Build Your Brand Mania
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Build Your Brand Mania
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Author : Matt Bertram
language : en
Publisher:
Release Date : 2018-07-10
Build Your Brand Mania written by Matt Bertram and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-10 with Branding (Marketing) categories.
The missing piece of internet marketing that almost all business owners miss is transforming themselves into an authoritative brand that attracts their ideal customers. Yes, traffic is very important for getting your prospects to find you online. However, most social psychologists would agree the secret sauce for small business owners, entrepreneurs, and salespeople is being chosen over your competition is to be viewed as a "Trusted Advisor." In this book, Matt Bertram reveals tactics and strategies to quickly build authority and create "trusted advisor status" in your market to dramatically gain mindshare with your prospects as well as increase your web presence, dominate your niche, and generate more leads online than ever before These are not untested theories, or rehashed ideas but strategies and tactics that Matt has personally helped implement for hundreds of clients and entrepreneurs, including: Understanding the science behind credibility - a factual basis to generate trust A blueprint to creating the reputation you want others to see online The hidden concepts behind affinity audiences, attraction marketing, and cause-based selling Case studies and real-world examples of people and businesses that achieved significant success through brand building A step-by-step explanation of how to build authority using the best tools, platforms, and resources online Why achieving a "Trusted Advisor Status," SERP stacking, and the celebrity effect is so important Brand new ways you can use social media, paid ads, email automation and more Matt Bertram is a trainer, local keynote speaker and consultant in Digital Marketing and Social Selling. He is currently the Co-host of the most popular SEO podcast on iTunes and Ahrefs called, "The Unknown Secrets of Internet Marketing." He is COO at eWebResults, a top internet marketing agency since 1999.
How To Build It
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Author : Niran Vinod
language : en
Publisher: Random House
Release Date : 2020-10-15
How To Build It written by Niran Vinod and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-15 with Self-Help categories.
Introducing the new ‘How To...’ series from #Merky Books: unlock your potential with our short, practical pocket-sized guides. _______________________________________________________ How to Build It: Grow Your Brand In a world where everyone is trying to monetise their side hustle and the 5-to-9 is as valuable as the 9-to-5, building your brand is a necessity. But how can you work out what your brand is? How can you make it relevant, and how can you give it real longevity? This indispensable step by step guide will help you understand all the key considerations as you build solid foundations for your brand to thrive and grow. Complete with creative tasks, and shared personal insight from two creative strategists who have worked with some of the world's most renowned brands, How to Build It will set you on the road from nowhere to everywhere. Written by Niran Vinod and Damola Timeyin Foreword by Nando's _______________________________________________________ Designed to inspire and encourage readers to unlock their potential and provoke change, the How To series offers a new model in publishing, helping to break down knowledge barriers and uplift the next generation. Creatively presented and packed with clear, step-by-step, practical advice, this series is essential reading for anyone seeking guidance to thrive in the modern world. Curate your bookshelf with these collectible titles.
Brand Warfare
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Author : David F. D'Alessandro
language : en
Publisher: McGraw-Hill Companies
Release Date : 2001
Brand Warfare written by David F. D'Alessandro and has been published by McGraw-Hill Companies this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Business & Economics categories.
Branding has developed into one of the business world's hottest concepts, and for good reason. Branding is cited as the secret ingredient behind the tremendous corporate gains realized in recent years by companies ranging from FedEx, Rolex, Starbuck, Volvo, and most interestingly, John Hancock.
Building Brand You
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Author : Omar Abedin
language : en
Publisher: Trafford Publishing
Release Date : 2015-07-07
Building Brand You written by Omar Abedin and has been published by Trafford Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-07-07 with Self-Help categories.
The world today is struggling with the Personal Brand Paradox. On the one hand, growing competition at a global level is making it increasingly difficult for people to make enough money to support the lifestyle that more and more of us aspire for. On the other hand, social media and the Internet are giving us all the opportunity to experience global fame. In fact, the millennial generation that has grown up with the Internet as a fact of life now expects that they will at some point get their fifteen minutes of fame. So how do you resolve this clash between an unstoppable force and an immovable object? Building Brand YOU! casts light on what many consider to be the (black) art and science that is branding and marketing and its practical application to building your personal brand. The tools and methods described in the book are used by millions of marketers around the world to build the brands they manage on a daily basis. Now, you can apply these trusted techniques to truly differentiate yourself, and if done well, it is nothing short of magical.
The Step By Step Guide To Build Your Brand
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Author : Sheralyn Pratt
language : en
Publisher:
Release Date : 2015-02-23
The Step By Step Guide To Build Your Brand written by Sheralyn Pratt and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-23 with categories.
If you're looking for straight talk on branding-what it is, what it isn't, and how it's done-this book is for you. Branding your company takes more than adding a logo. This book walks you through how to: * Build a memorable brand identity * Create strong messaging that connects with customers * Identify and communicate your differentiators * Attract customers who share your vision To create a brand, you need to project a vision and reputation worthy of loyalty. Use the sixteen steps in this book to build your brand, and transform your business into a strong competitor that will attract the target customers you've been searching for.
