A Primer On Nonprofit Pr
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A Primer On Nonprofit Pr
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Author : Kathleen A. Neal
language : en
Publisher: Pineapple Press Inc
Release Date : 2001
A Primer On Nonprofit Pr written by Kathleen A. Neal and has been published by Pineapple Press Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Nonprofit organizations categories.
Shows how PR can be used creatively and effectively for nonprofit organizations.
Prospect Research
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Author : Cecilia Hogan
language : en
Publisher: Jones & Bartlett Learning
Release Date : 2004
Prospect Research written by Cecilia Hogan and has been published by Jones & Bartlett Learning this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Business & Economics categories.
Prospect Research: A Primer for Growing Nonprofits is a detailed guide to expanding your donor base by implementing an advancement research plan. Written by a prospect researcher, this unique book provides you with the tips you need to find your next major gift donors. Novice researchers and fundraisers will appreciate step-by-step instructions to identifying new donors, planning effective donor cultivation, tracking progress, organizing resources, and implementing a successful research strategy. Experienced researchers at established nonprofits will want to refresh their skills by reviewing the approach, the sample forms, analytical techniques, screening ideas, and tracking procedures covered in this guide.
America S Nonprofit Sector
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Author : Lester M. Salamon
language : en
Publisher: Foundation Center Publishing
Release Date : 1999
America S Nonprofit Sector written by Lester M. Salamon and has been published by Foundation Center Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Business & Economics categories.
Clarifies the basic scope, structure, operation, and role of the nonprofit sector in the US, and places it into context in relation to government and the business sector, showing how the position of the nonprofit sector has changed over time. Separate chapters on various subsectors of health care, education, social services, and arts, as well as advocacy, legal services, international aid, and religion, identify the role of the nonprofit sector in each area, compare it to roles played by government and for-profit firms, and highlight recent trends. Includes margins notes and quotes, graphs and charts, and space for notes. For students, journalists, and government officials.
On Being Nonprofit
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Author : Peter Frumkin
language : en
Publisher: Harvard University Press
Release Date : 2009-07
On Being Nonprofit written by Peter Frumkin and has been published by Harvard University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07 with Business & Economics categories.
Focusing on nonprofits' growing dependence on public funding, their tendency toward political polarization, their often idiosyncratic missions, and their increasing commercialism, Peter Frumkin argues that the long-term challenges facing nonprofit organizations will be solved only when they achieve greater balance among their four central functions. Probing foundational thinking as well as emergent ideas, the book is an essential guide for nonprofit novices and experts alike who want to understand the issues propelling public debate about the future of their sector.
Using Public Relations Strategies To Promote Your Nonprofit Organization
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Author : Ruth Ellen Kinzey
language : en
Publisher: Routledge
Release Date : 2013-04-15
Using Public Relations Strategies To Promote Your Nonprofit Organization written by Ruth Ellen Kinzey and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-04-15 with Business & Economics categories.
Learn how to strategically execute public relations assignments! In Using Public Relations Strategies to Promote Your Nonprofit Organization, you will explore an easy-to-follow explanation on why nonprofit groups must take a more business-like approach in their communications. You will also discover instructions on how to make newsletters, annual reports, speaker's bureaus, and board selection easy yet effective. As a marketing, public relations or development professional, you will gain effective public relations tools that are within your established budget parameters. Public relations expertise is becoming extremely important to the survival of nonprofit organizations as more and more nonprofits compete for dollars. Using Public Relations Strategies to Promote Your Nonprofit Organization recognizes that nonprofit professionals may wear many different hats and may have very limited public relations or marketing training. Therefore, with Using Public Relations Strategies to Promote Your Nonprofit Organization, you will find that even a novice communicator will be able to perform marketing and public relations tasks in an effective, strategic manner. Some of the areas you will explore include: adopting a business strategy step-by-step guide to creating your annual report step-by-step guide to creating your nonprofit newsletter how to set up an effective speaker's bureau, strategically market your speaker's bureau, and monitor its effectiveness in generating revenue for your nonprofit organization writing speeches to promote your nonprofit organization using audiovisual aids and nonverbal communication in your speeches selecting and organizing a board of directors board of directors job description, recruiting and retention Using Public Relations Strategies to Promote Your Nonprofit Organization explains why you must take a more business like approach to public relations write nonprofit groups and assists the novice public relations specialist with executing basic PR tasks that are pertinent to an organization's profits. You will gain step-by-step guidance on steering your nonprofit organization to financial success.
