Applying Machine Learning To Predict Online Customers Behaviour

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Applying Machine Learning To Predict Online Customers Behaviour
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Author : Arif Furqon Nugraha Adz Zikri
language : en
Publisher:
Release Date : 2023
Applying Machine Learning To Predict Online Customers Behaviour written by Arif Furqon Nugraha Adz Zikri and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023 with categories.
The way of learning continues to develop and gradually changes the way people buy such as online learning sites. This has implications for the strategies used for marketing in order to increase users on their platform. As these changes change, predicting consumer behavior and choices is becoming a topic of interest to researchers and companies alike. Predicting consumer behavior patterns has been conventionally proven, especially among sales, to increase business growth and generate customer loyalty. The study analyzed customer behavior patterns on paid online learning sites using Google Data Analytics, while in February 2022, a digital report by Hootsuite recorded at least 44% of Internet usage in Indonesia for E-learning needs. The use of Machine Learning is increasingly glimpsed to provide convenience in various aspects of work. We use preprocessing oversampling and feature selection steps to improve classifier performance and scalability. In the case of this paper, the authors used Decision Tree, Random Forest, XG Boosting, KNN, and SVM algorithms through a different set of conditions and then proposed an understandable and highly accurate machine learning model. This paper intends to analyze consumer behavior patterns and understand the metrics that determine consumers in making decisions using sensitive analysis. We also provide marketing strategies and further propose the use of machine learning algorithms in predicting customer behavior patterns. Further results can be extended to various departments to evaluate performance on the platform to increase customer loyalty.
Enhancing And Predicting Digital Consumer Behavior With Ai
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Author : Musiolik, Thomas Heinrich
language : en
Publisher: IGI Global
Release Date : 2024-05-13
Enhancing And Predicting Digital Consumer Behavior With Ai written by Musiolik, Thomas Heinrich and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-13 with Business & Economics categories.
Understanding consumer behavior in today's digital landscape is more challenging than ever. Businesses must navigate a sea of data to discern meaningful patterns and correlations that drive effective customer engagement and product development. However, the ever-changing nature of consumer behavior presents a daunting task, making it difficult for companies to gauge the wants and needs of their target audience accurately. Enhancing and Predicting Digital Consumer Behavior with AI offers a comprehensive solution to this pressing issue. A strong focus on concepts, theories, and analytical techniques for tracking consumer behavior changes provides the roadmap for businesses to navigate the complexities of the digital age. By covering topics such as digital consumers, emotional intelligence, and data analytics, this book serves as a timely and invaluable resource for academics and practitioners seeking to understand and adapt to the evolving landscape of consumer behavior.
Neural Computing For Advanced Applications
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Author : Haijun Zhang
language : en
Publisher: Springer Nature
Release Date : 2021-08-20
Neural Computing For Advanced Applications written by Haijun Zhang and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-08-20 with Computers categories.
This book presents refereed proceedings of the Second International Conference Neural Computing for Advanced Applications, NCAA 2021, held in Guangzhou, China, in August, 2021. The 54 full papers papers were thorougly reviewed and selected from a total of 144 qualified submissions. The papers are organized in topical sections on neural network theory, cognitive sciences, neuro-system hardware implementations, and NN-based engineering applications; machine learning, data mining, data security and privacy protection, and data-driven applications; neural computing-based fault diagnosis, fault forecasting, prognostic management, and system modeling; computational intelligence, nature-inspired optimizers, and their engineering applications; fuzzy logic, neuro-fuzzy systems, decision making, and their applications in management sciences; control systems, network synchronization, system integration, and industrial artificial intelligence; computer vision, image processing, and their industrial applications; cloud/edge/fog computing, the Internet of Things/Vehicles(IoT/IoV), and their system optimization; spreading dynamics, forecasting, and other intelligent techniques against coronavirus disease (COVID-19).
Proceedings Of The International Conference On Artificial Intelligence And Cloud Icaic 25
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Author :
language : en
Publisher: Leilani Katie Publication
Release Date : 2025-05-17
Proceedings Of The International Conference On Artificial Intelligence And Cloud Icaic 25 written by and has been published by Leilani Katie Publication this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-17 with Computers categories.
Dr.A.Bamini, Assistant Professor and Head, Department of Computer Applications, The Standard Fireworks Rajaratnam College for Women (Autonomous), Sivakasi, Tamil Nadu, India. Mrs.P.Muthulakshmi, Assistant Professor, Department of Computer Applications, The Standard Fireworks Rajaratnam College for Women (Autonomous), Sivakasi, Tamil Nadu, India. Mrs.V.Vanthana, Assistant Professor, Department of Computer Applications, The Standard Fireworks Rajaratnam College for Women (Autonomous), Sivakasi, Tamil Nadu, India.
Applied Machine Learning And Data Analytics
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Author : M. A. Jabbar
language : en
Publisher: Springer Nature
Release Date : 2024-03-06
Applied Machine Learning And Data Analytics written by M. A. Jabbar and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-03-06 with Computers categories.
This book constitutes the refereed conference proceedings of the 6th International Conference on Applied Machine Learning and Data Analytics, AMLDA 2023, held in Lübeck, Germany, during November 9–10, 2023. The 17 full papers and 2 short papers presented in this book were carefully reviewed and selected from 76 submissions. The main conference AMLDA 2023 is renowned for presenting cutting-edge research on all aspects of machine learning as well as important application areas such as healthcare and medical imaging informatics, biometrics, forensics, precision agriculture, risk management, robotics, and satellite imaging.
