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120 Ways To Attract The Right Career Or Business


120 Ways To Attract The Right Career Or Business
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120 Ways To Attract The Right Career Or Business


120 Ways To Attract The Right Career Or Business
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Author : Sue Ellson
language : en
Publisher: 120 Ways Publishing
Release Date : 2016-05-24

120 Ways To Attract The Right Career Or Business written by Sue Ellson and has been published by 120 Ways Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-24 with Self-Help categories.


‘120 Ways To Attract The Right Career Or Business – Tried And True Tips And Techniques’ is for: defining your highest values and purposeclarifying your vision and overcoming your challengesbuilding your attraction power, lifetime value and dynamic valuesecuring the right career or business opportunitiesdeveloping your presence, brand and networkslearning, leading and laughing your way to success It includes information for: students, job seekers and career changersfreelancers, entrepreneurs and business ownersadvisers, consultants and thought leaderscoaches, trainers and mentorsanyone who wants to leverage their skills, knowledge and networks This thorough, practical and detailed guide provides you with the key strategies and techniques, based on your purpose, that you can implement today for your success in the future. Get started and take action now! **Special free bonus offers at http://120ways.com/members Buy the book ‘120 Ways To Attract The Right Career Or Business – Tried and True Tips and Techniques’ here Chapter Outline Preface Introduction 1. It’s All About You 1.1 Personal Responsibility 1.2 Action Steps 1.3 Skills 1.4 Techniques 2. Past and Present Context 2.1 Future Context 2.2 Understanding Yourself 2.3 Letting Go 2.4 Understanding Value 2.5 Understanding Needs 2.6 Sense Of Self 2.7 Sense Of Others 3. Selecting The Right Career Or Business 4. Choosing What To Do Right Now 4.1 Choosing What To Do In The Future 5. Capital Raising 5.1 Social Capital 5.2 Intellectual Capital 5.3 Cultural Capital 5.4 Financial Capital 5.5 Gratitude Or Operating Capital 5.6 Relationship Capital 5.7 Credibility Capital 5.8 Influence Capital 6. Action Steps 6.1 Research And Select Your Locations 6.2 Establish Quality Real Estate 6.3 Review And Verify Your Real Estate 6.4 Select Your Strategic Activity 6.5 Review, Analyze and Improve 6.6 Give Feedback, Follow Up, Say Thank You And Smile 6.7 Celebrate, Acknowledge And Learn 6.8 Decide What To Do Next 7. Career Attraction Tips and Techniques 7.1 Immediate Jobs 7.2 Survival Jobs And Means To An End Jobs 7.3 Aligned Jobs 7.4 Next Step Up Jobs 7.5 Job Identification Techniques 7.6 Job Application Techniques 7.7 Job Application Persistence Techniques 7.8 Job Interview Techniques 7.9 Job Interview Follow Up Techniques 7.10 Accepting A Job Offer 8. Business Attraction Tips And Techniques 8.1 Real Value In Business 8.2 Perceived Value In Business 8.3 Referral Value In Business 8.4 Clarity Value In Business 8.5 Reciprocity Value In Business 8.6 Uncertainty Value In Business 8.7 Pricing Value In Business 8.8 Human Value in Business 8.9 Asset Value In Business 8.10 Investment Value In Business 9. Audience Attraction Techniques 9.1 Identifying Audience Locations 9.2 Arousing Your Target Audience 9.3 Discouraging Your Non Target Audience 9.4 Re-Attracting Your Target Audience 10. Content Attraction Techniques 10.1 Content Guidelines 10.2 Content Conversions 10.3 Content Reach 10.4 Content Sharing 10.5 Content Critics 11. People Attraction Techniques 11.1 People Background Research 11.2 Finding The Right People 11.3 Building The Relationship 11.4 Refining Your People Attraction Techniques 12. Platform Attraction Techniques 12.1 Completing Your Platform Profile 12.2 Maximizing Each Platform 12.3 Measuring Your Platform Performance 12.4 Platform Power Tools 12.5 Game Changers 13. Process Attraction Techniques 13.1 Finding Advertised Opportunities 13.2 Applying For Advertised Opportunities 13.3 Passing the Application Process 13.4 Starting A Career Or Business Opportunity 13.5 Daily Career And Business Strategies 13.6 Education And Learning Based Strategies 13.7 Proactive Action Strategies 13.8 System Based Strategies 14. Possibility Attraction Techniques 14.1 Traditional Possibility Sources 14.2 Contemporary Possibility Sources 14.3 Speculative Possibility Sources 14.4 Ongoing Possibility Sources 15. Brand Development 15.1 Building Your Personal Brand 15.2 Building Your Business Brand 15.3 Personal Brand Builders 15.4 Business Brand Builders 15.5 Publicity Tactics 16. Network Development 16.1 Assessing Networks 16.2 Creating A Network 16.3 How To Network 16.4 Developing Your Network 16.5 Valuing Your Network 17. Website Development 17.1 Personal Career Attraction Website 17.2 Personal Business Attraction Website 17.3 General Website Attraction Techniques 17.4 Website Performance Measures 17.5 User Experience And Website Feedback 18. Overcoming Challenges 18.1 Action Planning Sequence 18.2 Measuring Results 18.3 Personal Blockages 18.4 External Blockages 18.5 Top 20 Tips And Techniques 19. Full List Of 120 Actions 20. Bonuses Index Author



