Breaking The Brain Code
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Breaking The Brain Code
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Author : Keith Schreiter
language : en
Publisher: Fortune Network Publishing Inc.
Release Date : 2021-05-18
Breaking The Brain Code written by Keith Schreiter and has been published by Fortune Network Publishing Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-18 with Business & Economics categories.
Will pressing the elevator button three times put it into “faster mode?” Did we break the secret elevator code? No. We all look for ways to break the “hidden codes” in our lives. Why? To better understand our world. Or maybe to discover shortcuts. It is the same when we try to understand our brains and the brains of our prospects. We wonder: - Why does my brain work against me? - What is my brain doing while I am not paying attention? - How do I break through the irrational defenses of my prospects? - What can I say to get through to prejudiced prospects? - Can I do something to change other people’s minds? - How can I understand my own irrational brain? It is hard to play the game if we don’t know the rules. Our brains operate in strange ways, but many of these quirks are consistent. We can learn some of these special brain rules and work with them. If we don’t, we’ll simply walk away muttering, “I just don’t get it. Nothing makes sense.” So instead of cursing the darkness, enjoy learning new and better ways to understand how we and our prospects think and act. We will smile as we learn how to deal with the 3-pound challenges inside our skulls. And the bonus? We will recognize these irrational brain rules as they play out in real life. With knowledge comes power.
The Brain From Inside Out
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Author : Gyorgy Buzsaki
language : en
Publisher: Oxford University Press, USA
Release Date : 2019-05-02
The Brain From Inside Out written by Gyorgy Buzsaki and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-02 with Medical categories.
Is there a right way to study how the brain works? Following the empiricist's tradition, the most common approach involves the study of neural reactions to stimuli presented by an experimenter. This 'outside-in' method fueled a generation of brain research and now must confront hidden assumptions about causation and concepts that may not hold neatly for systems that act and react. György Buzsáki's The Brain from Inside Out examines why the outside-in framework for understanding brain function have become stagnant and points to new directions for understanding neural function. Building upon the success of Rhythms of the Brain, Professor Buzsáki presents the brain as a foretelling device that interacts with its environment through action and the examination of action's consequence. Consider that our brains are initially filled with nonsense patterns, all of which are gibberish until grounded by action-based interactions. By matching these nonsense "words" to the outcomes of action, they acquire meaning. Once its circuits are "calibrated" by action and experience, the brain can disengage from its sensors and actuators, and examine "what happens if" scenarios by peeking into its own computation, a process that we refer to as cognition. The Brain from Inside Out explains why our brain is not an information-absorbing coding device, as it is often portrayed, but a venture-seeking explorer constantly controlling the body to test hypotheses. Our brain does not process information: it creates it.
The Brain Code
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Author : Norman D. Cook
language : en
Publisher: Routledge
Release Date : 2018-09-03
The Brain Code written by Norman D. Cook and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-03 with Psychology categories.
Originally published in 1986, this stimulating and unorthodox book integrates the major findings of hemispheric research with the larger questions of how the brain stores and transmits information – the ‘brain code’. Norman Cook emphasizes how the two cerebral hemispheres communicate information over the corpus callosum, the largest single nerve tract of the human brain. Excitatory mechanisms are involved in the duplication of information between the hemispheres; in contrast, inhibitory mechanisms are implicated in the production of hemispheric asymmetries and, crucially, in high-level cognitive phenomena such as the right hemisphere’s role in providing the ‘context’ within which left hemispheric verbal information is placed. These callosal mechanisms of information transfer are not only fundamental to the brain code; they are the simplest and most easily demonstrated ways in which the neocortex ‘talks to itself’. The Brain Code demonstrates how popular topics within psychology at the time, such as laterality, hemisphere differences and the psychology of left and right, are central to further progress in understanding the human brain. This book provides stimulating reading for students of psychology, artificial intelligence and neurophysiology, as well as anyone interested in the broader question of how the brain works.
The Neurosciences A Study Program
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Author : Gardner C. Quarton
language : en
Publisher: Rockefeller Univ. Press
Release Date :
The Neurosciences A Study Program written by Gardner C. Quarton and has been published by Rockefeller Univ. Press this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
The Brain Code
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Author : Yossi Chalamish
language : en
Publisher: Watkins Media Limited
Release Date : 2024-05-14
The Brain Code written by Yossi Chalamish and has been published by Watkins Media Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-14 with Psychology categories.
This practical and accessible book empowers readers to access their brain’s full potential, featuring cutting-edge neuroscience research presented for the first time. This book introduces the new and fascinating field of Clinical Neuroscience, which argues that the brain has the power to prevent and treat a variety of neurobiological disorders, from autism to attention deficit disorder. With ground-breaking neuroscience research presented in an accessible, easy-to-understand way The Brain Code teaches readers how to get the most from their brains, how to access their peak cognitive function. Each chapter will look at different functions of the brain: how can we regulate and control our emotions and thereby promote optimal thinking and behaviour improving creative thinking through some simple tried-and-tested tricks efficient ways to use memory and thinking to improve our learning ability – a mandatory chapter for every student! steps to take to promote peaceful sleep recent brain research describing natural ways to deal with fears and anxieties look behind the scenes at a mind in love and understand how the knowledge can be harnessed to manage more successful relationships Dr Yossi Chalamish uses his expertise in neuroscience to provide contemporary research on how each brain function works, featuring case studies from his clinical experience that illustrate its function, and practical exercises and tools to improve your cognitive abilities in your everyday life.
Breaking The Spell
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Author : Daniel C. Dennett
language : en
Publisher: Penguin UK
Release Date : 2007-03-29
Breaking The Spell written by Daniel C. Dennett and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-29 with Religion categories.
