Competitive Strategies For Small And Medium Enterprises
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Competitive Strategies For Small And Medium Enterprises
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Author : Klaus North
language : en
Publisher: Springer
Release Date : 2016-02-19
Competitive Strategies For Small And Medium Enterprises written by Klaus North and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-02-19 with Business & Economics categories.
This book is a timely guide for Small and Medium Enterprise (SME) researchers, policy makers and strategists. SMEs are the most important sources of job creation and local development especially in knowledge-based economies. As turbulence in the globalized economies expands SMEs will have to learn to sustain competitiveness by developing their ‘dynamic capabilities’. Based on the findings of a 4-year European and Latin American research project, this book provides a theoretical framework, practical instruments and cases on how SMEs in diverse economic, social and cultural contexts can develop crisis resilience, increase agility, innovate and thus successfully compete in turbulent times.
Michael Porter S Competitive Advantage Theory
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Author : Max Zapf
language : en
Publisher: GRIN Verlag
Release Date : 2011-05
Michael Porter S Competitive Advantage Theory written by Max Zapf and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05 with Competition, International categories.
Research Paper (postgraduate) from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Applied Sciences Chur, course: MSc Entrepreneurship, language: English, abstract: This report was commissioned to examine whether small and medium enterprises (SMEs) that target only a few market segments will promote their products and services more effectively than SMEs that target the mass market. The research draws attention to Porter's generic theory of competitive advantage by mainly concentrating on the third of his competitive advantage strategies, the focus strategy. Theory as well as a practical survey was used in order to falsify or approve the research question. Theory revealed Porter's focus strategy to have several key advantages over a mass market strategy which make firms pursuing such a strategy more effective in their product promotion efforts. First, a focused firm does not have to devote substantial resources into being all things to all people entailing less expenditure of time and money in comparison to a mass market strategy. Second, empirical evidence was found that customers do value specialized firms due to their focused capabilities. Third, a focused firm is less likely to be overwhelmed by great amount of different customer request and is more likely to identify and adapt to market changes in a quick time manner. Besides the advantages of a focus strategy, the research question is only supported when the SME makes bigger rivals to accommodate their existence in the segment(s) by creating circumstances in which the cost for the bigger rival in fighting the SME exceeds the cost of accommodating the SME. 27 SMEs from South Germany have returned completed questionnaires which were used to find practical evidence for answering the research question. Results revealed several tendencies which partly support theory. First, SMEs that pursue a focus strategy are more likely to do this with a differ
Profiles In Small Business
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Author : Margo E. Anderson
language : en
Publisher: Routledge
Release Date : 2002-01-31
Profiles In Small Business written by Margo E. Anderson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01-31 with Business & Economics categories.
A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.
Optimal Management Strategies In Small And Medium Enterprises
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Author : Vemi?, Milan B.
language : en
Publisher: IGI Global
Release Date : 2017-01-18
Optimal Management Strategies In Small And Medium Enterprises written by Vemi?, Milan B. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-18 with Business & Economics categories.
Business sustainability is becoming increasingly difficult amongst the demands of today’s markets. By implementing new and dynamic practices, organizations can optimize their day-to-day operations and improve competitive advantage. Optimal Management Strategies in Small and Medium Enterprises is a key source on the latest innovations in enhancing all main management functions, such as working capital and marketing, and examines how to implement sustainable business management practices. Featuring extensive coverage across a range of relevant perspectives and topics, such as human resources development, market orientation, and knowledge management, this book is ideally designed for business managers, professionals, graduate students, and researchers working in the field of smaller-scale business development initiatives.
Michael Porter S Competitive Advantage Theory Focus Strategy For Smes
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Author : Max Zapf
language : en
Publisher: GRIN Verlag
Release Date : 2011-05-09
Michael Porter S Competitive Advantage Theory Focus Strategy For Smes written by Max Zapf and has been published by GRIN Verlag this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-09 with Business & Economics categories.
Research Paper (postgraduate) from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Applied Sciences Chur, course: MSc Entrepreneurship, language: English, abstract: This report was commissioned to examine whether small and medium enterprises (SMEs) that target only a few market segments will promote their products and services more effectively than SMEs that target the mass market. The research draws attention to Porter’s generic theory of competitive advantage by mainly concentrating on the third of his competitive advantage strategies, the focus strategy. Theory as well as a practical survey was used in order to falsify or approve the research question. Theory revealed Porter’s focus strategy to have several key advantages over a mass market strategy which make firms pursuing such a strategy more effective in their product promotion efforts. First, a focused firm does not have to devote substantial resources into being all things to all people entailing less expenditure of time and money in comparison to a mass market strategy. Second, empirical evidence was found that customers do value specialized firms due to their focused capabilities. Third, a focused firm is less likely to be overwhelmed by great amount of different customer request and is more likely to identify and adapt to market changes in a quick time manner. Besides the advantages of a focus strategy, the research question is only supported when the SME makes bigger rivals to accommodate their existence in the segment(s) by creating circumstances in which the cost for the bigger rival in fighting the SME exceeds the cost of accommodating the SME. 27 SMEs from South Germany have returned completed questionnaires which were used to find practical evidence for answering the research question. Results revealed several tendencies which partly support theory. First, SMEs that pursue a focus strategy are more likely to do this with a differentiation focus and secondly and most importantly they tend to have fewer problems in attracting and retaining customers. There was no indication that focused SMEs are more likely to see and adapt to market changes on an early stage and there was also no tendency visible whether SMEs with a focus strategy are less likely to be overwhelmed with customer requests. In conclusion, theory supports the research question only when the firm is able to adequately implement the focus strategy.