120 Ways To Market Your Business Hyper Locally


120 Ways To Market Your Business Hyper Locally
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Author : Sue Ellson
language : en
Publisher: 120 Ways Publishing
Release Date : 2016-08-23

120 Ways To Market Your Business Hyper Locally written by Sue Ellson and has been published by 120 Ways Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-23 with Business & Economics categories.


‘120 Ways To Market Your Business Hyper Locally - Tried And True Tips And Techniques’ is for: defining your target audiencealigning your marketing with your local communitybuilding your lifetime and dynamic asset valueattracting the right businesscollaborating effectively and enabling otherscreating success for you and your team It includes information for: marketers, salespeople and advertisersfreelancers, entrepreneurs and business ownersadvisers, consultants and thought leaderscoaches, trainers and mentorscommunity leaders and initiative instigators This thorough, practical and detailed guide provides you with the key strategies and techniques, based on your purpose, that you can implement today for your success in the future. Get started and take action now! **Special free bonus offers at https://120ways.com/members Chapter Outline Contents Preface Introduction 1. Our Global Village 1.1 Marketing, Selling And Networking 1.2 Location Attachment And Choice 1.3 Defining Hyper Local Marketing 1.4 The Benefits Of Hyper Local Marketing 2. Personal Context 2.1 Self Evaluation 2.2 Self Management 2.3 Management And Leadership 2.4 Succession Planning And Exit Strategy 2.5 Personal Principles 2.6 Community And Business Congruency 2.7 Business Ethics And Self Regulation 2.8 Staffing And Outsourcing 2.9 Effective Hyper Local Recruitment Techniques 3. Business Context 3.1 Business Choice 3.2 Consumer Choice 3.3 Sustainable Business 3.4 Business Type And Differentiation 3.5 Business Pricing 4. Product And Service First Or Target Audience First? 4.1 Securing Referrals From Existing Clients And Customers 4.2 Other Sources Of Clients And Customers 4.3 Maintaining Clients And Customers 5. Market Analysis 5.1 Site Or Location Setting 5.2 Market Size 5.3 Competitor Analysis 5.4 Online Competitor Analysis 5.5 Collaborator Analysis 6. Location Context 6.1 Fixed Address 6.2 Online Address 6.3 Platform Presence 6.4 Collective Marketplace Address 7. Market Presence 7.1 Business Premises Look And Feel 7.2 Business Website Development 7.3 Personal Authority Website Development 7.4 Real World Marketing And Advertising 7.5 Currency, Recency And Relevancy 8. Online And Digital Marketing 8.1 White Hat Search Engine Optimization (SEO) Techniques 8.2 Search Engine Ranking Factors 8.3 Content Marketing Strategies That Work 8.4 Amplifying The Value And Conversions From Your Content 8.5 Developing Viral Content And Conversions 8.6 Sending The Right Signals 8.7 Sourcing Hyper Local Website Links 8.8 Improving Overall Online Performance 8.9 Website Ranking Threats 9. Paid Marketing 9.1 Search Engine Marketing (SEM) 9.2 Social Media Marketing (SMM) 9.3 Online Advertisements 9.4 Aggregator Websites 9.5 Professional Body, Industry Group And Association Memberships 9.6 Gifts 9.7 Donations 10. Database Marketing 10.1 Email Newsletter Marketing 10.2 Joint Ventures And Strategic Alliances 10.3 Partnerships 10.4 If / Then Scenarios 10.5 Follow Up And Feedback 11. Program Marketing 11.1 Award Programs 11.2 Affiliate Programs 11.3 Formal Recognition Programs 11.4 Rewards Programs 11.5 Surveys, Quizzes And Research Programs 11.6 Accreditation And Certification 12. Public Marketing 12.1 Generating Content 12.2 Reviews 12.3 Recommendations 12.4 Referrals 12.5 Reputation 12.6 Testimonials 12.7 Feedback 12.8 Advocacy 13. Events Marketing 13.1 Free Events 13.2 Hosting Paid Events 13.3 Speaking At Events 13.4 Teaching 13.5 Expos, Trade Fairs And Conferences 13.6 Online Summits, Podcasts And Webinars 14. Media Marketing 14.1 Editorial 14.2 Advertorial 14.3 Publicity And Public Relations 15. Community Marketing 15.1 Networks 15.2 Bartering 15.3 Exchanges 15.4 Local Suppliers 15.5 Location Sharing 15.6 Naming Rights, Sponsorships And Advertising 16. Incentive Marketing 16.1 Competitions 16.2 Gamification Programs 16.3 Loyalty Programs 16.4 Relationship Marketing Programs 16.5 Thank You And Gratefulness Initiatives 17. Future Options Marketing 18. Marketing Measurement 18.1 Digital Asset Value 18.2 Goodwill 18.3 Performance Assessment 18.4 Performance Improvement 18.5 Top 20 Tips And Techniques 19. Full List Of 120 Actions 20. Bonuses Index Author



Linkedin For Me And My Career Or Business


Linkedin For Me And My Career Or Business
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Author : Sue Ellson
language : en
Publisher: 120 Ways Publishing
Release Date : 2023-01-23

Linkedin For Me And My Career Or Business written by Sue Ellson and has been published by 120 Ways Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-23 with Self-Help categories.


