Ask Measure Learn
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Ask Measure Learn
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Author : Lutz Finger
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2014-01-23
Ask Measure Learn written by Lutz Finger and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-23 with Business & Economics categories.
You can measure practically anything in the age of social media, but if you don’t know what you’re looking for, collecting mountains of data won’t yield a grain of insight. This non-technical guide shows you how to extract significant business value from big data with Ask-Measure-Learn, a system that helps you ask the right questions, measure the right data, and then learn from the results. Authors Lutz Finger and Soumitra Dutta originally devised this system to help governments and NGOs sift through volumes of data. With this book, these two experts provide business managers and analysts with a high-level overview of the Ask-Measure-Learn system, and demonstrate specific ways to apply social media analytics to marketing, sales, public relations, and customer management, using examples and case studies.
The Lean Startup
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Author : Eric Ries
language : en
Publisher: Crown Currency
Release Date : 2011-09-13
The Lean Startup written by Eric Ries and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-09-13 with Business & Economics categories.
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Python Advanced Predictive Analytics
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Author : Joseph Babcock
language : en
Publisher: Packt Publishing Ltd
Release Date : 2017-12-27
Python Advanced Predictive Analytics written by Joseph Babcock and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-27 with Computers categories.
Gain practical insights by exploiting data in your business to build advanced predictive modeling applications About This Book A step-by-step guide to predictive modeling including lots of tips, tricks, and best practices Learn how to use popular predictive modeling algorithms such as Linear Regression, Decision Trees, Logistic Regression, and Clustering Master open source Python tools to build sophisticated predictive models Who This Book Is For This book is designed for business analysts, BI analysts, data scientists, or junior level data analysts who are ready to move on from a conceptual understanding of advanced analytics and become an expert in designing and building advanced analytics solutions using Python. If you are familiar with coding in Python (or some other programming/statistical/scripting language) but have never used or read about predictive analytics algorithms, this book will also help you. What You Will Learn Understand the statistical and mathematical concepts behind predictive analytics algorithms and implement them using Python libraries Get to know various methods for importing, cleaning, sub-setting, merging, joining, concatenating, exploring, grouping, and plotting data with pandas and NumPy Master the use of Python notebooks for exploratory data analysis and rapid prototyping Get to grips with applying regression, classification, clustering, and deep learning algorithms Discover advanced methods to analyze structured and unstructured data Visualize the performance of models and the insights they produce Ensure the robustness of your analytic applications by mastering the best practices of predictive analysis In Detail Social Media and the Internet of Things have resulted in an avalanche of data. Data is powerful but not in its raw form; it needs to be processed and modeled, and Python is one of the most robust tools out there to do so. It has an array of packages for predictive modeling and a suite of IDEs to choose from. Using the Python programming language, analysts can use these sophisticated methods to build scalable analytic applications. This book is your guide to getting started with predictive analytics using Python. You'll balance both statistical and mathematical concepts, and implement them in Python using libraries such as pandas, scikit-learn, and NumPy. Through case studies and code examples using popular open-source Python libraries, this book illustrates the complete development process for analytic applications. Covering a wide range of algorithms for classification, regression, clustering, as well as cutting-edge techniques such as deep learning, this book illustrates explains how these methods work. You will learn to choose the right approach for your problem and how to develop engaging visualizations to bring to life the insights of predictive modeling. Finally, you will learn best practices in predictive modeling, as well as the different applications of predictive modeling in the modern world. The course provides you with highly practical content from the following Packt books: 1. Learning Predictive Analytics with Python 2. Mastering Predictive Analytics with Python Style and approach This course aims to create a smooth learning path that will teach you how to effectively perform predictive analytics using Python. Through this comprehensive course, you'll learn the basics of predictive analytics and progress to predictive modeling in the modern world.
The Cmio Survival Guide
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Author : MBA Rydell
language : en
Publisher: Taylor & Francis
Release Date : 2018-02-12
The Cmio Survival Guide written by MBA Rydell and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-02-12 with Business & Economics categories.
The CMIO Survival Guide is the handbook for the new Chief Medical Information Officer, as well as for those recruiting or planning to recruit a CMIO. This quick reference is organized by real-world topics that CMIOs need to know, as well as the criteria that the CIO, CMO or CEO should consider in identifying excellence in a CMIO candidate. It is written by pioneering physicians and AMDIS faculty with a wealth of experience in medical informatics who provide guidance, advice and lessons learned for those interested in this relatively new role in healthcare. This second edition updates every chapter in the original work and adds new chapters to address the changes in healthcare delivery, the role of the physician executive, technology, medical education, small and rural hospitals.
Marketing Strategy For Creative And Cultural Industries
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Author : Bonita M. Kolb
language : en
Publisher: Routledge
Release Date : 2016-01-29
Marketing Strategy For Creative And Cultural Industries written by Bonita M. Kolb and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-29 with Business & Economics categories.
Successful marketing strategies are a vital aspect of any business. This textbook provides students and potential managers in the creative industries with a solid grounding in how to maximize the impact of their marketing efforts across a range of business types in the creative and cultural industries. With a range of learning exercises and real-life examples, this text shows how to create and execute successful marketing plans for creative businesses and is useful for marketing students and practitioners.
