Changing To Win
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How To Win Campaigns
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Author : Chris Rose
language : en
Publisher: Routledge
Release Date : 2012-06-25
How To Win Campaigns written by Chris Rose and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-06-25 with Business & Economics categories.
How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure. This fully revised and updated second edition includes the following new features: * Campaign Master Planner * Political Checklist * Motivational Values * Behaviour Change * Campaigning and the Climate Issue * Dealing With Disasters * Using Celebrities * Being Interesting * Brainstorming * Visual Narratives * A Strategy For Values, Behaviour, Politics and Opinion * Emergencies * Tame and Wicked Problems * How To Tell If You Are Winning * Plus all new case studies on - new media and the Obama campaign, the smoking ban, chemicals and health and greening Apple computers.
Change To Win
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Author : Rias Attar
language : en
Publisher:
Release Date : 2020-10-20
Change To Win written by Rias Attar and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-20 with categories.
Run To Win
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Author : Stephanie Schriock
language : en
Publisher: Penguin
Release Date : 2021-01-12
Run To Win written by Stephanie Schriock and has been published by Penguin this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-01-12 with Political Science categories.
From the president of EMILY's List, a playbook for women changing the world in politics, business, or any arena, with a foreword from Vice President Elect Kamala Harris. “I have long believed that women who dream big, work hard, and get back up after they get knocked down can do anything; Stephanie Schriock is one of those women. I’m so glad her thoughtful guidance is now available for women everywhere.”—Hillary Rodham Clinton For the past thirty-five years EMILY's List has helped the campaigns of thousands of pro-choice Democratic women, but the hardest part has always been convincing more women to run. Then Donald Trump was elected, and something shifted into place. American women who were furious and frustrated were looking for a way to channel their outrage into action, united in proclaiming, "If that guy can get elected, why not me?" The day after the 2016 election, dozens of women searched out an old sign-up link buried on the EMILY's List website. By Thanksgiving, those dozens had grown to a few thousand. And that was only the beginning. By the end of 2018, there were nearly fifty thousand women signed up to run for office, with scores more signing up each day. Run to Win is for all women who are looking to lead. Organized around the steps that EMILY's List coaches its candidates through (from deciding to run through celebrating victory), this book is full of essential lessons for any woman trying to succeed in a male-dominated field. Their arena is politics but their message is universal. And Stephanie Schriock is the most qualified person to share these lessons. Not only is she a powerful figure in politics but she's also a woman who commands respect for her astounding success as president of EMILY's List and a longtime Democratic operative. Her message is uplifting and actionable, her voice is that of your best girlfriend walking you through what you need to consider as you make your plan, and her experience coaching the biggest female candidates in recent elections (including all of the female 2020 Democratic presidential candidates) makes her the de facto authority on the strategies women can employ to run, fight, and win, whatever their field or goal.
Power Politics And Organizational Change
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Author : David Buchanan
language : en
Publisher: SAGE
Release Date : 2008-02-19
Power Politics And Organizational Change written by David Buchanan and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-19 with Business & Economics categories.
`Many books on management are sanitized, cleanly technical accounts of the unreality of managerial life and work. Politics hardly feature. This book tells it like it is: it dishes the dirt, gets low-down, into the funky and fascinating politics of organizational life′ - Stewart Clegg, Aston Business School and University of Technology, Sydney Combining a practical and theoretical guide to the politics of organizational change, this book provides an exceptional resource to students of change management, and organizational behaviour. Buchanan and Badham show how the change agent who is not politically skilled will fail, and that it is necessary to be able and willing to intervene in the political processes of the organization. This revised edition includes a range of excellent new material and features, including: - a new chapter on gender in approaches to organization politics - a full range of teaching materials including case studies, incident reports, self-assessments, and more - Each chapter recommends a feature film (or DVD) to illustrate aspects of organization politics - fresh research evidence - recent literature on the nature of entrepreneurial politics; - a model of political expertise, and how that can be developed This lively and engaging book is key to MBA and other Masters degree candidates taking courses in change management, and organizational behaviour. It will also be valuable for practising managers on tailored executive programmes in organization politics.
Playing To Win
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Author : A.G. Lafley
language : en
Publisher: Harvard Business Press
Release Date : 2013-02-05
Playing To Win written by A.G. Lafley and has been published by Harvard Business Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-02-05 with Business & Economics categories.