'LinkedIn for me and my career or business' is ideal for people wanting to: • work from home more often • work close to home if possible • negotiate a pay increase • attract aligned and meaningful work • attract aligned career and business opportunities • build their online brand and reputation • appear in Google search results • understand how they can use LinkedIn effectively • clarify their values, strengths and context • effectively engage online • curate and create relevant content • source the right leads, sales and results • ethically achieve your values, purpose, goals and outcomes • create and maintain a network of opportunities and referrals • make the right choices for you Now is the time to find out how to update your LinkedIn Profile or LinkedIn Page and achieve your career or business goals. Setup, Shine, Surprise Methodology Setup Steps 1. Backup Your Profile and Collect your Statistics 2. Change your Settings 3. Complete your LinkedIn Profile Shine Steps 4. Engage 5. Curate and/or Create 6. Collaborate Surprise Steps 7. Review 8. Revise 9. Implement new features It includes information for: • students, job seekers, career changers, semi-retirees • freelancers, gigsters, entrepreneurs and business owners • tradespeople and specialist practitioners • advisors, consultants and thought leaders • community groups and professional associations • not-for-profit collectives, groups and enterprizes • schools, colleges and universities • career specialists and social media professionals Reviews ‘If you are ready to get serious about LinkedIn this book is your step by step guide. Sue has given so many expert tips to ensure you are set up for success. Whether it’s reviewing your existing LinkedIn Profile set up or looking for guidance to get started this book is for you. Sue has done a brilliant job in not just explaining what to do, but why you should do it.’ Michelle J Raymond LinkedIn B2B Trainer, Australia ‘Complete, to-the-point, extremely pragmatic and packed with valuable insights to boost your career. Whether you are actively searching or just a latent job seeker, this is a MUST read.’ Richard van der Blom, Netherlands ‘Extremely comprehensive. Congratulations on your dedication to writing this, and pouring your knowledge into it. I hope people will read it and TAKE ACTION.’ Mark Stonham, UK Book Details ISBN: 978-0-6484775-0-1 RRP $34.99 Pages: 238 Paperback by 120 Ways Publishing eBook and PDF also available https://120wayspublishing.com Sue Ellson BBus MPC CDAA ASA WV SPN is an Author, Educator, Career Development Practitioner, Consultant, Founder, Gigster, Trainer and Poet. She joined LinkedIn in 2003 and has been an Independent LinkedIn Specialist since 2008. She is the author of ‘120 Ways To Achieve Your Purpose With LinkedIn,’ ‘120 Ways To Attract The Right Career Or Business,’ ‘120 Ways To Market Your Business Hyper Locally’ and ‘Gigsters – Any Age Or Ability Employees, Experts And Entrepreneurs,’ a Finalist in the Australian Career Book Award. More details and a media kit online at https://sueellson.com



Gigsters


Gigsters
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Author : Sue Ellson
language : en
Publisher: 120 Ways Publishing
Release Date : 2019-04-16

Gigsters written by Sue Ellson and has been published by 120 Ways Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-16 with Self-Help categories.


Gigsters - Any Age or Ability Employees, Experts and Entrepreneurs by Sue Ellson Are you aware that you can use your skills, knowledge, networks and technology to attract aligned gigs? Do you understand that your values, strengths and context can help you make better work choices in the future? Are you willing to learn specific gigster competencies, super powers and money mastery skills to live a more aligned life? Now is the time to re-think and re-design your future and embrace the concept of becoming a gigster, regardless of your age or ability. After all, life is like a box of projects - and you can co-create the ones you get, as an employee, an expert or an entrepreneur. Gigsters shows you how you can be your own kind of multi-dimensional peculiar, starting today! This book is for you if you are considering:• freelance, fractional or contingent work• a side hustle, new career, special hobby• self-employment, becoming a solopreneur• sole practitioner, consultant or independent contractor• developing a startup business, passive income, asset development model• becoming a founder of a social enterprise or a world revolution• reinventing the way you work both today and tomorrow Gigsters is Sue's fourth book. She has also written and published '120 Ways To Achieve Your Purpose With LinkedIn,' '120 Ways To Attract The Right Career Or Business' and '120 Ways To Market Your Business Hyper Locally.' #gigsters



120 Ways To Achieve Your Purpose With Linkedin


120 Ways To Achieve Your Purpose With Linkedin
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Author : Sue Ellson
language : en
Publisher: 120 Ways Publishing
Release Date : 2016-02-23

120 Ways To Achieve Your Purpose With Linkedin written by Sue Ellson and has been published by 120 Ways Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-23 with Self-Help categories.


