Apparel Merchandising
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Apparel Merchandising
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Author : Krishnakumar
language : en
Publisher: Abhishek Publications
Release Date : 2023-09-29
Apparel Merchandising written by Krishnakumar and has been published by Abhishek Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-09-29 with Antiques & Collectibles categories.
This book includes; 1.Merchandising introduction 2.Apparel fashion merchandising 3.Apparel fashion merchandising 4.Apparel retail merchandising 5.CSR in apparel industry
Apparel Merchandising
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Author : Jeremy A. Rosenau
language : en
Publisher: A&C Black
Release Date : 2014-02-27
Apparel Merchandising written by Jeremy A. Rosenau and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-27 with Business & Economics categories.
This comprehensive text on apparel product development reflects the current importance of manufacturers' and retailers' private brands and exclusive designer collections.
Apparel Merchandising
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Author : R. Rathinamoorthy
language : en
Publisher: CRC Press
Release Date : 2017-10-31
Apparel Merchandising written by R. Rathinamoorthy and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-31 with Technology & Engineering categories.
Apparel Merchandising has been written keeping in mind the requirements of students, academicians and industry personnel with respect to the merchandising activities in an apparel company. This book discusses the different job responsibilities of the merchandiser at the varied stages of order execution from buyer contact to dispatch. Further, the chapters also detail the different sampling procedures followed in industry to get product approval. This book will be a useful tool for all the budding technocrats, academicians and industry personnel to carry out the merchandising activities in an apparel company.
Apparel Merchandising 2nd Edition
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Author : Jeremy A. Rosenau
language : en
Publisher: Fairchild Books
Release Date : 2006-07-07
Apparel Merchandising 2nd Edition written by Jeremy A. Rosenau and has been published by Fairchild Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-07-07 with Business & Economics categories.
Apparel Merchandising: The Line Starts Here, 2nd Edition, is a comprehensive review of apparel merchandising from the perspective of the apparel producer. Rosenau and Wilson draw on their extensive backgrounds in the industry, covering men's tailored clothing, men's and women's sportswear and activewear and children's wear in both domestic and international markets. The text follows the evolution of the merchandising function with emphasis on product development and production efficiency, highlighting the philosophies of industry executives and the effective integration of the merchandising, marketing and manufacturing functions along the way.
Apparel Merchandising
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Author : Jeremy A Rosenau
language : en
Publisher: Fairchild Books & Visuals
Release Date : 2001-12-01
Apparel Merchandising written by Jeremy A Rosenau and has been published by Fairchild Books & Visuals this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-12-01 with categories.
Apparel Merchandising: The Line Starts Here is a comprehensive approach to apparel merchandising from the perspective of the apparel producer. Rosenau and Wilson draw on their extensive backgrounds in the industry as senior and chief executives covering men's tailored clothing, men's and women's sportswear and activewear, and children's wear, in both domestic and international markets. This practical industry expertise and access to industry resources, combined with their experience in higher education, give them a unique perspective to create a focused and stimulating textbook unlike any currently available. This text follows the evolution of the merchandising function from its historic roots in two seasons per year and minimal style changes, with emphasis on production efficiency, to today's seasonless, consumer-driven, fashion-oriented, real time, global market. This entails a focus on product development and the philosophies and perspective of industry executives. Finally, the authors capture the interface of merchandising with the marketing and manufacturing departments and the way these functions integrate in an effective team concept. Instructor's Guide includes course syllabus, answers to discussion questions and activities, and project ideas.
The World Of Fashion Merchandising
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Author : Mary Gorgen Wolfe
language : en
Publisher: Goodheart-Wilcox Publisher
Release Date : 1998
The World Of Fashion Merchandising written by Mary Gorgen Wolfe and has been published by Goodheart-Wilcox Publisher this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Business & Economics categories.
The World of Fashion Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This exciting new text gives an in-depth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of full-color photos make the world of fashion real for fashion merchandising students. -- Describes the latest concepts of manufacturing, mass customization, and niche specialization; trends in globalization, and the environment issues. -- Explains new computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. -- Provides knowledge about the many career opportunities related to fashion that will help students enter a career in the world of fashion. -- Includes chapter learning objectives and review materials to aid learning and an extensive end-of-text glossary of fashion and apparel terms.
Basics Fashion Management 01 Fashion Merchandising
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Author : Virginia Grose
language : en
Publisher: Bloomsbury Publishing
Release Date : 2011-12-28
Basics Fashion Management 01 Fashion Merchandising written by Virginia Grose and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-28 with Design categories.
Highlighting the skills and considerations needed to manage products, this book will also help readers to understand processes such as product development, the supply chain and branding. It examines traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers. Interviews, photographs and case studies combine to make this an exciting and current career guide.
Fashion Retailing
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Author : Dimitri Koumbis
language : en
Publisher: Bloomsbury Publishing
Release Date : 2020-08-06
Fashion Retailing written by Dimitri Koumbis and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-06 with Business & Economics categories.
Throughout modern history, retailers have opened their doors to consumers, providing them with goods and services that satisfy both rational and emotional needs. They do this by evoking a customer's sensory system, to create memorable experiences that will entice shoppers to visit again and again. Starting with a brief overview of the history of retail, market research, site selection and retail typology are then discussed. The differences between on-site and off-site retailing are distinguished; and multi-channel approaches that have been used in retail test markets as a means to cost-effective growth within the industry are explored, with specific reference to how technology has created a new formula within a stagnant model. Fashion Retailing further explores back-of-house functions, such as human resources (hiring, payroll, job descriptions and salaries) and loss prevention from a management standpoint. Front-of-house functions, including merchandising (product analysis, fixturing, fixture sales tracking), visual merchandising (seasonal displays, windows, mannequins), circulation patterns and the relationship between the merchandising and management teams in driving overall sales and brand image, are explored across different retailers. Readers will gain a thorough understanding of how the retail model operates in an effort to continually capture the ever-changing market, as well as an insight into corporate social responsibility (CSR) and brand sustainability.
Fashion Merchandising
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Author : James Clark
language : en
Publisher: Bloomsbury Publishing
Release Date : 2020-11-16
Fashion Merchandising written by James Clark and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-16 with Business & Economics categories.
Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. This overview is situated within the broader context of the fashion industry, highlighting the relevance of the merchandiser role and comparing it to the role of the fashion buyer. The textbook features a multi-chapter case study that provides an example process of the planning and creation of a balanced product range from the perspective of the merchandiser. It does so using a combination of text and numerical explanation. The second edition has been reworked with new contributions by academics and industry practitioners that examine topics such as sustainability, supply chain management e-Commerce and the international perspectives of the merchandiser role. Offering crucial insight into the merchandiser role and emphasising how it can add value to a fashion business, this is an ideal textbook for aspiring merchandisers. It is suitable for students studying at undergraduate and postgraduate level and practitioners seeking to progress their careers in this exciting and multi-faceted industry. New to this Edition: - New focus point materials - New chapter on Sustainability, co-authored with Hannah Middleton - New activities and suggested reading lists
Fashion Merchandising
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Author : Mary D. Troxell
language : en
Publisher: Gregg Division McGraw-Hill
Release Date : 1976
Fashion Merchandising written by Mary D. Troxell and has been published by Gregg Division McGraw-Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Business & Economics categories.
Includes a chapter on men's fashions.
