A Practical Guide To Business Creativity
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A Practical Guide To Business Creativity
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Author : Jodie Newman
language : en
Publisher: Icon Books Ltd
Release Date : 2013-11-07
A Practical Guide To Business Creativity written by Jodie Newman and has been published by Icon Books Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-07 with Self-Help categories.
Introducing Business Creativity: A Practical Guide provides innovative techniques and proven theories to help you improve your creative thinking and get more out of yourself and your business. Whether you are trying to develop entirely new initiatives or redesign the way you operate, this book will help you break out of your old patterns of thought, think outside the box and generate pioneering ideas that you can put into action. Introducing Practical Guides bring you the world's greatest theories and research to improve your life, your skills and your well-being. Packed full of straightforward, realistic advice that has immediate results, Practical Guides are engineered by experts in their fields to help you achieve your goals.
Creativity In Business
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Author : Carol Kinsey Goman
language : en
Publisher: Crisp Pub Incorporated
Release Date : 2000
Creativity In Business written by Carol Kinsey Goman and has been published by Crisp Pub Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Business & Economics categories.
This book will walk you through lessons and techniques to uncover your creative potential, learn blocks and blockbusters to creativity, become a confident and innovative problem-solver, and help build a climate for creativity. Everyone has untapped creativity waiting to be released! This book will help you uncover more of your innate creative potential and teach you how to access your creativity at will. Anyone can develop the skills to become a better idea-generator and innovative problem-solver.
Creativity In Business A Practical Guide For Creative Thinking
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Author : Carol Kinsey Goman
language : en
Publisher:
Release Date : 2004
Creativity In Business A Practical Guide For Creative Thinking written by Carol Kinsey Goman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with categories.
Creative Thinking In Business
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Author : Carol Kinsey Goman
language : en
Publisher:
Release Date : 1989
Creative Thinking In Business written by Carol Kinsey Goman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Creative ability categories.
Organizational Creativity
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Author : Gerard J. Puccio
language : en
Publisher: SAGE Publications
Release Date : 2017-03-31
Organizational Creativity written by Gerard J. Puccio and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-31 with Business & Economics categories.
Reignite your creative-thinking skills to produce innovative solutions Organizational Creativity: A Practical Guide for Innovators and Entrepreneurs by Gerard J. Puccio, John F. Cabra, and Nathan Schwagler, is a compelling new text designed to transform the reader into a creative thinker and leader. Arguing that creativity is an essential skill that must be developed, the authors take a highly practical approach, providing strategies, tools, and cases to help readers hone their creative abilities. Whether students are preparing to become entrepreneurs or to work in an established firm, this text will help them survive and thrive in an era of innovation and change.
Business Experimentation
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Author : Rob James
language : en
Publisher: Kogan Page Publishers
Release Date : 2021-09-03
Business Experimentation written by Rob James and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-03 with Business & Economics categories.
Business experimentation can not only create measurable value for organizations, it can provide the inspiration to break with the habits of the past by dealing with challenges and exploiting opportunities. This book is a step-by-step, practical guide to the six-stage business experiment process, from understanding the problem or opportunity to creating a hypothesis, planning the experiment and analysing the findings. It explores the top design criteria for successful and impactful business experiments and includes valuable case studies covering problem solving, performance improvement and strategic innovation. To support the process, Business Experimentation also includes downloadable, editable templates, worksheets and activities for use in ideation and planning sessions. This business experiment methodology can be used to support a one-off initiative or to underpin desired behaviours as part of a wider organizational change programme, as experimentation encourages people to be bold, take risks and seek new ways of doing things. Based on programmes the authors have run with a variety of leading organizations and with astonishing results, this practical guide provides businesses with the confidence to get started with experimentation and the tools to succeed.
Creativity And Data Marketing
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Author : Becky Wang
language : en
Publisher: Kogan Page Publishers
Release Date : 2017-01-03
Creativity And Data Marketing written by Becky Wang and has been published by Kogan Page Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-03 with Business & Economics categories.
