Business Analytics With R And Python
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Behavioral Data Analysis With R And Python
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Author : Florent Buisson
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2021-06-15
Behavioral Data Analysis With R And Python written by Florent Buisson and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-15 with Business & Economics categories.
Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis. Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, thispractical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately. Understand the specifics of behavioral data Explore the differences between measurement and prediction Learn how to clean and prepare behavioral data Design and analyze experiments to drive optimal business decisions Use behavioral data to understand and measure cause and effect Segment customers in a transparent and insightful way
Data Mining For Business Analytics
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Author : Galit Shmueli
language : en
Publisher: John Wiley & Sons
Release Date : 2019-10-14
Data Mining For Business Analytics written by Galit Shmueli and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-14 with Mathematics categories.
Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python presents an applied approach to data mining concepts and methods, using Python software for illustration Readers will learn how to implement a variety of popular data mining algorithms in Python (a free and open-source software) to tackle business problems and opportunities. This is the sixth version of this successful text, and the first using Python. It covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, recommender systems, clustering, text mining and network analysis. It also includes: A new co-author, Peter Gedeck, who brings both experience teaching business analytics courses using Python, and expertise in the application of machine learning methods to the drug-discovery process A new section on ethical issues in data mining Updates and new material based on feedback from instructors teaching MBA, undergraduate, diploma and executive courses, and from their students More than a dozen case studies demonstrating applications for the data mining techniques described End-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presented A companion website with more than two dozen data sets, and instructor materials including exercise solutions, PowerPoint slides, and case solutions Data Mining for Business Analytics: Concepts, Techniques, and Applications in Python is an ideal textbook for graduate and upper-undergraduate level courses in data mining, predictive analytics, and business analytics. This new edition is also an excellent reference for analysts, researchers, and practitioners working with quantitative methods in the fields of business, finance, marketing, computer science, and information technology. “This book has by far the most comprehensive review of business analytics methods that I have ever seen, covering everything from classical approaches such as linear and logistic regression, through to modern methods like neural networks, bagging and boosting, and even much more business specific procedures such as social network analysis and text mining. If not the bible, it is at the least a definitive manual on the subject.” —Gareth M. James, University of Southern California and co-author (with Witten, Hastie and Tibshirani) of the best-selling book An Introduction to Statistical Learning, with Applications in R
Data Science Using Python And R
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Author : Chantal D. Larose
language : en
Publisher: John Wiley & Sons
Release Date : 2019-04-09
Data Science Using Python And R written by Chantal D. Larose and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-09 with Computers categories.
Learn data science by doing data science! Data Science Using Python and R will get you plugged into the world’s two most widespread open-source platforms for data science: Python and R. Data science is hot. Bloomberg called data scientist “the hottest job in America.” Python and R are the top two open-source data science tools in the world. In Data Science Using Python and R, you will learn step-by-step how to produce hands-on solutions to real-world business problems, using state-of-the-art techniques. Data Science Using Python and R is written for the general reader with no previous analytics or programming experience. An entire chapter is dedicated to learning the basics of Python and R. Then, each chapter presents step-by-step instructions and walkthroughs for solving data science problems using Python and R. Those with analytics experience will appreciate having a one-stop shop for learning how to do data science using Python and R. Topics covered include data preparation, exploratory data analysis, preparing to model the data, decision trees, model evaluation, misclassification costs, naïve Bayes classification, neural networks, clustering, regression modeling, dimension reduction, and association rules mining. Further, exciting new topics such as random forests and general linear models are also included. The book emphasizes data-driven error costs to enhance profitability, which avoids the common pitfalls that may cost a company millions of dollars. Data Science Using Python and R provides exercises at the end of every chapter, totaling over 500 exercises in the book. Readers will therefore have plenty of opportunity to test their newfound data science skills and expertise. In the Hands-on Analysis exercises, readers are challenged to solve interesting business problems using real-world data sets.
Advanced Analytics In Power Bi With R And Python
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Author : Ryan Wade
language : en
Publisher: Apress
Release Date : 2020-09-05
Advanced Analytics In Power Bi With R And Python written by Ryan Wade and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-05 with Computers categories.
