Analyse Der Nderung Des Gesetzes Gegen Den Unlauteren Wettbewerb Sowie Dessen Anwendungsgebiete Und Erscheinungsformen
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Analyse Der Nderung Des Gesetzes Gegen Den Unlauteren Wettbewerb Sowie Dessen Anwendungsgebiete Und Erscheinungsformen
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Author : Sabine Wieczorek-Schwarz
language : de
Publisher: BoD – Books on Demand
Release Date : 2010
Analyse Der Nderung Des Gesetzes Gegen Den Unlauteren Wettbewerb Sowie Dessen Anwendungsgebiete Und Erscheinungsformen written by Sabine Wieczorek-Schwarz and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with categories.
Die von Sabine Wieczorek-Schwarz entwickelte Studie befasst sich mit der "Analyse der Änderung des Gesetzes gegen den unlauteren Wettbewerb sowie dessen Anwendungsgebiete und Erscheinungsformen". Die Verfasserin widmet sich dem Gesetz gegen den unlauteren Wettbewerb (UWG), betrachtet dessen Bedeutung in Bezug auf den Handel in Europa, schildert die dabei zu beachtenden Besonderheiten und die speziellen Anforderungen an das Gesetz. Auf dieser Basis arbeitet die Autorin die wesentlichen Änderungen durch die Gesetzesnovelle zum UWG 2008 heraus. Hierbei untersucht sie zunächst, was sich verändert hat und welche Bedeutung und Auswirkung diese Änderungen in der rechtlichen und betriebswirtschaftlichen Materie haben, um danach deren Vorteile bzw. Nachteile betrachten und bewerten zu können. Letztlich beurteilt die Autorin, ob eventuell noch weitere Änderungen, gerade in Bezug auf die Europäisierung und den damit zunehmenden Wettbewerb, in den nächsten Jahren nötig werden könnten. Ziel und Ergebnis der Studie ist ein Ausblick auf die etwaige Entwicklung gesetzlicher Regelungen des Wettbewerbsrechts in den nächsten Jahren.
Auswirkungen Aktueller Und Zuk Nftiger Bestimmungen Zur St Rkung Des Verbraucherschutzes Auf Den Versicherungsvertrieb
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Author : Fatih Oezdes
language : de
Publisher: VVW GmbH
Release Date : 2013-10-31
Auswirkungen Aktueller Und Zuk Nftiger Bestimmungen Zur St Rkung Des Verbraucherschutzes Auf Den Versicherungsvertrieb written by Fatih Oezdes and has been published by VVW GmbH this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-31 with Business & Economics categories.
Das Versicherungsprodukt ist ein immaterielles Wirtschaftsgut, das vom Versicherer erzeugt und vom Versicherungsnehmer in Anspruch genommen wird. Ob die bestehende Risikolage des Versicherungsnehmers richtig erfasst wurde, erkennt dieser in der Regel erst im Leistungsfall. Damit ein Verbraucher trotz dieser Umstände Versicherungsschutz nachfragt, muss ein ausreichendes Vertrauen vorhanden sein, dass seine Risikolage richtig erfasst wurde und das Versicherungsschutzversprechen eingelöst wird. Daher ist es das oberste Ziel der Versicherungsaufsicht den Versicherungsnehmer zu schützen. In diesem Kontext spricht man auch von der Schutztheorie. Ein falscher bzw. schlechter Versicherungsschutz kann schwerwiegende Konsequenzen haben. Vor dem Hintergrund der komplexen Risikolage und differenzierter Produktangebote ist es eine wichtige Aufgabe des Versicherungsvertriebs, den individuellen Absicherungsbedarf des Kunden zu erkennen und zu decken. Dieser Bedeutung und der durch die Finanzkrise ausgelösten öffentlichen Diskussion geschuldet, reagiert der Gesetzgeber mit Novellierungen bestehender Gesetze und dem Erlass neuer Bestimmungen, um auf den Versicherungsvertrieb im Sinne des Verbraucherschutzes Einfluss zu nehmen. Durch die Vielzahl an Regelungen, die den Verbraucherschutz stärken sollen, ist unklar, welche Auswirkungen sie auf den Versicherungsvertrieb haben. Der Schwerpunkt dieser Arbeit ist es, die Auswirkungen im Einzelnen und im Zusammenspiel zu untersuchen und zu würdigen. Die Arbeit richtet sich an einen breiten Leserkreis aus Theorie und Praxis, da die Konsequenzen weit über den Versicherungsvertrieb hinaus auch auf die Geschäftsmodelle der Versicherer und die Absicherung der Versicherungsnehmer wirken können.
