Challenges And Opportunities In The Digital Era
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Impact Of Icts On Event Management And Marketing
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Author : Kemal Birdir
language : en
Publisher:
Release Date : 2020-09
Impact Of Icts On Event Management And Marketing written by Kemal Birdir and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09 with Special events categories.
"This book explores the impact of new information and communications technologies on event management and marketing"--
Sustainability In A Digital World
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Author : Thomas Osburg
language : en
Publisher: Springer
Release Date : 2017-05-17
Sustainability In A Digital World written by Thomas Osburg and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-17 with Business & Economics categories.
This book offers a comprehensive introduction to the different emerging concepts in the innovative area of sustainability and digital technology. More than 20 leading thinkers from the fields of digitalization, strategic management, sustainability and organizational development share clearly structured insights on the latest developments, advances and remaining challenges concerning the role of sustainability in an increasingly digital world. The authors not only introduce a profound and unique analysis on the state-of-the art of sustainability and digital transformation, but also provide business leaders with practical advice on how to apply the latest management thinking to their daily business decisions. Further, a number of significant case studies exemplify the issues discussed and serve as valuable blueprints for decision makers.
Copyright Law In The Digital World
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Author : Manoj Kumar Sinha
language : en
Publisher: Springer
Release Date : 2017-03-06
Copyright Law In The Digital World written by Manoj Kumar Sinha and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-03-06 with Law categories.
This book addresses the key issues, challenges and implications arising out of changes in the copyright law and corresponding judicial responses. Using concrete examples, the book does not assume any prior knowledge of copyright law, but brings together leading intellectual property researchers to consider the significant role of copyright law in shaping the needs of the modern digital world. It provides an insight into two distinct arenas: copyright and digital media. The exponential increase in the ability to multiply and disseminate information by digital means has sparked numerous conflicts pertaining to copyright – and in turn has prompted lawmakers to expand the scope of copyright protection in the digital age. Bearing in mind the new questions that the advent of the digital age has raised on the role and function of copyright, the book presents a collection of papers largely covering new frontiers and changing horizons especially in this area. The contributions intensively address core issues including the exhaustion principle, copyright and digital media, liability of hosting service providers, the originality requirement, accessibility to published works for the visually disabled, criminalization of copyright infringement, and software protection under copyright law, among others. Consisting of 14 papers, this book will be equally interesting to researchers, policymakers, practitioners and lawmakers, especially those active in the field of Intellectual Property Rights (IPR).
Luxury Marketing
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Author : Klaus-Peter Wiedmann
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-11-10
Luxury Marketing written by Klaus-Peter Wiedmann and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-10 with Business & Economics categories.
The luxury market has transformed from its traditional conspicuous consumption model to a new experiential luxury sensibility that is marked by a change in how consumers define luxury. In a global context, it is crucial to understand why consumers buy luxury, what they believe luxury is, and how their perception of luxury value impacts their buying behavior. This handbook aims to provide a holistic approach to luxury marketing with respect to the characteristics and the key challenges and opportunities of luxury brand management. Therefore, the multifaceted contributions by authors from different parts of the world will offer both a research and management perspective of luxury marketing and deliver a concentrated body of knowledge with contributions from diverse elements.
Digital Transformation In The Cultural Heritage Sector
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Author : Tiziana Russo Spena
language : en
Publisher: Springer Nature
Release Date : 2021-03-25
Digital Transformation In The Cultural Heritage Sector written by Tiziana Russo Spena and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-03-25 with Business & Economics categories.
This book devises an alternative conceptual framework to understand digital transformation in the cultural heritage sector. It achieves this by placing a high importance on the role of technology in the strategic process of modeling and developing cultural services in the digital era. The focus is on how marketing activities and customer processes are being transformed by digital technologies to create better value, which can also be communicated to customers through an engaged and personalized approach. Much of the digital debate in cultural heritage is still in infancy. Some existing studies are anecdotal and often developed within the domain of established research streams, including studies with some technological aspects addressed partially and from an episodic or periodic perspective. Moreover, the critical changes that have emerged in the cultural management landscape are yet to be highlighted. This book fills that gap and provides a perspective on the cultural heritage sector, which uses the new social and technology landscape to describe the digital transformation in cultural heritage sectors. The authors highlight an inclusive perspective that addresses marketing strategy in the digital era as a proactive, technology-enabled process by which firms collaborate with customers to jointly create, communicate, deliver, and sustain experience and value co-creation.
