Cars In Plain English
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Cars In Plain English
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Author : Phil Croucher
language : en
Publisher: Lulu.com
Release Date : 2001
Cars In Plain English written by Phil Croucher and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Law categories.
Canadian Aviation Regulations Translated
Plain English For Doctors And Other Medical Scientists
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Author : Oscar Linares
language : en
Publisher: Oxford University Press
Release Date : 2017-03-15
Plain English For Doctors And Other Medical Scientists written by Oscar Linares and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-15 with Medical categories.
Plain English for Doctors shows how to write about medical science in a clear and vivid way. It can help a medical writer at any level, from beginner to veteran, since it gives specific, practical advice. Writing in plain English can help your writing reach a wider audience, including people in other specialties, levels of training, other fields, and other countries around the world. What makes medical writing hard to read? Is it complex science or complex grammar? This book shows how to keep good science but avoid complex grammar. It describes the symptoms of medicus incomprehensibilis, those over-used writing habits that tend to make medical writing hard to read. It shows how to treat each symptom using a proven plain English writing tip. Each tip is easy to apply and comes with exercises. The exercises are based on excerpts from articles published in leading medical journals. Model revisions vastly improve reading ease and grade level. The book looks at medical writing from three angles. Concept 1, Take charge of your reading ease score, shows how to manage reading ease. Concept 2, Write vividly, shows how to write more vividly by focusing on real world objects and actions. Concept 3, Present logical reasoning clearly, gives tips on how to choose a clear narrative pathway and forge a strong chain of logical reasoning. This book is a must for anyone who writes about medical science. The ability to express complex ideas in simple language is not a remedial skill. Rather, it can only be seen as a sign of mastery.
The Illustrated History Of Triumph Sports And Racing Cars
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Author : G. William Krause
language : en
Publisher: CarTech Inc
Release Date : 2017-11-15
The Illustrated History Of Triumph Sports And Racing Cars written by G. William Krause and has been published by CarTech Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-15 with Transportation categories.
The Triumph Motor Company is known around the world for its iconic sports cars. The hugely popular TR series, Spitfires, and GT-6s represent the quintessential British sports car; rugged good looks were combined with performance and economy at a price everyone could afford. These sports cars are always in demand and prized by British car collectors, racers, and open-air motoring enthusiasts. Triumph understood the connection between competition success and sales success and was able to parlay rally and road racing wins into the best-selling sports cars in the world, particularly in the United States during the 1950s and 1960s. The Works competition cars notched victories at Le Mans, Sebring, the Monte Carlo rally, and many others and inspired privateers to take their cars to the track. Every model came from a bloodline of racing. Triumph historian G. William Krause reviews every model in the sports car lineup. He covers the history, design evolution, and performance specifications from the first sports cars in the 1930s through the final cars built in 1981. Throughout Triumph's history a number of pivotal moments could have significantly changed the company's fortunes. This book also looks at the "what if" cars that never made it into production, including photos. Although they have not been built for more than three decades, their mark on sports car history is undeniable. Whether you're a fan of the spartan brutes of the 1950s or the refined comfort and performance of the last TRs, you will find the backstory of your favorites here. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial}
Drafting Legal Documents In Plain English
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Author : Barbara J. Steadman
language : en
Publisher: Giuffrè Editore
Release Date : 2013
Drafting Legal Documents In Plain English written by Barbara J. Steadman and has been published by Giuffrè Editore this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Law categories.
Increase Sales To Businesses
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Author : Ron Williams
language : en
Publisher:
Release Date : 1997
Increase Sales To Businesses written by Ron Williams and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Automobiles, Company categories.
Quantifier Variance And Realism
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Author : Eli Hirsch
language : en
Publisher: Oxford University Press
Release Date : 2011-03-16
Quantifier Variance And Realism written by Eli Hirsch and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-16 with Philosophy categories.