‘120 Ways To Achieve Your Purpose With LinkedIn: Tried And True Tips And Techniques’ is for: defining and achieving your purposemanaging your LinkedIn Profile, Company Page and Groupexploring LinkedIn features including Newsfeed, Pulse, Appsjob search, career development, business and social enterprisemeasuring and improving your performance, statistics, backupssolving issues, taking action and achieving results It includes information for: students, job seekers and career changersfreelancers, entrepreneurs and business ownersadvisers, consultants and thought leaderscommunity groups and professional associationsschools, colleges and universitiesanyone who wants to leverage their skills, knowledge and networks This thorough, practical and detailed guide provides you with the key strategies and techniques, based on your purpose, that you can implement today for your success in the future. Get started and take action now! **Special free bonus offers at https://120ways.com/members Chapter Outline Preface Introduction 1. It’s All About Purpose 1.1 Take Action To Achieve Your Purpose 1.2 Prepare Your Own Action Plan 1.3 Selecting Your Purpose – Based On Your Values 1.4 Learn The Skills To Achieve Your Purpose 1.5 Aim For 80% Rather Than 100% 1.6 Define Your Boundaries On Your Terms 2. Pre Work Starting Points 2.1 Select The Initial Purposes You Would Like To Achieve 2.2 Select Your Primary Keywords 2.3 Select Your Secondary Keywords 2.4 Prepare For The Process 2.5 Allocate Some Time To Achieve Your Purpose 2.6 Collect Some Baseline Statistics And Backup Your Data 2.7 Overcome Your LinkedIn Hang-ups 2.8 Improve Your Digital Literacy 2.9 Familiarize Yourself With The Functions Of LinkedIn 2.10 The Dangers Of Using LinkedIn Incorrectly 3. Creating And Updating Your LinkedIn Profile 3.1 Do This Before Updating Your LinkedIn Profile 3.2 Essential Edit For Every LinkedIn Profile 3.3 The Computer Experience – Attracting Viewers 3.4 The User Experience – Convince Viewers 3.5 LinkedIn Strategy And Tactics – Convert For Results 4. Performance Power Tools 4.1 Post On LinkedIn 4.2 Join Relevant Groups On LinkedIn 4.3 Follow Relevant Companies On LinkedIn 4.4 Maximize Your Education 4.5 Select Your Influencers (Following) 4.6 Select Your Channels (Following) 4.7 Select Your News Publishers 4.8 Decide How To Respond To Your News Feed 4.9 Create A Schedule For Endorsing Skills Of Connections 4.10 Select A Recommendations Strategy 4.11 Select A Connections Strategy 4.12 Decide What You Will Do On A Regular Basis 5. Job Search Strategies 5.1 Select A Range Of Concurrent Strategies 5.2 Do Your Research 5.3 Find Suitable Mentors Through LinkedIn 5.4 Reach Out To Your Network 5.5 Apply For Jobs Listed On LinkedIn 5.6 View The Career Sections Of Selected