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A History Of Mali S National Drink

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A History Of Mali S National Drink

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Author : Ute Röschenthaler
language : en
Publisher: BRILL
Release Date : 2022-10-17

A History Of Mali S National Drink written by Ute Röschenthaler and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-10-17 with History categories.

This study follows green tea from China to Mali along its historical trade routes halfway around the world, examining the circumstances of its introduction, the course of the tea ritual, the equipment to prepare and consume it, and the meanings that it assumed.

A History Of Mali S National Drink

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Author : Ute Röschenthaler
language : en
Publisher: African History
Release Date : 2022

A History Of Mali S National Drink written by Ute Röschenthaler and has been published by African History this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with History categories.

Green tea, imported from China, occupies an important place in the daily lives of Malians. They spend so much time preparing and consuming the sugared beverage that it became the country's national drink. To find out how Malians came to practice the tea ritual, this study follows the beverage from China to Mali on its historical trade routes halfway around the globe. It examines the circumstances of its introduction, the course of the tea ritual, the equipment to prepare and consume it, and the meanings that it assumed in the various places on its travel across geographical regions, political economies, cultural contexts, and religious affiliations.

African Agency In China S Tea Trade

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Author : Ute Röschenthaler
language : en
Publisher: BRILL
Release Date : 2022-02-07

African Agency In China S Tea Trade written by Ute Röschenthaler and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-02-07 with Social Science categories.

This study highlights the agency of African economic actors in the green tea trade between China and West Africa, their unique tea brand designs, their challenges and successes, and the social and cultural context in which they conduct their work.

Exploring Entrepreneurship

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Author : Hakeem Adeniyi Ajonbadi
language : en
Publisher: Springer Nature
Release Date :

Exploring Entrepreneurship written by Hakeem Adeniyi Ajonbadi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.

Branding The Middle East

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Author : Steffen Wippel
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2023-10-02

Branding The Middle East written by Steffen Wippel and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-10-02 with Business & Economics categories.

This edited volume investigates place, product, and personal branding in the Middle East and North Africa, including some studies from adjacent regions and the wider Islamicate world. Going beyond simply presenting logos and slogans, it critically analyses processes of strategic communication and image building under general conditions of globalisation, neoliberalisation, and postmodernisation and, in a regional perspective, of lasting authoritarian rule and increased endeavours for "worlding." In particular, it looks at the multiple actors involved in branding activities, their interests and motives, and investigates tools, channels, and forms of branding. A major interest exists in the entanglements of different spatial scales and in the (in)consistencies of communication measures. Attention is paid to reconfigurations of certain images over time and to the positioning of objects of branding in time and space. Historical case studies supplement the focus on contemporary branding efforts. While branding in the Western world and many emerging economies has been meticulously analysed, this edited volume fills an important gap in the research on MENA countries.

Biotechnology Of Horticultural Crops

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Author : Donovan Stevens & Daxton Ware
language : en
Publisher: Scientific e-Resources
Release Date : 2018-10-06

Biotechnology Of Horticultural Crops written by Donovan Stevens & Daxton Ware and has been published by Scientific e-Resources this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-06 with categories.

Horticultural crops are high value crops ensuring maximum returns to the growers with multiple scopes for value addition. Market driven agriculture prescribes quality in every stage of production and total quality management is a challenge to the horticulturist. Present volume on 'Biotechnology of horticultural crops' elaborates the scientific crop management of horticultural crops starting from selection of soil and activities related to production and handling of fresh produces in the field. Scope of value addition, organic farming, protected cultivation, export potential and economic analysis of production are included. The average per capita availability of fruits and vegetables in India is inadequate to meet requirements for nutritional and protective diet of the population. Of the total horticulture production, only 67 % is used for local consumption while 30 % is subjected to post harvest losses, 2 % for export and 0.8 % for processing. There is immense scope for developing horticultural produce market. Changing food habits, life styles and health consciousness and purchasing power have created an unprecedented opportunity for farmers and horticultural entrepreneur. Horticultural research and development which placed India as the second largest producer of fruits and vegetables, largest producer and consumer of cashew nut, tea spices, third largest producer of coconut, forth largest producer and consumer of rubber and sixth largest producer of coffee in the world. Today, as a result synergy between focused research, technological and policy initiatives, high efficiency inputs, horticulture in India, has become a sustainable and viable venture for the small and marginal farmers. Besides, the sector has also started attracting entrepreneurs for taking up horticulture as a commercial venture. Therefore, there is a great scope for the horticulture industry to grow and flourish.

Mali

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Author : Ross Velton
language : en
Publisher: Bradt Travel Guides
Release Date : 2004

Mali written by Ross Velton and has been published by Bradt Travel Guides this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Travel categories.

A second edition of the first English-language travel guide to Mali, full of practical information and cultural background for the independent traveler.