Competition In The Evolving Digital Marketplace
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Competition In The Evolving Digital Marketplace
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Author : United States Congress
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2017-10-09
Competition In The Evolving Digital Marketplace written by United States Congress and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-09 with categories.
Competition in the evolving digital marketplace: hearing before the Subcommittee on Courts and Competition Policy of the Committee on the Judiciary, House of Representatives, One Hundred Eleventh Congress, second session, September 16, 2010.
Competition In The Evolving Digital Marketplace
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Author : United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts and Competition Policy
language : en
Publisher:
Release Date : 2011
Competition In The Evolving Digital Marketplace written by United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts and Competition Policy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Competition In The Evolving Digital Marketplace
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Author : United States House of Representatives
language : en
Publisher:
Release Date : 2019-10-20
Competition In The Evolving Digital Marketplace written by United States House of Representatives and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-20 with categories.
Competition in the evolving digital marketplace: hearing before the Subcommittee on Courts and Competition Policy of the Committee on the Judiciary, House of Representatives, One Hundred Eleventh Congress, second session, September 16, 2010.
Competition In The Evolving Digital Marketplace
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Author : United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts and Competition Policy
language : en
Publisher:
Release Date : 2011
Competition In The Evolving Digital Marketplace written by United States. Congress. House. Committee on the Judiciary. Subcommittee on Courts and Competition Policy and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Antitrust law categories.
Mastering The Digital Marketplace
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Author : Douglas F. Aldrich
language : en
Publisher: John Wiley & Sons
Release Date : 1999-10-06
Mastering The Digital Marketplace written by Douglas F. Aldrich and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-10-06 with Business & Economics categories.
"This is our vision of what the promised digital land is likely to look like this is our advice on how to best prepare for it." - from Mastering the Digital Marketplace As we head into the twenty-first century, what will separate the winners from the losers in the world of business? As Douglas Aldrich tells us in this comprehensive book, the leaders will be those CEOs who use information technology to its fullest potential across every area of operation, from streamlining internal processes to connecting with suppliers and customers. In short, the line between success and failure will be drawn between those who can function in the emerging digital economy and those who cannot. Based on research developed within A. T. Kearney, this accessible resource provides a logical, step-by-step framework for surviving-and thriving-in the digital marketplace. Aldrich identifies key strategic areas that you as a corporate leader must consider before leading your company into the digital economy: the development of a powerful new consumer value proposition; time value and its impact on products and services; and the growth of new electronic networked business models. In addition to presenting practical methods for developing business strategies around these concepts and organizing for their implementation, Aldrich offers three specific approaches to mastering the digital marketplace: intelligent products, intelligent markets, and intelligent organizations. Along with an array of diagnostic tools, as well as case studies of both successes and failures, here's where you'll find complete details on: * The value of time * Digital containers and content * A new business model-the Digital Value Network (DVN) * The evolution of organizational structures * Creating digital value Written by a leading authority in conjunction with one of today's leading global management consulting firms, this is a must read for anyone looking to understand-and master-the digital marketplace. The Last Word on the Digital Economy "Wall Street is increasingly focused on the value-added competencies of corporations. By outlining a practical guide to succeed in the digital economy, this book provides executives with a framework to maximize shareholder value. That's what makes this book such a valuable resource." - Elizabeth Mackay Chief Investment Strategist, Bear, Stearns & Co. Inc. "The digital future is present! This fascinating book patiently guides you through today's high-tech arena with countless examples and valuable insight." - Stephen R. Covey Author of 7 Habits of Highly Effective People "Mastering the Digital Marketplace is as good a navigational aid [to the electronic economy] as you will find anywhere. Doug Aldrich works with these issues every day, and his practical experience shines through on every page." - Thomas H. Davenport Professor of Management Information Systems Boston University School of Management "Mastering the Digital Marketplace is a 'must read' for senior management if they intend to ensure the survival and growth of their companies in the digital economy . . . The case studies and vignettes provide invaluable lessons learned if only the reader takes the time to read and think." - John G. Sifonis Author of Net Ready: Corporation on a Tightrope and Dynamic Planning "Mastering the Digital Marketplace challenges the imagination and exposes why our past experiences will not serve us as we invent our future in a digital universe." - Lloyd D. Ward Chairman and CEO, Maytag Corporation
The Use Of Artificial Intelligence In Digital Marketing Competitive Strategies And Tactics
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Author : Teixeira, Sandrina
language : en
Publisher: IGI Global
Release Date : 2023-11-17
The Use Of Artificial Intelligence In Digital Marketing Competitive Strategies And Tactics written by Teixeira, Sandrina and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-17 with Business & Economics categories.
