Celebrity And The American Political Process


Celebrity And The American Political Process
DOWNLOAD eBooks

Download Celebrity And The American Political Process PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Celebrity And The American Political Process book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page





Celebrity And The American Political Process


Celebrity And The American Political Process
DOWNLOAD eBooks

Author : Jennifer Brubaker
language : en
Publisher: Lexington Books
Release Date : 2020-11-10

Celebrity And The American Political Process written by Jennifer Brubaker and has been published by Lexington Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-10 with Language Arts & Disciplines categories.


Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to examine the brand of the celebrity as it is brought into the American political system, primarily in the form of celebrity endorsements and branding, as candidates, causes, and movements use celebrities as a strategy to reach voters. Jennifer Brubaker posits that while the relationship between celebrities and political issues is hardly new, it has evolved into a significant connection—in the past, it was a novelty to see a politically active celebrity; today, it’s becoming an expectation related to fame. Using integrated marketing communication and persuasion theory, Brubaker argues that establishing candidates’ brand identity is a critical factor in determining whether they win or lose an election, and celebrity-politics relationships are a central tool in building a candidates’ brand identity. Scholars of political science, communication, marketing, and history will find this book particularly useful.



Star Power


Star Power
DOWNLOAD eBooks

Author : Lauren Wright
language : en
Publisher: Routledge
Release Date : 2019-07-04

Star Power written by Lauren Wright and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-04 with Political Science categories.


Are celebrity politics the spice of American public life or a pox on policy progress? This book identifies and measures the attributes of celebrities that make them well-equipped to win campaigns and yet poorly prepared to govern effectively. The framers of the U.S. Constitution worried about the propensity of an undereducated public to elect unqualified entertainers rather than fit characters to government positions. Celebrities have come to play an increasingly central role in the American political process as fundraisers, surrogates, and as candidates themselves, yet remain a sorely understudied topic in political science. Through a multimethod approach that includes qualitative analysis, novel public opinion surveys, and survey experiments, this book assesses whether Americans are more likely to vote for celebrities than well-known traditional politicians and the implications of these preferences for democracy in the U.S. Perfect for students, scholars, and interested citizens, Star Power looks at the contemporary American political landscape through new lenses of research as well as popular appeal.



Showbiz Politics


Showbiz Politics
DOWNLOAD eBooks

Author : Kathryn Cramer Brownell
language : en
Publisher: UNC Press Books
Release Date : 2014-11-24

Showbiz Politics written by Kathryn Cramer Brownell and has been published by UNC Press Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-24 with History categories.


Conventional wisdom holds that John F. Kennedy was the first celebrity president, in no small part because of his innate television savvy. But, as Kathryn Cramer Brownell shows, Kennedy capitalized on a tradition and style rooted in California politics and the Hollywood studio system. Since the 1920s, politicians and professional showmen have developed relationships and built organizations, institutionalizing Hollywood styles, structures, and personalities in the American political process. Brownell explores how similarities developed between the operation of a studio, planning a successful electoral campaign, and ultimately running an administration. Using their business and public relations know-how, figures such as Louis B. Mayer, Bette Davis, Jack Warner, Harry Belafonte, Ronald Reagan, and members of the Rat Pack made Hollywood connections an asset in a political world being quickly transformed by the media. Brownell takes readers behind the camera to explore the negotiations and relationships that developed between key Hollywood insiders and presidential candidates from Dwight Eisenhower to Bill Clinton, analyzing how entertainment replaced party spectacle as a strategy to raise money, win votes, and secure success for all those involved. She demonstrates how Hollywood contributed to the rise of mass-mediated politics, making the twentieth century not just the age of the political consultant but also the age of showbiz politics.



Celebrity Politics


Celebrity Politics
DOWNLOAD eBooks

Author : Mark Wheeler
language : en
Publisher: John Wiley & Sons
Release Date : 2013-08-22

Celebrity Politics written by Mark Wheeler and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-22 with Language Arts & Disciplines categories.


In this new book, Mark Wheeler offers the first in-depth analysis of the history, nature and global reach of celebrity politics today. Celebrity politicians and politicized celebrities have had a profound impact upon the practice of politics and the way in which it is now communicated. New forms of political participation have emerged as a result and the political classes have increasingly absorbed the values of celebrity into their own PR strategies. Celebrity activists, endorsers, humanitarians and diplomats also play a part in reconfiguring politics for a more fragmented and image-conscious public arena. In academic circles, celebrity may be viewed as a ‘manufactured product’; one fabricated by media exposure so that celebrity activists are no more than ‘bards of the powerful.’ Mark Wheeler, however, provides a more nuanced critique contending that both celebrity politicians and politicized stars should be defined by their ‘affective capacity’ to operate within the public sphere. This timely book will be a valuable resource for students of media and communication studies and political science as well as general readers keen to understand the nature and reach of contemporary celebrity culture.



Citizen Hollywood


Citizen Hollywood
DOWNLOAD eBooks

Author : Timothy Stanley
language : en
Publisher: Macmillan
Release Date : 2014-05-13

Citizen Hollywood written by Timothy Stanley and has been published by Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-13 with Performing Arts categories.