Proceedings Of The 2022 International Conference On Artificial Intelligence Internet And Digital Economy Icaid 2022
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Author : Nebojša Radojević
language : en
Publisher: Springer Nature
Release Date : 2022-12-28
Proceedings Of The 2022 International Conference On Artificial Intelligence Internet And Digital Economy Icaid 2022 written by Nebojša Radojević and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-28 with Business & Economics categories.
This is an open access book.With the continuous upgrading of network information technology, especially the combination of information technology such as Internet - cloud computing - blockchain - Internet of Things and in social and economic activities, through artificial intelligence, Internet and big data with high quality and fast processing efficiency improvement, economic form from industrial economy to information economy. This will greatly reduce social transaction costs, improve the efficiency of resource optimization, increase the added value of products, enterprises and industries, and promote the rapid development of social productivity. The 2022 International Conference on Artificial Intelligence, Internet and Digital Economy (ICAID 2022) will focus on the latest research on "Artificial Intelligence, Internet and Digital Economy", which brings together experts, scholars, researchers and related practitioners from around the world to share research results, discuss hot issues, and provide attendees with cutting-edge technology information to keep them abreast of industry developments, the latest technologies, and broaden their research horizons.
Statistics For Data Science And Policy Analysis
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Author : Azizur Rahman
language : en
Publisher: Springer Nature
Release Date : 2020-03-31
Statistics For Data Science And Policy Analysis written by Azizur Rahman and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-31 with Mathematics categories.
This book brings together the best contributions of the Applied Statistics and Policy Analysis Conference 2019. Written by leading international experts in the field of statistics, data science and policy evaluation. This book explores the theme of effective policy methods through the use of big data, accurate estimates and modern computing tools and statistical modelling.
Technological And Industrial Applications Associated With Intelligent Logistics
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Author : Alberto Ochoa-Zezzatti
language : en
Publisher: Springer Nature
Release Date : 2021-09-08
Technological And Industrial Applications Associated With Intelligent Logistics written by Alberto Ochoa-Zezzatti and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-08 with Technology & Engineering categories.
This book helps the reader to identify how different organizations in the context of diverse societies deploy their resources and leverage their capabilities to achieve better performance of its various labor skills, marketing, social responsibility and management capacity. Intelligent Logistics is a complex phenomenon that has become critical for companies to reach their development locally and internationally. On the one hand, macro-factors and market structure influence in business competitiveness, but also in a regional or sector context. The internal aspects and the use of various business tools contribute to the ability to create value in an organization. It is of utmost importance to understand the relevance of crucial aspects in the technological future that should be known and implemented by the Z generation of its incidence in the use of organizational models linked to artificial intelligence. Every innovative aspect in the use of new technologies for the distribution of goods and services will be crucial in a globalized world. An avant-garde society will require improved decision-making regarding Logistics 4.0 and its implementation in our lives respecting the environment and being sustainable together with invaluable principles of generating tacit knowledge for future generations.
Proceedings Of The 2022 International Conference On Bigdata Blockchain And Economy Management Icbbem 2022
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Author : Daowen Qiu
language : en
Publisher: Springer Nature
Release Date : 2022-12-28
Proceedings Of The 2022 International Conference On Bigdata Blockchain And Economy Management Icbbem 2022 written by Daowen Qiu and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-12-28 with Business & Economics categories.
This is an open access book. As a leading role in the global megatrend of scientific innovation, China has been creating a more and more open environment for scientific innovation, increasing the depth and breadth of academic cooperation, and building a community of innovation that benefits all. These endeavors have made new contribution to globalization and creating a community of shared future. With the rapid development of modern economic society, in the process of economic management, informatization has become the mainstream of economic development in the future. At the same time, with the emergence of advanced management technologies such as blockchain technology and big data technology, real market information can be quickly obtained in the process of economic management, which greatly reduces the operating costs of the market economy and effectively enhances the management level of operators, thus contributing to the sustained, rapid and healthy development of the market economy. Under the new situation, the innovative application of economic management research is of great practical significance. 2022 International Conference on Bigdata, Blockchain and Economic Management (ICBBEM 2022) will be held on March 25–27, 2022 in Wuhan, China. ICBBEM 2022 will focus on the latest fields of Bigdata, Blockchain and Economic Management to provide an international platform for experts, professors, scholars and engineers from universities, scientific institutes, enterprises and government-affiliated institutions at home and abroad to share experiences, to expand professional fields, to exchange new ideas face to face, to present research results, and to discuss the key challenging issues and research directions facing the development of this field, with a view to promoting the development and application of theories and technologies in universities and enterprises.
Proceedings Of The 2022 2nd International Conference On Economic Development And Business Culture Icedbc 2022
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Author : Yushi Jiang
language : en
Publisher: Springer Nature
Release Date : 2023-05-11
Proceedings Of The 2022 2nd International Conference On Economic Development And Business Culture Icedbc 2022 written by Yushi Jiang and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-11 with Business & Economics categories.
This is an open access book. With the support of universities and the research of AEIC Academic Exchange Center, The 2nd International Conference on Economic Development and Business Culture (ICEDBC 2022) will be held in Dali from June 24th to 26th. Compared with previous conferences, it will discuss more in-depth economic independent innovation, open cooperation and innovative business culture under the background of the new development stage, new situation and new journey era. There will be a broad exchange environment. Well-known experts, scholars or entrepreneurs in the field will be invited to make keynote reports. Contributing authors are also very welcome to actively participate in the conference and build an academic exchange ceremony.