In today's rapidly evolving landscape, AI has become an indispensable tool for organizations seeking to enhance their understanding of customers, boost productivity, and foster stronger connections with their target audience. The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics is a comprehensive and timely exploration of the integration of artificial intelligence (AI) into the field of digital marketing. Authored by experts in the field, this book delves into the profound and far-reaching changes that AI is bringing to the digital marketing arena. It provides a detailed examination of how organizations can leverage AI technologies to gain a competitive edge in the market. By mastering these new technologies, companies can effectively navigate the dynamic digital landscape, optimize their marketing strategies, and deliver highly personalized content to their customers. Ideal for a wide range of audiences, including researchers, teachers, students, and executives, this book serves as a vital resource for those seeking to stay ahead of the curve in the ever-evolving world of digital marketing. Through its comprehensive coverage of AI applications in the field, it equips readers with the knowledge and insights necessary to make informed decisions, develop effective marketing strategies, and drive business growth.
Choose Your Customer How To Compete Against The Digital Giants And Thrive
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Author : Jonathan L. S. Byrnes
language : en
Publisher: McGraw-Hill Education
Release Date : 2021-05-11
Choose Your Customer How To Compete Against The Digital Giants And Thrive written by Jonathan L. S. Byrnes and has been published by McGraw-Hill Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-11 with Business & Economics categories.
Two top specialists in profitable growth and innovative customer-supplier relationships show companies of all sizes how to compete with the tech giants―by choosing the right customer and providing peerless value to them for long-term success. Every year, managers at companies large and small are finding it harder to compete with the likes of Google and Amazon, who are muscling into their businesses, stealing their customers, and cornering every conceivable market and service. There is, however, a way for companies to survive―and win―in this era of digital behemoths. Choose Your Customer is a powerful, customer-targeted guide that can help managers level the playing field against their biggest competitors. Written by Jonathan Byrnes, the legendary MIT-based expert on profits, pricing, and strategy, and John Wass, a key member of the team that made Staples a major national brand, Choose Your Customer shows you how to: Identify the customers who are the most profitable―and focus on them Provide services and experiences that can’t be replicated by the tech giants, no matter how much data they have or how much automation they use Support your chosen customers’ diverse and rapidly evolving needs to accelerate profitability and growth Focus on your real profit core and build dominance in your specific target market These customer-focused strategies will enable you to build a uniquely targeted business that the digital giants just can’t match. From unbeatable customer service to superior pricing and product selection, Choose Your Customer provides detailed and actionable advice on how to compete successfully with the aggressive giants, grow your customer base, and increase your profits for lasting success.
E Commerce Evolution In Asia And The Pacific
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Author : Asian Development Bank
language : en
Publisher: Asian Development Bank
Release Date : 2023-11-01
E Commerce Evolution In Asia And The Pacific written by Asian Development Bank and has been published by Asian Development Bank this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-11-01 with Computers categories.
This report analyzes e-commerce in Asia and the Pacific, assesses its environmental impact, and explains why providing adequate internet, online payments, and last-mile logistics is key to creating a sustainable and inclusive digital marketplace. Noting the region makes up the largest share of the world’s online retail market, it tracks the impact of the pandemic and emphasizes the need to level the playing field for small businesses. It outlines ways for companies to measure their carbon footprint, highlights the potential risk of anti-competitive behavior, and explains the need to improve digital taxation policies in line with e-commerce’s rapid growth.
E Commerce Competition Enforcement Guide
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Author : Claire Jeffs
language : en
Publisher:
Release Date : 2019
E Commerce Competition Enforcement Guide written by Claire Jeffs and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Antitrust law categories.
The growth in the digital economy both powerfully drives competition, but also provides challenges to global antitrust enforcement. This E-commerce Competition Enforcement Guide, edited by Claire Jeffs, looks at whether established competition tools are sufficient to deal with the challenges of the online world. Drawing on the collective wisdom and expertise of 48 distinguished experts from 22 firms and competition authorities, the Guide provides insight on the differing approaches adopted by enforcement agencies and whether a balance is being struck between maintaining a vigilant approach to the digital economy and allowing competition to flourish.--From publisher's website.
Report On The Activities Of The Committee On The Judiciary Of The House Of Representatives During The Congress Pursuant To Clause 1 D Rule Xi Of The Rules Of The House Of Representatives
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Author : United States. Congress. House. Committee on the Judiciary
language : en
Publisher:
Release Date : 2011
Report On The Activities Of The Committee On The Judiciary Of The House Of Representatives During The Congress Pursuant To Clause 1 D Rule Xi Of The Rules Of The House Of Representatives written by United States. Congress. House. Committee on the Judiciary and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with categories.