To most Americans, Hollywood activism consists of self-obsessed movie stars promoting their pet causes, whether defending marijuana legalization or Second Amendment rights. There's some truth in that stereotype, and in this book you'll find the close personal friends of Fidel Castro, the wannabe cowboys, and the ever-ubiquitous Barbra Streisand. But Citizen Hollywood makes a far more serious case--that Hollywood's influence in Washington runs deeper and affects the country's government more than most of us imagine. Celebrity activism exerts a subtle power over the American political process, and that pressure is nothing new. Through money, networking, and image making, the movie industry has shaped the way that politics works for nearly a century. It has helped to forge a culture that is obsessed with celebrity and spectacle. In return, politicians have become part of the fabric of Hollywood society and cater to the wishes of their new-found friends and fund-raisers. Using original archival research and exclusive interviews with stars, directors, producers, and politicians from both parties, Timothy Stanley's Citizen Hollywood shows that the only way to understand the image-obsessed, volatile politics of modern America is to understand the hidden history of Hollywood's influence on Washington.



Celebrities In Politics


Celebrities In Politics
DOWNLOAD eBooks

Author : Lisa Idzikowski
language : en
Publisher: Greenhaven Publishing LLC
Release Date : 2019-07-15

Celebrities In Politics written by Lisa Idzikowski and has been published by Greenhaven Publishing LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-07-15 with Young Adult Nonfiction categories.


From campaigning for politicians, to speaking out on political issues, to running for public office, celebrities around the world have long played an active role in politics. Their presence in the public sphere often helps them make this leap, but is the fact that we recognize their names and faces enough to make them trustworthy political figures? The diverse viewpoints in this volume explore what role celebrities should play in politics, discuss the phenomenon of making the transition from celebrity to politician, and investigate the place of contemporary media culture in this pattern.



Liking Ike


Liking Ike
DOWNLOAD eBooks

Author : David Haven Blake
language : en
Publisher: Oxford University Press
Release Date : 2016-07-28

Liking Ike written by David Haven Blake and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-07-28 with History categories.


Liking Ike reveals the prominent role that celebrities and advertising agencies played in Dwight Eisenhower's presidency. Guided by Madison Avenue executives and television pioneers, Eisenhower cultivated famous supporters as a way of building the broad-based support that had eluded Republicans for twenty years. While we often think of John F. Kennedy and his Rat Pack entourage as the beginning of presidential glamour in the United States, celebrities from Ethel Merman and Irving Berlin to Jimmy Stewart and Helen Hayes regularly appeared in Eisenhower's campaigns. Ike's political career was so saturated with stardom that opponents from the right and left accused him of being a glamour candidate. Author David Haven Blake tells the story of how Madison Avenue executives strategically brought celebrities into the political process. Based on original interviews and long neglected archival materials, Liking Ike explores the changing dynamics of celebrity politics as Americans adjusted to the television age. By the 1920s, entertainers were routinely drawing publicity to their favorite candidates, but with the rise of television and mass advertising, political advisers began to professionalize the way that celebrities brought attention to presidential campaigns. In meetings, memos, and television scripts, they charted a strategy for leavening political programming with celebrity interviews, musical performances, and elaborate television spectaculars. Commentators worried about the seemingly superficial values that television had introduced to political campaigns, and writers, filmmakers, and fellow politicians criticized the influence of glamour and publicity. But despite these complaints, Eisenhower's legacy would live on in the subsequent careers of John F. Kennedy and Ronald Reagan-and, ultimately, provide a template for the presidential campaigns of Barack Obama, John McCain, Donald Trump, and Hillary Clinton.



The Media And Political Process


The Media And Political Process
DOWNLOAD eBooks

Author : P. Eric Louw
language : en
Publisher: SAGE
Release Date : 2005-05-20

The Media And Political Process written by P. Eric Louw and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-05-20 with Language Arts & Disciplines categories.


The Media and Political Process examines the increasingly topical subject of the political process and assesses: The nature of the relationship between mass media and the political process The impact of media-ization on existing political frameworks The implications of media-ized politics Eric Louw uses a number of case-studies including political, celebrity, war and terrorism to provide a media studies perspective on how media workers (journalists, public affairs officers, spin-doctors) impact upon the political process. The book also considers the media's role in promoting a range of twentieth century ideologies and emerging dominant discourses.



Celebrity Politics


Celebrity Politics
DOWNLOAD eBooks

Author : Darrell M. West
language : en
Publisher: Pearson
Release Date : 2003

Celebrity Politics written by Darrell M. West and has been published by Pearson this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with History categories.


[This book] looks at the history and contemporary role of celebrities in American politics, and the long-term implications of this trend. It examines the intersection of prominent families such as the Kennedys, Bushes, and Clinton with entertainment figures like Charlton Heston (now head of the National Rifle Association) ... Since this book examines celebrity politics in historical context as well as in the contemporary situation, it can be used as a ... supplementary reading in introduction to American Politics courses as well as classes on mass media, campaigns and elections, Congress, the presidency, parties, interest groups, and popular culture.-Pref.



A Genre Approach To Celebrity Politics


A Genre Approach To Celebrity Politics
DOWNLOAD eBooks

Author : Nahuel Ribke
language : en
Publisher: Springer
Release Date : 2015-03-17

A Genre Approach To Celebrity Politics written by Nahuel Ribke and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-17 with Social Science categories.


Exploring the transition of celebrities into institutional-electoral politics, the book argues that many insights developed by genre theorists could be highly instrumental to understand the celebrity politics phenomenon. It analyzes the historical and cultural specificity of celebrity politics as it evolved through different countries and cultures.