Brockhaus Enzyklop Die
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Author :
language : de
Publisher:
Release Date : 1988
Brockhaus Enzyklop Die written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Encyclopedias and dictionaries, German categories.
The Oxford Handbook Of International Antitrust Economics
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Author : Roger D. Blair
language : en
Publisher: Oxford Handbooks
Release Date : 2015
The Oxford Handbook Of International Antitrust Economics written by Roger D. Blair and has been published by Oxford Handbooks this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Business & Economics categories.
More than any other area of regulation, antitrust economics shapes law and policy in the United States, the Americas, Europe, and Asia. In a number of different areas of antitrust, advances in theory and empirical work have caused a fundamental reevaluation and shift of some of the assumptions behind antitrust policy. This reevaluation has profound implications for the future of the field. The Oxford Handbook of International Antitrust Economics has collected chapters from many of the leading figures in antitrust. In doing so, this two volume Handbook provides an important reference guide for scholars, teachers, and practitioners. However, it is more than a merely reference guide. Rather, it has a number of different goals. First, it takes stock of the current state of scholarship across a number of different antitrust topics. In doing so, it relies primarily upon the economics scholarship. In some situations, though, there is also coverage of legal scholarship, case law developments, and legal policies. The second goal of the Handbook is to provide some ideas about future directions of antitrust scholarship and policy. Antitrust economics has evolved over the last 60 years. It has both shaped policy and been shaped by policy. The Oxford Handbook of International Antitrust Economics will serve as a policy and research guide of next steps to consider when shaping the future of the field of antitrust.
Lauterkeitsrechtliche Konflikte Im Internet
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Author : Martin Spirig
language : de
Publisher:
Release Date : 2001
Lauterkeitsrechtliche Konflikte Im Internet written by Martin Spirig and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Internet categories.
Advertising And Promotion Management
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Author : John R. Rossiter
language : en
Publisher: McGraw-Hill Companies
Release Date : 1987
Advertising And Promotion Management written by John R. Rossiter and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Business & Economics categories.
European Fair Trading Law
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Author : Geraint Howells
language : en
Publisher: Routledge
Release Date : 2016-04-22
European Fair Trading Law written by Geraint Howells and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-22 with Law categories.
The Unfair Commercial Practices Directive is the most important directive in the field of trade practices to have emerged from the EC but it builds upon European activity which has sought to regulate trade practices on both a sectoral and horizontal level. It is an umbrella provision, which uses general clauses to protect consumers. How effective this approach is and how it relates the existing acquis are fundamental issues for debate. This work provides a critical appraisal of the Unfair Commercial Practices Directive linking discussion of it to general debates about how fair trading should be regulated. It explains how the Directive fits into the existing acquis. It also examines national traditions where these are necessary to explain the European approach, as in the case of general clauses. The book will be a valuable tool for any student of consumer law seeking to understand the thinking behind the directive and how it will affect national laws. It will also influence policy makers by suggesting how the directive should be interpreted and what policy lies behind its formulation. Businesses and their advisers will use the book as a means of understanding the new regulatory climate post-the directive.
Unfair Competition Law
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Author : Frauke Henning-Bodewig
language : en
Publisher: Kluwer Law International B.V.
Release Date : 2006-01-01
Unfair Competition Law written by Frauke Henning-Bodewig and has been published by Kluwer Law International B.V. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-01 with Law categories.