Leadership In Nonprofit Organizations
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Author : Kathryn A. Agard
language : en
Publisher: SAGE
Release Date : 2011
Leadership In Nonprofit Organizations written by Kathryn A. Agard and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Leadership in Non-Profit Organizations tackles issues and leadership topics for those seeking to understand more about this dynamic sector of society. A major focus of this two-volume reference work is on the specific roles and skills required of the non-profit leader in voluntary organizations. Key features include: contributions from a wide range of authors who reflect the variety, vibrancy and creativity of the sector itself an overview of the history of non-profit organizations in the United States description of a robust and diverse assortment of organizations and opportunities for leadership an exploration of the nature of leadership and its complexity as exemplified in the non-profit sector availability both in print and online - this title will form part of the 2010 Encyclopedia Collection on SAGE Reference Online. The Handbook includes topics such as: personalities of non-profit leaders vision and starting a nonprofit organization nonprofit law, statutes, taxation and regulations strategic management financial management collaboration public relations for promoting a non-profit organization human resource policies and procedures.
Public Relations In The Nonprofit Sector
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Author : Richard D. Waters
language : en
Publisher: Routledge
Release Date : 2014-12-05
Public Relations In The Nonprofit Sector written by Richard D. Waters and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-05 with Language Arts & Disciplines categories.
Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.
Marketing For Nonprofit Organizations
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Author : Stacy Landreth Grau
language : en
Publisher: Oxford University Press
Release Date : 2021-01-01
Marketing For Nonprofit Organizations written by Stacy Landreth Grau and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-01 with Social Science categories.
Successful nonprofit marketing can capture the attention of donors, volunteers, legislators, and service consumers. Recognition like this can lead to a successful organization for years to come. The second edition of Marketing for Nonprofit Organizations provides various strategies to build upon when marketing for nonprofit and social impact organizations. Stacy Landreth Grau integrates research-based insights and practice-based innovation with a comprehensive introduction to the basics of marketing for small- and medium-sized organizations. She breaks the academic research into understandable and digestible points within her chapters, making this a great primer for nonprofit professionals and anyone interested in working for or starting a nonprofit. The book provides readers with an indispensable overview of marketing. This new edition highlights new and innovative organizations and how they are using methods new to the field. Grau explains the fundamentals of marketing for nonprofits. It is an ideal resource for courses in both business schools and social work programs, as well as nonprofit managers who are ready to explore new and innovative ways to support their organization. Upon finishing this book, readers will know how to integrate important aspects of marketing into the fabric of an organization's mission, including brand strategy, social media, market research, target audience selection, promotional tactics, and market valuation.
Promoting Issues Ideas
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Author :
language : en
Publisher:
Release Date : 1995
Promoting Issues Ideas written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995 with Business & Economics categories.
The revised and updated edition of Promoting Issues and Ideas shows you how to develop and enhance your organization's public relations plan. This book -- equally valuable for old hands and newcomers to the field -- covers essential aspects of nonprofit public relations. You will learn to create informational materials; exploit public speaking events; expand media coverage; orchestrate special events; manage public relations crises; and much more! The revised edition also features information on new communication technologies available to nonprofits.
Nonprofit Management 101
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Author : Darian Rodriguez Heyman
language : en
Publisher: John Wiley & Sons
Release Date : 2019-08-13
Nonprofit Management 101 written by Darian Rodriguez Heyman and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-13 with Business & Economics categories.
A new edition of the essential guide to nonprofit management This intensely practical, comprehensive guidebook is for both leaders new to the nonprofit sector looking for a quick primer on all the issues that matter, as well as established veterans looking to understand how all the pieces fit together. Showcasing practical tips and takeaways, this how-to manual and resource guide provides easy to implement solutions for organizations seeking to expand impact and meet mission. Seasoned veterans including Van Jones, Fair Trade founder Paul Rice, Lynne Twist, Kay Sprinkel Grace, Joan Garry, and more share knowledge and useful insights on all aspects of nonprofit management, including: Fundraising from individuals, companies, and foundations Online fundraising, social networking, and effective use of technology Marketing, public relations, and events Board and volunteer engagement Human resources and career planning Lobbying and advocacy Legal and financial management Leadership and strategic planning This is essential reading for anyone in the nonprofit sector looking for the latest information in the field.
