Coach Your Marketing
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Coach Your Marketing
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Author : Tanja Klein
language : de
Publisher: Junfermann Verlag GmbH
Release Date : 2012-10-08
Coach Your Marketing written by Tanja Klein and has been published by Junfermann Verlag GmbH this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-08 with Psychology categories.
Dieses Buch bietet einen Brückenschlag zwischen Coaching- und Marketingwissen. Allein aus dem beruflichen Selbstverständnis heraus sind Coaches nicht die geborenen Selbstvermarkter. Sie wollen für andere da sein und müssen sich im Prozess selbst zurücknehmen. Die meisten würden am liebsten die Verantwortung für Ihre Neukundengewinnung abgeben. Doch selbst bei denen, die einsehen, dass sie eine Marketingstrategie entwickeln müssen, hapert es in der Regel mit der Umsetzung. Dabei sind doch gerade Coaches Kommunikationsprofis und Experten dafür, Widerstände und Hindernisse zu überwinden. Wie sich.
Niche Marketing For Coaches
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Author : Hannah McNamara
language : en
Publisher: Thorogood Publishing
Release Date : 2007
Niche Marketing For Coaches written by Hannah McNamara and has been published by Thorogood Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
Niche Marketing for Coaches is the essential handbook for building a life coaching, executive coaching or business coaching practice. Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only choice. As you read through the pages, you'll discover how to: * Identify your own, personal niche * Use the marketing techniques which work best for coaches * Anticipate your prospective clients' wants and needs * Work with coaching tools and models when planning your marketing strategy * Set your coaching rates and put packages together * Win business from individuals, sole traders, and large organizations * Write press releases, brochures, websites, sales letters and much, much more
Get Clients Now Tm
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Author : C. Hayden
language : en
Publisher: AMACOM
Release Date : 2013-05-28
Get Clients Now Tm written by C. Hayden and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-28 with Business & Economics categories.
Learn the secrets professionals use to dramatically increase their client base by learning how to replace scattershot marketing and networking efforts with proven, targeted tactics. Knowing where to spend your marketing dollars was a lot easier in the days when the choices were commercials, magazines, and billboards. Now, life in twenty-first-century America has become one gigantic 24/7 commercial with no limit of ways to get your brand in front of your customers. Has marketing become just a game of throwing darts in the dark, or is it still possible to effectively target your audience? Using a simple cookbook model, the book helps you identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan that can be fully implemented in only 28 days! In Get Clients Now!, you will learn: How to choose the best marketing tactics for their situation and personality Hands-on approaches for replacing unproductive cold-calling with the power of relationship marketing Proven and effective online networking and prospecting, social media, and internet marketing strategies Advice on integrating online and offline tactics Tips for dealing with fear, resistance, and procrastination Now in its third edition, Get Clients Now! has been updated with worksheets, exercises, all-new examples, and tried-and-true marketing practices for reaching new clients. Stop throwing a hundred fishing poles out into the vast ocean. Instead, learn where to most effectively take the net and scoop up your customers!
Guerrilla Marketing For Coaches
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Author : Jay Conrad Levinson
language : en
Publisher: Morgan James Publishing
Release Date : 2012-02-01
Guerrilla Marketing For Coaches written by Jay Conrad Levinson and has been published by Morgan James Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-01 with Business & Economics categories.
START BUILDING YOUR MILLION-DOLLAR COACHING BUSINESS TODAY! The coaching profession has experienced phenomenal growth over the past decade, and has become an accepted way for people and organizations to improve performance. In response to this demand, professionals from around the world are getting into coaching. Unfortunately, despite the growth of the coaching field, many coaches struggle to attract clients and charge what they are worth. It doesn't have to be this way! "Guerrilla Marketing for Coaches" provides a practical, step-by-step guide for coaches who want to fill their practice with desirable clients, and build a firm that generates wealth. Follow the six steps in this book--along with the many success stories from top coaches in the field--and you are on your way to having a million-dollar firm. You discover: The top ways to attract clients and fill your practice--without spending much, if any, money; The proven conversations to close deals and get hired; How to build a firm that generates wealth for you, and make money even if you are not working directly with clients. Join Guerrilla Marketing founder Jay Conrad Levinson and acclaimed coach trainer Andrew Neitlich as they guide you to true success in this booming profession.