Companies 5.7 Connect With Recruiters 5.8 Connect With Professional Association Members 5.9 Tailor Your Photo, Headline And Summary 5.10 Understand Job Search Algorithms 5.11 Prepare For Job Interviews 5.12 The Key To Job Search Success 6. Career Development 6.1 Identifying Choices And Making Decisions 6.2 Understanding The Local Market 6.3 Overcoming Barriers To Entry 6.4 Massaging The Message 6.5 Add Some Flair To Your LinkedIn Profile 6.6 Changing Your Purpose, Job or Enterprise Direction 7. Recruitment And Human Resources Practices 7.1 Perceived LinkedIn Risks To Enterprises 7.2 How To Interpret LinkedIn Profiles 7.3 How To Find Quality Candidates Via Advanced Search 7.4 Posting Job Ads On LinkedIn 7.5 Preparing For Job Interviews 7.6 Inducting New Employees 7.7 LinkedIn For Leaders, Managers And Employees 7.8 LinkedIn For Leaving Employees 7.9 LinkedIn For Former Employees 8. Business and Social Enterprise 8.1 Establishing Quality Enterprise Real Estate On LinkedIn 8.2 Building Your Enterprise Digital Asset 8.3 Enterprise Updates Via Your LinkedIn Company Profile 8.4 Create A Style Guide For Your Company Updates 8.5 Options For Your LinkedIn Social Media Policy 8.6 Effective Strategies For Your LinkedIn Group 8.7 Messages From The CEO and Management 8.8 Getting Sales Via LinkedIn 8.9 Follow Up Techniques For Success 8.10 Measuring Your Return On Investment 8.11 Choose Your Overall Enterprise LinkedIn Strategy 9. Generational Tips For LinkedIn Profiles For Individuals 9.1 Students In Secondary Or Tertiary Education 9.2 Early Career 9.3 Mid-Career 9.4 Career Changers 9.5 Late Career 9.6 Retirement 10. Schools, Colleges And Universities 10.1 Applying For A University Profile 10.2 Benefits Of A University Profile 10.3 Tools For Higher Education Professionals 10.4 Tools For University Students 10.5 Add To Profile Qualification Or Certification Button 11. International Purposes 12. Personal Branding And Reputation Management 12.1 Personal Branding Tips 12.2 Reputation Management Tips 12.3 Networks You Need In Your Life 13. Research 13.1 Searching For People 13.2 Saving Your Searches 13.3 Taking Action From Your Searches 14. Referrals 14.1 Referral Marketing 14.2 Referral Sharing 14.3 Referral Automation 15. Relationships 15.1 Building And Developing Relationships 15.2 Changing And Challenging Relationships 15.3 Relationships That Have Ended 16. Achieving Your Goals 16.1 Top 20 Tips And Techniques 16.2 Your Minimum Targets 16.3 Questions And Answers 17. LinkedIn Special Features 17.1 LinkedIn Information 17.2 LinkedIn Products 17.3 LinkedIn Resources 17.4 LinkedIn Apps 17.5 LinkedIn Tools 17.6 LinkedIn Indexes 18. Future Of LinkedIn 19. Full List Of 120 Actions 20. Bonuses Appendix 1 – List of Career Development Enterprises Index