Customer Mania
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Author : Kenneth H. Blanchard
language : en
Publisher: Simon and Schuster
Release Date : 2004-11-15
Customer Mania written by Kenneth H. Blanchard and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-11-15 with Business & Economics categories.
From one of America's biggest bestselling authors and inspiring business speakers comes the key to creating a people-oriented, performance-driven, customer-first organization.
Agency Mania
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Author : Bruno Gralpois
language : en
Publisher: Publish Green
Release Date : 2010
Agency Mania written by Bruno Gralpois and has been published by Publish Green this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Business & Economics categories.
"A seasoned and well-respected marketing professional advises advertising, marketing, and communication agency managers and their clients about how to get the most from their client/agency partnership. He guides readers to adopt the industry's best practices and to avoid the common pitfalls"--Provided by publisher.
Personal Branding In 2019 Strategies To Build Your Brand With Instagram Facebook Youtube And Twitter Social Media Marketing And Network Marke
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Author : Jack Gary
language : en
Publisher: Social Media Marketing, Person
Release Date : 2019
Personal Branding In 2019 Strategies To Build Your Brand With Instagram Facebook Youtube And Twitter Social Media Marketing And Network Marke written by Jack Gary and has been published by Social Media Marketing, Person this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Business & Economics categories.
♦♦Bonus: Buy the Paperback version of this book, and get the kindle eBook version included for FREE** If you are always looking at successful people who have become household names and think "I could do that!" then Personal Branding in 2019 is the book that you have been waiting for! Every person has a unique personality, style, and set of skills to offer the world, and using the technique of personal branding is the best way to market those things to the word, all wrapped up in a perfect package presented by YOU. Personal branding is what made Kim Kardashian popular and YouTube stars famous, and it can be what helps you to achieve the same results. Personal branding can even help to set you apart from competitors when coveting lucrative job positions and can be a source for you to improve the way you socialize with others. Personal branding has changed dramatically with the advancing technologies and shifts in society in even just the last twenty years, so learning the best techniques for a modern effort is the only way to ensure you get the best and most effective results from all of your work. To that end, inside you will find an in-depth history and examination of what personal branding is and how it is accomplished in 2019. You will also find informative and helpful information on preparing yourself mentally for personal branding, and how to prepare your life for the process of building a personal brand. From step by step guides to example profiles, this book will teach you virtually everything you need to know about how to begin to build a successful personal brand in 2019.Inside you will find *Tips and techniques for getting the perfect mindset to take on your new endeavor *In-depth information on what personal branding is and why it is so important *Many helpful examples and scenarios of personal brands *Checklists and step by step guides to follow *Information on how to use social media platforms such as Twitter, Facebook, Instagram and YouTube *Guides on finding and forming mentorships and connections And more... What are you waiting for? Don't wait any longer! Scroll up and click the buy now button to begin the journey to the life of your dreams!
Brand Vision
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Author : David Taylor
language : en
Publisher: John Wiley & Sons
Release Date : 2007-01-16
Brand Vision written by David Taylor and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-16 with Business & Economics categories.
David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach he calls 'strategy tourism'. By contrast, his straightforward, no-nonsense programme will ensure that you end up with an inspiring vision and a hands-on action plan to drive growth. Designed in a highly practical format, brandvision shows how to lead your team on a step-by-step 'visioning journey' that builds engagement, energy and alignment. Powerful tips, tools and tricks help you start applying the principles to your business today: Searching for true insight: creating a springboard for visioning by using different 'insight catalysts' that cover consumers, markets and competition The visioning journey: creating a compelling brand purpose, a big idea and a rallying call; combining product 'sausage' and emotional 'sizzle' Test-driving the vision: bringing the vision to life by exploring it within your business and with consumers Brand-led business: translating the vision into a business building mix that covers 'hero product' innovation, communication and internal engagement Thought-provoking and irreverent, brandvision demonstrates all the dos and don'ts of brand visioning with many stories of success (and screw-ups) including T-Mobile, Dove, Porsche, Absolut and James Bond. It is an invaluable toolkit for anyone interested in rethinking a brand vision - whatever its shape or size.
Agency Mania
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Author : Bruno Gralpois
language : en
Publisher:
Release Date : 2019
Agency Mania written by Bruno Gralpois and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Business & Economics categories.
Why do some client/agency relationships thrive while others fail? At a time of unprecedented change and complexity in marketing and advertising, Agency Mania will transform the way you look at client/agency relationships and invite you to build sustained partnerships that deliver unmatched work and results. The world of marketing is a trillion-dollar industry and is changing at a drastic pace. The advertiser/agency relationship is under incredible pressure. Some may argue it's even broken. The future of the advertising industry is uncertain. The entire marketing ecosystem is being tested. What will the agency of tomorrow look like? What competencies will agencies need to build? How will they deliver greater value to their clients? Similarly, how will advertisers reap the benefits agencies bring to their table? How will they become better clients? How will they set their partnerships up for success? In Agency Mania, partnership guru Bruno Gralpois demonstrates that these partnerships, once managed professionally, have remarkable transformational value and measurable business impact. The author shines a bright light on the insanity of advertisers and agencies failing to work optimally together or hold each other truly accountable. Building a successful long-term advertiser/agency partnership requires a robust set of competencies and operating principles.Agency Mania shows you step-by-step how it is done.