Content Creators Playbook Using Artificial Intelligence Storytelling And Video Marketing To Supercharge Creativity
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Content Creators Playbook Using Artificial Intelligence Storytelling And Video Marketing To Supercharge Creativity
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Author : MAUREEN P PRICE
language : en
Publisher: Maureen P. Price
Release Date : 2024-12-17
Content Creators Playbook Using Artificial Intelligence Storytelling And Video Marketing To Supercharge Creativity written by MAUREEN P PRICE and has been published by Maureen P. Price this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-12-17 with Business & Economics categories.
This book is a guide for women who want to thrive in the digital economy. It explores the intersection of artificial intelligence (AI) and content creation, offering insights and strategies for women to leverage these technologies to their advantage. The book begins by painting a picture of the challenges facing humanity, including climate change, global pandemics, and the threat of war. It then argues that AI has the potential to help us address these challenges and create a more sustainable and peaceful future. The book also examines the ways in which technology is empowering women, giving them a voice and a platform to express themselves. It highlights the rise of female content creators and entrepreneurs who are using AI to enhance their creativity and reach wider audiences. The book provides practical advice on a range of topics, including: Disrupting the Patriarchy: How technology is dismantling traditional power structures and creating opportunities for women. The AI Revolution: Understanding the basics of AI and its potential impact on various industries. AI and Creativity: Using AI tools to enhance your creativity and produce high-quality content. Ecommerce for Creators: Building an online business and selling your products or services. Brand Storytelling: Crafting a compelling brand narrative that resonates with your audience. Video Marketing: Creating engaging video content for YouTube and other platforms. Social Media Marketing: Building a community and promoting your content on social media. Self-Love and Confidence: Overcoming self-doubt and achieving your goals. This book is more than just a guide to content creation; it is a call to action for women to embrace their power and shape their own future. It is a must-read for any woman who wants to succeed in the digital age.
Quantum Marketing
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Author : Raja Rajamannar
language : en
Publisher: HarperCollins Leadership
Release Date : 2021-02-09
Quantum Marketing written by Raja Rajamannar and has been published by HarperCollins Leadership this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-09 with Business & Economics categories.
Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today’s unprecedented disruption. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage, or Fifth Paradigm, will not be an evolution, but a revolution. Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination. As Chief Marketing Officer of Mastercard, one of the world’s most recognizable and decorated brands, Raja Rajamannar shares the forward-thinking ways all businesses must rethink their entire marketing landscape to remain relevant and be successful. In Quantum Marketing, readers will: Understand the evolution of marketing and how to be at the forefront of future change. Get clarity on the right marketing strategies and tactics to pursue amidst an ever-evolving industry. Achieve breakthroughs in innovative thinking to compete in modern business. Gain perspective from top marketers across industries. Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.
Ai For Marketing And Product Innovation
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Author : A. K. Pradeep
language : en
Publisher: John Wiley & Sons
Release Date : 2018-11-26
Ai For Marketing And Product Innovation written by A. K. Pradeep and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-26 with Business & Economics categories.
Get on board the next massive marketing revolution AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)—twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here—whether we use them or not. This book helps you lean into the curve and take advantage of AI’s unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the “what” to show you the “how”: How do we use AI and ML in ways that speak to the human spirit? How to we translate cold technological innovation into creative tools that forge deep human connections? Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Understand AI and ML technology in layman’s terms Harness the twin technologies unparalleled power to transform marketing Learn which skills and resources you need to use AI and ML effectively Employ AI and ML in ways that resonate meaningfully with customers Learn practical examples of how to reinvest product innovation, brand building, targeted marketing and media measurement to connect with people and enhance ROI Discover the true impact of AI and ML from real-world examples, and learn the thinking, best practices, and metrics you need to capture this lightning and take the next massive leap in the evolution of customer connection. AI for Marketing and Product Innovation shows you everything you need to know to get on board.
The Granularity Of Growth
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Author : Patrick Viguerie
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-13
The Granularity Of Growth written by Patrick Viguerie and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-13 with Business & Economics categories.
While growth is a top priority for companies of all sizes, it can be extremely difficult to create and maintain—especially in today’s competitive business environment. The Granularity of Growth will put you in a better position to succeed as it reveals why growth is so important, what enables certain companies to grow so spectacularly, and how to ensure that growth comes from multiple sources as you take both a broad and a granular view of your markets.
Design Thinking
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Author : Michael G. Luchs
language : en
Publisher: John Wiley & Sons
Release Date : 2015-11-02
Design Thinking written by Michael G. Luchs and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-02 with Business & Economics categories.
Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond. The second in the New Product Development Essentials series, this book shows you how to bridge the gap between the strategic importance of design and the tactical approach of design thinking. You'll learn how to approach new product development from a fresh perspective, with a focus on systematic, targeted thinking that results in a repeatable, human-centered problem-solving process. Integrating high-level discussion with practical, actionable strategy, this book helps you re-tool your thought processes in a way that translates well beyond product development, giving you a new way to approach business strategy and more. Design is a process of systematic creativity that yields the most appropriate solution to a properly identified problem. Design thinking disrupts stalemates and brings logic to the forefront of the conversation. This book shows you how to adopt these techniques and train your brain to see the answer to any question, at any level, in any stage of the development process. Become a better problem-solver in every aspect of business Connect strategy with practice in the context of product development Systematically map out your new product, service, or business Experiment with new thought processes and decision making strategies You can't rely on old ways of thinking to produce the newest, most cutting-edge solutions. Product development is the bedrock of business —whether your "product" is a tangible object, a service, or the business itself — and your approach must be consistently and reliably productive. Design Thinking helps you internalize this essential process so you can bring value to innovation and merge strategy with reality.
Unleashing The Innovators
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Author : Jim Stengel
language : en
Publisher: Crown Currency
Release Date : 2017-09-05
Unleashing The Innovators written by Jim Stengel and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-05 with Business & Economics categories.
Today's established companies must find new ways to reignite their entrepreneurial DNA and jumpstart revenues--or risk losing their way. By working with startup companies, Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, says that legacy companies can renew themselves: by acquiring new technology and creating new business lines; relearning the need for speed; sparking innovation; and learning from failures. At P&G, Stengel saw the importance of establishing partnerships with the startup world in order to learn how to better innovate. Relying on extensive interviews with innovation leaders at enterprise companies and startups, Stengel’s Unleashing the Innovators takes readers inside such storied companies as GE and Wells Fargo, IBM and Target, Motorola Solutions and Toyota to see what they are learning from their alliances with entrepreneurs. Stengel also explores how even 20- and 30-year-old "startups" like Amazon, Google, and Facebook can reinvent themselves--and what managers at legacy companies everywhere can learn from them. Drawing on a specially commissioned global study of over 200 established corporations and startups, conducted by research consultancy OgilvyRED, Stengel found that companies with successful startup partnerships are three times more likely to change their culture to be more innovative. Filled with indepth stories from the front lines of today’s most forward-looking companies, Unleashing the Innovators shows how companies of all sizes can better navigate today’s changing landscape, accelerate innovation, increase revenues, and improve their customer relationships.
The Digital Transformation Of Smes
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Author : Oecd
language : en
Publisher: Org. for Economic Cooperation & Development
Release Date : 2021-02-12
The Digital Transformation Of Smes written by Oecd and has been published by Org. for Economic Cooperation & Development this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-12 with categories.
The Politics Of Social Media Manipulation
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Author : Richard Rogers
language : en
Publisher: Amsterdam University Press
Release Date : 2020-10-23
The Politics Of Social Media Manipulation written by Richard Rogers and has been published by Amsterdam University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-23 with Political Science categories.
Disinformation and so-called fake news are contemporary phenomena with rich histories. Disinformation, or the willful introduction of false information for the purposes of causing harm, recalls infamous foreign interference operations in national media systems. Outcries over fake news, or dubious stories with the trappings of news, have coincided with the introduction of new media technologies that disrupt the publication, distribution and consumption of news -- from the so-called rumour-mongering broadsheets centuries ago to the blogosphere recently. Designating a news organization as fake, or der Lügenpresse, has a darker history, associated with authoritarian regimes or populist bombast diminishing the reputation of 'elite media' and the value of inconvenient truths. In a series of empirical studies, using digital methods and data journalism, we inquire into the extent to which social media have enabled the penetration of foreign disinformation operations, the widespread publication and spread of dubious content as well as extreme commentators with considerable followings attacking mainstream media as fake.
The Wealth Of Humans
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Author : Ryan Avent
language : en
Publisher: Macmillan
Release Date : 2016-09-20
The Wealth Of Humans written by Ryan Avent and has been published by Macmillan this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-20 with Business & Economics categories.
An investigation of how the digital revolution is fundamentally changing our concept of work, and what it means for our future economy.
Introducing Microsoft Power Bi
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Author : Alberto Ferrari
language : en
Publisher:
Release Date : 2016
Introducing Microsoft Power Bi written by Alberto Ferrari and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Business intelligence categories.