Network World


Network World
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Author :
language : en
Publisher:
Release Date : 1999-11-15

Network World written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-11-15 with categories.


For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.



Hbr Guides To Managing Your Career Collection 6 Books


Hbr Guides To Managing Your Career Collection 6 Books
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Author : Harvard Business Review
language : en
Publisher: Harvard Business Press
Release Date : 2019-11-26

Hbr Guides To Managing Your Career Collection 6 Books written by Harvard Business Review and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-26 with Business & Economics categories.


Don't wait for someone else to manage your career. Career paths are far from straightforward. HBR Guides to Managing Your Career Collection offers the ideas and strategies to help you take charge of your career and reach your highest potential--both in and outside of work. Included in this six-book set are HBR Guide to Your Professional Growth, HBR Guide to Work-Life Balance, HBR Guide to Getting the Mentoring You Need, HBR Guide to Managing Up and Across, HBR Guide to Office Politics, and HBR Guide to Changing Your Career. You'll learn how to: Clarify your professional passions Think strategically about career changes Recognize when it's time for a new challenge Find the right mentors to help you grow and move ahead Set boundaries and manage your time Deal with difficult managersNavigate your work culture and its politics The workplace is a complex arena to navigate, yet with advice from HBR's experts, you will be able to surpass any professional obstacle. No matter where you are in your career, the HBR Guides to Managing Your Career Collection will help you plan your next steps and push yourself forward to the next level.



Ask A Manager


Ask A Manager
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Author : Alison Green
language : en
Publisher: Hachette UK
Release Date : 2018-05-01

Ask A Manager written by Alison Green and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-01 with Business & Economics categories.