Using Digital Analytics For Smart Assessment
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Author : Tabatha Farney
language : en
Publisher: American Library Association
Release Date : 2018-12-13
Using Digital Analytics For Smart Assessment written by Tabatha Farney and has been published by American Library Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-13 with Language Arts & Disciplines categories.
Tracking the library user's journey is no simple task in the digital world; users can often navigate through a series of different websites, including library websites, discovery tools, link resolvers, and more just to view a single journal article. Your library collects massive amounts of data related to this journey—probably more than you realize, and almost certainly more than you analyze. Too often library analytic programs simplify data into basic units of measurements that miss useful insights. Here, data expert Farney shows you how to maximize your efforts: you’ll learn how to improve your data collection, clean your data, and combine different data sources. Teaching you how to identify and analyze areas that fit your library’s priorities, this book covers case studies of library projects with digital analytics;ways to use email campaign data from MailChimp or ConstantContact;how to measure click-through rates from unavailable items in the catalog to the ILL module;getting data from search tools such as library catalogs, journal search portals, link resolvers, and digital repositories;using COUNTER compliant data from your electronic resources;techniques for using Google Tag Manager for custom metrics and dimensions;descriptions of analytics tools ranging from library analytics tools like Springshare’s LibInsights and Orangeboy’s Savannah to more focused web analytics tools like Google Analytics, Piwik, and Woopra; anddata visualization tools like Tableau or Google Data Studio. Focusing on digital analytics principles and concepts, this book walks you through the many tools available, including step-by-step examples for typical library needs.
Customer Analytics
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Author : Núria Braulio Gil
language : en
Publisher: Editorial UOC
Release Date : 2015-01-01
Customer Analytics written by Núria Braulio Gil and has been published by Editorial UOC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-01 with Computers categories.
Las organizaciones han usado estrategias, como la inteligencia de negocio, para tomar mejores decisiones a partir de los datos. Actualmente, en la era de los datos, nuestros clientes son más inteligentes, están más informados y ya no son tan leales con nuestra marca. Esperan experiencias inolvidables y profundamente personalizadas en cada una de las interacciones con nuestra organización. Como resultado, las organizaciones están obligadas a transformar sus estrategias para conocer mejor las necesidades y preferencias de sus clientes, basándose en una enorme cantidad de datos.
Complexity Learning And Organizations
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Author : Walter R.J. Baets
language : en
Publisher: Routledge
Release Date : 2007-01-24
Complexity Learning And Organizations written by Walter R.J. Baets and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-24 with Business & Economics categories.
This fascinating book argues for a new way of looking at the world and at human systems, companies or (Western) society as a whole. Walter R.J. Baets argues that we should let go of our drive to control, manage and organize, in order to be able to create an ideal environment for continuous learning, both for ourselves and for our collaborators. Arguing in favour of a holistic management approach, and very much in opposition to the short-term shareholder value driven approaches that are popular today, Baets’ book develops a logic founded in real life observations, examples and cases that every reader will recognize in their daily practice. It guides the reader to understand an alternative paradigm and allows them finally to be able to work with the dynamics of business on a daily basis. A must-read for students of complexity, strategy and organizational behaviour, this well-researched, well-argued book skilfully guides the reader through this interesting subject.
How Do We Learn
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Author : Héctor Ruiz Martín
language : en
Publisher: John Wiley & Sons
Release Date : 2024-04-22
How Do We Learn written by Héctor Ruiz Martín and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-04-22 with Education categories.
Go beyond personal experience and discover scientific principles that will elevate your teaching The international bestseller How Do We Learn? decodes years of cognitive science research into actionable strategies for K-12 teachers, curricula designers, and administrators. You'll discover how classic and emerging findings can transform pedagogy by pointing at practices that take advantage of the innate structures of the human brain. Written in an easy-to-understand style, this book delves into the cognitive mechanisms that govern learning and memory. You'll also discover the socioemotional factors that influence students' motivation and performance. Researchers have investigated key teaching methods such as feedback and evaluation to identify how school environments influence self-motivation to learn. In this book, Héctor Ruiz Martín unites scientific principles with personal engagement, helping teachers ensure that students can thrive in the classroom and beyond. Learn how students learn so you can help them achieve academic success Get practical tips and strategies for aligning your teaching with scientific evidence Gain fascinating insights into the human mind and discover how to promote student achievement through socioemotional engagement Help students feel motivated and achieve at their best How Do We Learn? offers rigorous scientific insights—explained in accessible terms and translated into actionable steps that K-12 teachers in all disciplines can put into practice right away.
Evolving Business Models
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Author : Christoph Franz
language : en
Publisher: Springer
Release Date : 2017-05-09
Evolving Business Models written by Christoph Franz and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-09 with Business & Economics categories.
This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don’t sell any more, and profits are at risk. As such, CEOs need to adopt new business models for these established industries, while many companies have to reinvent themselves by developing new products for new markets. In this book, leading CEOs share their experiences in transforming established companies. They provide insights on transforming industries and demonstrate what it takes to redefine companies from the ground up. Issues such as organizational transformation, new product development, implementing a new organizational spirit, and many more are discussed.