How S Life In The Digital Age Opportunities And Risks Of The Digital Transformation For People S Well Being
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Author : OECD
language : en
Publisher: OECD Publishing
Release Date : 2019-02-26
How S Life In The Digital Age Opportunities And Risks Of The Digital Transformation For People S Well Being written by OECD and has been published by OECD Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-26 with categories.
This report documents how the ongoing digital transformation is affecting people’s lives across the 11 key dimensions that make up the How’s Life? Well-being Framework (Income and wealth, Jobs and earnings, Housing, Health status, Education and skills, Work-life balance, Civic engagement and ...
Challenges And Opportunities For The Convergence Of Iot Big Data And Cloud Computing
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Author : Velayutham, Sathiyamoorthi
language : en
Publisher: IGI Global
Release Date : 2021-01-29
Challenges And Opportunities For The Convergence Of Iot Big Data And Cloud Computing written by Velayutham, Sathiyamoorthi and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-29 with Computers categories.
In today’s market, emerging technologies are continually assisting in common workplace practices as companies and organizations search for innovative ways to solve modern issues that arise. Prevalent applications including internet of things, big data, and cloud computing all have noteworthy benefits, but issues remain when separately integrating them into the professional practices. Significant research is needed on converging these systems and leveraging each of their advantages in order to find solutions to real-time problems that still exist. Challenges and Opportunities for the Convergence of IoT, Big Data, and Cloud Computing is a pivotal reference source that provides vital research on the relation between these technologies and the impact they collectively have in solving real-world challenges. While highlighting topics such as cloud-based analytics, intelligent algorithms, and information security, this publication explores current issues that remain when attempting to implement these systems as well as the specific applications IoT, big data, and cloud computing have in various professional sectors. This book is ideally designed for academicians, researchers, developers, computer scientists, IT professionals, practitioners, scholars, students, and engineers seeking research on the integration of emerging technologies to solve modern societal issues.
The Ultimate Digital Marketplace
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-04-19
The Ultimate Digital Marketplace written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-04-19 with Business & Economics categories.
**The Ultimate Digital Marketplace** is the definitive guide to succeeding in the digital marketplace. This comprehensive book covers everything from the basics of e-commerce to the latest trends and best practices. Whether you're a small business owner just getting started with online sales or a large enterprise looking to expand your reach, this book has something to offer you. In this book, you'll learn: * How to create a successful e-commerce website * The different types of e-commerce business models * How to market your products and services online * How to fulfill orders quickly and efficiently * The latest trends in e-commerce With this knowledge, you'll be able to take your business to the next level and succeed in the digital marketplace. E-commerce is a rapidly evolving field. New technologies and trends are emerging all the time. To stay ahead of the curve, it's important to stay up-to-date on the latest developments. **The Ultimate Digital Marketplace** will provide you with a solid foundation in the fundamentals of e-commerce. With this foundation, you'll be able to adapt to the changes that are sure to come in the years ahead. So what are you waiting for? Start reading **The Ultimate Digital Marketplace** today and learn how to succeed in the digital marketplace! **About the Author** Pasquale De Marco is a leading expert in e-commerce. He has over 20 years of experience in the field, and he has helped hundreds of businesses succeed online. Pasquale De Marco is a sought-after speaker and writer, and his work has been featured in numerous publications. If you like this book, write a review on google books!
The Disruption Playbook Thriving In A Changing World
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Author : Andi Azhar
language : en
Publisher: Gemini Publishing
Release Date : 2024-06-24
The Disruption Playbook Thriving In A Changing World written by Andi Azhar and has been published by Gemini Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-06-24 with Antiques & Collectibles categories.
The book, "The Disruption Playbook: Thriving in a Changing World," is built from observations amidst a wave of rapid and unexpected change. In this era of uncertainty, every business decision-maker must be good at navigating change. Technological disruption has broken down old boundaries, creating opportunities and threats for companies. Therefore, through this book, we invite readers to dig deeper into business feasibility in the context of innovation and adaptation. In each chapter, we explain how innovation is a key to creating new products or services and how a business can survive and grow in global market upheaval. From concept to implementation, ideas to socio-economic influences, this book provides a comprehensive insight into the vital elements supporting contemporary business life.
Emerging Trends In Digital Era Through Educational Technology
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Author : Dr. Manichander T.
language : en
Publisher: Lulu.com
Release Date :
Emerging Trends In Digital Era Through Educational Technology written by Dr. Manichander T. and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.