Business Analytics Principles Concepts And Applications With Sas
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Business Analytics Principles Concepts And Applications With Sas
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Author : Marc J. Schniederjans
language : en
Publisher: Pearson Education
Release Date : 2014-09-12
Business Analytics Principles Concepts And Applications With Sas written by Marc J. Schniederjans and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-12 with Business & Economics categories.
Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications with SAS brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of SAS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. Business Analytics Principles, Concepts, and Applications with SAS will be a valuable resource for all beginning-to-intermediate level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research.
Business Analytics Principles Concepts And Applications
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Author : Marc J. Schniederjans
language : en
Publisher: Pearson Education
Release Date : 2014-04-23
Business Analytics Principles Concepts And Applications written by Marc J. Schniederjans and has been published by Pearson Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-23 with Business & Economics categories.
Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of IBM's menu-based SPSS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. A valuable resource for all beginning-to-intermediate-level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research.
Business Analytics Principles Concepts And Application
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Author : Christopher M. Starkey
language : en
Publisher:
Release Date : 2014
Business Analytics Principles Concepts And Application written by Christopher M. Starkey and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Business planning categories.
Annotation Learn everything you need to know to start using business analytics and integrating it throughout your organization. Business Analytics Principles, Concepts, and Applications brings together a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. They offer a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, this text demonstrates the use of IBM's menu-based SPSS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself. A valuable resource for all beginning-to-intermediate-level business analysts and business analytics managers; for MBA/Masters' degree students in the field; and for advanced undergraduates majoring in statistics, applied mathematics, or engineering/operations research.
Business Analytics
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Author : Drew Bentley
language : en
Publisher: Larsen and Keller Education
Release Date : 2019-06-26
Business Analytics written by Drew Bentley and has been published by Larsen and Keller Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-06-26 with categories.
The exploration and investigation of business performance in order to gain valuable insights and drive planning is achieved by the integration of the skills, techniques and practices of business analytics. It employs extensive statistical analysis including explanatory and predictive modeling and fact-based management to facilitate effective decision-making. The different types of analytics are decision analytics, descriptive analytics, predictive analytics and prescriptive analytics. Some of the domains within analytics are behavioral analytics, enterprise optimization, fraud analytics, supply chain analytics, etc. This book is a valuable compilation of topics, ranging from the basic to the most complex theories and principles in the field of business analytics. Some of the diverse topics covered in this book address the principles, concepts and applications of business analytics. This book, with its detailed analyses and data, will prove immensely beneficial to professionals and students involved in this area at various levels.
Business Analytics Using Sas Enterprise Guide And Sas Enterprise Miner
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Author : Olivia Parr-Rud
language : en
Publisher: SAS Institute
Release Date : 2014-10
Business Analytics Using Sas Enterprise Guide And Sas Enterprise Miner written by Olivia Parr-Rud and has been published by SAS Institute this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-10 with Computers categories.
This tutorial for data analysts new to SAS Enterprise Guide and SAS Enterprise Miner provides valuable experience using powerful statistical software to complete the kinds of business analytics common to most industries. This beginnner's guide with clear, illustrated, step-by-step instructions will lead you through examples based on business case studies. You will formulate the business objective, manage the data, and perform analyses that you can use to optimize marketing, risk, and customer relationship management, as well as business processes and human resources. Topics include descriptive analysis, predictive modeling and analytics, customer segmentation, market analysis, share-of-wallet analysis, penetration analysis, and business intelligence. --
Getting Started With Business Analytics
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Author : David Roi Hardoon
language : en
Publisher: CRC Press
Release Date : 2013-03-26
Getting Started With Business Analytics written by David Roi Hardoon and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-26 with Business & Economics categories.
Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial standpoint. The authors demystify the main concepts and terminologies and give many examples of real-world applications. The first part of the book introduces business data and recent technologies that have promoted fact-based decision-making. The authors look at how business intelligence differs from business analytics. They also discuss the main components of a business analytics application and the various requirements for integrating business with analytics. The second part presents the technologies underlying business analytics: data mining and data analytics. The book helps you understand the key concepts and ideas behind data mining and shows how data mining has expanded into data analytics when considering new types of data such as network and text data. The third part explores business analytics in depth, covering customer, social, and operational analytics. Each chapter in this part incorporates hands-on projects based on publicly available data. Helping you make sound decisions based on hard data, this self-contained guide provides an integrated framework for data mining in business analytics. It takes you on a journey through this data-rich world, showing you how to deploy business analytics solutions in your organization.
Practical Business Analytics Using Sas
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Author : Shailendra Kadre
language : en
Publisher: Apress
Release Date : 2015-02-07
Practical Business Analytics Using Sas written by Shailendra Kadre and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-02-07 with Computers categories.