This easy-to-follow guide provides R and Python recipes to help you learn and apply the top languages in the field of data analytics to your work in Microsoft Power BI. Data analytics expert and author Ryan Wade shows you how to use R and Python to perform tasks that are extremely hard to do, if not impossible, using native Power BI tools without Power BI Premium capacity. For example, you will learn to score Power BI data using custom data science models, including powerful models from Microsoft Cognitive Services. The R and Python languages are powerful complements to Power BI. They enable advanced data transformation techniques that are difficult to perform in Power BI in its default configuration, but become easier through the application of data wrangling features that languages such as R and Python support. If you are a BI developer, business analyst, data analyst, or a data scientist who wants to push Power BI and transform it from being just a business intelligence tool into an advanced data analytics tool, then this is the book to help you to do that. What You Will Learn Create advanced data visualizations through R using the ggplot2 package Ingest data using R and Python to overcome the limitations of Power Query Apply machine learning models to your data using R and Python Incorporate advanced AI in Power BI via Microsoft Cognitive Services, IBM Watson, and pre-trained models in SQL Server Machine Learning Services Perform string manipulations not otherwise possible in Power BI using R and Python Who This Book Is For Power users, data analysts, and data scientists who want to go beyond Power BI’s built-in functionality to create advanced visualizations, transform data in ways not otherwise supported, and automate data ingestion from sources such as SQL Server and Excel in a more succinct way
Business Analytics With R And Python
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Author : David L. Olson
language : en
Publisher: Springer Nature
Release Date : 2024-07-30
Business Analytics With R And Python written by David L. Olson and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-07-30 with Computers categories.
This book provides an overview of data mining methods in the field of business. Business management faces challenges in serving customers in better ways, in identifying risks, and analyzing the impact of decisions. Of the three types of analytic tools, descriptive analytics focuses on what has happened and predictive analytics extends statistical and/or artificial intelligence to provide forecasting capability. Chapter 1 provides an overview of business management problems. Chapter 2 describes how analytics and knowledge management have been used to better cope with these problems. Chapter 3 describes initial data visualization tools. Chapter 4 describes association rules and software support. Chapter 5 describes cluster analysis with software demonstration. Chapter 6 discusses time series analysis with software demonstration. Chapter 7 describes predictive classification data mining tools. Applications of the context of management are presented in Chapter 8. Chapter 9 covers prescriptive modeling in business and applications of artificial intelligence.
An Introduction To Statistical Learning
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Author : Gareth James
language : en
Publisher: Springer Nature
Release Date : 2023-06-30
An Introduction To Statistical Learning written by Gareth James and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-30 with Mathematics categories.
An Introduction to Statistical Learning provides an accessible overview of the field of statistical learning, an essential toolset for making sense of the vast and complex data sets that have emerged in fields ranging from biology to finance, marketing, and astrophysics in the past twenty years. This book presents some of the most important modeling and prediction techniques, along with relevant applications. Topics include linear regression, classification, resampling methods, shrinkage approaches, tree-based methods, support vector machines, clustering, deep learning, survival analysis, multiple testing, and more. Color graphics and real-world examples are used to illustrate the methods presented. This book is targeted at statisticians and non-statisticians alike, who wish to use cutting-edge statistical learning techniques to analyze their data. Four of the authors co-wrote An Introduction to Statistical Learning, With Applications in R (ISLR), which has become a mainstay of undergraduate and graduate classrooms worldwide, as well as an important reference book for data scientists. One of the keys to its success was that each chapter contains a tutorial on implementing the analyses and methods presented in the R scientific computing environment. However, in recent years Python has become a popular language for data science, and there has been increasing demand for a Python-based alternative to ISLR. Hence, this book (ISLP) covers the same materials as ISLR but with labs implemented in Python. These labs will be useful both for Python novices, as well as experienced users.
Applied Linear Regression For Business Analytics With R
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Author : Daniel P. McGibney
language : en
Publisher: Springer Nature
Release Date : 2023-07-04
Applied Linear Regression For Business Analytics With R written by Daniel P. McGibney and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-04 with Business & Economics categories.
Applied Linear Regression for Business Analytics with R introduces regression analysis to business students using the R programming language with a focus on illustrating and solving real-time, topical problems. Specifically, this book presents modern and relevant case studies from the business world, along with clear and concise explanations of the theory, intuition, hands-on examples, and the coding required to employ regression modeling. Each chapter includes the mathematical formulation and details of regression analysis and provides in-depth practical analysis using the R programming language.
