Archaeology Is A Brand
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Archaeology Is A Brand
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Author : Cornelius Holtorf
language : en
Publisher: Routledge
Release Date : 2016-07-01
Archaeology Is A Brand written by Cornelius Holtorf and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-01 with Social Science categories.
What impact is there on the field to recognize that archaeology is a regular feature in daily life and popular culture? Based upon the study of England, Germany, Sweden and the USA, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in these countries, and the differences between media presentations and audience knowledge and attraction to the subject, In his normal engaging, populist style, Holtorf discusses the main strategies available to archaeologists in engaging with their popular representations. Possessors of a widely recognized, positively valued and well underpinned brand, archaeologists need to take more seriously the appeal of their work.
Cultures Of Commodity Branding
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Author : Andrew Bevan
language : en
Publisher: Routledge
Release Date : 2016-06-16
Cultures Of Commodity Branding written by Andrew Bevan and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-16 with Antiques & Collectibles categories.
Commodity branding did not emerge with contemporary global capitalism. In fact, the authors of this volume show that the cultural history of branding stretches back to the beginnings of urban life in the ancient Near East and Egypt, and can be found in various permutations in places as diverse as the Bronze Age Mediterranean and Early Modern Europe. What the contributions in this volume also vividly document, both in past social contexts and recent ones as diverse as the kingdoms of Cameroon, Socialist Hungary or online eBay auctions, is the need to understand branded commodities as part of a broader continuum with techniques of gift-giving, ritual, and sacrifice. Bringing together the work of cultural anthropologists and archaeologists, this volume obliges specialists in marketing and economics to reassess the relationship between branding and capitalism, as well as adding an important new concept to the work of economic anthropologists and archaeologists.
The Handbook Of British Archaeology
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Author : Lesley Adkins
language : en
Publisher: Hachette UK
Release Date : 2017-04-13
The Handbook Of British Archaeology written by Lesley Adkins and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-13 with Social Science categories.
For over 25 years The Handbook of British Archaeology has been the foremost guide to archaeological methods, artefacts and monuments, providing clear explanations of all specialist terms used by archaeologists. This completely revised and updated edition is packed with the latest information and now includes the most recent developments in archaeological science. Meticulously researched, every section has been extensively updated by a team of experts. There are chapters devoted to each of the archaeological periods found in Britain, as well as two chapters on techniques and the nature of archaeological remains. All the common artefacts, types of sites and current theories and methods are covered. The growing interest in post-medieval and industrial archaeology is fully explored in a brand new section dealing with these crucial periods. Hundreds of new illustrations enable instant comparison and identification of objects and monuments - from Palaeolithic handaxes to post-medieval gravestones. Several maps pinpoint the key sites, and other features include an extensive bibliography and a detailed index. The Handbook of British Archaeology is the most comprehensive resource book available and is essential for anyone with an interest in the subject - from field archaeologists and academics to students, heritage professionals, Time Team followers and amateur enthusiasts.
Bricks And Brickmaking
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Author : Karl Gurcke
language : en
Publisher:
Release Date : 1987
Bricks And Brickmaking written by Karl Gurcke and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Crafts & Hobbies categories.
"The purpose of this study is simply to provide the information necessary for the proper interpretation of kiln-fired clay bricks found at archaeological sites. Bricks made of adobe, cement, or sand-lime are not included. Much of the emphasis has been placed on manufacturing techniques and the traces these processes leave behind, because they are a rich source of information that has been ignored by archaeologists. Brand names or trademarks found on some bricks have also been researched. This has led to the surprising conclusion that during the nineteenth century large quantities of firebricks were imported into the Pacific Northwest from England and Scotland. Size, color, and composition of bricks have also been examined. Extensive historical evidence as well as data from several archaeological sites complete the picture of an early and vigorous industry in the Pacific Northwest."--Preface.
Classical Archaeology
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Author : Susan E. Alcock
language : en
Publisher: John Wiley & Sons
Release Date : 2012-05-21
Classical Archaeology written by Susan E. Alcock and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-21 with Social Science categories.