The Marketing Handbook For Sports And Fitness Professionals
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Author : Nita Martin
language : en
Publisher: Bloomsbury Publishing
Release Date : 2015-08-27
The Marketing Handbook For Sports And Fitness Professionals written by Nita Martin and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-08-27 with Sports & Recreation categories.
The Marketing Handbook for Sports and Fitness Professionals is the companion for coaches hoping to set up or develop their own business. Being successful as a sports or fitness professional requires more than just knowing your sport inside out. Without successful marketing, even the best professionals can struggle to attract and retain new customers. A practical, easy-to-digest guide for both new and established sports and fitness coaches, it includes: - A simple guide to getting your business marketing started - A range of both traditional and electronic marketing techniques - Over 100 templates and real-life examples to create a tailor-made marketing plan - Information on tracking and updating your marketing plan - Advice on generating new customers and retaining current ones - Guidance on putting in place customer service policies For all those fitness professionals who struggle to dedicate time to marketing, this is the only handbook that provides them with all of the tools to gain a competitive edge in the marketplace - using only the time they have available - while ensuring a happy clientele and a growing business.
Leaders Build Business
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Author : Adella Pasos
language : en
Publisher: Adella Pasos
Release Date : 2020-09-11
Leaders Build Business written by Adella Pasos and has been published by Adella Pasos this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-09-11 with Education categories.
Are you interested in becoming a great leader? Leadership skills can be a struggle to develop, even if you don’t fully understand the process, this book will help you become more confident in your abilities, build relationships and become passionately committed to your work. Finally, the book contains solid advice that you can believe in. If you are in charge of sales for a company, in any capacity, you need this book. Each of these recommendations is an essential part of building your path to becoming the best leader you could ever be. Develop the skills you need to be successful in any industry. A large variety of topics are covered in this book, ranging from sales management, tips for designing a sales focused organization, technology solutions to boost sales, ways to keep a team happy, methods to reduce turnover, mentoring vs training programs, sales and marketing alignment, how to motivate an unproductive team, and more! What's Inside? --- Why a Sales Team is Important What makes a good sales team How does a sales team work What defines success in sales --- The Sales Team's Structure The 4 Core Sales Roles Organizing a team to quickly scale Creating a sales team development plan Tips for designing a sales focused organization --- How to Support A Sales Team Organizing and standardizing your sales processes Why use a CRM system to manage sales Reasons to adopt technology solutions to boost sales Sales training & kick-off meetings priorities Marketing materials and collaboration tools --- Developing Sales Leaders to Improve Results Performance issues that may arise how to decide on your sales training initiatives Using more experienced sales team members to coach newbies How to reflect on performance Identifying each sales person’s potential Topics that should be discussed in your training program --- Ways to Keep a Sales Team Happy Being fair with lead disbursement and quotas Rewards for good selling behavior Marketing support materials Creating a bonus compensation structure Giving your team a sense of achievement --- How to Reduce Sales Team Turnover How to identify situations where the team finds difficulties Ways to communicate your sales goals How to inspire confidence, energy and enthusiasm Personal encouragement and motivational strategies --- Mentoring vs Coaching vs Training Basic skills and knowledge acquisition process How to improve your team’s competencies and capabilities Setting timelines for training / coaching completion, Building relationships with your sales team Benefits of mentoring and the knowledge transfer process --- Sales and Marketing Alignment Mapping out your customer journey and buyer personas Deciding on what stages of the sales funnel Marketing vs sales teams will play a role The lead generation process from start to finish How marketing can reduce unproductive prospecting Getting everyone on the same page with brand messaging --- Measuring Results & Impact Ways to ask direct and open questions The types of results that should be reviewed with the team Pipeline and sales development --- Getting the Best Outcome How to identify signs of improvement Sales enablement solutions, how progress is measured Methods to generate meaningful conversations
The Business Coaching Handbook
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Author : Curly Martin
language : en
Publisher: Crown House Publishing
Release Date : 2007-03-23
The Business Coaching Handbook written by Curly Martin and has been published by Crown House Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-23 with Business & Economics categories.
The Business Coaching Handbook reveals what business coaching IS, how to assess the shape of your business and what steps you need to put in place to grow a successful business. This book has been compiled for business entrepreneurs who have recently achieved the first goal of getting the enterprise up and running or, have been operating their own professional practice or business for a few years and now want to take it to the next level.