Python And R For The Modern Data Scientist
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Author : Rick J. Scavetta
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2021-06-22
Python And R For The Modern Data Scientist written by Rick J. Scavetta and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-06-22 with Computers categories.
Success in data science depends on the flexible and appropriate use of tools. That includes Python and R, two of the foundational programming languages in the field. This book guides data scientists from the Python and R communities along the path to becoming bilingual. By recognizing the strengths of both languages, you'll discover new ways to accomplish data science tasks and expand your skill set. Authors Rick Scavetta and Boyan Angelov explain the parallel structures of these languages and highlight where each one excels, whether it's their linguistic features or the powers of their open source ecosystems. You'll learn how to use Python and R together in real-world settings and broaden your job opportunities as a bilingual data scientist. Learn Python and R from the perspective of your current language Understand the strengths and weaknesses of each language Identify use cases where one language is better suited than the other Understand the modern open source ecosystem available for both, including packages, frameworks, and workflows Learn how to integrate R and Python in a single workflow Follow a case study that demonstrates ways to use these languages together
Marketing Data Science
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Author : Thomas W. Miller
language : en
Publisher: FT Press
Release Date : 2015-05-02
Marketing Data Science written by Thomas W. Miller and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-05-02 with Business & Economics categories.
Now, a leader of Northwestern University's prestigious analytics program presents a fully-integrated treatment of both the business and academic elements of marketing applications in predictive analytics. Writing for both managers and students, Thomas W. Miller explains essential concepts, principles, and theory in the context of real-world applications. Building on Miller's pioneering program, Marketing Data Science thoroughly addresses segmentation, target marketing, brand and product positioning, new product development, choice modeling, recommender systems, pricing research, retail site selection, demand estimation, sales forecasting, customer retention, and lifetime value analysis. Starting where Miller's widely-praised Modeling Techniques in Predictive Analytics left off, he integrates crucial information and insights that were previously segregated in texts on web analytics, network science, information technology, and programming. Coverage includes: The role of analytics in delivering effective messages on the web Understanding the web by understanding its hidden structures Being recognized on the web – and watching your own competitors Visualizing networks and understanding communities within them Measuring sentiment and making recommendations Leveraging key data science methods: databases/data preparation, classical/Bayesian statistics, regression/classification, machine learning, and text analytics Six complete case studies address exceptionally relevant issues such as: separating legitimate email from spam; identifying legally-relevant information for lawsuit discovery; gleaning insights from anonymous web surfing data, and more. This text's extensive set of web and network problems draw on rich public-domain data sources; many are accompanied by solutions in Python and/or R. Marketing Data Science will be an invaluable resource for all students, faculty, and professional marketers who want to use business analytics to improve marketing performance.
A Business Analyst S Introduction To Business Analytics
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Author : Adam Fleischhacker
language : en
Publisher:
Release Date : 2020-07-20
A Business Analyst S Introduction To Business Analytics written by Adam Fleischhacker and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-20 with categories.
This up-to-date business analytics textbook (published in July 2020) will get you harnessing the power of the R programming language to: manipulate and model data, discover and communicate insight, to visually communicate that insight, and successfully advocate for change within an organization. Book Description A frequent teaching-award winning professor with an analytics-industry background shares his hands-on guide to learning business analytics. It is the first textbook addressing a complete and modern business analytics workflow that includes data manipulation, data visualization, modelling business problems with graphical models, translating graphical models into code, and presenting insights back to stakeholders. Book Highlights Content that is accessible to anyone, even most analytics beginners. If you have taken a stats course, you are good to go. Assumes no knowledge of the R programming language. Provides introduction to R, RStudio, and the Tidyverse. Provides a solid foundation and an implementable workflow for anyone wading into the Bayesian inference waters. Provides a complete workflow within the R-ecosystem; there is no need to learn several programming languages or work through clunky interfaces between software tools. First book introducing two powerful R-packages - `causact` for visual modelling of business problems and `greta` which is an R interface to `TensorFlow` used for Bayesian inference. Uses the intuitive coding practices of the `tidyverse` including using `dplyr` for data manipulation and `ggplot2` for data visualization. Datasets that are freely and easily accessible. Code for generating all results and almost every visualization used in the textbook. Do not learn statistical computation or fancy math in a vacuum, learn it through this guide within the context of solving business problems.