Auswirkungen Der Digitalisierung Und Neuer Technologien Auf Das Gesch Ftsmodell Der Versicherungsbranche
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Auswirkungen Der Digitalisierung Und Neuer Technologien Auf Das Gesch Ftsmodell Der Versicherungsbranche
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Author : Ralf Meyer
language : de
Publisher: BoD – Books on Demand
Release Date : 2019-12-23
Auswirkungen Der Digitalisierung Und Neuer Technologien Auf Das Gesch Ftsmodell Der Versicherungsbranche written by Ralf Meyer and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-23 with Business & Economics categories.
Die Duale Hochschule Baden-Wuerttemberg (DHBW) zaehlt mit rund 34.000 Studierenden an 9 Studienakademien und über 9.000 kooperierenden Unternehmen zu den groessten Hochschulen des Landes. In Seminararbeiten zum Themenfeld - Auswirkungen neuer Technologien auf das Geschaeftsmodell der Versicherungsbranche - Risiken und Chancen - haben sich mehrere Studierende erfolgreich mit der Digitalisierung im Umfeld von Versicherungen auseinandergesetzt. Inhalt: - Aktuelle Technologien und Trends mit Auswirkungen auf die Versicherungsbranche - Sind digitale Oekosysteme eine Chance für die Versicherungsbranche? - Services als Geschaeftsmodell im Firmenkundengeschaeft - Chancen für die Versicherung
Strategic Management In The Innovation Economy
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Author : Thomas H. Davenport
language : en
Publisher: John Wiley & Sons
Release Date : 2007-06-27
Strategic Management In The Innovation Economy written by Thomas H. Davenport and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-06-27 with Business & Economics categories.
Innovative ruptures of traditional boundaries in value chains are requiring companies to rethink how they go to market, what they need to own, what they need to retain and innovate as core competencies, and how they innovatively deal with suppliers and customers. The key message of the book is that the new knowledge-networked innovation economy requires a totally different strategic management mindset, approach and toolbox, and its major value-added is a new strategic management approach and toolbox for the innovation economy - a poised strategy approach. Designed for both managers and advanced business students, the book provides a unique combination of new management theory, selected managerial articles by prominent scholars such as Clayton Christensen, Henry Chesbrough, Sumantra Ghoshal, Quinn Mills, and Peter Senge, and a wide array of real-world case examples including GE, Shell, IBM, HP, BRL Hardy, P&G, Southwest Airlines and McGraw-Hill, within the dynamics of industries such as airlines, energy, telecommunications, wine & beverages, and computing. The authors illustrate powerful new strategic innovation concepts and tools, such as poised strategy for managing multiple business models, poised strategy scorecards (moving beyond the well-known balanced scorecard), the wheel of business model reinvention, and organizational rejuvenation methods. The book includes the concepts of: Poised Strategic Management, Organizational Rejuvenation, Business Models as Platform for Strategy, Poised Scorecards, Identifying Sources of Innovation in Business Ecosystems.
Business Model Management
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Author : Bernd W. Wirtz
language : en
Publisher: Springer Nature
Release Date : 2020-09-30
Business Model Management written by Bernd W. Wirtz and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-30 with Business & Economics categories.
“How are business models purposeful designed and structured? How can the models be implemented professionally and managed successfully and sustainably? In what ways can existing business models be adapted to the constantly changing conditions? In this clearly structured reference work, Bernd W. Wirtz gives an answer to all these issues and provides the reader with helpful guidance. Although, ‘Business Model Management’ is first and foremost a scientific reference book, which comprehensively addresses the theory of business models, with his book Bernd W. Wirtz also turns to practitioners. Not least, the many clearly analyzed case studies of companies in different industries contribute to this practical relevance. My conclusion: ‘Business Model Management’ is an informative and worthwhile read, both for students of business administration as a textbook as well as for experienced strategists and decision makers in the company as a fact-rich, practical compendium.” Matthias Müller, Chief Executive Officer Porsche AG (2010-2015), Chief Executive Officer (2015-2018) Volkswagen AG “In dynamic and complex markets a well thought out business model can be a critical factor for the success of a company. Bernd Wirtz vividly conveys how business models can be employed for strategic competition and success analysis. He structures and explains the major theoretical approaches in the literature and practical solutions in an easy and understandable way. Numerous examples from business practice highlight the importance of business models in the context of strategic management. The book has the potential to become a benchmark on the topic business models in the German-speaking world.” Hermann-Josef Lamberti, Member of the Board Deutsche Bank AG 1999-2012/ Member of the Board of Directors, Airbus Group “The business environment has become increasingly complex. Due to changing conditions, the executive board of a company is confronted with growing challenges and increasing uncertainty. Thus, a holistic understanding of the corporate production and performance systems is becoming more and more important. At this point, Bernd W. Wirtz introduces and presents the concept of the structured discussion of the own business model. Business models present operational service processes in aggregated form. This holistic approach channels the attention of management, supports a sound understanding of relationships and facilitates the adaption of the business to changing conditions. The management of business models is thus an integrated management concept. Through the conceptual presentation of complex issues the author makes a valuable contribution to the current literature. In particular, the referenced case studies from various industries make the book clear and very applicable to practice.” Dr. Lothar Steinebach, Member of the Board, Henkel AG 2007-2012/ Supervisory Board, ThyssenKrupp AG
Competing Against Luck
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Author : Clayton M. Christensen
language : en
Publisher: HarperCollins
Release Date : 2016-10-04
Competing Against Luck written by Clayton M. Christensen and has been published by HarperCollins this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-04 with Business & Economics categories.