The world is moving towards universal connectivity at a dizzying rate; underpinning this complex system of incessant transaction, connection and digital experience is an infrastructure that generates a trail of data. This trail not only tells us about human behaviour, but provides vital insights into market dynamics, consumer behaviour, as well as the relationships we value and the culture we live in. Creativity and Data Marketing helps marketers access this data, find meaning in it and leverage it creatively to gain a competitive advantage. Creativity and Data Marketing addresses the need to analyse data creatively, and in particular how balancing tangible insights with creative market influence can maximise business innovation and results. The book clarifies where businesses can improve existing infrastructure, processes and activities, as well as finding new addressable markets ready to validate or rethink market demand. By identifying how and why a consumer interacts with touch points beyond paid media, for example forums, blog content, native advertising and word-of-mouth, Becky Wang presents a creativity and data blueprint on how businesses can make lucrative steps forward to innovate their products, services and communication strategies, laying the groundwork for long-term results. Online resources include bonus content covering analytics methods, evolving research, data platforms and more, and a creative brief template.
Introducing Business Creativity
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Author : Jodie Newman
language : en
Publisher: Introducing
Release Date : 2014-04-15
Introducing Business Creativity written by Jodie Newman and has been published by Introducing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-15 with Business & Economics categories.
Business Strategy.
Creative Conflict
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Author : Bill Sanders
language : en
Publisher: Harvard Business Press
Release Date : 2021-06-15
Creative Conflict written by Bill Sanders and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-15 with Business & Economics categories.
Negotiation is stuck. It's time for something new. Almost everything is negotiable. Almost every interaction is a negotiation. And in no field is this clearer than in business, where every day we work with others to get things done. But when we have real differences, is win-win always possible? Or must every negotiation be a zero-sum battle, with a winner and a loser? Over the last half century, two opposing philosophies have ruled the field of negotiation: the win-lose, tooth-and-nail approach of training guru Chester Karrass; and the win-win, "principled" creed of Getting to Yes, developed by Roger Fisher and William Ury. But neither approach fully meets the challenge of today's volatile, disruptive, ultracompetitive business environment, where strategic problem-solving is of critical importance. In Creative Conflict, negotiation experts Bill Sanders and Frank Mobus provide something new. They use a dynamic, dialectical approach to show how negotiations are driven by competition and cooperation at the same time. Counterintuitively, they reveal that conflict lies at the heart of more profitable agreements. They believe that when we tiptoe around conflict, we negotiate in a half-hearted way that limits our results. By contrast, creative negotiators probe and push until they hit a wall of disagreement, and then they figure out how to get past it. The authors construct a clear and useful framework based on three distinct negotiating contexts: Bargaining, Creative Dealmaking, and Relationship Building. They instruct readers on how to skillfully pursue their fair share while simultaneously seeking ways to expand a deal's scope and value for both sides.
The Creative S Guide To Starting A Business
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Author : Harriet Kelsall
language : en
Publisher: Hachette UK
Release Date : 2018-09-20
The Creative S Guide To Starting A Business written by Harriet Kelsall and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-20 with Business & Economics categories.
WINNER OF THE BEST START-UP INSPIRATION BOOK AWARD AT THE 2019 BUSINESS BOOK AWARDS 'A book to devour from start to finish - easy to do as it is accessibly-written and oh so fascinating - and then to dip into later for reference.' - Joanna Reeves Do you have a passion for making beautiful objects? Are you wondering whether you can take the next step and turn your creativity into a career? This inspirational guide offers easy-to-follow advice from talented and creative industry experts. There are practical exercises that will help you sell your creations, choose the right time to start your business, and guide you through as you do so. With The Creative's Guide to Starting a Business, you will discover the best way to: Create pieces that sell Write a business plan Identify and reach customers Research the competition Price products and test the market Promote the business successfully Packed with interviews, encouraging real life stories, and tips from successful entrepreneurs who started with a passion and turned it into their own successful, creative business, this practical guide will take you through the very first steps of defining creative and financial success to ultimately establishing a rewarding start-up.