Plans To Prosper
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Author : Stan Washington
language : en
Publisher: Honor Services Inc.
Release Date : 2015-01-05
Plans To Prosper written by Stan Washington and has been published by Honor Services Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-01-05 with Business & Economics categories.
Take the guesswork out of developing your Marketing.Build and execute your Marketing Strategy today with this workbook that compliments your copy of the Plans to Prosper: Strategies, Systems and Tools for Small Business Marketing Success book.We will take you step-by-step through our 12 step marketing process to build a plan that you can execute and achieve success. Marketing professionals can feel free to purchase the book and the workbook to teach your audience the step by step process. The workbook is fully cross referenced so you will never be lost. Victoria Cook, founder & managing director for The Center for Guilt-Free Success, helps women entrepreneurs grow their businesses through coaching and training. Known for her proprietary 7-step Guilt-Free RESULTS™ process, she often is in demand as a speaker. Named "Business Brick Builder" by the International Coach Federation Chicago Chapter in 2013. Her innovative approach reflects her commitment to building the strengths of her clients as she helps them market their businesses more confidently and easily. Stan Washington, a McDonald’s executive turned entrepreneur is founder and president of Honor Services Office, software that helps small business grow sales, market businesses, and process invoices easily. He has helped thousands of small businesses achieve sales into the millions. His leadership of operations and technology enabled multi-billion dollar corporations to increase sales and he is ready to share their tips. Stan also is the co-author of Peaceful Selling: Easy Sales Techniques to Grow Your Small Business. Victoria and Stan met while serving on a local board of the International Coach Federation, an organization with 22,000 members. After discovering they shared a similar approach and mindset to marketing, they became passionate about working together to create a tool business owners like you could use to save money and grow a business simultaneously. The result is this resource.
Confessions Of A Business Coach An Insiders Tale Of What The Business Coaches And Marketing Experts Need To Tell You 2
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Author : Richard Herb
language : en
Publisher: Lulu.com
Release Date : 2014-05-06
Confessions Of A Business Coach An Insiders Tale Of What The Business Coaches And Marketing Experts Need To Tell You 2 written by Richard Herb and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-06 with Business & Economics categories.
The strategies outlined in this book have helped small business owners establish proven sales strategies and more business profits! Follow the advice and easy to implement action steps and you too will benefit by making more money with your small business.
The Confident Coach
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Author : Melinda Cohan
language : en
Publisher: Mirasee Press
Release Date : 2021-07-09
The Confident Coach written by Melinda Cohan and has been published by Mirasee Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-09 with categories.
With the rise in demand for coaches, there's never been a better time to start a new coaching business or expand an existing practice. But how do you continue to get powerful, consistent results for your clients while also feeling confident in running your business? As the world around us continues to change more rapidly than ever, people are increasingly driven to learn how to take command of their futures. This shifting landscape has created a different kind of client, with new expectations and more emphasis on consistent results. Welcome to the Results Revolution, where coaches who sit around and wait as the industry evolves around them will find their businesses struggling to survive. The traditional approach to the business of coaching often leaves coaches overwhelmed. But your coaching skills give you an untapped advantage in building and running your own business. Leveraging a coach approach will ensure your business thrives. This in-depth journey will teach you how to: Reduce your overwhelm and boost your confidence as a coaching business owner Authentically expand your business, help more people, and increase your income Implement marketing strategies aligned with the business phase you're in, to attract your ideal clients Support your clients before, during, after, and between sessions so they're empowered to get the best results from your packages and programs Redefine your relationship with money and let go of fear around your pricing Set up the back end of your business so it's streamlined and efficient (and does more of the work for you) Resolve potential clients' objections gracefully by learning the ten vital elements of every enrollment conversation Say goodbye to the perfectionism-procrastination cycle so you can implement new ideas without the stress and see quicker results Cohan walks you through the phases every business goes through-from the initial foundation, through optimizing conversions and mastering enrollments, through leveraging your wisdom and time, to preparing you to scale-no matter what size you want your business to be. This is more than just a book filled with information. You'll learn the seven success systems and how to implement action items for immediate results in your business. Whether you're just starting out or you're an experienced coach, this book will help you cut through the clutter of confusing advice and discover proven approaches authentic to your natural style to build a thriving coaching business.