Eli Hirsch has contributed steadily to metaphysics since his ground-breaking (and much cited) work on identity through time (culminating in the 1982 OUP book The Concept of Identity). Within the last 10 years, his work on realism and quantifier variance has been front-and-center in the minds of many metaphysicians. Metametaphysics, which looks at foundational questions about the very practice of metaphysics and the questions it raises, is now a popular area of discussion. There is a lot of anxiety about what ontology is, and Hirsch's diagnosis of how revisionary ontologists go wrong is one of the main views being discussed. This volume collects HIrsch's essays from the last decade (with the exception of one article from 1978) on ontology and metametaphysics which are very much tied to these debates. His essays develop a distinctive language-based argument against various anti-commonsensical views that have recently dominated ontology. All these views go astray, Hirsch says, by failing to interpret ordinary assertions about existence in a plausibly charitable way, so their philosophizing leads them to misuse language about ontology -- our ordinary concept of 'what exists' -- in favor of a position othat is quite different. Hirsch will supply a new introduction. The volume will interest philosophers of metaphysics currently engaged in these debates.
Oxford Guide To Plain English
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Author : Martin Cutts
language : en
Publisher: OUP Oxford
Release Date : 2013-08-15
Oxford Guide To Plain English written by Martin Cutts and has been published by OUP Oxford this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-15 with Language Arts & Disciplines categories.
Plain English is the art of writing clearly, concisely, and in a way that precisely communicates your message to your intended audience. This book offers 25 practical guidelines helping you to improve your vocabulary, style, grammar, and layout to achieve clear writing. It gives expert advice on all aspects of the writing process: from avoiding jargon and legalese, to organizing written information in print and online. It also shows you how it's done with hundreds of real examples, including 'before' and 'after' versions. All this is presented in an authoritative and engaging way. Completely revised and updated, this essential reference work is now even more useful: the word lists have been expanded; a new list of clichéd and troublesome words to avoid has been added; and examples of real-life stories have been replaced with more recent ones. An improved design gives the book a fresh feel.
Tax Shelters In Plain English
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Author : Robert Daniel Fierro
language : en
Publisher:
Release Date : 1981
Tax Shelters In Plain English written by Robert Daniel Fierro and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Business & Economics categories.
The Routledge Guide To Modern English Writing
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Author : John McRae
language : en
Publisher: Psychology Press
Release Date : 2004
The Routledge Guide To Modern English Writing written by John McRae and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with English literature categories.
This book is a user-friendly guide to English literature from 1960 to the present. From Philip Larkin, Seamus Heaney to Caryl Churchill, Tom Stoppard and Alan Bennett, the book is essential reading for all readers of contemporary writing.
Adventures In Misplaced Marketing
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Author : Herbert Rotfeld
language : en
Publisher: Bloomsbury Publishing USA
Release Date : 2001-09-30
Adventures In Misplaced Marketing written by Herbert Rotfeld and has been published by Bloomsbury Publishing USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-09-30 with Business & Economics categories.
The modern marketing concept, with its focus on creating consumer satisfaction, makes marketing seem beyond reproach. Instead of its successes and failures, Rotfeld focuses on the uses, and frequent abuses, of marketing analysis. His book--a collection of clearly observed and forceful case studies drawn from his personal research and study--deals with the pragmatic realities of marketing and its limitations. He argues that marketing can only serve consumer predispositions. It cannot guarantee satisfaction. When marketers lose sight of this, they actually ignore their market. Rotfeld takes the unusual approach of providing a fundamental view of the relationship between marketing and its customers. He shows what can happen when that relationship is misperceived or its implications are mistaken. Marketing gets misplaced. For marketing practitioners and academics, his book is a unique study of how marketing and consumers interact. As Rotfeld explains: Misplaced Marketing is a term I coined, using `marketing' to refer to the marketing analysis of consumers and `misplaced' to mean either `lost' or `ignored.' Many firms `misplace' marketing in the sense of losing track of what it is and what it can do; many not-for-profit organizations do not use marketing in a way that could improve the results of their efforts. Just because marketing is satisfying consumers does not mean it is above reproach, since Al Capone satisfied many consumers too. Moreover, there are critics who fear marketing power and feel that any service to consumers is a problem for society. This is misplaced marketing in the sense that it is misused, abused, or tied to products that do not serve society's interests. Just because marketing perspectives are misplaced does not mean a product or service will fail, nor does it mean it should be banned. My book gives a perspective to understand the view of business critics and ways to improve business decision-making. The book also provides an unusual examination of the entire relationship of business to its customers.