Handbook Of Research On Increasing The Competitiveness Of Smes
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Author : Perez-Uribe, Rafael
language : en
Publisher: IGI Global
Release Date : 2019-12-06
Handbook Of Research On Increasing The Competitiveness Of Smes written by Perez-Uribe, Rafael and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-06 with Business & Economics categories.
Countries have been competing against each other in order to attract financial investment and human capital for decades. However, emerging economies have a long way to go before they achieve the same levels of competitiveness as a developed economy. Lack of firm institutions, inadequate infrastructure, and a lack of trust in the legal system are urgent and unavoidable factors that emerging economies must address. The Handbook of Research on Increasing the Competitiveness of SMEs provides innovative insights on integrating, adapting, and building models and strategies compatible with the development of competitiveness in small and medium enterprises in emerging countries. The content within this publication examines quality management, organizational leadership, and digital security. It is designed for policymakers, entrepreneurs, managers, executives, business professionals, academicians, researchers, and students.
Product Market Strategies Of Small And Medium Sized Enterprises
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Author : Ingolf Bamberger
language : en
Publisher:
Release Date : 1994
Product Market Strategies Of Small And Medium Sized Enterprises written by Ingolf Bamberger and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Business & Economics categories.
Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has been written in the context of the STRATOS international research project - a study of 1100 SMEs in six European countries.
Challenges And Opportunities For Smes In Industry 4 0
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Author : Ahmad, Noor Hazlina
language : en
Publisher: IGI Global
Release Date : 2020-03-20
Challenges And Opportunities For Smes In Industry 4 0 written by Ahmad, Noor Hazlina and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-20 with Business & Economics categories.
Small and medium enterprises (SMEs) have been widely acknowledged to be an important agent of development because of their potential for addressing unemployment, inequality, and poverty, as well as promoting inclusiveness in economic development. The sector is critical for achieving the country’s sustainable growth. However, there is a lack of research on the adaptations SMEs are making in today’s technologically driven market. Challenges and Opportunities for SMEs in Industry 4.0 is a collection of innovative research on the methods and applications of modern business development and innovative strategies for small and medium enterprises in the age of smart industrialism. This book features a wide range of topics including business intelligence, collaborative manufacturing, and organizational networking. This reference source is ideally designed for managers, policymakers, economists, entrepreneurs, strategists, researchers, industrialists, academicians, educators, and students.
Information Technology And Competitive Advantage In Small Firms
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Author : Brian Webb
language : en
Publisher: Routledge
Release Date : 2008-07-25
Information Technology And Competitive Advantage In Small Firms written by Brian Webb and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-07-25 with Business & Economics categories.
Does Information Technology matter? This book argues that even as Information Technology hardware, software, data and associated processes are becoming more of a commodity, it has never been more important to manage Information Technology as a strategic asset. However, managing Information Technology as a strategic asset is notoriously difficult, as is studying the impact of Information Technology on firm performance. This book sets out to identify, explain and critically evaluate current research in this area. A unique feature of this book is the use of economic theory to explain management theory and its consequences in professional practice. Beginning with a thorough introduction to Schumpeterian economic theory, the authors re-cast the pre-eminent theory in strategic management research (the Resource Based View) in the light of a Schumpeterian analysis and identify Dynamic Capabilities as an extension of, but also a radical departure from, RBV. The role of Information Technology as an endogenous technology is discussed and it is argued that how we define Information Technology determines not only how we study it but also how we use it and benefit from it. The book is aimed primarily at the academic research market, but should also be of some interest to managers. It is useful more specifically for all those studying business, Information Technology, strategy, management and innovation.
Knowledge Management Initiatives And Strategies In Small And Medium Enterprises
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Author : Bencsik, Andrea
language : en
Publisher: IGI Global
Release Date : 2016-09-27
Knowledge Management Initiatives And Strategies In Small And Medium Enterprises written by Bencsik, Andrea and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-27 with Business & Economics categories.
To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments with fewer resources. Knowledge Management Initiatives and Strategies in Small and Medium Enterprises is an authoritative reference source for the latest scholarly material on the management of knowledge resources in smaller-scale enterprises. Highlighting theoretical foundations and real-world applications, this book is ideally designed for professionals, practitioners, researchers, and upper-level students interested in emerging perspectives on knowledge management.