Practical Business Analytics Using SAS: A Hands-on Guide shows SAS users and businesspeople how to analyze data effectively in real-life business scenarios. The book begins with an introduction to analytics, analytical tools, and SAS programming. The authors—both SAS, statistics, analytics, and big data experts—first show how SAS is used in business, and then how to get started programming in SAS by importing data and learning how to manipulate it. Besides illustrating SAS basic functions, you will see how each function can be used to get the information you need to improve business performance. Each chapter offers hands-on exercises drawn from real business situations. The book then provides an overview of statistics, as well as instruction on exploring data, preparing it for analysis, and testing hypotheses. You will learn how to use SAS to perform analytics and model using both basic and advanced techniques like multiple regression, logistic regression, and time series analysis, among other topics. The book concludes with a chapter on analyzing big data. Illustrations from banking and other industries make the principles and methods come to life. Readers will find just enough theory to understand the practical examples and case studies, which cover all industries. Written for a corporate IT and programming audience that wants to upgrade skills or enter the analytics field, this book includes: More than 200 examples and exercises, including code and datasets for practice. Relevant examples for all industries. Case studies that show how to use SAS analytics to identify opportunities, solve complicated problems, and chart a course. Practical Business Analytics Using SAS: A Hands-on Guide gives you the tools you need to gain insight into the data at your fingertips, predict business conditions for better planning, and make excellent decisions. Whether you are in retail, finance, healthcare, manufacturing, government, or any other industry, this book will help your organization increase revenue, drive down costs, improve marketing, and satisfy customers better than ever before.
Win With Advanced Business Analytics
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Author : Jean-Paul Isson
language : en
Publisher: John Wiley & Sons
Release Date : 2012-10-09
Win With Advanced Business Analytics written by Jean-Paul Isson and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-09 with Business & Economics categories.
Plain English guidance for strategic business analytics and big data implementation In today's challenging economy, business analytics and big data have become more and more ubiquitous. While some businesses don't even know where to start, others are struggling to move from beyond basic reporting. In some instances management and executives do not see the value of analytics or have a clear understanding of business analytics vision mandate and benefits. Win with Advanced Analytics focuses on integrating multiple types of intelligence, such as web analytics, customer feedback, competitive intelligence, customer behavior, and industry intelligence into your business practice. Provides the essential concept and framework to implement business analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big data intelligence into your business Companies now operate on a global scale and are inundated with a large volume of data from multiple locations and sources: B2B data, B2C data, traffic data, transactional data, third party vendor data, macroeconomic data, etc. Packed with case studies from multiple countries across a variety of industries, Win with Advanced Analytics provides a comprehensive framework and applications of how to leverage business analytics/big data to outpace the competition.
Fundamentals Of Predictive Analytics With Jmp Second Edition
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Author : Ron Klimberg
language : en
Publisher: SAS Institute
Release Date : 2017-12-19
Fundamentals Of Predictive Analytics With Jmp Second Edition written by Ron Klimberg and has been published by SAS Institute this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-19 with Mathematics categories.
Written for students in undergraduate and graduate statistics courses, as well as for the practitioner who wants to make better decisions from data and models, this updated and expanded second edition of Fundamentals of Predictive Analytics with JMP(R) bridges the gap between courses on basic statistics, which focus on univariate and bivariate analysis, and courses on data mining and predictive analytics. Going beyond the theoretical foundation, this book gives you the technical knowledge and problem-solving skills that you need to perform real-world multivariate data analysis. First, this book teaches you to recognize when it is appropriate to use a tool, what variables and data are required, and what the results might be. Second, it teaches you how to interpret the results and then, step-by-step, how and where to perform and evaluate the analysis in JMP . Using JMP 13 and JMP 13 Pro, this book offers the following new and enhanced features in an example-driven format: an add-in for Microsoft Excel Graph Builder dirty data visualization regression ANOVA logistic regression principal component analysis LASSO elastic net cluster analysis decision trees k-nearest neighbors neural networks bootstrap forests boosted trees text mining association rules model comparison With today’s emphasis on business intelligence, business analytics, and predictive analytics, this second edition is invaluable to anyone who needs to expand his or her knowledge of statistics and to apply real-world, problem-solving analysis. This book is part of the SAS Press program.
Profit Driven Business Analytics
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Author : Wouter Verbeke
language : en
Publisher: John Wiley & Sons
Release Date : 2017-10-09
Profit Driven Business Analytics written by Wouter Verbeke and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-09 with Business & Economics categories.
Maximize profit and optimize decisions with advanced business analytics Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive, develop, and manage advanced analytical models. Detailed discussion delves into the wide range of analytical approaches and modeling techniques that can help maximize business payoff, and the author team draws upon their recent research to share deep insight about optimal strategy. Real-life case studies and examples illustrate these techniques at work, and provide clear guidance for implementation in your own organization. From step-by-step instruction on data handling, to analytical fine-tuning, to evaluating results, this guide provides invaluable guidance for practitioners seeking to reap the advantages of true business analytics. Despite widespread discussion surrounding the value of data in decision making, few businesses have adopted advanced analytic techniques in any meaningful way. This book shows you how to delve deeper into the data and discover what it can do for your business. Reinforce basic analytics to maximize profits Adopt the tools and techniques of successful integration Implement more advanced analytics with a value-centric approach Fine-tune analytical information to optimize business decisions Both data stored and streamed has been increasing at an exponential rate, and failing to use it to the fullest advantage equates to leaving money on the table. From bolstering current efforts to implementing a full-scale analytics initiative, the vast majority of businesses will see greater profit by applying advanced methods. Profit-Driven Business Analytics provides a practical guidebook and reference for adopting real business analytics techniques.