A Practical Guide To Tourism Destination Management
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A Practical Guide To Tourism Destination Management
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Author : World Tourism Organization
language : en
Publisher:
Release Date : 2007
A Practical Guide To Tourism Destination Management written by World Tourism Organization and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Recreation categories.
One of UNWTO's top sellers!!! This publication represents a major contribution to developing professionalism in the field of destination management. It is intended as a practical guide, showing how concepts of destination management may be translated into practice. Besides it will be of considerable interest to academics as we acknowledge the work of other experts and academic leaders who have contributed to the field of destination management. As the main purpose of Destination Management Organisations is to attract people to visit in the first place, this practical guide will explain through models, guidelines and snapshot case studies how to create a suitable environment and quality delivery on the ground and how to ensure that visitors' expectations are met at the destination.
A Practical Guide To Managing Tourist Experiences
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Author : Isabelle Frochot
language : en
Publisher: Routledge
Release Date : 2021-12-30
A Practical Guide To Managing Tourist Experiences written by Isabelle Frochot and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-30 with Business & Economics categories.
This book provides students with a concise and practical guide that presents key understandings of the tourist experience and provides strategic guidance on how to develop an impactful and memorable experience. Chapters follow the path of the tourist journey, firstly exploring consumer behaviour, the decision-making process and the tourist’s need for escape, and providing insights into the strategic implications of consumer behaviour and the concept of immersion in tourism. Subsequent chapters look at the impact of experiences; consider trends in tourism experience such as wellness, sustainability, authenticity and fantasy; and provide experience design models. The final chapter offers a unique ten-step approach to designing impactful and memorable tourist experiences. Highly practical and engaging, this book is packed full of case studies and examples, from forest bathing in Finland to truffle hunting in Italy, as well as tools and exercises to guide the design process. This book offers students a full understanding of how the experience is lived from the tourist perspective, how tourism providers can manage that process and how to develop successful experimental marketing interventions. This is essential reading for all tourism students and future tourism managers.
Advanced Introduction To Tourism Destination Management
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Author : Chris Ryan
language : en
Publisher: Edward Elgar Publishing
Release Date : 2020-06-26
Advanced Introduction To Tourism Destination Management written by Chris Ryan and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-26 with Business & Economics categories.
Written by Chris Ryan, this Advanced Introduction seeks to integrate macro and micro components of tourism destination planning into a discussion of impacts, destination development, and national, regional and site planning. Exploring the characteristics of tourism destinations, the political framework of tourism and region specific management, this accessible book offers an insightful introduction to the field. Key topics include the impacts of tourism, the evolution of the tourist destination and analysis of marketing as a management tool.
Practical Guidelines For Integrated Quality Management In Tourism Destinations
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Author : World Tourism Organization
language : en
Publisher: World Tourism Organization
Release Date : 2017
Practical Guidelines For Integrated Quality Management In Tourism Destinations written by World Tourism Organization and has been published by World Tourism Organization this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017 with Business & Economics categories.
This Guidebook offers a comprehensive and pragmatic approach to the improvement of quality of tourism destinations. It clarifies tourism concepts developing basic tools for improving quality at tourism destinations.
Marketing And Managing Tourism Destinations
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Author : Alastair M. Morrison
language : en
Publisher: Routledge
Release Date : 2018-09-13
Marketing And Managing Tourism Destinations written by Alastair M. Morrison and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-13 with Travel categories.
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This second edition has been updated to include: • A new chapter on visitor management that includes a section on crisis and disaster management • New material on destination leadership and coordination • New and revised content on digital marketing • New and updated international case examples throughout to show the practical realities and approaches to managing different destinations around the world. It is illustrated in full colour and packed with features to encourage reflection on main themes, spur critical thinking and show theory in practice. Written by an author with many years of industry practice, university teaching and professional training experience, this book is the essential guide to the subject for tourism, hospitality and events students and industry practitioners alike.
The Guide To Successful Destination Management
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Author : Pat Schaumann
language : en
Publisher: John Wiley & Sons
Release Date : 2004-03-15
The Guide To Successful Destination Management written by Pat Schaumann and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-03-15 with Business & Economics categories.
Get the most comprehensive guide to destination management! From tours to transportation, from entertainment to local rules of etiquette, the destination management company (DMC) is the premier resource that utilizes the right venue, location, speaker, and vendor to ensure a highly professional and successful program. Choosing the right DMC can make - or break - an event. Written by an experienced destination manager and endorsed by the leading association of destination managers, The Guide to Successful Destination Management provides a one-stop resource for hotel and resort destination managers and meeting/event planners who want to find the best DMC for their customers. Throughout the pages of this book, event professionals learn how to identify, select, work with, and evaluate the DMCs that will most benefit their guests and their organization. From planning a simple meeting for a board of directors to a major citywide event, The Guide to Successful Destination Management clearly covers all the critical resources and outlines the necessary steps to ensure successful decisions every time. The Guide to Successful Destination Management features: Association of Destination Management Executives' (ADME) Accepted Practices and Guidelines Advice and guidance on everything from food and beverage to risk management and ethics Sample forms, letters, and contracts Real-world case studies A practical ethics quiz
Community Destination Management In Developing Economies
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Author : Walter Jamieson
language : en
Publisher: Psychology Press
Release Date : 2006
Community Destination Management In Developing Economies written by Walter Jamieson and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Business & Economics categories.
Community Destination Management in Developing Economies is a user-friendly guide that provides a comprehensive view of the issues facing planners, policymakers, and destination managers who attempt to ensure a sustainable future for community destinations in developing economies. Travel and tourism experts from a wide range of disciplines discuss illustrative case studies and effective practical approaches for various facets of destination management. This book explains in detail the complex task of destination management, making the needed basic knowledge and skills understandable to all readers. The book is extensively referenced and has several helpful figures, tables, and photographs to clarify concepts and topics.
What Tourism Managers Need To Know
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Author : World Tourism Organization
language : en
Publisher:
Release Date : 1996
What Tourism Managers Need To Know written by World Tourism Organization and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
What Tourism Managers Need To Know
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Author : World Tourism Organization Staff
language : en
Publisher:
Release Date : 1997
What Tourism Managers Need To Know written by World Tourism Organization Staff and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Economic policy categories.
Handbook On Tourism Destination Branding
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Author :
language : en
Publisher: World Tourism Organization (Unwto)
Release Date : 2009
Handbook On Tourism Destination Branding written by and has been published by World Tourism Organization (Unwto) this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.
Tourism has become one of the world's fastest growing economic sectors in recent years. Governments around the world are increasingly recognising the power of tourism to boost their nation's development and prosperity. As more tourism destinations emerge and competition for visitors becomes more intense, a destination's ability to project itself on the world stage and differentiate itself from others is ever more important. Recognising the value of successfully building and managing a destination's brand, the European Travel Commission (ETC) and World Tourism Organization (UNWTO) have commissioned this Handbook to provide a useful and practical guide for both marketing novices and experienced destination managers. The Handbook on Tourism Destination Branding provides a step-by-step guide to the branding process accompanied by strategies for brand management. Case studies are featured throughout the Handbook to illustrate the various concepts, present best practices from destinations around the world and provide fresh insight into destination branding. The Handbook concludes with a section on evaluating brand impact and a set of practical recommendations.