The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights. After years of research, Christensen has come to one critical conclusion: our long held maxim—that understanding the customer is the crux of innovation—is wrong. Customers don’t buy products or services; they "hire" them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The "Jobs to Be Done" approach can be seen in some of the world’s most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. But this book is not about celebrating these successes—it’s about predicting new ones. Christensen contends that by understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they’ll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts. This book carefully lays down Christensen’s provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world—and, most importantly, how not to squander the insights it provides.
Uses Of Blogs
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Author : Joanne Jacobs
language : en
Publisher: Peter Lang
Release Date : 2006
Uses Of Blogs written by Joanne Jacobs and has been published by Peter Lang this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Computers categories.
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The Cult Of The Amateur
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Author : Andrew Keen
language : en
Publisher: Hachette UK
Release Date : 2011-03-04
The Cult Of The Amateur written by Andrew Keen and has been published by Hachette UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-04 with Social Science categories.
A new, updated edition, with a new foreword of Andrew Keen's witty and provocative polemic against the rise of user-generated content and the anything goes standards of much online publishing, which set the blogosphere and media alight on publication. Dubbed the 'anti-christ' of Silicon Valley and a dot-com apostate Andrew Keen is the leading contemporary critic of the Internet. and The Cult of the Amateur is a scathing attack on the mad utopians of Web 2.0 and the wisdom of the crowd. Keen argues that much of the content filling up YouTube, MySpace, and blogs is just an endless digital forest of mediocrity which, unconstrained by professional standards or editorial filters, can alter public debate and manipulate public opinion.
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Author : Dhiraj Murthy
language : en
Publisher: John Wiley & Sons
Release Date : 2013-09-04
Twitter written by Dhiraj Murthy and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-09-04 with Computers categories.
Twitter has become a household name, discussed both for its role in prominent national elections, natural disasters, and political movements, as well as for what some malign as narcissistic “chatter.” This book takes a critical step back from popular discourse and media coverage of Twitter, to present the first balanced, scholarly engagement of this popular medium. In this timely and comprehensive introduction, Murthy not only discusses Twitter’s role in our political, economic, and social lives, but also draws a historical line between the telegraph and Twitter to reflect on changes in social communication over time. The book thoughtfully examines Twitter as an emergent global communications medium and provides a theoretical framework for students, scholars, and tweeters to reflect critically on the impact of Twitter and the contemporary media environment. The book uses case studies including citizen journalism, health, and national disasters to provide empirically rich insights and to help decipher some of the ways in which Twitter and social media more broadly may be shaping contemporary life.
Blogging And Other Social Media
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Author : Alex Newson
language : en
Publisher: Routledge
Release Date : 2017-03-02
Blogging And Other Social Media written by Alex Newson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-02 with Business & Economics categories.
Blogging and other types of social media such as wikis and social networking sites have transformed the way we use the internet in recent years. It is a transformation that business is eager to exploit. In order to do so, a clear commercial strategy needs to be established; does your organization wish to use the media actively as a business tool, or do you need to respond to the use of social media by others? Blogging and Other Social Media will address this question with practical guidance on using social media as well as the risks associated with it. A collaboration by leading thinkers and business users of social media, the book contains detailed and practical advice on the various forms of social media - their applications, advantages and disadvantages, how these technologies are evolving, and whether or not their use will benefit your business. The section covering social media and the law explains the risks and remedies related to abuse of copyright, defamation, privacy, data protection and user contracts as well as the opportunities and threats for online reputation. If you are looking to encourage your employees but want to protect your business from the threats this emerging media presents, get a copy of this practical guide and study it before you start including social media as part of your corporate marketing or communications strategy.
The Social Media Industries
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Author : Alan B. Albarran
language : en
Publisher: Routledge
Release Date : 2013-03-05
The Social Media Industries written by Alan B. Albarran and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-05 with Language Arts & Disciplines categories.
This volume examines how social media is evolving as an industry—it is an extension of traditional media industries, yet it is distinctly different in its nature and ability to build relationships among users. Examining social media in both descriptive and analytical ways, the chapters included herein present an overview of the social media industries, considering the history, development, and theoretical orientations used to understand social media. Covered are: Business models found among the social media industries and social media as a form of marketing. Social media as a form of entertainment content, both in terms of digital content, and as a tool in the production of news. Discussions of ethics and privacy as applied to the area of social media. An examination of audience uses of social media considering differences among Latinos, African-Americans, and people over the age of 35. Overall, the volume provides a timely and innovative look at the business aspects of social media, and it has much to offer scholars, researchers, and students in media and communication, as well as media practitioners.