A Handbook Of Qualitative Methodologies For Mass Communication Research
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A Handbook Of Qualitative Methodologies For Mass Communication Research
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Author : Nicholas W. Jankowski
language : en
Publisher: Routledge
Release Date : 2002-09-11
A Handbook Of Qualitative Methodologies For Mass Communication Research written by Nicholas W. Jankowski and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-09-11 with Social Science categories.
Over the last decade there has been a growing use of qualitative research methods in the study of social and cultural change. Incorporating theoretical insights from discourse analysis, ethnograohy and reception theory such research has proven a fruitful and enlightening mode of analysis.The Handbook represents the first volume devoted to the utilization of such methods in mass media research. It includes contributions from those at the forefront o communication studies who apply a developing methodology to media contents, contexts and audiences. Among others, Gaye Tuchman writes on news production, Dave Morley and Roger Silverstone on media audiences, and Horace Newcombe applies qualitative methods to television drama.In view of the rapid changes which the media environment is now undergoing, the books systematic overview of qualitative research methods will benefit commercial organisations as well as academic institutions.
A Handbook Of Media And Communication Research
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Author : Klaus Bruhn Jensen
language : en
Publisher: Routledge
Release Date : 2013-03
A Handbook Of Media And Communication Research written by Klaus Bruhn Jensen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03 with Education categories.
This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.
A Handbook Of Qualitative Methodologies For Mass Communication Reseach
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Author : Klaus Bruhn Jensen
language : en
Publisher:
Release Date : 1991
A Handbook Of Qualitative Methodologies For Mass Communication Reseach written by Klaus Bruhn Jensen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with categories.
Qualitative Communication Research Methods
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Author : Thomas R. Lindlof
language : en
Publisher: SAGE Publications
Release Date : 2017-11-01
Qualitative Communication Research Methods written by Thomas R. Lindlof and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-01 with Language Arts & Disciplines categories.
Qualitative Communication Research Methods, Fourth Edition introduces you to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide you through every step of the qualitative process, from developing research topics and questions through writing a final report. You are given numerous examples of work in the field to illustrate how studies are designed, carried out, written, evaluated, and related to theory. In addition to covering the theories and methods currently used in qualitative communication research, the authors also discuss important trends influencing the future of that research, helping you make informed judgments about the significance and consequences of recent trends. New to the Fourth Edition: A new chapter titled “The Diversity of Qualitative Research in Communication Subfields” provides readers with a complete guide to the field’s distinctive subfields and enables you to identify the research agenda that best represents your own interests.Two rising subfields— Political Communication and Communication Activism— have been added, resulting in 13 subfields covered. Two major phases of data analysis have been split into separate chapters, enabling you to concentrate on the initial steps of analysis before moving on to the interpretation phase of analysis. Discussions of important intellectual and institutional trends currently reshaping the landscape of qualitative research, including Materialist Theory, Big Data, and Open-Access publishing, provide you with cutting-edge knowledge and skills that affect what you study and how you study it. An analysis of new developments in media and technology shows you how social media networks and other digital platforms are not only topics of research, but also the means for collecting and analyzing data.
Qualitative Research Methods For Media Studies
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Author : Bonnie Brennen
language : en
Publisher: Routledge
Release Date : 2012
Qualitative Research Methods For Media Studies written by Bonnie Brennen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Language Arts & Disciplines categories.
This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.
A Handbook Of Media And Communication Research
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Author : Klaus Bruhn Jensen
language : en
Publisher: Routledge
Release Date : 2013-04-15
A Handbook Of Media And Communication Research written by Klaus Bruhn Jensen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-15 with Language Arts & Disciplines categories.
This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.
Mass Communication Research Methods
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Author : Anders Hansen
language : en
Publisher: SAGE Publications Limited
Release Date : 2009-02-03
Mass Communication Research Methods written by Anders Hansen and has been published by SAGE Publications Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-02-03 with Reference categories.
This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.
Qualitative Research Methods For Media Studies
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Author : Bonnie S. Brennen
language : en
Publisher: Routledge
Release Date : 2021-10-25
Qualitative Research Methods For Media Studies written by Bonnie S. Brennen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-25 with Social Science categories.
This fully updated third edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and digital research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. With new case studies and examples throughout, this third edition also includes updated and expanded material on digital technologies and platforms, how to perform social media research, how to analyze a variety of multimedia texts, and reflections on the use of big data. A comprehensive and accessible guide for those hoping to explore this rich vein of research methodology, this book provides students and scholars with the all tools they need to be able to work in today’s convergent media environment.
Media And Communication Research
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Author : Arthur Asa Berger
language : en
Publisher: SAGE
Release Date : 2000-03-21
Media And Communication Research written by Arthur Asa Berger and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-03-21 with Computers categories.
In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.
A Handbook Of Media And Communication Research
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Author : Klaus Jensen (kulturoznawca)
language : en
Publisher:
Release Date :
A Handbook Of Media And Communication Research written by Klaus Jensen (kulturoznawca) and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.