that will deliver a wealth of innovations, sales, and profits for many years to come, and an owner who leaves a bright future for the people and company he’s known and loved his entire life.
Winning The Innovation Game
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Author : Denis Waitley
language : en
Publisher: Fleming H Revell Company
Release Date : 1986
Winning The Innovation Game written by Denis Waitley and has been published by Fleming H Revell Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Business & Economics categories.
The authors show how to anticipate where changes are leading and exploit those changes for profit and advantage, and present interviews with forty successful and innovative entrepreneurs
Winning The Next War
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Author : Stephen Peter Rosen
language : en
Publisher: Cornell University Press
Release Date : 2018-07-05
Winning The Next War written by Stephen Peter Rosen and has been published by Cornell University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-05 with Political Science categories.
How and when do military innovations take place? Do they proceed differently during times of peace and times of war? In Winning the Next War, Stephen Peter Rosen argues that armies and navies are not forever doomed to "fight the last war." Rather, they are able to respond to shifts in the international strategic situation. He also discusses the changing relationship between the civilian innovator and the military bureaucrat. In peacetime, Rosen finds, innovation has been the product of analysis and the politics of military promotion, in a process that has slowly but successfully built military capabilities critical to American military success. In wartime, by contrast, innovation has been constrained by the fog of war and the urgency of combat needs. Rosen draws his principal evidence from U.S. military policy between 1905 and 1960, though he also discusses the British army's experience with the battle tank during World War I.
Winning The Innovation Game
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Author : Denis Waitley
language : en
Publisher: Berkley
Release Date : 1989
Winning The Innovation Game written by Denis Waitley and has been published by Berkley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.
For today's progressive thinker, the difference between having an idea and being a success is knowing the rules of the game. All the secret strategies, fro m trend-spotting to taking risks, are here to implement those great ideas!
The Innovation Book
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Author : Max Mckeown
language : en
Publisher: Pearson UK
Release Date : 2014-08-06
The Innovation Book written by Max Mckeown and has been published by Pearson UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-06 with Business & Economics categories.
The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: Your Creative Self – how to become a more powerful innovator Leading Innovators – how to inspire and motivate creative people Creating Innovation – how to develop and test new concepts Winning with Innovation – how to sell your new ideas The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?
Winning The Innovation Race
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Author : Lee Sage
language : en
Publisher: John Wiley & Sons
Release Date : 2000-02
Winning The Innovation Race written by Lee Sage and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-02 with Business & Economics categories.
An Inside Look at the Process of Innovation-and How to Make it Work for your Business While the need for innovation is widely recognized, the practices that nurture it elude many executives. Winning the Innovation Race examines the three dimensions of innovation-people, processes, and technology-and provides vivid examples of practices that encourage innovation. This comprehensive book describes the forms that innovation takes in industrial organizations and how superior companies manage to sustain innovation through effective management. The practices of PACE (Premier Automotive Suppliers' Contributions to Excellence) Award-winning companies are used to illustrate how truly innovative companies make the most of their employees, how they treat product development as a "perfectible process," and how they create reward systems that build cultures of innovation. Some of the vital lessons you'll learn in this unique resource: * The virtue of "cheap failures" * Why organizational discomfort is needed * The role of executive leadership * How to sustain a culture of innovation