A Wall Street Journal and Washington Post Bestseller A playbook for creating your company's winning strategy. Strategy is not complex. But it is hard. It’s hard because it forces people and organizations to make specific choices about their future—something that doesn’t happen in most companies. Now two of today’s best-known business thinkers get to the heart of strategy—explaining what it’s for, how to think about it, why you need it, and how to get it done. And they use one of the most successful corporate turnarounds of the past century, which they achieved together, to prove their point. A.G. Lafley, former CEO of Procter & Gamble, in close partnership with strategic adviser Roger Martin, doubled P&G’s sales, quadrupled its profits, and increased its market value by more than $100 billion in just ten years. Now, drawn from their years of experience at P&G and the Rotman School of Management, where Martin is dean, this book shows how leaders in organizations of all sizes can guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win. The result is a playbook for winning. Lafley and Martin have created a set of five essential strategic choices that, when addressed in an integrated way, will move you ahead of your competitors. They are: • What is our winning aspiration? • Where will we play? • How will we win? • What capabilities must we have in place to win? • What management systems are required to support our choices? The stories of how P&G repeatedly won by applying this method to iconic brands such as Olay, Bounty, Gillette, Swiffer, and Febreze clearly illustrate how deciding on a strategic approach—and then making the right choices to support it—makes the difference between just playing the game and actually winning.
Handbook Of Research On Education And Technology In A Changing Society
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Author : Wang, Victor C. X.
language : en
Publisher: IGI Global
Release Date : 2014-05-31
Handbook Of Research On Education And Technology In A Changing Society written by Wang, Victor C. X. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-31 with Education categories.
Technology has become an integral part of our everyday lives. This trend in ubiquitous technology has also found its way into the learning process at every level of education. The Handbook of Research on Education and Technology in a Changing Society offers an in-depth description of concepts related to different areas, issues, and trends within education and technological integration in modern society. This handbook includes definitions and terms, as well as explanations of concepts and processes regarding the integration of technology into education. Addressing all pertinent issues and concerns in education and technology in our changing society with a wide breadth of discussion, this handbook is an essential collection for educators, academicians, students, researchers, and librarians.
Pc Mag
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Author :
language : en
Publisher:
Release Date : 1995-05-30
Pc Mag written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1995-05-30 with categories.
PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Oe Communique
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Author :
language : en
Publisher:
Release Date : 1981
Oe Communique written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Organizational effectiveness categories.
Organization Development
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Author : Robert Smither
language : en
Publisher: Routledge
Release Date : 2016-06-03
Organization Development written by Robert Smither and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-06-03 with Business & Economics categories.
Organization Development: Strategies for Changing Environments, Second Edition, aims to help managers of the future successfully plan for and manage changes in the workplace. The book teaches students how to conceptualize and implement planned interventions to increase organizational effectiveness. Building on the success of the previous edition, Smither, Houston, and McIntire maintain the foundational and historical organization development content while incorporating a number of key changes: new material on change management, globalization, diversity, sustainability, ethics, talent management, and emotional intelligence; a greater emphasis on the practical application of the theory; new case studies focusing on current business dilemmas that align with the chapter objectives. This edition brings this classic book into the 21st century, making it a valuable resource for students of organizational development, organizational behavior, change management, and leadership.
Zone To Win
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Author : Geoffrey A. Moore
language : en
Publisher: Diversion Books
Release Date : 2015-11-03
Zone To Win written by Geoffrey A. Moore and has been published by Diversion Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-03 with Business & Economics categories.
Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world—once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he more famous than me?” Following up on the ferociously innovative ESCAPE VELOCITY, which served as the basis for Moore’s consulting work to such companies as Salesforce, Microsoft, and Intel, ZONE TO WIN serves as the companion playbook for his landmark guide, offering a practical manual to address the challenge large enterprises face when they seek to add a new line of business to their established portfolio. Focused on spurring next-generation growth, guiding mergers and acquisitions, and embracing disruption and innovation, ZONE TO WIN is a high-powered tool for driving your company above and beyond its limitations, its definitions of success, and ultimately, its competitors. Moore’s classic bestseller, CROSSING THE CHASM, has sold more than one million copies by addressing the challenges faced by start-up companies. Now ZONE TO WIN is set to guide established enterprises through the same journey. “For any company, regardless of size or industry, ZONE TO WIN is the playbook for succeeding in today’s disruptive, connected, fast-paced business world.” —Marc Benioff, CEO, Salesforce “Once again Geoffrey Moore weighs in with a prescient examination of what it takes to win in today’s competitive, disruptive business environment.” —Satya Nadella, CEO, Microsoft "With this book, Geoffrey Moore continues to lead us all through ever-changing times...His work has changed the game of changing the game!" —Gary Kovacs, CEO, AVG “ZONE TO WIN uses crystal-clear language to describe the management plays necessary to win in an ever-disrupting marketplace. Regardless of your level of management experience, you will find this book an invaluable tool for building long-term success for your business.” —Lip-Bu Tan, President and CEO, Cadence Design Systems