The book delineates, with extraordinary clarity and precision, the working of unfair competition law throughout the European Union. Its four comprehensive chapters encompass: basic considerations of definition, subject matter, enforcement, and applicable law: international provisions under the Paris convention, TRIPS, and WIPO model law; analysis of relevant EC directives and regulations and ECJ jurisprudence; and extensive discussions of the national unfair competition laws of all 25 Member States. For each Member State, specific topics covered include such considerations as the following: sources of law; competition law in a nutshell; regulation of advertising; direct marketing; sales promotion; risk of confusion; disparagement, defamation; misappropriation, imitation; impediment of competitors; and breach of the law. The author also provides a selected bibliography of sources for each country. It would be difficult to find a more useful analysis of European Unfair Competition Law than this systematic study. It is practical, thorough, clarifying, and readable, all at the same time. The author untangles the most complex of apparent contradictions with impressive skill. Copies of this book will quickly take their places on the working shelves of interested practitioners, academics, and officials throughout Europe.
Marketing Across Cultures
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Author : Jean-Claude Usunier
language : en
Publisher: Pearson Education
Release Date : 2005
Marketing Across Cultures written by Jean-Claude Usunier and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
Back Cover Copy-Usunier "This book is noteworthy in its content and approach as well as in generating class discussion on intercultural marketing relations, exchange, and communications. With the diversity in world markets and the importance of having locally-specific understanding of markets and consumers, it is a welcome resource for teaching students who can either relate it to their own intercultural experiences or who have never had intercultural experiences themselves." Guliz Ger, Professor of Marketing, Faculty of Business Administration, Bilkent University, Turkey International marketing relationships have to be built on solid foundations. Transaction costs in international trade are high--only a stable and firmly established link between business people can enable them to overcome disagreements and conflicts of interest. "Marketing Across Cultures, 4e" uses a successful two-stage cultural approach to explore International Marketing. - A cross-cultural approach which compares marketing systems and local commercial customs in various countries - An inter-cultural approach which studies the interaction between business peoples of different national cultures "I used "Marketing Across Cultures" in courses in five different countries with students from more than 35 nations. The book provides a stimulating view on international marketing issues and at the same time allows in an excellent way to sensitize and train students for intercultural work, which has become the norm for most medium-sized and large companies." Prof. Dr. Hartmut H. Holzmuller., Chair of Marketing Universityof Dortmund, Germany Invaluable to all undergraduate, postgraduate and MBA students studying International Marketing and for marketing practitioners who wish to improve their cultural awareness, "Marketing Across Cultures, 4e" is essential reading. New to This Edition! Rewritten extensively in an effort to make the book as accessible as possible, co-author Julie Lee from Australia helps bring a Euro-Australasian perspective to the table. New materials includes: - The internet revolution and its impact on international marketing - Additional web references that allow in-depth and updated access to cultural and business information - New cases with web-based references, including Muslim Cola (Chapter 6), Bollywood (Chapter 8), BrandUSA: Selling Uncle Sam Like Uncle Ben's? (Chapter 14) and more! To access the robust web materials go to: www.booksites.net/usunier. Jean-Claude Usunier is a professor of Marketing and International Business at the University of Lausanne - Graduate School of Commerce (HEC) and at the University Louis-Pasteur (Strasbourg, France). Julie Lee is a Senior Lecturer in Marketing at the Graduate School of Management, University of Western Australia.
Antitrust Modernization
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Author : Luigi Ferrigno
language : en
Publisher: Nova Science Publishers
Release Date : 2010
Antitrust Modernization written by Luigi Ferrigno and has been published by Nova Science Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Antitrust law categories.
First, this book is fundamentally an endorsement of free-market principles. These principles have driven the success of the U.S. economy and will continue to fuel the investment and innovation that are essential to ensuring our continued welfare. Second, this book judges the state of the U.S. antitrust laws as "sound". Certainly, there are ways in which antitrust enforcement can be improved. The book identifies several. Third, the Commission does not believe that new or different rules are needed to address so-called "new economy" issues. That does not mean the Commission sees no room for improvement. To the contrary, the Commission makes several recommendations for change. This book highlights the overview of the Antitrust and the manners in which the Commission intends to improve what requires improvement.