Yield Management In Small And Medium Sized Enterprises In The Tourist Industry
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Yield Management In Small And Medium Sized Enterprises In The Tourist Industry
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Author : Arthur Andersen & Co. GmbH.
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry written by Arthur Andersen & Co. GmbH. and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Europa categories.
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry
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Author : European Commission. Directorate-General for Tourism
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry written by European Commission. Directorate-General for Tourism and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Tourism categories.
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry
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Author :
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Small business categories.
Yield Management In Small And Medium Sized Enterprises In The Tourism Industry
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Author : Arthur Andersen
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourism Industry written by Arthur Andersen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with categories.
Yield Management In Small And Medium Sized Enterprises In The Tourism Industry
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Author :
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourism Industry written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with categories.
The Spread Of Yield Management Practices
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Author : Fabiola Sfodera
language : en
Publisher: Springer Science & Business Media
Release Date : 2006-01-16
The Spread Of Yield Management Practices written by Fabiola Sfodera and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-16 with Business & Economics categories.
Yield management has always been considered a teclinique for large companies, whether these be airlines, railroad, car rental or hotel companies. Its application to the small and medium sized businesses that characterise the tourism industry in many countries, Italy in the first place, has never been totally excluded, but its implementation and subsequent actuation has always been considered too expensive for this type of business. In recent years all this has been changing. Technology and research have opened up new possibilities for its application at costs, and following methods, that are acceptable even to those who cannot access sophisticated statistics or mathematics instruments. The evolution and the rapid changes in the reference scenarios both of the demand and the offer, have done the rest. It has become clear that to compete in a market as vast as the tourism one, one must apply the principles and techniques of marketing to produce and deliver a service that can satisfy the needs of the client better than the competition. In the same way, however, a deeper knowledge of the processes of the clientele's choice, acquisition and consumption permits the formulation of increasingly accurate forecasts of their behaviour and an understanding of the significance and importance that each client segment attaches to the purchase and consumption of a particular service. In this way the application of the yield management technique has assumed a new and more important position as well as a greater and constant spread.
Yield Management
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Author : Ian Yeoman
language : en
Publisher: Burns & Oates
Release Date : 1997
Yield Management written by Ian Yeoman and has been published by Burns & Oates this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.
This student textbook for those involved in the hospitality, tourism and business sectors explains the concept of yield management that seeks to balance the supply and demand of customers and service.
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry
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Author : Arthur Andersen & Co. GmbH.
language : en
Publisher:
Release Date : 1997
Yield Management In Small And Medium Sized Enterprises In The Tourist Industry written by Arthur Andersen & Co. GmbH. and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business enterprises categories.
Recoge: 1. Introduction - 2. Background to yield management: Concepts and their application - 3. Vendors: evolution and availability of yield management systems - 4. Status report1: yield management among tourism enterprises in the European Economic Area - 5. Status report 2: obstacles, success factors and special considerations - 6. A country-by-country examination of yield management in the European Economic Area - 7. Conclusions and recommendations.
Yield Management
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Author : Anthony Ingold
language : en
Publisher: Cengage Learning
Release Date : 2000
Yield Management written by Anthony Ingold and has been published by Cengage Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
This ground-breaking textbook covers all aspects of the subject and draws on a wide range of applications in the service industries. Three sections comprise this book: the first presents underpinning knowledge associated with Yield Management; the second examines contemporary models of Yield Management across a number of service sectors; and the third reviews how Yield Management acts as a decision support system for front-line staff and managers, and also highlights the growing importance of new technologies. The book concludes with a range of case studies taken from airlines, hotels, restaurants, cruise lines and leisure industries.
International Encyclopedia Of Hospitality Management 2nd Edition
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Author : Abraham Pizam
language : en
Publisher: Routledge
Release Date : 2012-06-25
International Encyclopedia Of Hospitality Management 2nd Edition written by Abraham Pizam and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-25 with Business & Economics categories.
The International Encyclopedia of Hospitality Management is the definitive reference work for any individual studying or working in the hospitality industry. There are 185 Hospitality Management degrees in the UK alone. This new edition updates and significantly revises twenty five per cent of the entries and has an additional twenty new entries. New online material makes it the most up-to-date and accessible hospitality management encyclopedia on the market. It covers all of the relevant issues in the field of hospitality management from a sectoral level (lodging, restaurants/food service, time-share, clubs and events) as well as a functional one (accounting and finance, marketing, strategic management, human resources, information technology and facilities management). Its unique, user-friendly structure enables readers to find exactly the information they require at a glance – whether they require broad detail that takes a more cross-sectional view across each subject field or more focused information that looks closely at specific topics and issues within the hospitality industry today.