Few forces in the world are as potent as religion: it comforts people in their suffering and inspires them to both magnificent and terrible deeds. In this provocative and timely book, Daniel C. Dennett seeks to uncover the origins of religion and discusses how and why different faiths have shaped so many lives, whether religion is an addiction or a genuine human need, and even whether it is good for our health. Arguing passionately for the need to understand this multifaceted phenomenon, Breaking the Spell offers a truly original – and comprehensive – explanation for faith.
Cognitive Phase Transitions In The Cerebral Cortex Enhancing The Neuron Doctrine By Modeling Neural Fields
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Author : Robert Kozma
language : en
Publisher: Springer
Release Date : 2015-10-30
Cognitive Phase Transitions In The Cerebral Cortex Enhancing The Neuron Doctrine By Modeling Neural Fields written by Robert Kozma and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-10-30 with Computers categories.
This intriguing book was born out of the many discussions the authors had in the past 10 years about the role of scale-free structure and dynamics in producing intelligent behavior in brains. The microscopic dynamics of neural networks is well described by the prevailing paradigm based in a narrow interpretation of the neuron doctrine. This book broadens the doctrine by incorporating the dynamics of neural fields, as first revealed by modeling with differential equations (K-sets). The book broadens that approach by application of random graph theory (neuropercolation). The book concludes with diverse commentaries that exemplify the wide range of mathematical/conceptual approaches to neural fields. This book is intended for researchers, postdocs, and graduate students, who see the limitations of network theory and seek a beachhead from which to embark on mesoscopic and macroscopic neurodynamics.
From Brain To Mind
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Author : James E. Zull
language : en
Publisher: Taylor & Francis
Release Date : 2023-07-03
From Brain To Mind written by James E. Zull and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-03 with Education categories.
Finalist for Foreword Magazine's 2011 Book of the YearWith his knack for making science intelligible for the layman, and his ability to illuminate scientific concepts through analogy and reference to personal experience, James Zull offers the reader an engrossing and coherent introduction to what neuroscience can tell us about cognitive development through experience, and its implications for education.Stating that educational change is underway and that the time is ripe to recognize that “the primary objective of education is to understand human learning” and that “all other objectives depend on achieving this understanding”, James Zull challenges the reader to focus on this purpose, first for her or himself, and then for those for whose learning they are responsible. The book is addressed to all learners and educators – to the reader as self-educator embarked on the journey of lifelong learning, to the reader as parent, and to readers who are educators in schools or university settings, as well as mentors and trainers in the workplace.In this work, James Zull presents cognitive development as a journey taken by the brain, from an organ of organized cells, blood vessels, and chemicals at birth, through its shaping by experience and environment into potentially to the most powerful and exquisite force in the universe, the human mind.Zull begins his journey with sensory-motor learning, and how that leads to discovery, and discovery to emotion. He then describes how deeper learning develops, how symbolic systems such as language and numbers emerge as tools for thought, how memory builds a knowledge base, and how memory is then used to create ideas and solve problems. Along the way he prompts us to think of new ways to shape educational experiences from early in life through adulthood, informed by the insight that metacognition lies at the root of all learning.At a time when we can expect to change jobs and careers frequently during our lifetime, when technology is changing society at break-neck speed, and we have instant access to almost infinite information and opinion, he argues that self-knowledge, awareness of how and why we think as we do, and the ability to adapt and learn, are critical to our survival as individuals; and that the transformation of education, in the light of all this and what neuroscience can tell us, is a key element in future development of healthy and productive societies.
Be The Top 1 In Network Marketing
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Author : Keith Schreiter
language : en
Publisher: Fortune Network Publishing Inc.
Release Date : 2022-11-01
Be The Top 1 In Network Marketing written by Keith Schreiter and has been published by Fortune Network Publishing Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-11-01 with Business & Economics categories.
Want to be successful in network marketing? Want to be in the top 1%, but don't know how? We saw the dream. We saw what is possible. The opportunity is there, but ... now we wonder, "Do I have to be special? Will I have to master superpowers? Do I need to take bullets of rejection and walk through brick walls? Will I need personality steroid injections?" If we have these attributes, great. But, we won't need them to be in the top 1% of all network marketers. Our journey to the top is much easier than we think. Why? First, most of the competition isn't even trying. We left them behind with our first baby step forward. They are busy scrolling social media looking for cat videos, while we are busy building our teams. Second, our competition doesn't have an easy-to-follow plan that works. It is impossible for them to get a headstart when they don't even know where to start. We have the exact step-by-step successful plan in this book. This feels achievable, so what is the difference between us and the 99% who admire our success? It is not about superpowers or extra effort. It is about doing the right things. Simple steps anyone can follow. Steps we can put into action immediately. Ready? Let's begin building our story of success now.
Hooks The Invisible Sales Superpower
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Author : Keith Schreiter
language : en
Publisher: Fortune Network Publishing Inc.
Release Date : 2021-11-16
Hooks The Invisible Sales Superpower written by Keith Schreiter and has been published by Fortune Network Publishing Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-11-16 with Business & Economics categories.
We talk. Our prospects have a choice. #1. Continue thinking about their interesting lives, or #2. Stop what they are thinking, and listen to someone they don’t care about. Ouch. We can’t succeed if no one listens to our message. But how do we get prospects to pay attention to us? With hooks—strong openings that capture their curiosity. What kinds of hooks can we learn? • Curiosity hooks. • Magic phrases. • Humor hooks. • Shocking facts. • Quiz openings. • Challenges. • Story hooks and more. We want our prospects to think, “This is interesting. Please continue.” We don’t have to be creative. Let the simple lessons, examples, and templates in this book help us create professional hooks that work. No more presentations to people who fake their attention. No more nerve-racking encounters with uninterested prospects. Let’s feel confident that we can deliver our message to attentive prospects every time.