The fully revised second edition of this successful volume includes updates on the latest archaeological research in all chapters, and two new essays on Greek and Roman art. It retains its unique, paired essay format, as well as key contributions from leading archaeologists and historians of the classical world. Second edition is updated and revised throughout, showcasing the latest research and fresh theoretical approaches in classical archaeology Includes brand new essays on ancient Greek and Roman art in a modern context Designed to encourage critical thinking about the interpretation of ancient material culture and the role of modern perceptions in shaping the study of art and archaeology Features paired essays – one covering the Greek world, the other, the Roman – to stimulate a dialogue not only between the two ancient cultures, but between scholars from different historiographic and methodological traditions Includes maps, chronologies, diagrams, photographs, and short editorial introductions to each chapter
Dr Charles Louis Metz And The American Indian Archaeology Of The Little Miami River Valley
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Author : Kenneth B. Tankersley
language : en
Publisher:
Release Date : 2016
Dr Charles Louis Metz And The American Indian Archaeology Of The Little Miami River Valley written by Kenneth B. Tankersley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with categories.
The Routledge Handbook Of Archaeology And The Media In The 21st Century
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Author : Lorna-Jane Richardson
language : en
Publisher: Taylor & Francis
Release Date : 2024-06-20
The Routledge Handbook Of Archaeology And The Media In The 21st Century written by Lorna-Jane Richardson and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-20 with Social Science categories.
The Routledge Handbook of Archaeology and the Media in the 21st Century presents diverse international perspectives on what it means to be an archaeologist and to conduct archaeological research in the age of digital and mobile media. This volume analyses the present‐day use of new and old media by professional and academic archaeology for leisure, academic study and/or public engagement, and attempts to provide a broad survey of the use of media in a wider global archaeological context. It features work on traditional paper media, radio, podcasting, film, television, contemporary art, photography, video games, mobile technology, 3D image capture, digitization and social media. Themes explored include archaeology and traditional media, archaeology in a digital age, archaeology in a post‐truth era and the future of archaeology. Such comprehensive coverage has not been seen before, and the focus on 21st‐century concerns and media consumption practices provides an innovative and original approach. The Routledge Handbook of Archaeology and the Media in the 21st Century updates the interdisciplinary field of media studies in archaeology and will appeal to students and researchers in multiple fields including contemporary, public, digital, and media archaeology, and heritage studies and management. Television and film producers, writers and presenters of cultural heritage will also benefit from the many entanglements shared here between archaeology and the contemporary media landscape.
Archaeology In Practice
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Author : Jane Balme
language : en
Publisher: John Wiley & Sons
Release Date : 2014-01-14
Archaeology In Practice written by Jane Balme and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-14 with Social Science categories.
This much-enhanced new edition of the highly accessible guide to practical archaeology is a vital resource for students. It features the latest methodologies, a wealth of case studies from around the world, and contributions from leading specialists in archaeological materials analysis. New edition updated to include the latest archaeological methods, an enhanced focus on post-excavation analysis and new material including a dedicated chapter on analyzing human remains Covers the full range of current analytic methods, such as analysis of stone tools, human remains and absolute dating Features a user-friendly structure organized according to material types such as animal bones, ceramics and stone artifacts, as well as by thematic topics ranging from dating techniques to report writing, and ethical concerns. Accessible to archaeology students at all levels, with detailed references and extensive case studies featured throughout
Archaeological Displays And The Public
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Author : Paulette M McManus
language : en
Publisher: Routledge
Release Date : 2016-06-16
Archaeological Displays And The Public written by Paulette M McManus and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-16 with Social Science categories.
This volume is a set of a dozen case studies of innovative programs designed to attract the public to both archaeological sites and exhibits of archaeological artifacts. Papers deal with general issues of interpretation and presentation and cover British, Australian, European, and American settings.
Tourism And Archaeology
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Author : Cameron Walker
language : en
Publisher: Routledge
Release Date : 2016-09-16
Tourism And Archaeology written by Cameron Walker and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-16 with Social Science categories.
The global popularity and lucrative potential of tourism has made sustainability a major concern for archaeologists, site managers, politicians, local communities, tourism officials, and other stakeholders. This book establishes new, interdisciplinary ground for tourism and archaeology that will foster a new generation of sustainable thinking and practice. First, three teams of co-authors from both disciplines tackle key conceptual dilemmas: exploration vs. exploitation, education vs. entertainment, and cultural sensitivity vs. embeddedness. Then, international case studies examine site development, marketing, community relations, and other on-the-ground examples of heritage work. The volume launches an important new era of collaboration in this growing field.