'I'm a HUGE fan of Alison Green's "Ask a Manager" column. This book is even better' Robert Sutton, author of The No Asshole Rule and The Asshole Survival Guide 'Ask A Manager is the book I wish I'd had in my desk drawer when I was starting out (or even, let's be honest, fifteen years in)' - Sarah Knight, New York Times bestselling author of The Life-Changing Magic of Not Giving a F*ck A witty, practical guide to navigating 200 difficult professional conversations Ten years as a workplace advice columnist has taught Alison Green that people avoid awkward conversations in the office because they don't know what to say. Thankfully, Alison does. In this incredibly helpful book, she takes on the tough discussions you may need to have during your career. You'll learn what to say when: · colleagues push their work on you - then take credit for it · you accidentally trash-talk someone in an email and hit 'reply all' · you're being micromanaged - or not being managed at all · your boss seems unhappy with your work · you got too drunk at the Christmas party With sharp, sage advice and candid letters from real-life readers, Ask a Manager will help you successfully navigate the stormy seas of office life.



Business Society


Business Society
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Author : O.C. Ferrell
language : en
Publisher: SAGE Publications
Release Date : 2023-01-15

Business Society written by O.C. Ferrell and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-15 with Business & Economics categories.


Formerly published by Chicago Business Press, now published by Sage Business and Society provides a strategic framework that integrates business and society into organizational strategies to showcase social responsibility as a highly actionable and practical field of interest, grounded in sound theory. In corporate America today, social responsibility has been linked to financial performance and is a major consideration in strategic planning. This innovative text ensures that business students understand and appreciate concerns about philanthropy, employee well-being, corporate governance, consumer protection, social issues, and sustainability, helping to prepare them for the social responsibility challenges and opportunities they will face throughout their careers. The author team provides the latest examples, stimulating cases, and unique learning tools that capture the reality and complexity of social responsibility. Students and instructors prefer this book due to its wide range of featured examples, tools, and practices needed to develop and implement a socially responsible approach to business.



Y Size Your Business


Y Size Your Business
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Author : Jason Ryan Dorsey
language : en
Publisher: John Wiley & Sons
Release Date : 2009-11-16

Y Size Your Business written by Jason Ryan Dorsey and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-16 with Business & Economics categories.


In today's economy, maximizing the performance of every employee is critical to business survival and growth. Gen Y—sometimes called Millennials—provides an enticing opportunity for employers to increase their short-term profitability and create a long-term competitive advantage. Almost 80 million strong, Gen Y is the fastest growing segment in the US workforce—and now comprises the entire 18 to 32 demographic. Along with their ever-present cell phone and occasional backpack, Gen Y brings tremendous potential and timely skills to the workplace (just ask, they’ll tell you). However, Gen Y can be notoriously difficult to attract, retain, motivate, and develop. Gen Y's new approach to work makes them a growing challenge or strategic opportunity—depending entirely on how you choose to employ them. In Y-Size Your Business, Jason Ryan Dorsey, The Gen Y Guy, presents a step-by-step methodology for best employing Gen Y without investing a lot of time or money. A member of Gen Y himself he delivers an insider's view of his generation as well as more than fifty cost-effective, ready-to-use strategies that deliver immediate measurable results. Dorsey collected these creative strategies from the frontlines of business during his work with executives, managers, and entrepreneurs in businesses large and small around the world. He shows you exactly how to attract the best Gen Y employees, quickly develop their workplace skills, and then unlock their performance, motivation, and loyalty. Reveals creative ways to attract, retain, motivate, and develop Gen Y employees without paying them more money (or meeting their Mom) Includes a behind-the-scenes view of Gen Y from someone in Gen Y (including why they text message without vowels) Explains the primary workplace differences between the four generations and how to leverage their strengths Features funny, outrageous, and candid stories that expose the generation gap in the office (Is that a tattoo?) Helps you view the Gen Y employee life cycle and key business operations in a new way—one you can use to your business and career advantage Companies that wisely choose to embrace Gen Y today will be well positioned to navigate the global economy tomorrow. Not only will these companies benefit from the talents and ambitions of Gen Y—they’ll also benefit from Gen Y's increasing economic influence as well as their massive social networks. Based on Dorsey's work with business leaders at companies around the world, as a keynote speaker, consultant, and generational expert, Y-Size Your Business presents precisely the solutions you need to make the most of an increasingly important generation that is ready to make an impact from their first day at work (and then blog about it!).